Charity Marketing in Parkside

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Parkside are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Parkside?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Parkside is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in ST16 1

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Parkside or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Parkside (Staffordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Dods Leigh Newchurch Hartley Green Tillington Coxgreen Walton Fegg Hayes Bilbrook Bednall Curborough Longton Cotes Heath Great Moor Milldale Edial Walton Amerton Winshill Plardiwick Woodmill Beech Garmelow Barlaston Common Morrilow Heath Croxton Ashwood Rocester Dimsdale Heron Cross Denstone Bromstead Common Great Chell Gratton Whitemoor Cheddleton Littleworth Upper Nobut Westwood Woodseaves Burntwood Green Tatenhill Common Cheadle Park Chell Heath Foxley Talke Westcroft Ellenhall Wigginstall Colshaw Lower Nobut Fairoak Brewood Grindley Perry Crofts Meir Heath Sideway Oakamoor Overley Ridgeway Creswell Gnosall Heath Branston Essington Bradshaw Compton Townsend Green Heath Commonside Church Hill Hollies Common Seabridge Fole Whittington Woodhouses Roche Grange Tunstall Biddulph Hanford Ilam Boley Park Elford Upper Mayfield Windmill Bank Blore Charnes Kidsgrove Longport Prospect Village Alsagers Bank Sandyford Dosthill Rodbaston Nurton Hill Woodshutts Broad Meadow Mobberley Tatenhill Hazles Cross Tunstall Featherstone Water Eaton Dunstal Hademore Oulton Grange Boon Hill Trentham Whitley Heath Cowley Wolstanton Froghall Stanley Checkley Thornes Newtown Gnosall Norton Bridge Stowe-by-Chartley Talke Pits Coton Oulton Wychnor Blakeley Elmhurst Forsbrook King's Bromley Standon Gillway Footherley Barnfields Bobbington Oulton Deadman's Green Coton in the Clay Brereton Cross Endon Bank Radmore Wood Light Oaks Bradley Coton Green Ranton Green Blackshaw Moor Balance Hill Newchapel The Hollies Beaconside Bradley in the Moors Crakemarsh Fauld Lawns Wood Iverley The Potteries Bromstead Scot Hay Highwood Moddershall Horninglow Birches Head Armsdale Ryecroft Gate Brookhouses Lower Loxley Alrewas Efflinch Otherton Moreton Quarry Heath Kerry Hill Belgrave Sneyd Green Madeley Cross Heath Spot Acre Rough Close Miles Green Church Mayfield Gratwich Dunkirk Stableford Fazeley Betley Stone Stafford Parkgate Caverswall Longbridge Hayes Smallrice Mavesyn Ridware Knowl Bank Cauldon Lowe Bishops Offley Stonefield Enson Upper Hatton Hopedale Milwich Hazles Wightwick Manor Rangemore Ashley Heath Blithbury Chadsmoor Mossgate Outwoods Blurton Middle Cliff Little Stoke Blymhill Winnothdale Waterfall Sandfields Birchendale Hill Ridware Smestow Upper Hulme The Rookery Wootton Coton Clanford Flash May Bank Coalpit Hill Salt Haughton Middle Mayfield Bignall End Dam Mill Blore Park End Gipsy Green Wereton Boundary Somerford Blackwood Hill Bickford Heaton Trinity Fields Stretton Shenstone Orton Stoke-upon-Trent Knightley Dale Coton Wilnecote Newcastle-under-Lyme Edingale Hatherton Comberford Parkside Orgreave The Quarry Hilliard's Cross Upper Ellastone Whittington Knowle Style Kettlebrook Clifton Campville Common Side Turnhurst Shutlanehead Little Chell Lower Leigh Prestwood The Blythe Great Chatwell West Chadsmoor Willoughbridge Rock End The Wharf Stallington Latherford Hillsdale Middleport Kingstone Middle Madeley Pillaton Farley Overton Mitton Slade Heath Shenstone Woodend Onecote Leomansley Ubberley Marchington Quixhill Brown Lees Ecton Hem Heath Coton End Butt Lane Little Hay Saverley Green Denford Little Aston Sharpley Heath Rickerscote Knighton Rugeley Warslow Knightley Breretonhill Greenhead Loynton Morrey Hulme End Anslow Common Cannock Wood Derrington Beechcliff Yoxall Stonydelph Bradnop Sandford Hill Stanfield Gorstyhill Weston Coyney Little Madeley Painleyhill Oultoncross Norbury Junction Tithebarn Goosemoor Green Little Wyrley Ash Bank Woodhouse Green Bonehill Longsdon Highfields Lask Edge Coton Hayes Weston Woottons Tuppenhurst Cotton Dapple Heath Halfpenny Green Napley Heath Haunton Springhill Tutbury Winnington Marchington Woodlands Sugnall Wetley Rocks Ball Green Old Perton Admaston Blackwaters Northwood Boothen Barlaston The Leys Borough Park Little Ingestre Consall Rowley Park Windy Harbour Church Eaton Green Moorside Ranton Bitterscote Amington Cellarhead Newborough End Betley Common Outlands Ashley Dale Upper Elkstone Bridgtown Cotwalton High Offley Whitecross Calf Heath Wimblebury Littlewood Trent Vale Combridge Robin Hill Ellastone Wood Lane Millend Gunstone Wallbridge Park Stonywell Church Eaton Brickbridge Lower Knightley Hinksford Middle Hill Hodgefield Holmcroft Lea Heath Stonnall Aspley High Town Wain Lee Fradley South Poolfold Norton Green Chorley Thorncliffe Ipstones Brinsford Dilhorne Kingsford Longshaw Great Gate Bagnall Lawnhead Yarnfield Cranberry Little Sugnall Sandyford Acres Nook Woodcroft High Onn Prestwood Woodwall Green Lynn Billington Rownall Creighton Far Hoarcross Blymhill Common Spath Whiston Townhead Blymhill Lawns Codsall Wood Boney Hay Bradwell Western Downs Chestall Podmore Offleyhay Beffcote Heatley Armitage Onneley Blakelow Blackbrook Leadendale Loggerheads Stone Heath Rileyhill Croxtonbank Westlands Giggetty Westbeech Lower Elkstone Broomhill Churnet Grange Millmeece Woodhouses Kingswood Common Barton-under-Needwood Packmoor Lapley Hollington Hardings Booth Chesterton Thorpe Constantine Hanchurch Chatcull Hobble End Springwood Cracow Moss Kingston Hill Etruria Hansley Cross Upper Landywood Newtown Greensforge Leyfields Cresswell Ford Hadley End Coombesdale Woodcock Heath Hopton Bentilee Highfields Muckley Corner Brookhay Bromley Hall Trescott Ribden Bishops Wood Eccleshall Bottom House Sutton Brocton Wigginton Brereton Burston Hollins Little Heath Swynnerton Hollinsclough Winkhill Anslow Gate Church Leigh Apedale Handsacre Gillow Heath Blount's Green Tompkin Overmoor Moneystone Little Onn The Handfords Balterley Green Harper's Gate Oakley Longnor Perton Blackbrook Mayfield New Wood Hoar Cross Tamworth Weeping Cross Coven Lawn Pipe Ridware Tittensor Newborough Wheatlow Brooks Lowe Hill Endon Shawfield Barton Green Coltstone Dunston Carmountside Berry Hill Uttoxeter Crossgate Huntington Fradley Kingsley Holt Longdon Green Crateford Wetton Draycott in the Clay Joiner's Square Cowall Moor Stapenhill Bradeley Burton upon Trent Withington Hazelslade Keele Dunsley Foxt Hamstall Ridware Enville Stonehouses Bowsey Wood Coppenhall Lower Hatton Rushton Spencer Godstone Little Saredon Beamhurst Kingsley Baddeley Edge Withystakes Abbey Hulton Acton Gate Finney Green Napley Stadmorslow Rumer Hill Ramshorn Walford Huddlesford Red Bull Yarlet Bank Top Baldwin's Gate Calton Four Crosses Norbury Armshead Fenton Low Congleton Edge Goosemoor Newton Whitehill Shutt Green Sandborough Doxey Wildwood Doley Shut Heath Great Saredon The Brampton Weston Jones Little Bridgeford Leacroft Almington Cat's Hill Cross Stockwell Heath Croxden Sturbridge Baswich Sidway Burnhill Green Copmere End Basford Green Shobnall Cauldon Barton Gate Burton Manor Harlaston Pattingham Whitgreave Stowe Alton Newfield Freehay Offleymarsh Bemersley Green Jack Hayes Christ Church Lower Stonnall Baddeley Green Tixall Colton Norton Canes Woodend Wall Willslock Congreve Newtown Blackbrook Leek Lightwood Bednall Head Wetwood Wrinehill Southlow Croxall Werrington Oxford Birch Cross Church Fields Clayton Totmonslow Sandonbank Cheadle Littleworth Lightwood Chase Terrace Seighford Stockton Brook Upper Leigh Springfields Landywood Himley Gailey Norton East Oulton Heath Hilderstone Hoften's Cross Rue Hill Audley Newton Hurst Dunston Heath Springhill Field The Shruggs Newstead Madeley Heath Shareshill Broomyshaw Long Compton Mile Oak The Rowe Olive Green Gentleshaw Slitting Mill Townend Carroway Head Swindon Shebdon Abbots Bromley Stanton Cobridge Poolfields Little Haywood Stanley Moor Anslow Four Ashes Haselour The Bodnets Waterhouses Huntley Above Church Hill Top Rawnsley Hixon Ravenhill Red Street Abbey Green Dunwood Codsall Woollaston Oak Hill Horsebrook Wheaton Aston Shirleywich Hillcroft Park Spring Hill Beamhurst Lane Biddulph Moor Pye Green Butterton Brineton Middleton Green Back o'th' Brook Tadgedale Longdon Rolleston on Dove Maer Bridge End Crackley Adbaston Slindon Harriseahead Pasford Meerbrook Boscomoor Hanbury Whittington Lichfield Nether Stowe Hartwell Glascote Cheslyn Hay Hopwas Butter Bank Knowl Wall Bond End Mount Pleasant Buddileigh Bromstead Heath Offleyrock Longridge Fenton Hilltop Butterton Hill Chorlton Penkhull Nethertown Bowers Redhill Silverdale Madeley Park Etchinghill Pershall Brazenhill Pasturefields Blithfield Florence Lower Tean Cross Green Hockley Knenhall Whitehurst Castletown Mill Green Cotonwood Bishton Lower Penn Brund Weeford Trysull Knighton Weaverslake Shaffalong Burntwood Queensville Great Bridgeford Newtown Lower Ellastone Stretton Cats Edge Sheen Lupin Fisherwick Mill Green Lane Green Kiddemore Green Roughcote Dove Bank Basford Marston Cold Norton Garshall Green Drointon Washerwall Cheadle Common Waggersley Mixon Standeford Knutton Wychnor Bridges Gailey Wharf Halmer End Lower Drayton Dagdale The Raikes Barton Turn Hill Top Clough Hall Upper Longdon Heighley Blackfords Fulford Aston Gayton Meir Hay Knypersley Dayhills Coton Farm Great Wyrley Bank Top Kinver Okeover Whitmore Coven Forton Haregate Hill Top Beasley Leese Hill Nurton Jugbank Hyde Lea Braddocks Hay Woodgate Hardings Wood Cliff Vale Bloreheath Cheddleton Heath Blythe Bridge Brown Edge Churchbridge Rushton Bank Goldenhill Hookgate The Lymes Aston-by-Stone Meaford Great Haywood Upper Cotton The Bratch Moreton Rakeway Penkridge Wardlow Gorstey Ley Aston Glascote Heath Stramshall Threapwood Chebsey Two Gates Shelton Normacot Broadeye Leycett Stubwood Ounsdale Ashley Burybank Bramshall Ford Green Pipehill Streethay Colton Hills Rake End Acton Trussell Shraleybrook Chasetown Newton Meretown Cold Well Teanford Gerrard's Bromley Moss Pit Balterley Adderley Green Oldfallow Rakes Dale Owen's Bank Hawthorns Summerhill Swinscoe Newpool Knotbury Whiston Six Ashes Mosslane Milton Hednesford Draycott in the Moors Cookshill Bolehall Allimore Green Marston Loxley Green Pitts Hill Grindon Milford Sandon Scounslow Green Bromley Wood Hanbury Woodend Cornhill Porthill Dresden Threelows Lordsley Farewell Four Ashes Longnor High Onn Wharf Burslem Dogingtree Estate Coton Dales Green Horton Mucklestone Drayton Bassett Browns Lane Elford Heath Ingestre Stanshope The Heath Upper Tean Fawfieldhead Ashmore Brook Callingwood Rising Brook Blythe Marsh Netherland Green Seisdon Blundies Leekbrook Outwoods Woodlane West Hill Hilton Newlands Warstone Chesterfield Hanley Chapel Chorlton Levedale Hales Creswell Green Whitfield Lutley Stourton Bowers Bent Ravenshall Forebridge Godleybrook Acton Hartshill Heath Hayes Fradswell Cotes Laney Green Smallthorne Weston-under-Lizard Darnford Hazlecross Hollins Colwich Brockton Broughton The Laches Shelton under Harley Hollybush Hints Blakeley Lane Wombourne Kingsley Moor Moorend Birchall Rudyard Dunstall Butters Green Oaken Newtown Red Hill Apeton Hawks Green Ball Haye Green Walton-on-the-Hill Alstonefield Aldershawe Needwood Meir Hammerwich Gospel Ash Poolend Shallowford Morridge Side Fradley Junction Stanley Moss Coven Heath Wootton Gospel End Hulme Holt Hill Stoke-on-Trent Norton-in-the-Moors Cannock Bucknall Alders Beam Hill Little Burton Orslow Oldfurnace Alder Moor Coldmeece Gospel End Village