Education Marketing in Llanio

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Education Sector Advertising in Llanio

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

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What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Llanio but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

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Frequently Asked Questions about Education Marketing in SY25 6

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

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If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

Other locations available for education marketing
Solva / Solfach Cross Inn Seaside Cefncaeau Llanwnda Manorbier / Maenorbyr Leweston Sandy Cwm-yr-Eglwys Cwm Capel Pope Hill Temple Bar Nine Wells Caledrhydiau Llandyfriog Halfway Felindre Farchog Neuadd Tangiers Trooper's Inn Maesgwynne Troed-y-rhiw-Siôn Llanglydwen Penbontrhydyfothau Felingwmisaf Llanedi Blaencelyn Pumsaint Blaenpennal Llanycefn Llanychaer Ram Llan-mill Ammanford / Rhydaman Cippyn Cwmann Cynghordy Cwm-cou Heol-ddu Trostre Treleidr Brynhyfryd Cross Inn Hazelbeach Llanybydder / Llanybyther Cwmwdig Water Hebron Maiden Wells St Ishmael's Glandwr Chancery / Rhydgaled Parrog Saron Pont-Siân Glanpwllafon Hubberston Beulah Gelli Dudwells Harbour Village Princes Gate Robeston Cross Llanpumsaint Penrhyn Castle Pennar Park Kings Wood Capel Sain Silin Red Roses / Rhos-gosh Aber Eiddy Eglwyswrw Llanybri Croesyceiliog Southgate Parcllyn Amroth Deerland Letterston / Treletert Capel Isaac Narberth Bridge Llangeitho Bancyfelin Llanycrwys Tan-y-groes Neyland Vale Robeston West Monkton Ty-Mawr Waterloo Moreton Banc y Darren Dinas Cross Lamphey / Llandyfai Gors-goch Pont Henri Pwllcrochan Wooden Nantycaws Templeton St Florence Cippin Stone Blaen-pant Dyfatty Pont-y-Fenni Abergorlech Carmarthen / Caerfyrddin Pen-bedw Rushacre Milton Llanrhian Cei-bach Golden Grove Tregroes Llechryd Cnwcau Monington Hermon Llwynhendy Abergwili Rhydyfelin Port Lion Tretio Leonardston Poyston Cross Laugharne / Talacharn Court Henry Llanfihangel-ar-arth Carnhedryn Uchaf Johnstown Johnston Croes-lan Maes-bangor Ffos-y-ffîn Bont Fawr Rhosmaen Pontyberem Bancyfford Bethesda Lake Llangloffan Glandy Cross Llanrhystud Henllan Amgoed Llansadwrnen Gwastad Llangybi Five Roads / Pum Heol Maesymeillion Dyffryn-bern Tre-gynwr Tufton Pen-y-Bont Welsh Hook Warren Ysbyty Ystwyth Pren-gwyn Nantyronen Station Penycwm Golden Hill Stonyford Hopkinstown Yerbeston Kete Little Haven Llanbadarn Fawr Tenby / Dinbych-y-Pysgod The Gate / Castell-y-rhingyll Bridell Waun y Clyn Woodstock Lawrenny Quay Maenllegwaun Cae-gors Stackpole Trevaughan Meidrim Capel Hendre Ysbyty Cynfyn Cerbid Pentre-bâch Pentre-ty-gwyn Birkenhead Street Cwmystwyth Morfa Crosswood / Trawsgoed Albro Castle Ferryside Penrhyn-coch St Clears / Sanclêr Cribyn Portfield Gate Caeffynnon Sarnau Carew Newton Llanboidy Caermeini Sardis Pontfaen Ystradmeurig Kingsbridge Llandygwydd Steynton Brawdy Houghton Drefach Llanmiloe Llangyndeyrn / Llangendeirne St Dogmaels / Llandudoch Mynyddygarreg Llantood Stags Head Allt Llanarthne Cwmisfael Trapp Hafod Grove Great Honeyborough Llanllwch Coed Cae Rhyd Halfpenny Furze Mathry / Mathri Penally / Penalum Sealyham Newgale Hodgeston Betws Bledrws The Green Esgair Tegryn Four Roads Walwyn's Castle Angle Penrhiw-llan Porthyrhyd Llanerch Treherbert Eglwys Fach Pen-y-banc Llanddeusant Uzmaston Tanglwst Joppa Esgairdawe Rhydlewis Aber-Arad Harmony Rosebush Redberth West Denant Pembroke / Penfro Nolton Haven Gilfachreda Hebron Hill Foelgastell Salem Cilsan Cyffredin Thomas Chapel Drefach Llanddinog Cwmhiraeth Pennar Llwyncelyn Wenallt Yspitty Weston Nebo Llansantffraed / Llansantffraid Hasguard Aberlerry Cynwyl Elfed Llwyndrain Llansawel Llandeloy Melinau Bletherston Tyrfran Glan-dŵr Coed-y-bryn Newchurch Myddyn-fych Burton Cenarth Tyn'reithin Cosheston Llawhaden Llanddowror Whitehill Boncath Little Honeyborough Glyn-teg Pen-y-garn Lydstep Gorslas Tir Syr Walter Y Ferwig Llanon / Llannon Plas Gogerddan Elerch / Bont-goch Dyffryn Llangunnor Haverfordwest / Hwlffordd Newton Mountain Caemorgan Pen-y-groes Talbenny Pentrebach Capel Swyddffynnon Blaen-y-coed Pant yr Athro Broadfield Pentre Morgan Brongest Felin-pandy Star Machynys Llangynog Marloes Pentre-llyn Brimaston Llanegwad Burton Ferry Llanio Cilwendeg Pont-rhyd-y-groes Llettyrychen Middle Hill Gorsgoch Derlwyn Trefechan Cuttybridge Martletwy Cross Keeston Slebech Ffynnon-oer Brongwyn Llangathen Dolypandy Pelcomb Cross Pwll-trap Triffleton Cwmdwyfran Whitland / Hendy-Gwyn Noyadd Wilym Rosemarket Broadway Sandy Haven The Rhos Spittal Idole Dinefwr Park Llanllwni Llansaint Glandwr Bethlehem Caerfarchell Ponterwyd Llangwm Aberystwyth Derwydd Trecwn Furnace Glanaman Walton East Trawsnant Treglemais Felinwynt Camp Hill Pemberton St Davids / Tyddewi Glogue Staylittle Eglwyswen Dreenhill Scleddau Mydroilyn Wallis Llidiad-Nenog Buarth Mawr Orange Gardens Cresselly Neuadd Cross Crosswell / Ffynnongroes Rhosycaerau Drefâch Llangrannog Castlemorris / Casmorys Merlin's Cross Pont-Tyweli Ludchurch Pen-y-bryn Aberporth Troed-y-rhiw Hiraeth Ystumtuen Llansadurnen New Row / Rhes Newydd Bryn Myrddin Martletwy Penrhiw-pâl St Ann's Head Broadway Pen-y-bont Nanternis Llangadog Pontyglasier Pontbren Araeth Pentre-cwrt Cwm-byr Carnhedryn Cwmifor Cwm Plysgog Cwrt-y-cadno Shipping Llanfyrnach Dole Capel Betws Lleucu Penllwyn New Cross / Y Gors Blaenwaun Pen-Lan-mabws Bancyffordd Dryslwyn Coopers Bolahaul Fm Tir-y-dail Cross Hands Llanwenog Pelcomb Bridge Llandilo-yr-ynys Backe Bryngwyn Broadmoor Twyn Cefn-bryn-brain Llangeler Crundale Maesybont Millin Cross Carreg-wen Hayscastle Cross Rhydargaeau Felinfoel Twy Cross Crymych Llanwrda Penffordd Llanelli Temple Bar Square and Compass / Y Sgwâr Mascle Bridge Llwyndafydd St Petrox Llygadywawr Plwmp Broginin Maenclochog Skerryford Llandilo Cilau Dale Brynamman Llancynfelyn Tre'r-ddôl Upper Solva / Solfach Uchaf Pontantwn Llanwinio Lambston Llandre / Llanfihangel-geneu'r-glyn Rhydywrach Berea Llansadwrn Parc-y-rhôs Bentlass Hillblock Capel Bangor Green Golden Hill Llwyn-yr-hwrdd Llanreath Aber-Giâr Halfway Gethsemane Castlemartin Treffynnon East Williamston Mount Pleasant Cwmdu Llanfair-Nant-Gwyn Blaengeuffordd Graig Cynheidre Glasgoed Brook Robeston Back Minwear Broadway Rhippinllwyd Pisgah Hayscastle Glanrhyd Alltwalis Tregyddulan Pontrhydyceirt Trevaughan Rhydypennau Pont-Ceri Aber Pentowin Tyncelyn Llangain Rhydcymerau Bryn Iwan Henfynyw Capel Vicar Felindre Pinged Llaingarreglwyd Croes-goch Bronwydd Arms Saundersfoot Greynor-isaf New Bridge Upper Brynamman Pwllhobi Llanstadwell Myrtle Hill Cwmcych Synod Inn / Post-Mawr Slade Maen-y-groes Siloh Gignog Granston / Treopert Broad Oak Cilgwyn Rhyd-y-Brown The Clôs Tremain Llanteg Rhos-y-llyn Clarbeston Plashett Hendy Abercych Herbrandston Ffarmers Rhuddlan Cwmdwr Craig-y-penrhyn Ty-isaf Stackpole Elidor Morfa Bach Betws Ifan Hermon Iet-y-bwlch Llandovery / Llanymddyfri Hill Mountain Manorbier Newton Middle Mill Pont-ar-llechau Capel Tygwydd Trefenter Meinciau Musselwick Waungilwen Penboyr Porthyrhyd Albert Town Lanesend Merthyr Bridgend Pen-y-Bont Rhydowen Rhosygadair Newydd Cwmcoednerth Ynys Tachwedd Waun Baglam Rudbaxton Pentre-Poeth Nevern / Nanhyfer Cwrtnewydd Tumble / Y Tymbl Pant-y-crûg Tafarn-y-bwlch Whitchurch Pen-cae Bynea Penny Bridge Llangynin Cnwch Coch Nant-y-Bai Achddu Penybedd Rhyd-y-saint Ystradowen Cockshead Moylgrove / Trewyddel Tycroes Cold Blow Sardis The Marsh Casmael Cilcennin Talyclun Pisgah Troedyraur Trisant Llandyfaelog Bancffosfelen Llandruidion Carew Mountain Noyadd Trefawr Glanrafon Gumfreston Pen-rhiw-newydd Glanafon Reynalton Morfa Llangolman Llandeilo Pisgah Llwyn-têg Drefach Llanarth Withybush Rhos Haminiog Capel Cynon Cwmpengraig Lower Kingheriot Ffynnon White Mill / Felin-wen Tresaith Bangor Teifi Merlin's Bridge Plain Dealings Borth Garth Church Lake Landshipping Llanafan Cwm-y-glo Newchapel / Capel Newydd Pont-yr-hafod Llwyncelyn Newcastle Emlyn / Castell Newydd Emlyn Guilford Cilrhedyn Ponthirwaun Little Newcastle / Castell-newydd-bach Pwll Newbridge Pontyates / Pont-iets Talog Ciliau Aeron Bwlch-y-groes Pill Peniel Penrherber Furnace Llanddewi Velfrey / Llanddewi Felffre Clunderwen Druidston Castlebythe Walton West Summerhill Cwm-pîb Rhydowen Green Plains Llandawke St Nicholas / Tremarchog Pen-y-fan Felindre Cilgerran Tiers Cross Llanfihangel-uwch-Gwili Camrose Haysford Llanddewi Brefi Trefasser Cross Hands Cwm-mawr Burry Port / Porth Tywyn Maddox Moor Hawen Bigyn Tal-y-bont New Inn Coed y Garth Milo Porthgain Llywernog Penbryn Danyrhelyg Thornton Sylen Halfway Nant-y-ffîn Llandybie Pen-sarn Tavernspite Llanwnnen Ffair-Rhos Bronwydd Rhos Pontyblodau Dinas Hafodiwan Pont Lanio / Blaenplwyf Felinfach Hundleton Trelech Pencarreg Moriah Blaenannerch Penparc Manordeilo Gorrig Narberth / Arberth Ambleston Clareston Cloigyn Carew / Caeriw Capel Dewi Trimsaran Trefin / Trevine Cellan Loveston Wiston Pontrhydfendigaid Pennant Bronant / Bronnant Pencader Wolfsdale Hill Cwmfelin Mynach Freshwater East Lledrod Rhos-y-garth Talgarreg Jameston Kingsmoor Neuadd-Lwyd Comins Coch Llangadog Aberffrwd Pembroke Ferry Trelerw Sageston Saron Bwlch-Llan Crwbin Pentrellwyn Bosherston Llangoedmor Box Begelly / Begeli Maes llyn Dôl-y-Bont Kilgetty / Cilgeti Aberaeron Rhosson Pentregat Brynberian Capel Seion Brechfa Pontamman / Pontaman Lower Freystrop Dolgran Llandissilio Blaenffos Penuwch Chapel Hill Pentre-bach Ffynnon-ddrain Mayeston Llwyn-y-brain Furnace / Ffwrnais Devil's Bridge / Pontarfynach Llanion Maes Ilyn Talley / Talyllychau Cwm-miles Llanhowel Skyfog Cwmsymlog Pembrey / Pen-bre Blaen-Cil-Llech Bwlchnewydd Cefneithin Carway / Carwe Sutton New Moat Coxlake Gwyddgrug Stop-and-Call Panteg Bancycapel Oakford / Derwen Gam Penmorfa Penparcau Llanon Rhoscrowther Garnant Pendre Penglais Goginan Ystrad Aeron Penceiliogi Neyland Gartheli Ford Crugybar Cwmduad Travellers' Rest West Marsh Dre-fach Cwm Llys-y-frân Blaenbedw Fawr Wern Pentre-Gwenlais Dihewyd Tre Taliesin Bontnewydd Penplas East Trewent Pant-y-llyn Dollwen Jordanston / Trefwrdan Cilycwm Simpson Cross Felindre Pontarsais Pleasant Valley Twynmynydd Rusheylake Pembroke Dock / Doc Penfro Vachelich Crinow Glan-y-môr Tynygraig Boulston Capel Dewi Twynllanan Milford Haven / Aberdaugleddau Goodwick / Wdig Llansteffan Fishguard / Abergwaun Cwrt-henri Brynafan Cwmorgan Cwmbach Llanddeiniol Babel Cwm-oernant Cwmffrwd Treffgarne Pen-y-garn Johns' Terrace / Teras John Strata Florida St Twynnells Rhosyn-coch Mynydd Cerrig Llanfair Clydogau Pendine / Pentywyn Rhodiad-y-Brenin Treleddyd-fawr Llangwyryfon Cae'r-bryn Bryn-henllan Abernant Penrhiwgoch Manian-fawr Bow Street Alltyblaca Felindre Liddeston Roch Llangorwen Dafen Brithdir Rhydroser Portheiddy Priory Kidwelly / Cydweli Black Tar Ffairfach Dyffryn Castell St Brides The Valley Betws Lower Solva / Solfach Isaf Felin-Wnda Trefgarn Owen Porth Mawr / Whitesands Bay Wood Cefn Llwyd Broadlay Robeston Wathen Trefilan Penyfeidr Penybanc Pentrisil Guildford Lampeter / Llanbedr Pont Steffan Glanwern Cwm / Lower Town Capel Iwan Marros Upper Borth Nolton Hakin Clarbeston Road Llanfynydd New Hedges Glanrhyd Gwbert Glynarthen Llundain-fach West Williamston Abercastle St Ishmael Rhandirmwyn Churchton Llanfallteg Morfa Borth Broom Newport / Trefdraeth Pen-bont Rhydybeddau Waun Fawr Penlan Adpar Cardigan / Aberteifi Cwmtydu Treginnis Glan-Duar Cross Inn Llannon Capel-y-Groes Felingwmuchaf Grove Llangennech Ynyslas Newton Cross Maesycrugiau Bryn Troedrhiwffenyd Manorowen Woods Cross Horeb Landshipping Quay Poyston Henry's Moat Little Milford Glandyfi Gwrhyd Mawr Greynor Bethania Gwernogle Ashfield Prendergast Llanllawddog Blaenporth Lawrenny Bwlchygroes Pantyffynnon Pibwrlŵyd Llandyry Rose Valley Brynhoffnant Colston Fferws Hill High Street Pentlepoir Llanfallteg West Caerwedros Mount Pleasant Pelcomb Capel Dewi Dre-fach Tyle Ffynnon Gron Wolfsdale Cuffern Coomb Llanilar Tal-sarn Capel-Gwynfe Pontiago Cwmcarnhywel Ffaldybrenin Waun Beddau Swiss Valley Bateman's Hill Efailwen Aberarth Adams Street Waunclunda Gellywen Aber-banc Merrion Abermeurig Lampeter Velfrey Pontgarreg Clarach Henllan Cefn-y-pant Cwmfelin-boeth Bengal Carmel Cold Inn Abermagwr Pentre'r-felin Caeo / Caio Login Silian Old Goginan Rhosygilwen Cwmgwili Bethlehem Fforest Y Ffald Drefelin Nantgaredig Broad Haven Llwyn-y-groes Sardis Carew Cheriton Roch Gate Llandysul Glenowen Wolf's Castle / Cas-blaidd Stepaside Trevinert Llanddarog Hook Penyraber Waterston Tanerdy Freystrop Pen-y-mynydd Rhydygele Ty Mawr Llandyfan Cwmbrwyno Clegyr-Boia Horeb Llanfihangel-y-Creuddyn Orlandon Llanfarian Rhosaman Crosshands Llwynduris Mynachlog-ddu Pont-ar-gothi Cwmerfyn Pentrecagal Pentre Galar Blaenau Pant-y-Caws Myddfai Penallt Cwmsychbant Nantcwnlle Dolgerdd Ffostrasol Haroldston West Lochvane Rhosfach New Quay / Ceinewydd Sardis Mesur-y-dorth Pentre-rhew Upper Nash Jeffreyston Tregaron