Charity Marketing in Springfields

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Springfields are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Springfields?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Springfields is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in ST4 6

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Springfields or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Springfields (Staffordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Hazles Cross Little Onn Leekbrook Stonydelph Alders Copmere End Mixon Stonefield Whitley Heath Kerry Hill Rudyard Slitting Mill Ribden Upper Landywood Weston Olive Green Edingale Churchbridge Blythe Marsh Lane Green Fazeley Butt Lane Beasley Cats Edge Boscomoor Cotton Ashley Heath Gratwich Four Ashes Cold Norton Kettlebrook Walton-on-the-Hill Haughton Perton Blakeley Great Chell Carroway Head Bitterscote Gnosall Heath Kingsford Boney Hay Mosslane Whitehill Blythe Bridge Baddeley Green Swinscoe Joiner's Square Orslow Church Fields Yoxall Ellastone Silverdale Drayton Bassett Madeley Hartshill Nurton Sandon Blakelow Betley Longdon Coombesdale Gorstyhill Fenton Low Lower Nobut Blackbrook Coton in the Clay Marchington Woodlands Wilnecote Berry Hill Oulton Heath Aston Wombourne Abbots Bromley Morrey Alton Weston-under-Lizard Water Eaton Mill Green Coldmeece Betley Common Moreton Chestall Red Bull Brown Lees Woodgate Knypersley Southlow Beaconside Trinity Fields High Offley Armsdale Beamhurst Pershall Beech Greenhead Tittensor Bowers Bentilee Bloreheath Smestow Cookshill Lynn Lightwood Whitecross Chebsey Lower Elkstone Froghall Onneley Biddulph Moor Sideway Ranton Green Bromley Wood Boley Park Scounslow Green Upper Elkstone Quixhill Eccleshall Balance Hill Cheddleton Heath Cauldon Coltstone Kiddemore Green Standeford Robin Hill Laney Green Wheaton Aston Newtown Marchington Foxt Gratton Cannock Hillcroft Park Foxley Florence Codsall Wood Chell Heath Breretonhill Cheadle Sandford Hill Morridge Side Farley Meir Heath Newcastle-under-Lyme Wetwood Little Burton Oulton Pattingham The Lymes Light Oaks Cornhill Old Perton Longsdon Sheen Townend Heron Cross Wigginstall Walford Crakemarsh Walton Newborough Grindon Croxton Talke Uttoxeter Knighton Cheddleton Hademore Colton Sutton Sandyford Rocester Warslow Whiston Compton Porthill Bond End Oakamoor Tithebarn Cotwalton Commonside Wightwick Manor Coalpit Hill Boothen Great Saredon Brookhouses Bromstead Little Heath Huntington Combridge Cannock Wood Coton Rakes Dale Shareshill Kingsley Newtown Caverswall Maer Codsall Smallrice Gospel End Burslem Heaton Church Leigh Stretton Bromstead Heath Barnfields Orton Willslock Great Gate Norton-in-the-Moors Thornes Weston Jones Littleworth Owen's Bank Blackbrook Woodhouses Horsebrook Hyde Lea Shallowford Cellarhead Stableford Six Ashes Sandfields Blurton Rownall Cheadle Park Mavesyn Ridware Outwoods Barton Green Wood Lane Pipehill Alstonefield May Bank Hoar Cross Barton Turn Elford Heath Blundies Highwood Beffcote Butterton Sandyford Newstead Cat's Hill Cross Hadley End Newtown Ridgeway Ramshorn Newpool West Chadsmoor Bickford Somerford Cotes Littlewood Hollybush Hanley Bagnall Prospect Village Painleyhill Woodcroft Thorncliffe Coven Lawn Rickerscote Fradley Stanfield Newchurch Outlands The Brampton Loxley Green Wetton Thorpe Constantine Doxey Chasetown Etchinghill Himley Hilton Whitemoor Cracow Moss Packmoor Rushton Bank Calf Heath Pye Green Moorside Springhill Coton Anslow Common Apeton Hazelslade Haselour Hartwell Weeping Cross Ash Bank Littleworth Ubberley Waterhouses Dove Bank Back o'th' Brook Brocton Ball Haye Green Cheslyn Hay Seighford Sharpley Heath Shutt Green Stanley Seisdon Whittington Summerhill Harriseahead Blount's Green Denstone The Handfords Croxden Blymhill Common Middleton Green Armshead Greensforge Outwoods Handsacre Dunston Okeover Tadgedale Millend Cheadle Common Wigginton Standon Aspley Featherstone King's Bromley Callingwood Holmcroft Lower Ellastone Penkridge Enson Crateford Churnet Grange Kingswood Common Keele Trysull Common Side Abbey Hulton Lupin Meir Hay Little Sugnall Plardiwick Leek Northwood Lower Penn Shenstone Woodend Middle Mayfield Alsagers Bank Upper Nobut Lower Hatton Weaverslake Kinver Parkgate Brookhay Longport Heatley Radmore Wood Poolfields Hill Top Woodseaves Knightley Dale Colshaw Above Church Upper Mayfield Shelton Stonehouses Gayton Needwood Netherland Green Oxford Gailey Wharf Horninglow Dogingtree Estate Bottom House Longnor Trescott Spot Acre Church Mayfield The Leys Muckley Corner Blymhill Armitage The Shruggs Aston Birchendale Loggerheads Ingestre Hilltop Little Ingestre Adderley Green Blymhill Lawns Windy Harbour Barlaston Tunstall Rue Hill Winkhill Shelton under Harley Dosthill Ilam Admaston Butters Green Crackley Woodmill Longbridge Hayes Acton Trussell Godstone Brereton Cross Hillsdale Roughcote Haunton Allimore Green Queensville Werrington Hockley The Raikes Milford Park End Garshall Green Amington Grindley Dam Mill The Quarry Ravenshall Newton Hurst Fole Four Ashes Field Belgrave Hanbury Woodend Stallington Bank Top Little Madeley Dales Green Hamstall Ridware Blackshaw Moor Lawnhead Rileyhill Little Hay Hollies Common Mill Green Mucklestone Rodbaston Wychnor Bridges Wardlow Roche Grange Brewood West Hill Newton Ford Green Rake End Knowle Style Colwich Draycott in the Clay Rough Close Morrilow Heath Barton-under-Needwood Birch Cross Oultoncross Bradnop Croxall Mayfield Stockton Brook Highfields Moneystone Wootton Westlands Stoke-on-Trent Gospel Ash Bramshall Wychnor Bemersley Green Woottons Warstone Hammerwich Aldershawe Newtown Stowe-by-Chartley Draycott in the Moors Little Stoke Rushton Spencer Oakley Swynnerton Rising Brook Pasford Chadsmoor Stretton Woodhouses Springhill Gipsy Green Upper Longdon Westbeech Gillow Heath Tutbury Mitton Chesterton Audley Little Haywood Godleybrook Lask Edge Bowsey Wood Goosemoor Cowley Parkside Bonehill Offleymarsh Turnhurst Enville Hazlecross Carmountside Milldale Hill Top Kingstone Bednall Whitmore Lower Stonnall Ashley New Wood Leycett Longnor Mobberley Adbaston Lordsley Fisherwick Windmill Bank Gunstone Clayton Fairoak Hollins Blackfords Bednall Head Pipe Ridware Rangemore The Hollies Newchapel Hinksford Coven Heath Moorend Kidsgrove Hopedale Gospel End Village Stonywell Moss Pit Bromstead Common Goldenhill Balterley Huntley Ford Milton Chesterfield Broughton Hill Ridware Deadman's Green Salt Newton Derrington Rakeway Gnosall Burton Manor Shut Heath Newtown Essington Buddileigh Lower Tean Coton Ellenhall Coton Hayes Woodend Lea Heath Woodlane Offleyrock Whittington Bradwell Little Chell The Potteries Normacot Birches Head Clifton Campville Creswell Oldfurnace Lapley Stockwell Heath Hatherton Tompkin Coxgreen Dagdale Longton Coton Green Fegg Hayes Bradley Stapenhill Bank Top Dayhills Gillway The Laches Butter Bank Napley Upper Cotton Gentleshaw Kingsley Moor Ryecroft Gate Browns Lane Acres Nook Teanford Woodshutts Broomyshaw Moddershall Iverley Lichfield Madeley Park Far Hoarcross Forebridge Almington Mount Pleasant The Bratch Blackwaters Hodgefield Middle Madeley Scot Hay Hill Chorlton Marston Castletown Shaffalong Loynton Basford Ecton Burston Wootton Giggetty Onecote Dunstall Cliff Vale Leyfields Rumer Hill Upper Hatton High Onn Wharf Farewell Brereton Upper Tean Tamworth Stoke-upon-Trent Lower Leigh Birchall Hawthorns Braddocks Hay Longridge Hollington Cotonwood Townsend Weston Coyney Quarry Heath Poolfold Dimsdale Knighton Cowall Moor Norton Green Bishton Great Chatwell Levedale Stramshall Boon Hill Landywood Dunwood Newlands Hilderstone Saverley Green Stadmorslow Congreve Bignall End Dods Leigh Etruria Nurton Hill Charnes Hookgate Shraleybrook Branston Cross Heath Meaford Orgreave Barlaston Common Haregate Stone Heath Sidway Glascote Apedale Meretown The Wharf Stafford Newfield Tuppenhurst Withystakes Norton East Nethertown Rowley Park Elmhurst The Heath Bishops Offley Yarnfield Fradley South Elford Ounsdale Little Saredon Dunsley Hansley Cross Hopton Bradeley Upper Leigh Hazles Christ Church Hales Anslow Gate Waterfall Stourton Sneyd Green Forsbrook Little Bridgeford Forton Ashley Dale Poolend Endon Bank Newborough End Green Heath Colton Hills Threapwood Dunston Heath Knightley Broad Meadow Crossgate Springfields Wetley Rocks Coton Clanford Seabridge Whitfield Westcroft Amerton Spath Aston-by-Stone Blore Lower Knightley Tatenhill Lower Drayton Hill Top Overmoor Longdon Green Flash The Blythe Stanley Moor Bishops Wood Great Bridgeford Wimblebury Basford Green Podmore Efflinch Hanbury Oulton Woodhouse Green Ravenhill Brund Knenhall Ipstones The Rowe Endon Rock End Tatenhill Common Hem Heath Nether Stowe Footherley Hixon Jack Hayes Trentham Kingston Hill Blackwood Hill Edial Upper Hulme Cotes Heath Hardings Booth Burntwood Green Hulme End Moreton Stone High Onn Sugnall Hilliard's Cross Chatcull Latherford Church Eaton Green Shebdon Bradshaw Westwood Shutlanehead Fradswell Coton Farm Coton End Upper Ellastone Springwood Dresden Creighton The Rookery Bromley Hall Hardings Wood Knowl Bank Little Aston Longshaw Bolehall Blithbury Yarlet Darnford Coven Winnington Whittington Dapple Heath Hobble End Stanley Moss Oak Hill Consall Threelows Townhead Perry Crofts Halfpenny Green Stonnall Talke Pits Lutley Calton High Town Broomhill Chapel Chorlton Wolstanton Redhill Milwich Coppenhall Blakeley Lane Stanton Kingsley Holt Streethay Napley Heath Congleton Edge Curborough Leadendale Alrewas Lawns Wood Whitgreave Acton Gate Chorley Norbury Junction Four Crosses Hanford Alder Moor Harper's Gate Balterley Green Bradley in the Moors Dunkirk Drointon Brickbridge Boundary Meir Chase Terrace Little Wyrley Blithfield Long Compton Stanshope Wereton Ashwood Knotbury Miles Green Knowl Wall Blore Hoften's Cross Croxtonbank Lowe Hill Beamhurst Lane Pillaton Burybank Dilhorne Winnothdale Fulford Sandonbank Oaken Church Hill Baswich Weeford Fauld Baldwin's Gate Leacroft Middleport Otherton Heath Hayes Stubwood Abbey Green Rawnsley Withington Hints Beam Hill Whitehurst Norbury Sturbridge Mossgate Red Hill Overton Wall Gerrard's Bromley Heighley Waggersley Cold Well Creswell Green Woollaston Fradley Junction Jugbank Hollins Oulton Grange Goosemoor Green Winshill Bridge End Hednesford Woodcock Heath Brockton The Bodnets Checkley Hopwas Walton Freehay Prestwood Wildwood Highfields Washerwall Beechcliff Swindon Burton upon Trent Burntwood Oldfallow Lightwood Whiston Anslow Comberford Wheatlow Brooks Borough Park Doley Shenstone Garmelow Horton Cauldon Lowe Hulme Broadeye Billington Slade Heath Great Haywood Burnhill Green Glascote Heath Middle Hill Leomansley Stowe Pasturefields Hanchurch Fawfieldhead Bridgtown Great Wyrley Tillington Spring Hill Shobnall Western Downs Huddlesford Brazenhill Acton Red Street Norton Canes Knutton Holt Hill Smallthorne Shawfield Blackbrook Overley Woodwall Green Trent Vale Ranton Butterton Cobridge Dunstal Brineton Gorstey Ley Brinsford Brown Edge Slindon Penkhull Madeley Heath Two Gates Mile Oak Rolleston on Dove Cranberry Bowers Bent Wallbridge Park Barton Gate Finney Green Wain Lee Rugeley Hollinsclough Bucknall Marston Fenton Church Eaton Biddulph Cross Green Bobbington Harlaston Tunstall Tixall Hawks Green Sandborough Meerbrook Millmeece Totmonslow Clough Hall Ball Green Willoughbridge Bilbrook Wrinehill Leese Hill Baddeley Edge Great Moor Pitts Hill Ashmore Brook Halmer End Prestwood Norton Bridge Shirleywich Middle Cliff Hartley Green Cresswell Denford Gailey Offleyhay Lower Loxley