Charity Marketing in Churchill

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Churchill are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Churchill?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Churchill is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in WR7 4

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Churchill or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Churchill (Worcestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
St Godwalds Lineholt Common Peopleton Washford Cladswell Bordesley Aggborough Hill Croome Catchems End Cutnall Green Holt Fleet Netherwich Stanford Bridge Matchborough Bank Street Noutard's Green Tutnall Pin's Green Broom Hill Broadwaters Conderton Chawson Huddington Bateman's Green Shelsley Beauchamp Hinton Cross Hoden Henbrook Lower Howsell Holy Cross St Peter the Great Burcot Eight Oaks Greenway The Rampings Elcock's Brook Chandler's Cross Batchley Kidderminster Woodrow Shrawley Abberley Lower Wyche Battenton Green Bank's Green Lea End Summerhill Egdon Lenchwick Bastonford Ham Green Kington Dawshill Low Habberley Pie Corner Lower Broadheath Bluntington Upper Welland Sytchampton Drakes Broughton Little Malvern Hindlip Barnt Green Lime Street Eldersfield Purshull Green Bell End Cookhill Bredon Netherton Upper Ham Kerswell Green Morton under Hill Winyates Berry Hill Bengeworth Bugle Gate Hillpool Mere Green Leigh Aldington Duckswich Blackmore End Grimes Hill Westacre Childswickham Orleton Evesham Noah's Green Upper Arley Spennells Charlton Summerfield Weatheroak Hill Wickhamford Frankley Perryfields Chaddesley Corbett Shenstone Smallwood Kendal End Sankyns Green Neight Hill Baughton Hopwood The Burf Horsham White Ladies Aston Green Street Harbours Hill Wilden Park Gate Stoke Prior Red Cross Pensax Blackwell Waresley Lineholt Gadfield Elm Hanley William Birchen Coppice Upper Gambolds Bliss Gate Yarhampton Saxon's Lode Shawbrook Pound Bank Ravenhills Green Caunsall Shoulton St Peter The Great Low Hill Tunnel Hill Lower Hook Clifton upton Teme Shatterford Bricklehampton Birch Green Stoney Hill Baynhall Rushock Hook Bank Sale Green Drugger's End Lower Lightwood Pinvin Radford Churchill Hampton Lovett Little Welland Broad Common Elmley Lovett Strensham Inkberrow Offmore Farm Kinsham Monkwood Green Lydiate Ash Oldfield Elmley Castle The Grove Rednal Torton Witton Marsh End Cherry Orchard Worcester Timberhonger Goom's Hill Birts Street Finstall Stoke Heath Wribbenhall Rashwood Norton Berrington Green Primsland Astwood Brockencote Hawbridge Littleworth Ribbesford Enfield Hunt End Shelsley Walsh Bromsgrove Redditch Broughton Green Astwood Ankerdine Hill Broad Heath Broughton Hackett Hardwick Green Ryall Harvington Mustow Green Draycott Cooksey Green Holberrow Green Northampton Kyrewood Hunnington Stakenbridge Eardiston Churchill Oakall Green Worles Common Diglis North Piddle Doddenham Cowsden Trueman's Heath Longdon Heath Shernal Green Droitwich Spa Sweet Green Pensham Alfrick Howsen Elmbridge Lower Bentley Oakenshaw Clows Top Warndon Drakes Cross Dunstall Common Hillhampton Hanley Castle Cross Bank Lower Strensham Wichenford Lower Wick Woodgates Green Newtown Shell Throckmorton Inkford Bury End Ladywood Hawthorn Bush Uphampton Broadmore Green Cropthorne Bredon's Hardwick Aston Somerville Riverside Eckington Bell Heath Arrowfield Top Moseley Willow Green Madresfield Gilbert's End Headless Cross Ombersley Kyre Park St Georges Ashfield Cookley Bredon's Norton Woodmancote Little Beckford Broadway Wick Dormston Kyre West Hagley Suckley Wildmoor Drakelow Frankley Green Salwarpe Baylis Green Little Comberton Lower Moor Elms Green Lower Westmancote Mount Pleasant Sidemoor Moor End Lickey End Oddingley Suckley Green Bayton Common Callow End Romsley Hill Upper Wick Doverdale Stanford on Teme Lower Wolverton Little London Lickey Hills Owlhill The Vines Birlingham Edgiock Hawford Frankley Hill Worms Ash Overbury Trotshill Tolladine Sedgeberrow Northwick Drayton Holt Heath Greenhill Snead Common Stonehall Good's Green Hartle Grimley Bridge End Whiteleaved Oak Franche Crabbs Cross Powick Village Old Storridge Common Newland Common Huntsbridge Knighton on Teme Woodcote Green Stoulton Cofton Hackett Bransford Hurcott Bewdley Barnettbrook Castle Hill Heightington Aston Fields Sledge Green Romsley Stoke Wharf Grafton Bournes Green Cooksey Corner Flyford Flavell Knighton Crowle Earl's Croome Walkwood Comberton Marl Bank Grafton Castlemorton Foley Park Newland Holbeache Hampton Brayswick Withybed Green Kinnersley Kyre Green Chase End Street Hall Green Stoneybridge Powick Clifton Brickfields Broome Birtsmorton Dunhampton Upton Snodsbury Chatley Boreley Wants Green Yarhampton Cross Long Bank Tenbury Wells Apes Dale Beoley Brook End Hall Flat St Michaels Upper Howsell Great Comberton Bell Green Newtown Brownheath Common Forhill Dodford Alfred's Well Lye Head Linkend Clifton upon Teme Oldwood Great Witley Linthurst Callow Hill Astwood Bank Chapman's Hill Bushley Green Longdon Hill End Naunton Beauchamp Upper Wyche Charford Crossway Green Holt End King's Green Outwood Broadheath Common Dunley Winyates Green Lem Hill Nineveh South Littleton North Littleton Picken End Longley Green Baughton Hill Beach Hay Westmancote Branson's Cross Severn Stoke Smith End Green Hill End Darbys Green Stanbrook Hipplecote Broad Green Nash End Sharpway Gate Ronkswood Astley Leigh Sinton Holt Upper Catshill Hanbury Beckford Cross Alvechurch Wadborough Defford Blakeshall Trimpley Carpenter's Hill Broadwas Windmill Hill The Lakes Libbery Twyford Hartlebury Moon's Moat Hatfield Hoobrook Gorst Hill Sherrard's Green Fladbury Cross Lower Heath Ripple Offenham Cross Frogsmarsh Dayhouse Bank Cleeve Prior Pound Bank Great Malvern Titton Malvern Common Bickley Upper Rochford Blackminster Kitwell Berrow Green Hill Side Link Top Dines Green Britannia Square Webheath Middle Littleton Sneads Green Upton Warren Menithwood Besford Clevelode Catshill Coles Green Pink Green Habberley Kent's Green Hales Park Four Pools The Hook Leapgate Upper Bentley Ockeridge Beckford Pebworth Brockamin Cotheridge Bishampton Chawson Valley Bouts Lower Illey Pershore Brotheridge Green Berrow Corse Lawn Napleton Low Hill Stourport-on-Severn Buckbury Foxlydiate Blakebrook Greenlands West Malvern Comhampton Malvern Wells Kempsey Queenhill Halfkey Hollybed Street Martin Hussingtree Green Street Blackpole Vigo Park Farm Upper Moor Ross Green Upper Lode Shurnock Mamble Woolmere Green Bredicot Rhydd Priestfield Astley Burf Ipsley Cruise Hill Bark Hill Whittington Ashton under Hill Barnard's Green Major's Green Claines Woodgate Rumbow Cottages Witnells End Hartlebury Common Badsey Heath Green Poolbrook Eastham Upper Wolverton Stratford Birch Acre Stonepits Welland Hackman's Gate Headley Heath Briar Hill Bretforton Hanley Child Knowle Fields Fernhill Heath Tanwood Lakeside Kemerton Church Lench Rushwick White End Woodsfield Newnham Bridge Stoke Pound Areley Kings Little Witley Hollybush Walton Pool Wythall Hollywood Park End Stonebow Rous Lench Dordale Bayton Little Acton Rochford Himbleton Teddington Hands Lower Berrington Swinesherd Stoke Bliss Slades Green Red Hill Structon's Heath Gilvers Lane Sinton Hill Furze Abberton Greenhill Newbridge Green Broombank Kersoe Bournheath Broad Alley Tardebigge Knightwick Rowney Green Woodrow Ullington Little Eastbury Mill End Crowcroft Upton upon Severn Sneachill Martley Astley Cross Guller's End High Green Guarlford Hadley Pendock Buckridge Wolverley Tibberton Stone Long Green Eachway Wick Episcopi Lincomb Lickey Sinton Green Camer's Green Harpley Far Forest Bockleton Walcot Sandford Lulsley Crowle Green Hagley Bryan's Green Town's End Crown East Lodge Park Naunton Suckley Knowl Earl's Common Lower Town Goosehill Green Lickhill Feckenham Fladbury Cobley Hill Abbeydale Hadzor Laughern Hill Bevere Rhydd Green Welland Stone Hallow Murcot Collett's Green Birch Berrow Lower Sapey Burlish Park Badger's Hill Bradley Green Deblin's Green Hanley Swan Nineveh Southcrest Sutton Farm St John's Chadwick Stock Green Alfrick Pound Bushley Clent Atch Lench Witton Hill Copyholt Harvington Holdfast Slideslow Abbots Morton Stanklyn Piper's Hill The Walshes Dowles Malvern Link Upper Berrington Stock Wood Wyre Piddle Church Hill Hurcott Village Phepson Pole Elm Stockton on Teme Littleworth Rainbow Hill Wychbold Dagtail End Uckinghall Blakedown Norchard Spetchley Interfield Chadbury Pirton Abbotswood Lindridge Hinton on the Green King's End Copcut West End Hallow Heath Callow Hill Sheriff's Lench Podmoor Kingswood Honeybourne Westlands Norton Cobbler's Corner Offenham Ab Lench Barbourne Upper Haselor Longdon Upper Marlbrook Newtown Golden Valley Lower Clent Dunhampstead Rock Gallows Green Portway Charlton Belbroughton Frith Common Little Inkberrow Acton Winterfold New End Stitchin's Hill Madeley Heath Upper Strensham Aston Bank Grafton Flyford Worlds End Footrid Saleway North Malvern Lower Marlbrook Yieldingtree Broad Marston Rye Street Tanner's Green Smite Hill Ramsden Pound Green Cakebole