Charity Marketing in Monks Park

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Monks Park are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Monks Park?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Monks Park is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in CV6 4

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Monks Park or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Monks Park (West Midlands)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Hampton in Arden Old Fallings Goldthorn Hill Lower Eastern Green Yardley Fields Manor House Wednesfield Leamore Merry Hill Batmans Hill Griffin's Hill Friar Park Hasluck's Green Kates Hill Norton Bilston West Heath Three Maypoles Knowle Grove Brickhouse Farm Rowley's Green Goldthorn Park Holbrooks Whitlock's End Whitley Dixon's Green Shirley Box Trees Wednesbury Oak Spring Vale Brown's Green Black Patch Moseley The Chuckery Cotteridge Washwood Heath Hayley Green Great Barr Kineton Green Aston Pelsall Stone Cross Whitmore Park Gospel Oak Ladymoor Four Oaks Heath Town Springfield Middle Stoke Lee Bank Wood Green Copt Heath Wren's Nest Bowling Green Radford Pendeford Lodge Green Woodgate Valley Moxley Moseley Village New Cross The Manor Beechwood Tidbury Green Frankley Smethwick Thimble End Lanesfield Lifford Stoke Aldermoor Blakeley Green Woodside Tyseley Wallbrook Merridale Birchfield Elston Hall Monmore Green New Dock Pensnett Wyken Walker's Heath Wood Hayes Oscott Gornalwood Oakeswell End Eastcote Kitt's Green Pedmore Darlaston Churchfield Catchems Corner Chester Road Longford Catherine-de-Barnes Shelfield Sheldon Queslett The Woods Wall Heath Cradley Small Heath Chapel Green Guns Village Lodge Hill Sutton Coldfield Binley Hall Green Millison's Wood The Knowle Green Lane Meriden Lutley Blossomfield Tilehouse Green Burnt Tree New Mills Gravelly Hill The Lunt Daisy Bank Old Swinford Stockwell End Lower Gornal Tower Hill Ley Hill Stoke Park Sharmans Cross Holly Bank Moor Hall Whitmore Reans Church Hill Langley Palmers Cross Hill Parting of the Heaths Wollescote Roseville Selly Oak Bushbury Hill Greets Green Ladywood Shirley Heath Oldwich Lane Chadwick End Keresley Ulverley Green Harborne Sedgley Old Oscott Newton Upper Stoke Caldmore Rough Hay Coundon Green Millfields Claregate Springfield Hart's Hill Balsall Foleshill Walsall Wood Short Cross Packwood Gullet Cape Hill Primrose Hill Stockfield Rumbush Bordesley Ocker Hill Pinley Gardens Shard End Brandwood End Hall Green Grace Mary Estate King's Norton Coundon Leighswood Witton Lye Finham Shenley Fields Stow Heath Deepfields Oxley Heronfield Lower Bradley Newtown Dibdale Stambermill Harvest Hill London Fields Henley Green Streetly Stoke Heath Billesley Four Oaks Park New Invention Spring Vale Short Heath Tividale Hall Moor Green Watford Gap Little London Oldbury Scott's Green Bloomfield Brierley Hill Russell's Hall Withymoor Village Walsal End Cradley Heath Castle Vale Tividale Gib Heath St Chads Oakham Little Bloxwich Dudley Port County Bridge Balsall Street Cawney Hill Lea Hall Golds Hill Doe Bank New Town Row Cheylesmore Vigo Gosford Green Wyken Green Stow Lawn Beech Lanes Princes End Alum Rock Amblecote Greet Wightwick Blakenall Heath Birchills Gibbet Hill Maney Wylde Green Pheasey Beechwood Gardens Reeves Green Erdington Woods Bank Selly Park Elmdon Heath Little Heath Palfrey Stockland Green Tile Hill Wednesbury Hockley Hillfields Rubery Woodcock Hill Green Lanes Willenhall Hill and Cakemore Bournbrook Lode Heath Causeway Green Wollaston Upper Eastern Green Wordsley The Coppice Tyburn Rotten Row Ashmore Park Eaves Green Red Hill Wallington Heath Edgwick Woodgate Hall End Brandhall Ten Acres Norton Green Grove Vale Titford Hockley Haden Cross Chad Valley Walsall Darley Green Colehall Balls Hill Freezeland Parkes Hall All Saints Mount Pleasant Great Heath Hawkesley Bordesley Green East Hurst Green Clayhanger Bishopgate Green Charlemont Blakenhall Fen End Hawne Four Oaks Castlecroft Garretts Green Rotton Park Whiteheath Gate California Summerfield Park Greenleighs Dudley Wood Birmingham West Coseley Baptist End Roughley Windmill End Bristnall Fields Harden Tollbar End Hateley Heath Fordbridge Sandwell Woodsetton Pleck Gilbertstone Highfields Highter's Heath Woodshires Green Hamstead Goscote Finchfield Brownhills West Boldmere Northfield Londonderry Ettingshall Olton West Smethwick Brownshill Green Meer End Dickens Heath Coombeswood Cinder Hill Catshill Ridgacre Mere Green Nechells Eve Hill King's Heath Yardley Wood Dorridge Woodcross Newbolds Wergs Bradnock's Marsh Compton Dudley Balsall Heath Pinley Hall Green Bourne Vale Tettenhall Wood Springfield Hilltop Lyndon Green Kingswinford Upper Ettingshall Hawkes End Perry Barr Bell Green The Flatts Packwood Rushall Fallings Park Hurst Hill Illshaw Heath Deritend Solihull Lodge Pickford Green Bunker's Hill Hockley Heath Sedgemere Bramford Priestfield Warstock Moseley Rough Hills Tudor Hill Salter Street Ettingshall Park Old Hill Potter's Green Coseley Bordesley Green Brookfields Tippity Green Tansley Hill Buckland End Coal Pool Brockmoor Bacon's End Heath End Turves Green Canley Gardens Round's Green Weoley Castle Kingstanding Knowle Wood End Stourbridge Loxdale Middle Bickenhill Ashmore Lake Holly Hall Langley Green Royal Sutton Coldfield Carol Green Handsworth Wood End Upper Witton Illey Glebe Farm Perry Common Sparkhill Black Lake Aldridge Spring Bank Neachells Whitehouse Common Netherwood Heath Perry Beeches Garrets Green Catherine Cross Birches Green Ridge Hill Castle Bromwich Marston Green Warley Woods Westwood Gardens King's Hill Great Bridge Walmley Solihull Stoke Bartley Green Bradley Temple Balsall Ward End Earlsdon Nechells Green Tat Bank Edgbaston Monkspath Mayer's Green Harvills Hawthorn Fishley Pickford Ryders Green Pype Hayes Hill Top Halesowen Bradmore Hill Hook Toll End New Town Lane Head Bromford Short Heath Hay Mills Chapel Fields Newbridge Spon End Stechford Merry Hill Darlaston Green Bournville Winson Green Ryecroft Bromley Whoberley Tipton Perry Old Dock Mesty Croft Wolverhampton Longbridge Coventry Paradise Rowley Regis Vauxhall Upper Gornal Underhill Allesley Springs Mire Yardley Blackheath Wake Green Penn Bloxwich Church End Tibbington Highgate Bickenhill Canley Yew Tree Pelsall Wood Acocks Green Lozells Swan Village Hasbury West Bromwich Hollyberry End Stirchley Dunstall Hill Cannon Hill Woodway Park Draper's Fields Balsall Common Swan Village Handsworth Wood Streetly Blowers Green Portway Minworth Low Hill Parkfield Monks Park Rood End Little Bromwich Fallings Heath The Straits Bearwood Stubber's Green Quarry Bank Barston Lower Stoke Lapal Showell Green Golds Green Cofton Common Kingshurst Lyndon Barr Common Ruiton Albion Walsgrave on Sowe Pinkett's Booth Saltley Portobello Flint's Green Lambert's End Darby End Summerford Place Dudley's Fields Brownhills Aldersley Banners Gate Ladywood Horseley Heath Nordley Hill Chelmsley Wood Hall Green Sparkbrook Penn Fields Falcon Lodge New Town Alcester Lane's End Lime Tree Park Daw End Oxbarn Tile Cross The Leys Reddicap Heath Fordhouses Westwood Heath Alderman's Green Elmdon Hill Wood Bushbury Wellington Place Digbeth Willenhall New Oscott March End Cheswick Green Vicarage Bescot Priory Court House Green South Yardley Tipton Green Park Village Aston New Town Stivichall Shepwell Green Hardwick Bentley Darby's Hill Brades Village Summer Hill Mill Green Bentley Heath The Delves Berkswell Shirley Street Tettenhall Benton Green Billesley Common Waring's Green Scotlands Allesley Green Shire Oak Hodgehill Mushroom Green Netherton Kirby Corner Foxford Wootton Green Soho