Charity Marketing in Knoll Top

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Knoll Top are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Knoll Top?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Knoll Top is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in S36 2

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Knoll Top or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Knoll Top (South Yorkshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Smithley Liberty Hill Woodall Darnall Redbrook Marr Staincross Wortley Frickley Manor Estate Cat Hill Canklow Brightside Four Lane Ends Wadsley Carcroft Spittal Houses Fulwood Dalton Parva Walkley Bank Onesacre Guilthwaite Bramley Lings Highfields Kine Moor Thurcroft Bracken Moor Keppel's Column Owlthorpe Summerfield Bessacarr Kimberworth Park Hampole Sheffield Eskholme Wood Willows Carr Head Shaftholme Rostholme Barnburgh St Ann's Meersbrook Kimberworth Crookes Clifton King Edwards Thurlstone Auckley Wales Bar Clifton Throapham Old Denaby Oughtibridge Bolehill Little Houghton Lings Common Hellaby Bradway Bank Parkwood Springs Kilnhurst Coisley Hill Barnsley Oxspring Arbourthorne Totley Foldrings Mosborough Wigtwizzle Goldthorpe Haigh Brierley Sprotbrough Park Low Bradfield Stephen Hill Hollins End South Bramwith Berry Moor Hill Top Midhopestones Grimethorpe Mortomley Rollestone Hemsworth Charnock Hall Carter Knowle Broomhill Moss Little Norton Richmond Hill Aldwarke Dodworth Green Carr Lower Walkley Brincliffe Waleswood Silkstone Common Carsick Hill Sunnyside Balby Endcliffe Edge Eastfield Waterthorpe Athersley North Upper Hoyland Todwick Cubley Morthen Tinsley Sandygate Lydgate Tapton Hill Bents Green The Wheel Edge Mount Stacey Bank Scholes Great Houghton Cudworth Hood Hill Beauchief Orgreave Grimesthorpe Hoyle Mill New Edlington Conisbrough Finningley Castle Green Knoll Top Worsbrough Dale Pismire Hill Kirk Bramwith Barnby Dun Carlecotes Pogmoor Newton Parkhead Base Green Attercliffe Hill Top Goole Green Moorgate Wike Well End Crookesmoor Hill Top Brookhouse Woodlands Bromley Harden Lower Bradway Ryecroft Coldwell Norton Pincheon Green Jordon Listerdale Dodworth Bottom Ringinglow Templeborough Barrow Totley Brook Den Bank Richmond Thurgoland Pot House Piccadilly Pilley Soughley Holme Dunford Bridge Greystones Cliffe Brick Houses Lewden Edderthorpe Cortworth Steel Bank Orchard Square Abdy Highfield Hayfield Green Ravenfield Sim Hill Mapplewell Storrs Greenhill Holmes Higher Stubbin Eastwood Worsbrough Gilroyd Handsworth Hill Nutwell Lidget Masbrough Ingbirchworth Longley Estate Measborough Dike Swinton Bridge Firbeck Netherthorpe Hoober Hoylandswaine Deepcar Westfield Birley Edge Manor Park Smithy Moor New York Old Town Nether Edge Askern Hyde Park Hollow Meadows Swaithe Blaxton Adwick upon Dearne Swallownest High Melton Westfield Intake Norton Dodworth Birdwell Arbourthorne Estate Low Stubbin Upper Crabtree Far Bank Neepsend Backmoor Brampton Long Line Warmsworth Hickleton Low Valley Gleadless Townend Upper Haugh Hooton Roberts Church Field Rivelin Glen Platts Common Horner House Mawson Green Cricket Houses Pinfold Hill Broomfield Hill Top Trumfleet East Dene Cundy Cross Fenwick Cudworth Common Sharrow Head Woodhouse Stubbin Edenthorpe Knowle Top Lindrick Dale Belle Green West End Lakeside Village Ardsley Newhill Milton Stocksbridge Grenoside Broom Hollin Busk Little Sheffield Studfield Hill Topham Middlecliffe Bow Broom Woodlands East Woodland View Millhouses Hatfield Wheatley Hills Highgate Bolsterstone Highfield New Totley Ulley Gateway Plaza Fosterhouses Frecheville Herringthorpe Darfield Meersbrook Bank Wickersley Gleadless Valley Clayton Royd Moor Manvers Gleadless Hoyland Common Stairfoot Under Tofts Hill Top Kexbrough Shaw Lands Sprotbrough Micklebring Denaby Main Plumbley Thorpe Hesley Meadow Head Carcroft Common Woodside Hermit Hill Green Moor Hooton Pagnell Penistone Sykehouse Kelham Island Wisewood High Hoyland Shay House Rossington Moorends Spink Hall Instoneville Handsworth Royd Ecclesall Abbeydale Park Lea Brook Parkgate Snowden Hill Walkley Park Head Kendray Stopes Hallam Head Stainborough Low Holdworth Slade Hooton Heeley Potter Hill Netherthorpe Dalton Worsbrough Village New Village Catcliffe Dungworth Burngreave Austerfield Tankersley Haywood Shafton Two Gates Doncaster Nethergate Crow Edge Wadworth Chapeltown Drakehouse Carlton Higham Shafton Wincobank Bridge End Conanby Hillsborough Ranmoor Cusworth Parson Cross Sothall Millhouse Green Moorhole Highlane Wybourn Intake Upper Whiston West Melton Port Mahon Howbrook Hatfield Chase Harley Carbrook South Anston Loxley Brecks Thorpe Salvin Braithwell Dunsville Dropping Well Smithies Whirlow Brampton en le Morthen Stainforth Low Harley Hallowmoor Old Cantley Northfield Thurnscoe Thorpe in Balne The Lings Hatfield Woodhouse Lodge Moor Catshaw Wormley Hill Norton Woodseats Brodsworth Brinsworth Old Edlington Rawmarsh Hood Green East Herringthorpe Tilts Aston Hall Broom Slay Pits Ecclesfield Littleworth Bawtry Ecklands Honeywell East Whitwell Hoyland Jump Lundwood Skellow Warren Hardwick Cawthorne Longley Ings Armthorpe Batemoor Owston Ickles Gildingwells Broomhill High Bradfield Swinton Thrybergh Elm Tree Hill Higham Common Sunnyfields The Green Doncaster Common Meadow Hall Middlewood Loxley Bottom Brightholmlee Laughton Common Deep Pit Bullhouse Waverley Flanderwell Wharncliffe Side Stannington Whitley Upperthorpe Upper Midhope Ravenfield Common Shirecliffe Hill Top Greystones Wheatley Grange Lane Ward Green Almholme Banner Cross Fir Vale Dore Nether Green Royston Thorn Hill Garden Village Lowedges West Green Kirkhouse Green Wilsic Spring Vale Whinney Hill Keresforth Hill Low Wincobank Hexthorpe Barnes Hall Abbeydale Howard Hill Town End Monk Bretton Philadelphia Cundy Hos Canal Side Wales Stone Cotterhill Woods Victoria Stockbridge Whirlow Brook Charltonbrook Aughton Letwell Little Hay Nooking Thurnscoe East Sutton Fishlake Greenside Highwoods Netherthorpe Fall Bank Low Laithes Elsecar Bentley Long Sandall Barugh Green Pitsmoor Townhead Worsbrough Common South Lane Sheffield Lane Top Ewden Village Darton Lowfield Hangsman Hill Lane End Hill Top Holbrook Woodsetts Dinnington Bradway Sheffield Park Worrall Pudding Hill Silkstone Hazlehead Langsett Wood Royd Fullshaw Adwick le Street Jordanthorpe Southey Green Dunscroft Wath upon Dearne Harthill Crosspool Old Haywoods Kiveton Park Wingfield Fairleigh Rotherham Blacker Hill Four Lane End Stainton Street Common Side Thorne Birley Carr New Rossington Hackenthorpe Greasbrough Bolton upon Dearne Stumperlowe Wood Seats Loversall Owlerton Greenland Branton Finkle Street Carsick Waldershaigh Woodhouse Mill Hemingfield Upper Cudworth Campsall Wentworth Malinbridge Athersley South Little Common Ughill Cadeby Causeway Head Skelbrooke Totley Rise Scawsby Woodthorpe Estate Park Hill Wombwell Windhill Load Brook Billingley Endcliffe Crescent Burncross Thorpe Common Barugh Bentley Rise North Anston Laughton en le Morthen Harlington Fourlane Ends Norton Lees Scout Dike Dalton Magna Firth Park Crane Moor Sharrow Vale Richmond Park Worsbrough Bridge Nether Haugh Tivy Dale Wadsley Bridge Hanging Water Cantley Upper Bradway Low Barugh Wilthorpe Maltby Dean Head High Green Upper Tankersley Brierholme Carr Mexborough High Wincobank Treeton Bramley Park Side Maythorn Blackburn Lower Crabtree Halfway Jordan Braithwaite Sandhill Holdworth Herdings Arksey Scawthorpe Hillfoot Hurl Field Birkendale Attercliffe Toll Bar Normanton Spring Birley Estate Tickhill Shiregreen Norton Hammer Beighton Noblethorpe Whiston Gawber Burghwallis Normandale Newfield Green Dolcliffe Common Bradgate Belle Vue The Manor Sharrow Wheatley Park Boulder Hill Kirk Sandall Pickburn Hooton Levitt Townhead Roughbirchworth Turnerwood Thornseat New Lodge