Charity Marketing in Kershader / Cearsiadar

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Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Kershader / Cearsiadar are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

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How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

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Which Media Platforms Work Best for Charity Marketing in Kershader / Cearsiadar?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Kershader / Cearsiadar is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in HS2 9

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Kershader / Cearsiadar or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Kershader / Cearsiadar (Western Isles)

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Geocrab Borve / Borgh Àird a' Mhachair Meavaig / Miabhaig North Glendale / Gleann dail bho Tuath Valasay / Bhalasaigh Àird Mhòr Carnais Rhughasinish / Rubha Ghaisinis Valtos / Bhaltos Cnoc an Torrain Bac Lacasaidh Geisiadar Port of Ness / Port Nis Bruernish / Bruairnis Sollas / Solas Balmartin / Baile Mhàrtainn Lacasdal Sildinis / Shiltenish Meavaig / Miabhaig Rodel / Roghadail Cross / Cros Col Geàrraidh na Mònadh Dalmore / Dail Mòr Peninerine / Peighinn nan Aoireann East Kilbride / Taobh a' Chaolais Habost / Tabost Lionel / Lìonal Baile Mhic' Phàil Bostadh Vatersay / Bhatarsaigh Baleshare / Baile Sear Griomsidar Claddach Illeray / Cladach Iolaraigh Lemreway / Leumrabhagh Coig Peighinnean Cuidhtinis Borrisdale / Borghasdal North Tolsta / Tolastadh bho Thuath Fidigeadh North Dell / Dail bho Thuath Gleann Baile Glas Dail Beag Aisgernis / Askernish Bruach Màiri Ceann Shìphoirt Kilerivagh / Cill Eireabhagh Swordale / Suardail Urgha Sandwick / Sanndabhaig Garynahine / Gearraidh na h-Aibhne An t-Ob Reef / Riof St Kilda / Hirta / Hiort Middlequarter / Ceathramh Meadhanach Earshader / Iarsiadar Àird Cill Amhlaidh Ardheisker Hushinish / Huisinis Marvig / Marbhig Blathaisbhal Cabharstadh Lackalee / Leac a' Lì Tangasdal Coilleag Croir Adabroc Keose Glebe / Glib Cheois New Tolsta / Bail' Ur Tholastaidh Siadar Uarach Cnoc an t-Solais Hougharry / Hogha Gearraidh South Lochboisdale / Taobh a' Deas Baghasdail Guershader Ceann a-staigh Chuil Àird Mhithinis Barvas / Barabhas Clachan Sands / Clachan Shannda Ceann a Deas Loch Baghasdail Earsary / Earsairidh Borsham / Boirseam Breinis Liurbost Govig / Gobhaig Rubha Ban Eoropie / Eòropaidh Kneep / Cnip Leth Meadhanach Srannda / Strond Seilebost Eishken / Eisgean Mealasta Daliburgh / Dalabrog Carragreich / Carragraich Castlebay / Bàgh a'Chaisteil An Gleann Ur Garyvard / Gearraidh Bhaird Tom na Ba Craigston / Baile na Creige Tobson Crois Dùghaill Kyles Stockinish / Caolas Stocinis Grìminis Culrigrein Balranald / Baile Raghnill Eochar / 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Thuath Aignish / Aiginis Pàirceanan Cnoc a' Lin Sgallairidh Leideag South Dell / Dail bho Dheas Lochcarnan / Loch a' Chàrnain Tong / Tunga Ceann a' Ghàraidh Taobh Siar Strumore / Struth Mòr Bragar Howbeg / Tobha Beag Cialla Àird nan Strùban Stornoway / Steòrnabhagh Pairc Shiaboist Garry Claddach / Gearraidh Cladach Creagastrom Borve / Borgh Brevig / Brèibhig Lingarabay / Lingreabhagh Clachan na Luib Brue / Brù Swainbost / Suainebost Ceann Hurnavay Ceann a-muigh Chuil Calbost Sliabh na h-Airde Breaclete / Breacleit Ranais Borrowston / Borghastan Àird na Monadh Coire an Fhuarain Creagorry / Creag Ghoraidh Cliasmol Caw / Cadha Malacleit West Kilbride / Cille Bhrìghde Scalpay / Sgalpaigh Balla / Am Baile Àird Dhail Brèbhig Borve / Borgh Ollag Baghasdail Ceann a' Chòinich Skigersta / Sgiogarstaigh Crosbost Frobost Botarua / Botarubha Barabhas Iarach Baile Gharbhaidh Uigen / Uigean Lochportain Ardroil Portnaguran / Port nan Giùran Balemore Sheshader / Seisiadar Strombane / Srom Ban Bràigh na h-Aoidhe Arivruaich / Airidh a Bhruaich Cliaid Baile Raghaill Stoneybridge / Staoinebrig Giosla Siabost bho Thuath Cnoc Màiri Diraclett / Direcleit Cairinis Mullach Chàrlabhaigh Kildonan / Cill Donnain Cladach a' Bhaile Shear Sgarasta Mhor Tigharry / Tigh a' Ghearraidh Grimsay / Griomasaigh Kershader / Cearsiadar Milton / Gearraidh Bhailteas Baile Tom an Fhuadain Laxdale / Lacasdail Gress / Griais Einacleit Siabost bho Dheas Taobh Tuath Iolaraigh Allasdale / Allathasdal Shawbost / Siabost Àird Uig Cnoc Amhlaigh Leachcan / Leacainn Lundale / Lundal Drimsdale / Dreumasdal Baghasdal Càrnan North Locheynort / Taobh a Tuath Loch Aineort Eorodale / Eòradal Scarista / Sgarasta Losgaintir Aird Lochskipport / Loch Sgioport Bayhead Trumaisgearraidh Mangersta / Mangarstadh Abhainn Suidhe Achamore / Acha Mòr Urgha Beag Rhenigidale / Reinigeadal Àird Adhanais Tobhtaral Callanish / Calanais Mingearraidh Crothair Howmore / Tobha Mòr Nask / Nasg Beitearsaig Eoligarry / Eòlaigearraidh Broker / Brocair Lochmaddy / Loch nam Madadh High Borve / Bail Àrd Bhuirgh Steinis Dalabrog an Iar Gramsdal Tobha Beag Portvoller / Port Mholair Bàgh Mòr Bunavoneadar / Bun Abhainn Eadarra Garrabost Corunna Glenside / Taobh a' Ghlinne Lionacuidhe Keose / Ceòs Kirkibost / Circebost North Lochboisdale Acairseid Grenitote / Greinetobht Islibhig Àird Ruairidh Caolis / Caolas Ceann nam Buailtean Dòun Chàrlabhaigh Balivanich / Baile a' Mhanaich Geàrraidh Gadhal Meavag / Miabhaig Flodabay / Fleoideabhagh South Locheynort / Taobh a Deas Loch Aineort Baile nan Cailleach Claddach Kyles / Cladach a' Chaolais Flodaigh Samhla Barraglom Bayherivagh / Thiarabhagh Cnoc nan Gobhar Cleat / Cleit Greosabhagh Ahmore / Athmòr An Leth Meadhanach Cnoc Bhuirgh Collam Scotvein / Scotbheinn Dunganachy / Dùn Gainmhich Buaile Dhubh Loch a' Ghainmhich Ardmore / Àird Mhòr Ness / Nis Breasclete / Breascleit Kyles Flodda / Caolas Fhlodaigh Cluer / Cliuthar Gleann Tholastaidh Hosta Carnach Kallin / Ceallan Ceann a Bhàigh Bun a' Mhuillinn Kirivick / Cirbhig Blashaval Habost / Tàbost Likisto / Liceasto Beacravik / Beacrabhaic Grìanan An Cnoc Ard Kentangaval / Ceann Tangabhal Manish / Mànais Beinn Casgro Carishader / Cairisiadar Liniclate / Lionacleit Paible Linshader / Linsiadar Finsbay / Fionnsabhagh Eagleton / Baile na h-Iolairne Shulishader / Sulaisiadar Ceann Loch Cromore / Cromor Cliff / Cliobh Ceann-na-Cleithe Gramasdail Hacklete / Tacleit Melbost Borve / Mealabost Bhuirgh Baile Iochdrach Baile Gearr / Ballagarr Barbhas Uarach Sruth Mòr Haun / Haunn Smerclate / Smeircleit Shader / Siadar Griminish / Griminis Holmar / Tholmair Knock / An Cnoc Àird Cumhang Na Pairceanan Steinis Ruisgarry / Ruisigearraidh Tarbert / An Tairbeart Hacklet / Haclait Gearradubh / Gearraidh Dubh Àird Mhidhinis Rubha Dubh Sidnish / Saighdinis Newmarket Seana Bhaile Gerinish / Geirinis South Galson / Gabhsann bho Dheas Upper Bayble / Pabail Uarach Snishival / Sniseabhal Port nan Long Arnol Uidh Baile Ailein Plocrapool / Plocrapol Horgabost Eanacleit Ormiclate / Ormacleit Camas an t-Saoithein Eilean Anabaich Carloway / Càrlabhagh Orinsay / Orasaigh Gravir / Grabhair Siadar Iarach Doune Carloway / Dùn Chàrlabhaigh Upper Coll / Col Uarach Àird Choinnich Àird Mhìghe Blackhouse Village Five Penny Borve / Coig Peighinnean Bhuirgh Locheport / Loch Euphort Bornish / Bornais

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