Charity Marketing in Grove Heath

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Grove Heath are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Grove Heath?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Grove Heath is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in GU23 6

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Grove Heath or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Grove Heath (Surrey)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Charlwood Worcester Park Lock Island Woldingham Burwood Park Virginia Water Pyrford Village Knowle Hill Reigate Wisley Albury Heath Pains-Hill Limpsfield Chart Downside Smallfield Nalderswood Wentworth Pharaoh's Island Field Common Crowhurst Lane End Hog Hatch Bushy Hill Lower Eashing Hale Tongham Charleshill Haxted Brockham Clark's Green Birch Green Churt Moorhouse Bank Whyteleafe West Molesey Sunbury Common Paynes Green Thorpe Upper Hale Tyler's Green Shalford Weston Green Highstreet Green Row Town Tandridge Felthamhill Fredley Hook Heath Merrow Elmbridge Village Woodmansterne Crownpits Limpsfield White Post Sunbury-on-Thames Westborough Littlewick Ashtead Common Longcross Mount Hermon Stonebridge The Bourne Kempton Park Farnham Chertsey Norley Common Gomshall Runnymede Box Hill Nork Tower Hill Blackheath Dennisville Burpham Old Woking Hinchley Wood Dunsfold Common Pray Heath Effingham Common Sandhills Deepdene Ash Maybury Broadford Jacobs Well Wray Common East Clandon Shackleford Lightwater Redhill Shepperton Green Binscombe Mimbridge Loxhill Banstead Fetcham Grove Royal Holloway Guildford Boundstone Oatlands Park Sheerwater Bellfields Broadmoor Shellwood Cross Crawley Hill Ockham Pitch Place York Town Shepperton Mytchett Place Abbey Mead St Ann's Heath Trumps Green Bagshot Dippenhall Lordshill Common Logmore Green Hawk's Hill Little Bookham Weybourne Walton on the Hill Lower Bourne Normandy Oxted Hydestile Claremont Park Lower Kingswood Lucas Green Mead Vale Egham Wick Felcourt Smoky Hole Wyke Newchapel Woodbridge Hill Pot Common Spreakley Whitmoor Bottom Hamsey Green Shortheath Wormley Livingstone Park Alfold South Park Chaldon Parkgate Shere Littlefield Common East Horsley Albury Thursley Hurlands Castle Green Alfold Crossways Fairlands Egham Hythe Palmers Cross Stanwell Okewood Hill Nutcombe Great Burgh Westfield Frith Hill East Molesey Subrosa Burgh Heath Holland Keeper's Corner Byfleet Upper Eashing Worplesdon Great Bookham Coles Meads Peasmarsh Hatchford Addlestone Ramsnest Common Broadham Green St John's Sidlow Lower Halliford Farley Green Church Town Tilford Strood Green Wrecclesham Mayford Crowhurst Frimley Mytchett East Ewell Norwood Hill Artington Anglefield Corner Sheet's Heath Fisher's Hill Puttenham Hatton Hill Ellen's Green Fairmile Ashtead Sutton Abinger Bagshot Heath Peaslake Lane End Elm Corner Thorpe Green Lower Ashtead Leatherhead The Sands Pirbright Bishopsgate North Holmwood Stroude Rushmoor Sunbury Cudworth Dawesgreen Abinger Hammer South Merstham Millbridge Cranleigh Westhumble Rowly Pyle Hill Blackbrook Upper Halliford Bletchingley Woking Hambledon Mousehill Nutfield Green Cross Beare Green Charlton Brooklands Park Barn Frensham Godalming Outwood Grayswood Irons Bottom South Holmwood Ash Vale Hindhead Addlestonemoor Pitland Street Hurst Green Hurst Park Kingswood Warren Smart's Heath Hamm Moor Netherne on-the-Hill Warwick Wold New Haw Giggshill Tilford Reeds Burstow Chipstead Waterloo Enton Green Staines-upon-Thames Lower Green Weatherhill Wanborough Isle of Wight Woodhatch Eashing Newlands Corner North Looe Oxshott Whitfield Court Peartree Green Tyrrell's Wood Ridge Green Cobham Woodcote Manor Park Holloway Hill Ash Green Walliswood Camberley Penny Pot Towpath Munstead Heath Caterham Sutton Green Claygate Reigate Heath Tadworth Great Enton Domewood Tuesley Slyfield Walton-on-Thames Headley Chobham Mid Holmwood Holmethorpe Ottershaw Heatherside Horley Crosswater Pyrford Green Peper Harow Ashley Park Woolmer Hill Hookwood Littleton St Ann's Hill Haslemere Shrubs Hill Whiteley Village Merstham Elstead Send Marsh St Johns West End Brook Place Pagewood Compton Martyr's Green Busbridge Cramhurst South Godstone Brockham Park Stoughton Burntcommon New England West Ewell Milford Russ Hill Merle Common Holmbury St Mary Ridgebridge Hill Chertsey Meads Penton Hook Salfords Margery Farncombe The Wells West Bedfont Ranmore Common Capel Dunsfold Pixham Cartbridge Almshouse Common Brewer Street Horsell Birch Kingfield Heath End Lyne Westbrook Horsell Stonehill Effingham Stanford Common Pachesham Park West Horsley Chelsham Hooley Knaphill Ashford Common Rydeshill Forest Green Ewell Meath Green Ash Estates Thorpe Lea Little London Hamm Court Estate Blindley Heath Fetcham Witley Grove Heath Titsey St George's Hill Beasley's Ait South Nutfield Farleigh Court Send Langley Vale Ripley Dormans Park Mickleham Abinger Bottom Ewhurst Green Birtley Green East Shalford Combe Common Stanwell Moor Farleigh West Clandon Brookwood Culmer Dockenfield Felbridge Mogador Laleham Wheelerstreet Middle Bourne Chattern Hill Ewhurst Aaron's Hill Egham Runfold Tyrell's Wood Rose Hill Flexford Laker's Green Mugswell Hersham Littleton Common Ockford Ridge Chiddingfold Whitmoor Vale Whitewood Catteshall Givons Grove The Ridge Knowle Grove Povey Cross Limpsfield Common Dunsfold Green Woldingham Garden Village Westcott Ockley Warlingham West End Onslow Village Windlesham Burrows Cross Bramley Buckland Woodham Greatpark Leatherhead Common Beacon Hill Shortfield Common Brick Hill Norney Doversgreen The Chart Wotton Bisley Polesden Lacey Tatsfield Stanners Hill Critchmere Burrowhill Rowhill Brook Frimley Ridge Upper Ifold Hockering Estate Englefield Green Seale May's Green Sandy Cross Lingfield Gatwick Hatchford End Epsom Esher Abbotswood South Earlswood Deepcut Horne Newdigate Shottermill Pirbright Camp Hascombe Kingswood Batt's Corner Buckland Compton Stroud Common Godstone Shamley Green Ansteadbrook Epsom Downs Dormansland Wey Meadows Hoe Abinger Common Tilford Common Rydens Hermitage Woods Estate Littleton Skimmington Donkey Town Badshot Lea Long Ditton Stoneleigh Weybridge Leigh Hurtmore Wonersh Fickleshole Henley Park Thames Ditton Dorking Guildford Park Harpesford Friday Street West Byfleet Brook Send Grove Ashford Dogkennel Green Hogden Bottom Bowlhead Green Knowle Green Whitebushes Holmwood Corner Chilworth Gatton Pyrford Grafham Betchworth Lingfield Common Mayes Green Fan Grove Ripley Springs Shepherd's Hill Coldharbour Gadbrook Wood Street Village Wasp Green Bisley Camp Stoke D'Abernon Frimley Green Hamhaugh Island Rowledge Thorncombe Street Bunce Common Willey Green