Education Marketing in Llygadywawr

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Education Sector Advertising in Llygadywawr

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

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What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Llygadywawr but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

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Frequently Asked Questions about Education Marketing in SA15 5

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Llygadywawr (Dyfed)

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Other locations available for education marketing
Llan-mill Rhandirmwyn Cwmsychbant Neuadd Cross Pontamman / Pontaman Cwmystwyth Llanfarian Bridell Glan-y-môr Seaside Houghton Halfway Sageston Capel Hendre Felindre Farchog Pontrhydfendigaid Tre-gynwr Ynys Tachwedd Waungilwen Brynhoffnant Troed-y-rhiw Yerbeston Bethesda Penyraber Plwmp Esgair Caermeini Brook Llandawke Llanelli Capel-y-Groes Begelly / Begeli Llanddinog Pentre'r-felin St Petrox Porthyrhyd Orlandon Hafodiwan Newchurch Adams Street Ford Laugharne / Talacharn Cwm-yr-Eglwys Weston Pencarreg Dinas Penboyr Pontarsais Pleasant Valley Tafarn-y-bwlch Rhydcymerau Fishguard / Abergwaun Pont-Ceri Hill Letterston / Treletert Capel Brechfa Tyn'reithin Liddeston Upper Borth Bwlch-y-groes Plashett Ffynnon-ddrain Gwastad Drefach Tan-y-groes Rhos Haminiog Caerfarchell Llwyn-têg Treglemais Skerryford Llanycefn Milford Haven / Aberdaugleddau Manian-fawr Rudbaxton Dre-fach Broadlay Aber-Giâr Green Babel Wolfsdale Hill Ffynnon-oer Rhydowen Llanllawddog Wallis Southgate Hiraeth Llaingarreglwyd Great Honeyborough Tumble / Y Tymbl Bryn Myrddin Kete Blaencelyn Warren Casmael Cae'r-bryn Pentrisil Pen-y-banc Triffleton Capel Cynon The Clôs Carew Mountain Trevinert Bynea Lower Solva / Solfach Isaf Llanddeiniol Clarach Llanllwch Little Milford Llannon Pwll Gilfachreda Dale Aber-banc Llangolman Granston / Treopert Trapp Manorbier / Maenorbyr Green Plains Cwmcarnhywel Tregyddulan Nine Wells Rusheylake Crosswood / Trawsgoed St Davids / Tyddewi Spittal Nantcwnlle Blaen-y-coed Waterston Ysbyty Cynfyn Rhosaman Bethania Pantyffynnon Pentregat Kings Wood East Trewent Tangiers Mathry / Mathri Banc y Darren Ystrad Aeron Ffairfach Tiers Cross Cross Inn Llandyfriog Treffgarne Cefn-y-pant Hafod Grove Maenllegwaun Pentrebach Rhos-y-garth Staylittle Bancyffordd Rose Valley Llanstadwell Kilgetty / Cilgeti Llwyndrain Glandwr Dyffryn Cippyn Llanwnda Abermagwr Maenclochog Llwynhendy Buarth Mawr Treffynnon Ffarmers Felinfach Pont-y-Fenni Cwm-miles Talbenny Saron Talyclun Withybush Pant-y-Caws 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Ty-isaf Pen-y-Bont Llanwnnen Betws Maen-y-groes Coed y Garth Blaenffos Castlemartin Pen-sarn Myddyn-fych Cellan Penuwch Roch Stackpole Elidor Carreg-wen Bancyfford Kingsmoor Blaenporth Troed-y-rhiw-Siôn Pen-rhiw-newydd Landshipping Carew Cheriton Cwmdwyfran Elerch / Bont-goch Lydstep Pinged Shipping Camp Hill Henry's Moat Hopkinstown Cwm Llanpumsaint Rhydywrach Cwrt-y-cadno Llwyndafydd Iet-y-bwlch Merlin's Bridge Llandruidion Gelli Dollwen Pentre-rhew Clareston Wood Merthyr Pen-bedw Cwmwdig Water Llandysul Llanfihangel-ar-arth Newgale Cardigan / Aberteifi Croesyceiliog Capel Dewi Merlin's Cross Broadmoor Castlebythe Porth Mawr / Whitesands Bay Talog Cynheidre Dyfatty Pembroke Ferry Capel Betws Lleucu Devil's Bridge / Pontarfynach Newport / Trefdraeth Rhyd-y-saint Llys-y-frân Jeffreyston Porthgain Lower Kingheriot West Denant Talley / Talyllychau Derlwyn Hendy Penbryn Tyle Landshipping Quay Ponterwyd Ciliau Aeron Tir Syr Walter Dafen Pant-y-crûg Pelcomb Cross Druidston Broad Oak 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/ Llandudoch Troedrhiwffenyd Mount Pleasant Dryslwyn Adpar Brynhyfryd Ponthirwaun Maddox Moor West Williamston Church Lake Mesur-y-dorth Llangeitho Hebron Llandyfaelog Pen-bont Rhydybeddau Wenallt Burton Ferry Eglwyswen Mayeston Tyrfran Llangeler Cippin Stone Rosemarket Cwmbach Broadway Wolf's Castle / Cas-blaidd Llettyrychen Camrose Tal-sarn Dinas Cross Yspitty Broginin Lochvane Porthyrhyd Ysbyty Ystwyth Twynllanan Cwm / Lower Town Cosheston Chancery / Rhydgaled Burry Port / Porth Tywyn Newton Mountain Parrog Glandyfi Llanboidy Rhos Maesgwynne Bryn Tremain Nolton Mynyddygarreg Trelerw Cefn Llwyd Llwyn-yr-hwrdd Llanilar Colston Tavernspite Pontgarreg Glanrafon Penparc Black Tar Capel Vicar Hasguard Portfield Gate Cwrtnewydd Monkton Trisant Haverfordwest / Hwlffordd Caledrhydiau Walton West Efailwen Rhydlewis Llechryd Cyffredin Llanfyrnach Waun Beddau Llygadywawr Llanddewi Brefi Manorowen Felindre Abergorlech Pontbren Araeth Ferryside Felingwmisaf Blaengeuffordd Carew Newton Oakford / Derwen Gam Nant-y-ffîn Penallt Llangwyryfon Narberth Bridge Glan-dŵr Penally / Penalum Penybanc Merrion Trefasser Alltwalis Pen-y-bryn Hazelbeach Lawrenny Quay Lampeter / Llanbedr Pont Steffan Bronwydd Ynyslas Clarbeston Road Pont-Tyweli Llanarth Fferws Hill Sardis Nolton Haven Pennant Cilgerran Cilgwyn Glyn-teg Pill Cnwcau Cold Blow Tycroes Pant-y-llyn Tretio Glogue Hillblock Dolgran Synod Inn / Post-Mawr Llangwm Llandovery / Llanymddyfri Felingwmuchaf Cilrhedyn Henllan Amgoed Llanbadarn Fawr Cwmffrwd Salem Cwmfelin Mynach New Cross / Y Gors Broad Haven Dre-fach Welsh Hook Pembroke Dock / Doc Penfro St Clears / Sanclêr Cribyn Robeston Cross Kidwelly / Cydweli Slebech Brongwyn Eglwys Fach Cwmann Twynmynydd Pentrellwyn Llandybie Lamphey / Llandyfai Hakin Mount Pleasant Llanycrwys Llanerch Henllan Cwmhiraeth Capel Seion Pembrey / Pen-bre Glandy Cross Cwm-oernant Moriah Stonyford Llanhowel Cwmtydu Penny Bridge New Row / Rhes Newydd Bethlehem Llywernog Mascle Bridge Glanwern Nevern / 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Llwyn-y-groes Dudwells Eglwyswrw Sarnau Caeo / Caio Llanddowror Halfway Goodwick / Wdig Lanesend Treleidr Crundale Wern East Williamston Hundleton Llanegwad Newcastle Emlyn / Castell Newydd Emlyn Gwernogle Furnace Pendre St Ishmael's Gellywen Cwmdu Llanrhian Dinefwr Park Cwmbrwyno Bontnewydd Pwllhobi Felinfoel Angle Ffostrasol Cross Inn Ffair-Rhos Login Ram Cerbid Llanwrda Lambston Furnace Milo Swyddffynnon Bryngwyn Maesycrugiau Penffordd Blaenbedw Fawr Cwmpengraig Penyfeidr Hermon Penrhiw-pâl Lake Ty Mawr Bwlchygroes Pont-ar-llechau Cockshead Panteg Cynwyl Elfed Llanon Tegryn Tregroes Pentlepoir Rhoscrowther Rushacre Blaenpennal Reynalton Musselwick Trostre Cresselly Cilwendeg Johns' Terrace / Teras John Pontyates / Pont-iets Little Newcastle / Castell-newydd-bach Albro Castle Berea Glanpwllafon Maes-bangor Carmarthen / Caerfyrddin Aberarth Halfway Machynys Crosshands Bridgend Capel Isaac Gartheli Robeston Wathen Ffos-y-ffîn Dreenhill Dyffryn-bern Sardis Tanglwst Pen-y-Bont Craig-y-penrhyn Glasgoed Cross Hands Brynberian Aber Rhyd-y-Brown Narberth / Arberth Carnhedryn Betws Bledrws Cwmfelin-boeth Pentre Morgan Travellers' Rest Blaen-Cil-Llech Blaenannerch The Green Hermon Pelcomb Bridge Abercastle Gwyddgrug Glanafon Bolahaul Fm Sealyham Llanio Whitehill Llandeilo Keeston Croes-goch Guilford Llanfair-Nant-Gwyn Pen-y-mynydd Beulah Penparcau Horeb Cwrt-henri Swiss Valley Llanwenog Llanarthne Caeffynnon Drefach St Ann's Head Harmony Rhosfach Llwynduris Newbridge Llangoedmor Penybedd Old Goginan Middle Hill Glynarthen Pentre-bach Tanerdy Henfynyw Llansawel Bancffosfelen Abergwili Caerwedros Troedyraur Pemberton Rhosygilwen Ffynnon Pant yr Athro Tynygraig Cei-bach Waun y Clyn Rhosygadair Newydd Penbontrhydyfothau New Moat Pentre-Poeth Pontantwn Stags Head Cwmerfyn Pren-gwyn Rhodiad-y-Brenin Cefneithin Coed Cae Neyland Simpson Cross Maes llyn Llwyncelyn Trevaughan Dyffryn Castell Nantyronen Station Llancynfelyn Llangadog Penmorfa Bengal Penceiliogi Cross Inn Caemorgan Ystradmeurig Llanon / Llannon Llangynog Middle Mill Bangor Teifi Pennar Park Nantgaredig Myddfai Rhyd Llanychaer Pentre-bâch St Florence Llangyndeyrn / Llangendeirne Five Roads / Pum Heol Morfa Borth Tal-y-bont Maesymeillion Llansadurnen Clarbeston Rhydowen Walwyn's Castle Bancycapel Cwmorgan Milton Cuffern Llansteffan Carnhedryn Uchaf Leonardston Neyland Vale Slade