Education Marketing in Hill Mountain

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Education Sector Advertising in Hill Mountain

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

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What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Hill Mountain but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

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Frequently Asked Questions about Education Marketing in SA62 4

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Hill Mountain (Dyfed)

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Other locations available for education marketing
New Row / Rhes Newydd Tregroes Oakford / Derwen Gam Tregaron Felindre Farchog Bronant / Bronnant Llanfallteg West Cwmisfael Pinged Sealyham Thornton Abercastle Llanddewi Velfrey / Llanddewi Felffre Cwrt-y-cadno Hafodiwan Middle Mill Trefenter Dafen Milford Haven / Aberdaugleddau Horeb Abercych Newgale Neuadd Carmarthen / Caerfyrddin Camp Hill Rhosyn-coch Llangloffan Carew Cheriton Maes Ilyn Ystrad Aeron Templeton Great Honeyborough Henry's Moat Sardis Llanon Cilgwyn Pentlepoir Ystradowen Halfpenny Furze Porthyrhyd Glanrhyd Pontyglasier Brynberian Millin Cross Noyadd Trefawr Martletwy Strata Florida Caerwedros Treleidr Hayscastle Cross Drefâch Trefgarn Owen Rhydyfelin Plwmp Little Newcastle / Castell-newydd-bach Priory Walton West Ambleston Tumble / Y Tymbl Rhydlewis Blaenbedw Fawr Newton Cross Tavernspite Kingsmoor Rosemarket Little Milford Felindre Bwlch-Llan Llaingarreglwyd Capel Aber Eiddy Pentre-ty-gwyn Pont-Ceri Moriah Sylen Melinau Penmorfa Glasgoed West Marsh Llandygwydd Pennant Cwmbach Llywernog Y Ferwig New Moat Burry Port / Porth Tywyn Wooden Cynghordy Llanfair-Nant-Gwyn Brynamman Pelcomb Cross Gignog Bronwydd Garth Simpson Cross Blaen-pant Kings Wood Cwm / Lower Town Mynachlog-ddu Brawdy West Denant Star Dôl-y-Bont Caerfarchell Glogue Cross Inn Bosherston Clareston Allt Hayscastle Gwastad Penllwyn Tre Taliesin St Ann's Head Llanhowel Foelgastell Carmel Bronwydd Arms Moylgrove / Trewyddel Castlemartin Llanfynydd Derwydd St Ishmael's Llwyn-y-brain Morfa Bach Abergorlech Upper Borth Loveston Pont Henri Tresaith Llangathen Llwyncelyn Pembrey / Pen-bre Abermagwr Weston Crosswell / Ffynnongroes Saron Llannon Broom Cross Inn Penrhiw-llan Pontyblodau Cwmdwyfran Ffynnon-ddrain Pibwrlŵyd Llansaint Pontamman / Pontaman Bridgend Rhos-y-garth Rhosygilwen Maenclochog Rhodiad-y-Brenin Croes-goch Rhosfach Brynhyfryd Llansadwrnen Albert Town Cerbid Hundleton Tiers Cross Drefach Glandwr Nine Wells Pontrhydyceirt Croes-lan Cwmpengraig Rhoscrowther Silian Plas Gogerddan Hook Ashfield Fforest Pont-Tyweli New Cross / Y Gors Glanwern Rhyd-y-Brown Pentrecagal Black Tar Llandissilio Gors-goch Southgate Maddox Moor Llangrannog Rhydcymerau Llanglydwen Pentre Galar Cwm-miles Tretio Gellywen Lampeter / Llanbedr Pont Steffan Tre'r-ddôl Staylittle Cwmystwyth Pisgah Heol-ddu Cippyn Rhippinllwyd Marloes Fishguard / Abergwaun Bethlehem Cross Inn Coxlake Milo Capel Dewi Capel Cynon Horeb Penny Bridge Rhyd-y-saint Goodwick / Wdig Rhos Llandovery / Llanymddyfri Crinow Sardis Cynheidre Carway / Carwe Stepaside Waterloo Broad Haven Lochvane Llanafan Leonardston Coed Cae Pennar Summerhill Nebo Gorsgoch Felinwynt Blaenannerch Llanmiloe Brechfa Cwrtnewydd Bethesda Johnston Waunclunda Birkenhead Street Craig-y-penrhyn Hafod Grove Lambston Cwmsychbant Llundain-fach Ammanford / Rhydaman Maenllegwaun Llanfihangel-ar-arth Yerbeston Pen-y-groes Cilgerran Pen-y-Bont Sutton Trevaughan Camrose Goginan Llanllwch Waungilwen Wolfsdale Hill Aberarth Kidwelly / Cydweli Llansantffraed / Llansantffraid Pentrellwyn Temple Bar Lampeter Velfrey Stackpole Llettyrychen Penuwch Drefach Llanfarian Upper Solva / Solfach Uchaf Peniel Llanfihangel-y-Creuddyn Llanstadwell Capel Betws Lleucu Troed-y-rhiw Pen-y-bryn The Marsh Gartheli Llanfallteg Abernant Ponthirwaun Pembroke / Penfro Pendine / Pentywyn Pentre Morgan Square and Compass / Y Sgwâr Pont-ar-gothi Crosshands Ffarmers Rhydroser Pentregat Cwmerfyn St Twynnells Glenowen East Trewent Llanedi Rhuddlan Bontnewydd Cwm-cou Carnhedryn Uchaf Glyn-teg Pantyffynnon Wolfsdale Trawsnant Cross Hands Ffairfach Mascle Bridge Dreenhill Pen-y-garn Porthgain Rhos Haminiog Pill Rhyd Adpar Cwmwdig Water The Green Porthyrhyd Ffynnon Steynton Llangain Treffynnon Crwbin Llanboidy Rhos-y-llyn Cwmhiraeth Felinfach Pen-y-mynydd Dolgerdd Brook Furnace Hopkinstown Pentre-rhew Lake Bletherston Bethlehem Bigyn Stop-and-Call Tyncelyn Neyland Vale Henfynyw Penrhiw-pâl Nantyronen Station New Quay / Ceinewydd Cold Blow Aberporth Jordanston / Trefwrdan Maiden Wells Pelcomb Port Lion Llancynfelyn Waun Baglam Myddfai Tir-y-dail Dolypandy Blaen-Cil-Llech Penrhyn Castle Trapp Pontrhydfendigaid Cefncaeau Dole Greynor-isaf Llangennech St Ishmael Ystumtuen Newton Mountain Nantgaredig Golden Grove Abermeurig Aberffrwd Redberth Mount Pleasant Cwm-byr Hermon Musselwick Carew Newton Bancyfelin Comins Coch Trelech Manorowen Joppa Llangynog Uzmaston Crugybar Glanafon Pendre Troed-y-rhiw-Siôn Cippin Stone Bwlch-y-groes Tanglwst Bancffosfelen Capel Dewi Aber-banc Elerch / Bont-goch Crosswood / Trawsgoed Croesyceiliog Cwrt-henri Middle Hill Llanybri Saron Broginin Spittal Llanwnda Nant-y-Bai Lawrenny Gwyddgrug Broadway Wood Abergwili Monkton Cilcennin Trimsaran Tyn'reithin Saundersfoot Boulston Castlebythe Capel Dewi Ford Colston The Valley Glandwr Llanfihangel-uwch-Gwili Borth Bancycapel Ram Cwm-pîb Woods Cross Manorbier Newton Ponterwyd Devil's Bridge / Pontarfynach Lower Freystrop Trefilan Cockshead Cwm-oernant Cwmffrwd West Williamston Granston / Treopert Neuadd-Lwyd Llangolman Dre-fach Pen-sarn Llanfair Clydogau Hakin Maesgwynne Garnant Cwmdu Dyffryn Parcllyn Ludchurch Mount Pleasant Aber-Giâr Broad Oak Johns' Terrace / Teras John Cyffredin Twy Cross Adams Street Llanarthne Wenallt Noyadd Wilym Esgairdawe Roch Gate White Mill / Felin-wen The Rhos Newcastle Emlyn / Castell Newydd Emlyn Ty Mawr Felingwmisaf Cilrhedyn Dinefwr Park Beulah Caemorgan Efailwen Caeo / Caio Churchton Aberlerry Stackpole Elidor Laugharne / Talacharn Ffaldybrenin Trefasser Brimaston St Clears / Sanclêr Cwmcych Dre-fach Penlan Chancery / Rhydgaled Penyfeidr The Clôs St Davids / Tyddewi Slebech Waun y Clyn Pen-y-bont Lawrenny Quay Trecwn Neyland Castlemorris / Casmorys Glanrafon Pontgarreg Felinfoel Llanio Treffgarne Maesybont Pen-bedw Crymych Penallt Cwmorgan Rosebush Felindre Cwmdwr Llangybi Newbridge Cwm-y-glo Sageston Portheiddy Minwear Wern Cuffern Cwm Plysgog Warren Jameston Reynalton Martletwy Cross Llandre / Llanfihangel-geneu'r-glyn Brynafan Hill Mountain Manorbier / Maenorbyr Llanegwad Stags Head Tre-gynwr Trevinert Pen-Lan-mabws Skyfog Twynllanan Cwm Neuadd Cross Pren-gwyn Blaenffos Red Roses / Rhos-gosh Hazelbeach Aber Cwm-mawr Tregyddulan Pentrisil Llechryd Hawen Dudwells Cwmgwili Treglemais Rudbaxton Tanerdy Treginnis Manordeilo Robeston Wathen Solva / Solfach Dyffryn Castell Hodgeston Ciliau Aeron Tenby / Dinbych-y-Pysgod Cwmann Blaenporth Blaengeuffordd Newport / Trefdraeth Siloh Llanycefn Danyrhelyg Cresselly Cwm-yr-Eglwys Glanaman Swiss Valley Gorslas Dolgran Carnhedryn Broadway Grove Llangeler Nevern / Nanhyfer Llandilo Pontantwn Cilau Pentre-cwrt Tycroes Blaenau Coomb Cwmcarnhywel Pwll-trap Glanpwllafon Keeston Penplas Llansadwrn Llwyn-têg Rhosaman Trevaughan Temple Bar Gorrig Trisant Burton Ferry Bryn-henllan Church Lake Welsh Hook Llandilo-yr-ynys Seaside Hermon Landshipping Quay Llanilar Pont-yr-hafod Coed y Garth Burton Lydstep Pentrebach Merrion Four Roads Dryslwyn Llwyn-yr-hwrdd Pumsaint Sardis Waun Fawr Machynys Penally / Penalum Felindre Clunderwen Tal-y-bont Llanrhystud Cefn-y-pant Ferryside Bow Street Merlin's Bridge Llwyndafydd Llanddinog Myddyn-fych Mesur-y-dorth Slade Capel-Gwynfe Bwlchygroes Waterston Gumfreston Broadmoor Tyrfran Glan-Duar Broadway Poyston Cross Halfway Casmael St Brides Pontyberem Cnwch Coch Clegyr-Boia Pembroke Dock / Doc Penfro Whitland / Hendy-Gwyn Twynmynydd Cross Hands Maesycrugiau Penglais Penboyr Rhydargaeau Mynydd Cerrig Pelcomb Bridge Llanddarog Lower Kingheriot Llanreath New Hedges Whitchurch Talog Pembroke Ferry Meinciau Eglwyswrw Robeston Cross Dihewyd Liddeston Pontyates / Pont-iets Pen-bont Rhydybeddau Aber-Arad Aberaeron Dinas Cross Llanelli Maesymeillion Lanesend Tufton Bethania Ystradmeurig Orange Gardens Betws Ifan Thomas Chapel Synod Inn / Post-Mawr Caledrhydiau Felin-pandy Berea Glan-dŵr Llan-mill St Nicholas / Tremarchog Eglwys Fach Llanion Travellers' Rest Troedyraur Morfa Gwernogle Parrog Cilsan Cwmtydu Llangyndeyrn / Llangendeirne Penceiliogi Ffair-Rhos Llanerch Sardis Cwmsymlog Crundale Troedrhiwffenyd Meidrim Merlin's Cross Furnace / Ffwrnais Bont Fawr Llanllwni Letterston / Treletert Maen-y-groes Pontbren Araeth Ynyslas Llandeilo Narberth Bridge Penrhyn-coch Salem Pencarreg Cloigyn Pope Hill Llangorwen Penybedd Woodstock Llanrhian Coopers Rushacre Robeston West Tal-sarn Blaenwaun Manian-fawr Boncath Glanrhyd Maes-bangor Llangwm Pemberton Capel Isaac Pentre-bach Llandybie Trostre Llanycrwys Morfa Borth Llanteg Penbontrhydyfothau Lamphey / Llandyfai Alltyblaca Greynor Drefach Harmony Hebron Sandy Haven Capel Bangor Halfway Pwll Blaencelyn Portfield Gate Rhydypennau Freshwater East Penparc Morfa Poyston Pant-y-llyn Llanddeusant Pant yr Athro Guildford Talbenny Pont-ar-llechau Llandeloy Llandawke Bwlchnewydd Wiston Llanbadarn Fawr Pleasant Valley Green Plains Wolf's Castle / Cas-blaidd Glan-y-môr Glynarthen Narberth / Arberth Rhosycaerau Caeffynnon Rhydowen Ty-Mawr Mynyddygarreg Bangor Teifi Cynwyl Elfed Leweston 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Freystrop Pentre'r-felin Treleddyd-fawr Brithdir Trelerw Pont Lanio / Blaenplwyf Golden Hill Tyle Tan-y-groes Herbrandston Felin-Wnda Llanddewi Brefi Hasguard Scleddau Llandruidion Ffynnon Gron Nantcwnlle Waun Beddau Llanllawddog Cwmfelin Mynach Coed-y-bryn St Florence Broadlay Trefin / Trevine Plashett Llangunnor Pen-y-fan Pont-rhyd-y-groes Cilycwm Llanfyrnach Llandyry Yspitty Talyclun Newchapel / Capel Newydd Stonyford Capel Sain Silin Lower Solva / Solfach Isaf Llanychaer East Williamston Whitehill Ffostrasol Hendy Babel Prendergast Llansadurnen Idole Walton East Robeston Back Merthyr Deerland Begelly / Begeli Bentlass Rhosygadair Newydd Gwrhyd Mawr Llangynin Llangadog Cold Inn Cnwcau Llandyfriog Blaen-y-coed Upper Brynamman Llwynhendy Trefechan Llanwenog Caermeini Bryn Iwan Hillblock Nolton Llanddowror Cae'r-bryn Carew Mountain Ty-isaf Bengal Capel Hendre Tegryn Pont-y-Fenni Rhydywrach Llansteffan Capel Seion Llygadywawr Dinas Esgair Pant-y-crûg Roch Kilgetty / Cilgeti Bynea Pisgah Harbour Village Clarach Banc y Darren Mayeston Rusheylake Betws Bledrws Llanddeiniol Llangwyryfon Pen-cae Princes Gate Cwm Capel Eglwyswen St Dogmaels / Llandudoch Houghton Court Henry Maes llyn Cellan Dale Albro Castle Llawhaden Rhosson Llanybydder / Llanybyther Bryn Myrddin Pontiago Pentre-Poeth Bolahaul Fm Cae-gors Penrherber Cardigan / Aberteifi Cwmbrwyno Marros Panteg Penycwm Tafarn-y-bwlch Capel Tygwydd Tremain Little Haven Penffordd Rhandirmwyn Cwmfelin-boeth Gethsemane Haysford Cei-bach Swyddffynnon Amroth Penparcau Clarbeston Llwynduris Pisgah Llwyndrain Bancyffordd Bryngwyn Nolton Haven Cefn-bryn-brain Tynygraig Ysbyty Cynfyn Newchurch Guilford Rose Valley Trooper's Inn Nant-y-ffîn Sandy Capel Vicar Furnace Mathry / Mathri Capel-y-Groes Achddu Rhosmaen Cribyn Vachelich Pencader Llanwrda Penbryn Twyn Monington Skerryford Felindre Cilwendeg Pentowin Orlandon Moreton Treherbert Golden Hill Llandysul Brongest Green Betws Llandyfaelog Brynhoffnant Blaenpennal Halfway Tangiers Buarth Mawr Mydroilyn Upper Nash Jeffreyston Hill Porth Mawr / Whitesands Bay Cwmifor Hubberston Cwmcoednerth Penrhiwgoch Penybanc Clarbeston Road Parc-y-rhôs Henllan New Inn Cuttybridge Hebron Bancyfford Llwyn-y-groes Cefn Llwyd Ynys Tachwedd Gelli Angle Llidiad-Nenog Fferws Hill St Petrox Llanwinio Graig Plain Dealings High Street Llwyncelyn Henllan Amgoed