Charity Marketing in Ockeridge

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Ockeridge are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Ockeridge?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Ockeridge is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in WR6 6

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Ockeridge or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Ockeridge (Worcestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Broome Lulsley Inkberrow Trueman's Heath Witnells End Saxon's Lode Hillhampton Long Bank Yarhampton Cross Upper Arley Birch Acre Birtsmorton Lower Berrington Pound Bank Sutton Farm Frankley Goosehill Green Charlton Wolverley Overbury Suckley Green Dagtail End Whiteleaved Oak Sinton Green Harvington Upper Haselor Little Welland Bromsgrove Eight Oaks Astley Cross Brayswick Upper Marlbrook Worms Ash Guller's End Enfield Bournes Green Comberton Malvern Common Little Eastbury Upper Catshill Salwarpe Hill End Burcot Kington Middle Littleton Leigh Pirton Bournheath Sledge Green Boreley Nash End Hall Green Kemerton Shurnock Moseley Kyre Flyford Flavell Rowney Green Eachway Bredon Headley Heath Ab Lench Lower Broadheath Drayton Mamble Kent's Green Knighton Bordesley Lower Wick Lower Strensham West Hagley Broughton Hackett Himbleton Upper Moor Lower Wolverton Ashfield Ryall Webheath Stoneybridge Naunton Tenbury Wells Copyholt Major's Green Titton Lower Westmancote Doddenham Norton Strensham Dunhampton Ravenhills Green Hackman's Gate St Michaels Church Lench Aston Fields Longley Green Windmill Hill Pie Corner Bank Street Henbrook Lodge Park Sankyns Green Hardwick Green Headless Cross Kyre Park Bridge End Bouts Poolbrook Hartle Barbourne Upper Strensham Great Witley Hindlip Clifton upon Teme Egdon Rhydd Green Pinvin Neight Hill Pound Green Broadway Stanford Bridge Shelsley Beauchamp Broad Heath Dormston Arrowfield Top Collett's Green Stoke Prior Lineholt Bateman's Green Barnettbrook Holt Fleet Norchard Sherrard's Green Lower Heath Stourport-on-Severn Broom Hill Upper Berrington Tutnall Wychbold Baynhall Upper Howsell Baughton Hill Peopleton Cooksey Corner Drakes Cross Honeybourne Bickley Shelsley Walsh Drakes Broughton Dawshill Berry Hill Low Hill Cherry Orchard Hall Flat Holbeache Lower Wyche Shell Podmoor Blakebrook Worles Common Astley Burf Broad Common Ripple Pensax Kinnersley Tanner's Green Woodgates Green Rous Lench Green Street Four Pools Edgiock Westlands Kyrewood Stock Wood Huddington Stoke Bliss Offenham Cross Hartlebury Common North Piddle Walkwood Copcut Blackmore End Slades Green Washford Churchill Upton Snodsbury Upton upon Severn Norton Upper Bentley Westmancote Holberrow Green Hunt End Waresley Morton under Hill Tardebigge Moon's Moat Shrawley Doverdale Bell End Lickhill Broughton Green Pink Green Stoke Wharf Bewdley Newnham Bridge Lower Clent Atch Lench Newland Stonepits Bark Hill Upper Rochford Stockton on Teme Uphampton Hollybush Cross Bank Primsland Lineholt Common Lower Howsell Naunton Beauchamp Witton Holy Cross Dayhouse Bank Wants Green Bushley Worlds End Elms Green Gilbert's End Greenway Broombank Harpley Park Gate Abbots Morton Rashwood Mustow Green Lower Sapey Sinton Eardiston Madeley Heath Winyates Green Caunsall Hampton Pershore Draycott Ribbesford The Burf Hatfield Purshull Green Dunhampstead Astwood Bank Frankley Green Dunstall Common Buckridge Sweet Green Shernal Green Earl's Common Rochford Hook Bank The Grove St Peter The Great Evesham Cooksey Green Bastonford Foley Park Rushock Broadmore Green Stanbrook Lime Street Broadwaters Badger's Hill Yieldingtree St Peter the Great Menithwood Newtown Murcot Wick Callow End Teddington Hands Witton Hill Interfield Chase End Street Outwood Birch Green Berrow Chapman's Hill Droitwich Spa Walton Pool Napleton Hinton Cross Chaddesley Corbett Church Hill Warndon Abberley Shenstone Portway Torton Grimley Moor End Apes Dale Burlish Park Sale Green Wichenford Smith End Green Wilden Howsen Sharpway Gate Cutnall Green Chawson Valley Greenhill Greenlands Stoke Heath Leigh Sinton Stonehall Golden Valley Picken End Mere Green Battenton Green Hanley Castle Birlingham Bredicot Batchley Ipsley Rhydd Bradley Green Romsley Hill Besford Woodsfield Bell Green Guarlford King's Green Goom's Hill Astwood Saleway Kyre Green Gilvers Lane Berrow Green Lower Town Trotshill Hill Croome Upton Warren Bell Heath Broadheath Common Brook End Inkford South Littleton Dordale Stoke Pound Woodmancote Grafton Flyford Beckford Cross Sidemoor Cleeve Prior Aggborough Welland Stone Kitwell Duckswich Offmore Farm Mount Pleasant Sheriff's Lench Crabbs Cross Severn Stoke Hurcott Village Lydiate Ash Stitchin's Hill Hadzor King's End Offenham Dunley Martley Hawbridge Rye Street Acton Bayton Common Upper Wolverton Rainbow Hill Lower Illey Welland St Godwalds Drakelow Hillpool North Littleton Laughern Hill Willow Green Beoley Little Witley Hanley Swan Wildmoor Cropthorne Brockencote Lenchwick Yarhampton Footrid Longdon Heath Slideslow Shatterford Hallow Heath Charlton Little Acton Birch Berrow Lye Head Shawbrook Kersoe Malvern Wells Hinton on the Green Noah's Green Childswickham Brownheath Common Frankley Hill Kendal End Callow Hill Upper Wick Franche Withybed Green Far Forest Castle Hill Bricklehampton Wick Episcopi Abbotswood Marl Bank Clifton Brockamin Aston Somerville Heightington Cotheridge Swinesherd Halfkey Crowcroft Newtown Sneads Green Wythall Ham Green Bayton Leapgate Brickfields Bugle Gate Low Hill Clevelode Stoney Hill Holt Stonebow Red Cross Structon's Heath Grafton Astley Long Green Powick Monkwood Green Stratford Low Habberley Rushwick Stanford on Teme Vigo Foxlydiate The Lakes Ross Green Tunnel Hill Cladswell Pound Bank Aston Bank Fladbury Cross Cookhill Astwood Lickey Hills Linthurst Wribbenhall Lea End Chandler's Cross Gallows Green Lickey End Cowsden Upper Ham Chadbury Pendock Longdon Hill End Ladywood Gadfield Elm Lower Bentley Spetchley Phepson Oldwood Buckbury Smallwood Crown East Kingswood Priestfield Oakall Green Crossway Green Bryan's Green Hawford Piper's Hill Netherwich Hollywood Rednal Baughton Smite Hill Kerswell Green Cruise Hill Camer's Green Hagley Cakebole Upper Lode Rumbow Cottages Cobbler's Corner Littleworth Sedgeberrow Pebworth Defford Powick Village Lakeside Bushley Green Hartlebury Snead Common Alfrick Castlemorton Stock Green Throckmorton Kidderminster Longdon Ankerdine Hill Bevere Hipplecote Fladbury West End Hanbury Broad Alley Stanklyn Baylis Green Holdfast Great Malvern Pole Elm Alvechurch Hampton Lovett The Hook Blackminster Drugger's End Gorst Hill Tolladine Carpenter's Hill Greenhill Fernhill Heath Callow Hill Broad Green Romsley White Ladies Aston Shoulton Brotheridge Green Marsh End Little Comberton Good's Green Hallow Holt Heath St Georges Worcester Hill Side Northwick Rock Dodford Harbours Hill Bredon's Norton Barnt Green Upper Gambolds High Green Little London Wadborough Park End Cofton Hackett Bockleton West Malvern Redditch Birts Street Trimpley Suckley Corse Lawn Earl's Croome Hunnington Oakenshaw North Malvern Forhill Ullington Suckley Knowl Comhampton Ramsden Upper Welland Matchborough Queenhill Elcock's Brook Elmley Lovett Town's End Hopwood Stoulton Ombersley Madresfield Oddingley Woodrow Conderton Lower Moor Diglis Bank's Green Bishampton Briar Hill Berrington Green Lindridge Tibberton Britannia Square Wyre Piddle Newland Common Knighton on Teme Kinsham Bretforton Netherton Woolmere Green Birchen Coppice Clent Cookley Catchems End Spennells Chatley Woodgate Ockeridge Abberton Hill Furze Beckford Hawthorn Bush Wickhamford Great Comberton New End Habberley Westacre Clifton upton Teme Littleworth Darbys Green Bransford Clows Top Sandford Woodrow Grimes Hill Eldersfield Summerfield Eastham Hurcott Southcrest Winterfold Old Storridge Common Little Malvern Dowles Alfred's Well Grafton Hoden Twyford Stakenbridge Aldington Areley Kings Oldfield Knightwick Noutard's Green Uckinghall Newtown Stone Lickey Broadwas Claines Coles Green Hanley William Frogsmarsh Blakedown Beach Hay Elmbridge Hollybed Street Green Street White End Little Beckford Elmley Castle Whittington Link Top Feckenham Walcot Crowle Green Bury End Dines Green Timberhonger Lower Marlbrook Deblin's Green Lower Lightwood Libbery Bluntington Summerhill Park Farm Nineveh Branson's Cross Huntsbridge Blakeshall The Walshes Frith Common St John's Blackpole Harvington Bliss Gate Knowle Fields Crowle Hales Park Malvern Link Pensham Charford Linkend Belbroughton Lower Hook Kempsey Eckington Martin Hussingtree Mill End Catshill Orleton Weatheroak Hill Broad Marston Heath Green Abbeydale Perryfields Churchill Horsham Hadley Owlhill Hoobrook Lem Hill Chadwick Tanwood Hanley Child The Vines Ashton under Hill Lincomb Upper Wyche The Rampings Badsey Alfrick Pound Cobley Hill Woodcote Green Chawson Winyates Little Inkberrow Riverside Newbridge Green Pin's Green Radford Bredon's Hardwick Finstall Sneachill Barnard's Green Ronkswood Bengeworth Holt End Blackwell Sytchampton Red Hill Nineveh Northampton