Construction Industry Marketing in Union Street

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Building Industry Marketing in Union Street

Building and construction is a hugely competitive industry, and in today’s world of continual growth and re-development, it is important to stay ahead of the game and present your company in a positive way.

Brand image, company perception and customer satisfaction are now paramount to the success of any company operating in this competitive market. It’s fair to say that the “face” of the construction industry has changed over the years, becoming more personal and approachable, and construction and building marketing is now a key sector we work with at PromoMedia.

Whether you are a large-scale developer of commercial or residential property, a building firm specialising in home renovations, loft conversions and improvements, or a company providing materials for the trade, your advertising needs to portray you in a way that is friendly, professional and modern.

At PromoMedia, we can communicate these messages to attract new customers and improve your company image, using different and varied marketing techniques to get your business in the public eye, creating a positive perception about what you do and raising your profile in both the industry and with potential new customers.

If you are a company in the constructive, building or trade sector and are looking to increase your brand awareness and reputation and ultimately generate more sales, get in touch with us today to see how we can help you.

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What is Construction Marketing?

Put simply is the marketing of products, services or goods in the construction industry. This can range from:

  • The selling of homes

  • Building materials

  • Home improvements

  • Driveaways

  • Loft conversions

  • Conservatories

  • Extensions

If you are a business operating in the above sectors and looking to attract new customers through cost-effective marketing, contact us today. We will send over more information and free quotes on a range of options to suit various budgets. 

Bespoke Marketing Campaigns for the Building Industry in TN5 7

Our experienced media planners create marketing campaigns for developers, suppliers and building firms all across the UK.

The main focus of these campaigns is often to:

  • Build a strong brand foundation

  • Reinforce a good reputation

  • Improve a poor reputation

Ultimately, we seek to increase company awareness in communities up and down the country, and in turn, this exposure can lead to increased sales and revenue.

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Construction Advertising Options in Union Street

We find that a mixture of marketing options works well for the building, housing and construction sectors. Before putting together an advertising campaign, our teams will call you to discuss your aims, ambitions, and target markets. 

For home improvements or house builders/sellers, strong local campaigns around where the housing or services are offered obviously work best. This is often done very successfully through strong local outdoor campaigns in Union Street, regional radio and localised television advertising.

Generally, in the housebuilding sector, profit margins are high, e.g. costs of a house, renovation, and building parts are expensive but potentially lucrative, so in order to attract new customers, it is worth investing a good amount in marketing as the returns can be very favourable.

It is, therefore, no surprise that our building and trade clients often choose to invest in relatively expensive but high-impact marketing which hits millions of potential customers.

Also, as well as creating a strong corporate and brand image many of our clients like to get the message out about their environmentally conscious approach, showing a positive, personal and less commercial side to their organisation and how they seek to support and enrich communities. The balance of the commercial and personal is often key to a successful campaign and creating a positive image.

If you are looking for construction marketing in Union Street contact our teams today for more information. 

Housing Market Advertising in Union Street

The housing market continues to be a fast-growing and highly competitive niche.

We can provide a range of unique advertising services for this sector to help your business stand out from the rest. With a combination of online and social media advertising (including Facebook and Youtube ads), combined with traditional marketing, we’ll promote your brand to the right target audience.

There are so many ways to get your brand seen and our expert media buyers will do this in a way that is cost-effective and beneficial for you.

Trader Supplier Marketing

At PromoMedia we work with Trade and Building suppliers to advertise their goods to house-builders, independent labourers and local building companies.

  • Major nationwide suppliers with large budgets obviously choose to market their products all across the UK and for these we look at strong national campaigns looking at major ITV advertising, radio and outdoor campaigns.

  • For smaller, more local-based suppliers, we look at key outdoor in and around business parks or areas that are undergoing a large amount of regeneration, as well as press ads, leaflet and poster print distribution to really target the localities.

Trader Supplier marketing is important to portray that you are knowledgeable, affordable and experienced in what you are offering.

As with all marketing options, we can talk you through various options depending on your budget so get in contact today and tell us more about what you supply, your target area and we can put together a plan to target your customers.

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Home Renovation Advertising

The home renovations market, including loft conversions and conservatory fitting, continues to be a growing market as people look to utilise home space. With many experienced companies all across the UK marketing and advertising is one way to get your name and brand out there. It helps you stand out from the crowd.

By displaying your brand in public areas through billboards and posters, you’ll be noticed by lots more potential clients. There is also the opportunity to advertise through the press in relevant lifestyle magazines, national newspapers, printed leaflets and even ads on buses or other vehicles in key locations. The possibilities are endless as the market is so vast but our experienced team are here to help through each stage of the process.

Frequently Asked Questions about Construction Business Marketing

  1. “We are a construction company with a new number of building sites across the UK, we are looking to formulate a nationwide marketing strategy. Currently, we do digital marketing, including email marketing and paid social media (as well as some search engine optimisation) but we are looking for a marketing plan to possibly incorporate some traditional methods. Can you help?” Yes, we can. We work with a number of construction companies and construction firms across the UK putting together varied advertising packages. It sounds as if you have your digital marketing and the lead generation under control but we would certainly recommend looking at some wider options such as outdoor (billboards) and even TV depending on the region. This would really allow you to reach out to a wide and diverse audience. Make sure you get in contact and we can draft up a few marketing strategies for you to consider.

  2. “How much does construction marketing generally cost?” As you can imagine there is no set price as each construction company is different and each site tends to appeal to different target audiences. For example, a marketing strategy for a plot selling one-bed flats would be different from that of million-pound detached properties. Our teams can work up a few different marketing strategies for you to consider, these could include social media, print and content marketing, online and PPC, outdoor and even radio and TV. We can accommodate budgets to suit most construction projects.

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If you are interested in the services we offer in marketing for the building and construction industry, feel free to get in touch today. We work with a number of construction companies and it would be great to see how we can help you. 

One of our expert advisors will be able to explain more about everything we do and help find the perfect strategies in Union Street for your construction marketing campaign.

Simply fill in our contact form and we’ll get back to you as soon as possible to discuss creating a bespoke plan for you.

Other locations available for construction industry marketing
Vinehall Street Pounsley Camber Iford Sutton Wivelsfield Waldron Piltdown Punnett's Town Woolbridge Dodd's Bottom Hove Broad Street Dodd's Hill Portslade Village Rye Ditchling Tilsmore Vines Cross Ponts Green Henley's Down Pound Green Mayfield Butcher's Cross Winchelsea Beach Roser's Cross Muddles Green Udimore Friar's Hill Red House Common Langney Three Leg Cross Durgates Wood's Green Bohemia Barcombe Cross Shover's Green Golden Cross Downside Crowborough Warren Poundgate North Corner Tompset's Bank Five Ashes Bexhill Kemp Town Heron's Ghyll Steven's Crouch Broad Oak Winchelsea Marsh Green Riseden Cliffe Hall's Close Northease Eason's Green St Helen's Wood Chiltington Hammerwood Flimwell Rose Hill Mount Pleasant Founthill Little Common Little Bayham New Town Alderbrook Harbour Heights Foulride Green Broad Oak Millbrook Friday Street Wilmington Green Silverhill Park Quabrook Lunsford's Cross Hazard's Green Westdean Church Wood Horam West Firle Ditchling Common Churches Green Berwick Icklesham Boarshead Green Street Litlington Cogger's Cross Hollington Park Langney Village Tarring Neville Steel Cross Telscombe Flowers Green Rickney Foul Mile Best Beech Hill Fairwarp Horns Cross Berner's Hill Glenleigh Park Hangleton Wickstreet Falmer Four Oaks Argos Hill Southern Cross Laughton Common Wilmington Oxley's Green Chuck Hatch Sharp's Corner Wadhurst Uckfield St Anne's Hollingrove Chilley Green Town Row Carter's Corner Ringmer Golden Cross Sheffield Green St Anthony's Hill Danegate Stone Cross Duddleswell High Hurstwood Ticehurst Earl's Down Broomgrove Beddingham Normans' Bay Little Horsted Woodingdean Newbridge Fairlight Cove South Street Groombridge Poundfield Watermill Wannock Heighton Street Alciston Canadia Mount Pleasant Westham Belmont Marden's Hill Brede Down Street Crumbles Burwash Common Park Corner Rushlake Green Beckley Furnace Northiam Magham Down Withdean Chitcombe Herstmonceux High Cross Willingdon Clayhill Splayne's Green Spithurst Cooksbridge Primmers Green Cackle Street South Malling North End Patcham West Blatchington High Wickham Gallypot Street Mark Street Terrible Down Isfield Denton Cowbeech Hill Newhaven Honey's Green Pell Green Jenkins' Green Heathfield Chelwood Common Chapman's Town Peter's Green Hooe Common St Leonards-on-Sea Dukes Green Bowlers Town Hamsey Brightling Ninfield Hollington Hellingly Godleys Green Swiftsden Telscombe Cliffs Friar's Gate Swaile's Green Whatlington Palehouse Common Blackboys East Hoathly Withyham Waldron Down Pestalozzi International Village Pevensey Furner's Green Lower Willingdon Budlett's Common Buckham Hill Moulsecomb Fletching Bells Yew Green Cock Marling Caneheath Baldslow Hartwell Balls Green Whitehawk Saltdean South Chailey Sparrow's Green Cross in Hand Mutton Hall Newbury's Portslade-by-Sea Newick Ginger's Green St Leonards Green East Guldeford Exceat Filching Lower Horsebridge Bachelor's Bump Stone Cross Chiddingly Fletching Common Crowborough Holton Hill Bishopstone Plumpton Norlington Lidham Hill Hawkhurst Common Mark Cross Streat Town Littleworth Blacklands Houghton Green Grove Hill Warbleton Ewhurst Green Playden Westfield Gun Hill Boreham Street Tile Hurst Whitesmith Telham Shortbridge Flackley Ash Piddinghoe Blackham Staplecross Maresfield Bevendean Cooden Jury's Gap Ringles Cross The America Ground Hampden Park Broyle Side Pevensey Bay Hale Green Cuilfail Meads North Moulsecoomb Balcombe Green Ripe Burwash Chalvington Friston Sidley Roedean Three Cups Corner Pett Peasmarsh Caldbec Hill Cliff End Rusher's Cross Hollingdean Bardown Three Oaks Firle Hailsham Rye Foreign Seaford Cowbeech John's Cross Union Street Pebsham Birchett's Green Rotherfield Lower Dicker Forest Row Five Ash Down East Moulsecoomb Eastbourne Moulsecoomb Silver Hill Sharpsbridge Stanmer Winton Wallcrouch Clive Vale Highgate Tolhurst Upperton Crowlink Chailey Folkington Netherfield Old Town Southover Hurst Green Coggins Mill Birling Gap Witherenden Hill Jarvis Brook Wartling Silverhill Nutley Lunce's Common Guestling Green Rocks Park Fisher's Gate Halton Foxhunt Green Trolliloes Upper Hartfield Etchingwood Twelve Oaks Southease Dittons Ratton Village Ashburnham Forge Chelwood Gate Darwell Hole Landport Broomham The Platt Battle Glynde Fairlight Jevington Horney Common Alfriston Upper Horsebridge Hastings Peacehaven Trull's Hatch Lyewood Common Rushy Green Laughton Eridge Green Whydown Beckley Coldean Brighton and Hove Sedlescombe Cackle Street North Chailey Barcombe Mills Chilsham Peacehaven Heights East Chiltington Ore Offham Wood's Corner Brownbread Street Glyne Gap Dallington Broomsgrove Poundford Burwash Weald Mountfield Hartfield Willard's Hill Collier's Green Westdene East Blatchington Beachlands Holmes's Hill Framfield Mott's Mill Birchden Chapel Row Thunder's Hill Bexhill-on-Sea Coleman's Hatch Snagshall Bulverhythe Kent Street Maresfield Park Teasley Mead Marle Green Horsted Green Old Town Old Heathfield Lewes Robertsbridge Hadlow Down Pett Level Beacon Down Ridgewood Aldrington Rockrobin Kingston near Lewes Wellbrook Harley Shute Stonegate Salehurst Westmeston Burnt Oak Tidebrook Waterhall Russell's Green Wivelsfield Green Preston Mill Corner Skippers Hill Burgh Hill Barcombe Norton Broadstreet Green Arlington Plumpton Green Jumper's Town Potter's Green St Helen's Hooe Milton Street Blackness Sleeches Cross Roselands Broadland Row Round Hill Dale Hill Catsfield Stream Penhurst Danehill Burlow Cripp's Corner Bodiam Stunts Green Lower Cousley Wood Buxted Davis's Town Chapel Cross Iden Ovingdean Cousley Wood Upper Dicker Sweethaws Guestling Thorn Northbridge Street Ashton Green Wych Cross Hollingbury Lions Green Rodmell Blackness Castle Hill Ely Grange Polegate Rye Harbour Shortgate Catsfield Mount Ephraim Maynard's Green Goatham Green The Pound West Marina Cackle Street Little Norlington Bodle Street Green East Dean Rottingdean Little London Holtye Halland Hankham Mark Cross Windmill Hill St John's Frant Whitehill Starr's Green West Hill Grisling Common Mile Oak Eckington Corner Wallands Park East Saltdean Cottenden Brighton Cade Street Crowhurst Great Maxfield Selmeston Upper Wellingham Cornwell's Bank Nash Street Glyndebourne Black Rock Cooper's Corner Etchingham South Heighton