Charity Marketing in Broughton Hackett

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Broughton Hackett are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Broughton Hackett?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Broughton Hackett is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in WR7 4

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Broughton Hackett or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Broughton Hackett (Worcestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Four Pools Webheath Ronkswood Sneads Green Sherrard's Green Habberley Catshill Bell End Charford Hollybed Street Smith End Green Astwood Wants Green Worcester Martley Severn Stoke Dunley Oddingley Upper Wick Warndon Shell Welland Riverside Netherton Park Farm Little Acton Linthurst Worms Ash Longdon St Godwalds Lower Moor Stitchin's Hill Shrawley Bugle Gate Upper Bentley Structon's Heath Lenchwick Darbys Green Honeybourne Lime Street Areley Kings Beach Hay Headley Heath Baylis Green Blakebrook Winyates Green Hall Flat Grafton Upper Wyche Copcut Draycott Crowle Stanford Bridge West Hagley Abberley Westmancote Kyre Park Alfred's Well Little Beckford Stock Green Wickhamford Bromsgrove Kinnersley St John's Naunton Lower Illey Upper Lode Stakenbridge Ab Lench Franche Birts Street Abbeydale Callow Hill Knightwick Holt End Guller's End Hagley Hopwood Twyford Upper Welland Great Comberton Cowsden Lydiate Ash Offmore Farm Overbury Bayton Common Broadwaters Withybed Green Comberton Kyrewood Drugger's End Bournes Green Priestfield Lower Wyche Bradley Green Sheriff's Lench Ashton under Hill Welland Stone Broughton Hackett Northwick Holbeache Bushley Church Hill Baynhall Doddenham Mere Green Lye Head Burlish Park Stoke Bliss Battenton Green Corse Lawn Greenway Lea End Bastonford Ankerdine Hill Wadborough Sharpway Gate Newland Common Abbotswood Earl's Common Bransford Upper Catshill Great Malvern The Burf Harpley Aston Fields Astley Burf Headless Cross Newbridge Green Mount Pleasant Lineholt Common Spennells Sandford Upper Marlbrook Ravenhills Green Malvern Common Bredon Bank Street Britannia Square Town's End West Malvern Frankley Willow Green Holberrow Green Hanley Swan Astwood Clifton upton Teme Aldington Low Hill Yarhampton Cross Upper Gambolds Pebworth Whiteleaved Oak Chaddesley Corbett Carpenter's Hill Eight Oaks Chandler's Cross Wyre Piddle Newtown Marl Bank Henbrook Brownheath Common Slades Green Stratford Footrid Tardebigge Clifton upon Teme Menithwood Throckmorton Little Comberton Walton Pool Powick Cakebole Lower Marlbrook Pershore Evesham Brickfields Badger's Hill Long Green Windmill Hill Rushock Barbourne Woodrow Tutnall Park End Lower Heath Broad Heath Woolmere Green Phepson Elmley Lovett Hartle Belbroughton Wychbold Green Street Feckenham Hawthorn Bush Birch Green Shenstone Clows Top Burcot Purshull Green Hillhampton Eardiston Goom's Hill Rock Lower Hook Ham Green St Michaels Ockeridge Noutard's Green Wick Fladbury Cross Lem Hill Romsley Dodford Cooksey Green Gilbert's End Tanwood Brockencote Blackmore End Westlands North Malvern Harvington Suckley Knowl The Walshes Nineveh The Hook Tibberton Birch Acre Madresfield Wythall Kerswell Green Caunsall Berrow Green Leigh Clent Stanklyn Apes Dale Teddington Hands Sankyns Green Aston Somerville Bricklehampton Bengeworth Gallows Green Cotheridge Hampton Clifton Castlemorton Crowcroft Kyre Moseley Rainbow Hill Woodgates Green Lower Berrington Lower Broadheath Hall Green Upton Warren Lineholt Redditch Hallow Heath Trotshill Weatheroak Hill Huntsbridge Grimley Madeley Heath Bredicot West End Crowle Green Offenham Bell Green Birch Berrow Leapgate Pound Bank The Lakes Ross Green The Grove Broad Marston Golden Valley Callow End Hawford Bickley Arrowfield Top Harbours Hill Little Welland Bluntington Sinton Powick Village Hook Bank Little Malvern Hindlip Littleworth Sneachill Bevere Worlds End Winyates St Georges The Vines Woodsfield Ladywood Hales Park Callow Hill Diglis North Piddle Comhampton Branson's Cross Beckford Cross Collett's Green Longdon Heath Kitwell Kyre Green Major's Green Low Hill Greenlands Stonebow Cherry Orchard Upper Howsell Broadheath Common Gadfield Elm Libbery Shoulton Horsham Lower Westmancote Chadbury Chase End Street Dagtail End Witnells End Waresley Broad Alley Wilden Charlton Sytchampton Foxlydiate Vigo Walcot Broombank Brockamin Stone Cooksey Corner Leigh Sinton Blakedown Egdon Rushwick Gilvers Lane New End Witton Hill Clevelode Kent's Green Kingswood Mamble Elms Green Pensham Lickey Hills Grafton Flyford Netherwich Ryall Lickey End Upper Rochford St Peter the Great Broom Hill Pensax Great Witley Copyholt Hallow Park Gate Dines Green Flyford Flavell Lower Strensham Good's Green Norton Ipsley Swinesherd Lulsley Morton under Hill Fernhill Heath King's End Hinton on the Green Pin's Green Bouts Woodcote Green Noah's Green Stoulton Longley Green Sledge Green Eckington Eastham Upper Strensham Crossway Green Bewdley Bayton Brayswick Picken End Beoley Oakall Green Hill Side Hawbridge Holdfast Low Habberley Barnard's Green Enfield Newtown Spetchley Lower Sapey Upper Ham St Peter The Great Yieldingtree Broadmore Green Kersoe Nash End Foley Park Hurcott Village Primsland Sale Green Brook End Podmoor Stoke Pound Broadwas Forhill Berry Hill Mill End Crown East Frankley Hill Hollybush Ramsden Strensham Bank's Green Westacre Broome Rowney Green Blackpole Stockton on Teme Woodgate Stock Wood Southcrest Romsley Hill Cofton Hackett Northampton Smite Hill Red Cross Broad Common Lower Howsell Bishampton Rumbow Cottages Deblin's Green Far Forest Rhydd Stourport-on-Severn Frogsmarsh Catchems End Suckley Broad Green Lakeside Cladswell Pink Green Woodrow Upper Moor Lincomb Droitwich Spa Blackminster Grafton Smallwood Crabbs Cross Finstall Barnt Green Holt Norchard Briar Hill Pendock Outwood Frankley Green Stonepits Huddington Conderton Winterfold Fladbury Coles Green Alfrick Pound Cookley Birtsmorton Churchill Aggborough Offenham Cross Barnettbrook Drakelow Berrington Green Sweet Green Brotheridge Green Dunhampstead Malvern Link Berrow Lower Clent Ashfield Portway Bark Hill Halfkey Sidemoor Hollywood Holt Fleet Shatterford Pinvin Buckridge Gorst Hill Newnham Bridge Hipplecote Cruise Hill Matchborough Astley Cross Oldfield Bell Heath Kempsey Bliss Gate Ullington Rochford Wribbenhall Moor End Malvern Wells Cleeve Prior Childswickham Birlingham Bryan's Green Camer's Green Radford Rednal Cutnall Green Saleway Marsh End Queenhill Tunnel Hill Claines Newland Little Witley Doverdale Stanford on Teme Bredon's Norton Green Street Lower Lightwood Cobbler's Corner Dayhouse Bank Lower Wolverton Walkwood Hadzor Ribbesford Stoke Prior Heightington Baughton Hill Eachway Shelsley Walsh Tanner's Green Astley White Ladies Aston Cropthorne Pole Elm Harvington Link Top Owlhill Monkwood Green Knowle Fields Rous Lench Elcock's Brook Hartlebury Kinsham Cross Bank Churchill Chapman's Hill Hatfield Cobley Hill Timberhonger Upton upon Severn Buckbury Trueman's Heath Witton Dowles Hampton Lovett Hunnington Church Lench Dunstall Common Oakenshaw Shelsley Beauchamp Rashwood Lower Bentley Stoneybridge Lower Town Chadwick Atch Lench Alfrick Ombersley Hackman's Gate Bournheath South Littleton Stonehall Heath Green Drakes Cross Howsen King's Green Holy Cross Elmbridge Upton Snodsbury White End Wichenford Greenhill Laughern Hill Upper Arley Piper's Hill Dunhampton Bockleton Lower Wick Pound Bank Shawbrook Chawson Valley Uckinghall Besford Littleworth Duckswich Alvechurch Hadley Hill Furze Broughton Green Tenbury Wells Suckley Green Yarhampton Kemerton Bridge End Titton Slideslow Martin Hussingtree Hoden Guarlford Chatley Lindridge Knighton Pie Corner Baughton Little London Snead Common Ripple Upper Wolverton Aston Bank Hanbury Naunton Beauchamp Defford Greenhill Newtown Worles Common Interfield Frith Common Bredon's Hardwick Linkend Napleton Salwarpe Badsey Hardwick Green Chawson Hillpool Birchen Coppice Abberton Upper Berrington Sinton Green Peopleton Stanbrook Bordesley Astwood Bank Lodge Park Kidderminster Batchley Whittington Shernal Green Murcot Lickhill Kington Washford Tolladine Goosehill Green Abbots Morton The Rampings Longdon Hill End Kendal End Wildmoor Hartlebury Common Rhydd Green Hanley Castle Charlton Cookhill Inkberrow Mustow Green Hoobrook Sutton Farm Dormston Hurcott Inkford Neight Hill Bury End Stoke Wharf Beckford Woodmancote High Green Knighton on Teme Elmley Castle Little Inkberrow Little Eastbury Hunt End Hill End Pound Green Hinton Cross Bushley Green Long Bank Hill Croome Norton Red Hill Drakes Broughton Bretforton Lickey Blackwell Boreley Dordale Holt Heath Oldwood Grimes Hill Drayton Bateman's Green Broadway Shurnock Poolbrook Stoney Hill Summerhill Summerfield Uphampton Wolverley Perryfields Moon's Moat Torton Nineveh Dawshill Trimpley Wick Episcopi Hanley Child Saxon's Lode Acton Pirton Rye Street Hanley William Himbleton Orleton Edgiock Castle Hill Middle Littleton Stoke Heath Eldersfield Old Storridge Common Earl's Croome Sedgeberrow Blakeshall North Littleton Upper Haselor