Education Marketing in Harker

Get in touch

Education Sector Advertising in Harker

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Harker but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in CA6 4

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Harker (Cumbria)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
Kirkby Lonsdale Slack Head Heggerscales Mungrisdale Garsdale Head Greenodd Thornthwaite Hoskethill Gawthwaite Braithwaite Laversdale Mossedge High Lorton Bonning Gate Yanwath Swathwaite Head Church Brough Soulby Prospect Edenhall Newtown Newlands Mansergh Oxen Park Hunsonby Heversham Sandford Weasdale Ormathwaite Meathop New Rent Southerfield Row Bridekirk Raise Moorhouse Barepot Uldale New Cowper Carleton Arrowthwaite Cockermouth Upper Denton Little Bampton Glasson Linstock Oddendale Dendron Embleton Foxfield Longrigg Grizedale Clawthorpe Millthrop Newtown of Rockcliffe Millgillhead Orton Deanscales High Water Head Cargo Askham Winton Stanthwaite Burnhill Staffield Bowland Bridge Tallentire Sour Nook Oughterside Upperby Lane Head Heron Hill Braystones Houghton Ludderburn Tottlebank Holker Longcroft Penton Newby West Cat Bank Flimby Milton Cardew Redmain Longdale Great Orton Underbarrow Kirkby-in-Furness Whitrigg Greenscoe Barugh Grasmere Carr Bank Stair Colthouse Broughton Mills Bampton Beck Side Little Langdale Smardale Longrigg Welton Market Brough High Hesket Clickem Howbeck Blackbeck Belah St Bees Town End Oak Bank Halfpenny Unthank End Great Crosthwaite Thornby Pool Bank Arnaby Winscales Croslands Park High Wray Great Easby Highmoor Wordsworth Terrace Woodrow Thurstonfield Staveley-in-Cartmel Shire Belle Vue Blackbank Boustead Hill Aiketgate Nether Welton Hazelslack Crosby Rowrah Crosby Garrett Grizebeck Lupton Seatle Kirkoswald Mill Side Rosley Rydal Ormsgill Watendlath Newbarns Penny Bridge Three Bridges Roosecote Wasdale Head Rusland High Biggins Roundthwaite Shoregill Towngate Rosside Low Walton Moor Row Brisco Townhead High Row Lowther Raby The Nook Dockray Westlinton High Bankhill Troutbeck Deepthwaite Stank Little Salkeld Outgate Laithes Heggle Lane Beckermet Bushfield Blackdyke Birkthwaite Rockcliffe High Casterton Steel Green Flookburgh Scaleby Crooklands Carlisle Powhill Little Ormside North Row Beckces Low Row Seascale Holmwrangle Whitrigglees Slack Moorthwaite Whitbarrow Village Brough Little Urswick Brackenthwaite Foulbridge Longdales Scilly Bank Coalfell Great Salkeld Greenbank Branthwaite Edge Newland Bottom Smithfield Lindal in Furness East Curthwaite Hardendale Ploughlands Gleaston Risehow Sedbergh Bleatarn Roachburn Gamelsby Waverbridge Hartsop Lakeside Paradise Kinkry Hill Glasson Brampton Corby Hill Gilgarran Pelutho Holmrook Bothel High Braithwaite Park Head Mosedale Swallohurst Downfield Nepgill Raisbeck Tarns Stainburn Nunclose Bleatarn Lanercost Birkett Mire Stanger Wigton Annaside Hampsfield Crookdake Ponsonby Rheda Park Hornsby Wellgill Homewood Castletown Great Musgrave Easton Woodland Stapleton Westmoor End Carleton Maulds Meaburn Barrow-in-Furness Blagill Goodyhills Cautley Dykesfield Kirkcambeck Skelwith Bridge Troutbeck Bridge Pategill Bleachgreen Knipe Fold Haresceugh Low Whinnow Kells Fair Hill Crosby-on-Eden Broughton in Furness Ayside The Common Storth Beckfoot Mirehouse West Keswick Mawbray Woodhouse Bardsea Green Bootle Tindale Hensingham Nealhouse Waberthwaite Woodend Buttermere Roa Island Caldewgate Berrier Windermere Newbiggin Mite Houses Soutergate Hall Santon Hawksdale Cliburn Whasset Lockhills Wolsty Spark Bridge Rosthwaite Ings Leece Ruthwaite Holme Mills Clifton Dykes Knock Bolton Wood Lane Great Asby Finsthwaite Caldbeck Sand Side Wythop Mill Beaumont Warnell Near Sawrey Sandside Abbotsmead Lowick Green Kingmoor House Thwaite Head Harrington Flitholme Botcherby Row Greystoke Gill Cunsey Kiskin Drigg Newton Dean Little Blencow Abbeytown Brockleymoor Gilwilly Lowick Bridge Yarlside Allerby Satterthwaite Standingstone Roose Silecroft Wreay Long Marton Strands Dufton Bromfield Middleshaw Whelpo Docker Crosby Villa Pallaflat Hindpool Hartley Great Blencow Park Broom Buckabank Mosser Threapland Beckhouse Scales Western Bank Mintsfeet Leadgate Waverton Newton Arlosh High Seaton Mirehouse Loppergarth How Raffles Salterbeck Row Brow High Whinnow Brigsteer Cotehill Dalton Brough Sowerby Eamont Bridge Kelsick Crewgarth Forest Head Torver Hornsby Gate Kirkhouse Metal Bridge Calder Bransty Low Crosby Hackthorpe Raughton Head Dovenby The Lound Tirril Hyton Ulpha The Flatt Cockley Beck Middlesceugh Field Broughton Appleby-in-Westmorland Skiprigg Knowefield Little Musgrave Lyneholmeford High Sellafield Morton Dubwath Hoff Chapelburn Aikhead Soulby Brow Edge Lazonby Harker Marsh Nenthead Kaber High Harrington Roadhead How Milton Millness Catterlen Legburthwaite Haverthwaite Sprunston Hawkshead Hill Fletchertown Helton Talkin Blitterlees Yearngill Mains Parsonby Bardsea Brocklebank High Hill Great Urswick Cotes Galemire Hincaster High Cark Scuggate Sandwith Newtown Allonby Parton Dalston Towcett Langrigg Middleton Place Wood Gate Fell End Anthorn Asby Melmerby Moorend Gaitsgill Eaglesfield Felldyke Tarraby South Ulverston Townhead Skelsmergh Borwick Rails Wallthwaite Warwick-on-Eden Garnett Bridge Low Borrowbridge Skinburness Town Bank Scar Head Hurst Martindale Aikrigg Dearham Scarness Culgaith Marton Brownrigg Unthank Frizington Barugh Far Sawrey Kirkbarrow Gilsland Bampton Grange Papcastle Southernby Stone Raise Newby Bridge Skelton Eccle Riggs Moresby Parks Cardewlees Nethertown Station Hill Blackford Townhead Dacre Wilton Nether Row Millbeck East Causewayhead Elterwater Rosewain Santon Bridge Hutton Moor End Sunbrick Portinscale Lowgill Cummersdale Stockdalewath Little Asby Garsdale Quality Corner Kirkbampton Dowbiggin Warwick Bridge Dunnerdale Gosforth Brampton Etterby Brackenthwaite Hutton End Powter How Stainton Ravenstown Old Town Allithwaite Dalton-in-Furness Colt Park Distington Currock Garden Village Middleton Edderside Waterside Great Corby Blennerhasset Hutton Row Corkickle Kirkbride Wetheral Plain High Newton Droomer Winster Barras Lessonhall Micklethwaite Newbiggin Unthank Arlecdon Thornthwaite Grinsdale Boltongate Drumburgh Low Biggins Gamblesby West Woodside Lambfoot Nether Wasdale Penruddock Staveley Bow Blencarn Troutbeck Laversdale Lane Plumgarths Orthwaite Keekle Low Geltbridge Mosser Mains Newbiggin Rosgill Greengill Rookby Aughertree Skirwith Roger Ground Aldingham Moss Side Renwick Brigham Monk Moors Rowe Head Howgill Motherby Leasgill High Waverbridge Bowderdale Barber Green Mountain View Armathwaite Low Seaton Skirsgill Low Knipe Grisdale Meal Bank Ackenthwaite Friars' Ground Little Strickland Albyfield Hall Senna Scotsdike Westward Sandwick Wath Brow Little Loughrigg Harriston Swarthmoor Plantation Bridge Wampool Ennerdale Bridge Rowell Catlowdy Moat Croglin Langwathby Gaisgill Applethwaite Faugh Wreay Siddick Unthank Sweetholme Carleton Grange Fell Cumdivock Bowscar Marthwaite Coupland Murton Dale Bottom Hilton Cumwhinton Langton Colton Kingside Hill Netherton North Stainmore Goat Easton Walton Cartmel Fell Carleton Hall Whale Lea Yeat Longlands Sleagill Prizet Plumptonfoot Rosebank Scales Sandylands Walby High Cunsey Outcast Rickerby Hale Ghyll Head Rampside Hopebeck Newbiggin-on-Lune Browtop Sockbridge Cumrew Middletown Whitehaven Wetheral Pasture Great Strickland Hubbersty Head Grange Stubble Green Watchhill Brownber Castle Carrock Gatebeck Brandlingill Alston Little Clifton Parkgate Tebay Sampool Branthwaite Prior Rigg Bowness-on-Windermere Watchgate Grassgarth Chapel Stile Low Braithwaite Wetheral Shield Calvo Scout Green Seathwaite Highbridge Crossgates Holme St Cuthbert Swinside Lindale Arrad Foot Gillbank Kirkandrews-on-Eden Crosscanonby Burthwaite Roosebeck Plumbland Newland Levens Wood Broughton Hall Plumpton Wescoe Kelleth Beck Houses Brunstock Head Crag Barbary Plains Heaning Harker Burgh by Sands Newby East Beck Wythop Oxenholme Reagill Brothybeck Bridgefoot Shawfoot Arkleby Seathwaite Thwaite Moss Kirklinton Howtown Ferney Green Old Carlisle Kents Bank Oulton Johnby Harras Newbiggin Seaton Haltcliff Bridge Dunnerholme Ruleholme Ulverston Newton Reigny Hall Dunnerdale Colby Santon Morland Hawkshead New Mill High Ireby Sunderland Knotts Hall Waberthwaite Lee Houses Fothergill Hesket Newmarket Edentown High Oaks The Sands Casterton Sowerby Row Red Hills Nenthall Mansriggs Salkeld Dykes Mirehouse East Common End Pardshaw Natland Fell Side Pardshaw Hall Beck Head Dragley Beck Down Hall Hayton Broad Oak Shap Millhouse Irthington Nateby Bolton Low Houses Waitby Loweswater Low Nibthwaite Helbeck Sebergham Threlkeld Glassonby Barton Warwicksland Grayson Green Calthwaite Baldwinholme Saltcoats Westnewton South Stainmore North Scale Keisley Cark Oldwall Barbon Crosscrake Barrow Island Whitrigg Green Bank Whitbeck Midgeholme Heads Nook Grayrigg Broughton Cross Shopford Brigflatts Backbarrow Ullock Beacon Hill Ellenborough Cocklakes Greenholme North Dykes Red Dial Ainstable Cowgill Low Lorton Milburn Tummer Hill Longtown Blackwell Ellonby Kidburngill Whitbarrow Seaville Stainton with Adgarley Bullgill Ireby Winder Clifton West Silloth Hayton Low Newton Lamplugh Brigham Newton-in-Cartmel Temple Sowerby Gatesgarth Tower Wood Little Arrow Cleator Moor Kentmere Mealsgate Little Orton Low Hesket Rannerdale Broughton Moor Garth Row Ambleside Rusland Cross Galligill Kirksanton Longthwaite Chapels Great Broughton Garrigill Aglionby Great Clifton Aspatria Broughton Beck Busk Beckfoot Wiggonby Lowca Ewanrigg Wheyrigg Bewcastle Beck High Scales Barrows Green Eden Mount Thrushwood Corney Kirkborough Great Ormside West Causewayhead Firbank Doddick Stone House Baggrow Plasketlands Low Wood Dunningwell Sleetbeck Catholes Town Head Winskill Thickholme Kentrigg Hallgarth Ireleth Garlands Chestnut Hill Bomby Newtown Burneside Kingstown Dale Fell Foot Hetherside Kirkland Penrith Longburgh Little Braithwaite Roughsike Nook Biglands Wythburn Hartbarrow Strawberry Bank Cleator Greenwell Gilcrux High Side Blencogo Newby Head Hallbankgate Roose Gate Hutton Roof Whicham Salta Beetham Brackenthwaite Preston Patrick Kirkby Stephen Sandwith Seatoller Low Row Longpark Bowness-on-Solway Boot Bowmanstead Greenrow Sadgill Burrells Crosby Ravensworth Wetheral Tarnside Langrigg Eskdale Green Wath Willow Holme Stainton Killington Stainton Orton Rigg Westfield Sunny Bank Watermillock Wall End Eveninghill Moor Row Thackthwaite Hutton Roof Kershopefoot Coniston Bassenthwaite Bandrake Head Clappersgate Hole Scales Newtown Newby Dent Lamonby Ulcat Row Monkhill Brownrigg Mallsburn Gawthrop Glenridding Scarrowhill How Lady Hall Hallthwaites Maryport Water Yeat Crosthwaite Millom Banks Stonethwaite Morton Bolton New Houses Water Garth Nook Hewer Hill Vickerstown Sunbiggin Farleton Calder Bridge Askam in Furness Briar Rigg Torpenhow The Howe Mealrigg Nentsberry High Side Scalebyhill Bigrigg Silloth Ickenthwaite Carwinley Old Tebay Workington Bayles Fingland Pooley Bridge Town End Greysouthen Thornhill Cowan Head Bank End Cardurnock Broadwath Baycliff Oakshaw Ford Dundraw Scales Thursby Duddon Bridge Hawcoat Beanthwaite Helmside Glen Dowlin Waterhead Newbiggin Deepdale Bradley Thomas Close Beckbottom Selside Angerton Mellguards Stanwix Ravenstonedale King's Meaburn Mockerkin Townfoot Littlebeck Ousby Crackenthorpe Barclose Woodville Witherslack Sedgwick Force Forge Croftlands Aldoth Bewaldeth Durdar Skelton Wood End Boltonfellend Holme Gullom Holme Raughton Oughterby Hallow Bank Milnthorpe Haile Parton Four Lane Ends Greengarth Hall Sellafield Briery Rottington Fenton Low Cotehill Kearstwick Ivegill West Curthwaite Lenacre Bowston North Side Branthwaite Egremont Kirkby Thore Burnbanks Mossbay Thwaite Flat Flakebridge High Walton Crosslands Whiteclosegate Boothby Skitby Keld Far Arnside Newtown Summerlands Hethersgill Lower Hawthwaite Studholme Hutton Patterdale Scaws Endmoor Harraby Pennington Farlam Thackthwaite Grange-over-Sands Coulderton Kendal Old Hutton New Hutton Kilnhill Wellington Far End Hycemoor Thrimby Matterdale End Kirkland Brackenber Bridgend Rooking Blindcrake Pica Drybeck Storrs Townhead Camerton Birkby Howgate Sandale Crook Newton Rigg Cartmel Low Moresby Bouth Brougham Millholme Haws Bank Heathwaite Southwaite Little Corby Green Quarter North Walney Warcop Beckfoot The Hill Highlaws Greystoke Todhills Wreaks End Blawith Croasdale Isel Longsowerby Moorclose Plumpton Head Little Broughton Arnside Ravenglass Haverigg Stripes Cumwhitton Wharton Woodhouses Kirkland Guards Aikton Haggbeck Moorhouse Rockcliffe Cross South Newbarns Irton High Longthwaite Denton Holme Kirkland Parkhead Burton-in-Kendal Canal Foot Castlerigg Parkside Ruckcroft Uppertown Moss Side Allenwood Melkinthorpe Burnrigg Yottenfews Biggar Patton Bridge Force Mills The Green Butterwick Burtholme Chalkfoot Brackenlands Scotby Port Carlisle Bolton Greenside Newbiggin High Nibthwaite Salt Coates Outhgill