Education Marketing in Milton Street

Get in touch

Education Sector Advertising in Milton Street

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Milton Street but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in BN26 5

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Milton Street (East Sussex)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
St Anne's Bishopstone Starr's Green Piddinghoe Little Bayham Magham Down Caldbec Hill Northease Shortbridge Thunder's Hill Wivelsfield Langney Village Hangleton Rose Hill Friston Crowhurst Earl's Down Silver Hill Coleman's Hatch Shortgate Marden's Hill Pebsham Bells Yew Green Mount Pleasant Pell Green Willard's Hill Saltdean Westdene Peasmarsh Jevington Cooksbridge Balls Green Telham Argos Hill Wood's Green Alciston Bexhill-on-Sea Five Ash Down Harley Shute Moulsecoomb Broad Street Grisling Common Halland Cripp's Corner Chapel Row Millbrook Hove Vines Cross Hollington Rye Guestling Green Primmers Green Penhurst Swaile's Green Rusher's Cross St Helen's Wood Newbury's Milton Street Pett Shover's Green Holmes's Hill Ringmer Bowlers Town Broyle Side Bohemia Ticehurst Wood's Corner East Dean Balcombe Green Cliffe Bachelor's Bump Danegate Stanmer Fairwarp Maresfield South Chailey Steven's Crouch West Hill Four Oaks Winchelsea Beach Davis's Town Oxley's Green Trull's Hatch West Blatchington Marle Green Silverhill Park Chitcombe Cross in Hand Fairlight Buckham Hill Brownbread Street Golden Cross Glyndebourne Twelve Oaks Exceat Selmeston North Corner Meads Beckley Palehouse Common Chilsham Langney Whitesmith Eridge Green Battle Berwick Rocks Park Newbridge Portslade-by-Sea Flackley Ash Mountfield Woodingdean Beckley Furnace Trolliloes Hammerwood Framfield Normans' Bay Coldean Wych Cross Icklesham Broad Oak Blackness Pound Green Beachlands Hooe Common Nash Street Sharp's Corner Salehurst Broomsgrove Kingston near Lewes Pevensey Bay Chalvington East Chiltington Tarring Neville Piltdown Camber Ginger's Green Bardown Roedean Horns Cross Goatham Green Hollington Park Waldron Dallington Fisher's Gate Cottenden Aldrington Cooden Lewes Three Leg Cross Canadia Baldslow The Pound Preston Chailey Roselands Birchden Riseden Boreham Street Frant Playden North Chailey Upper Hartfield Heighton Street St Helen's Highgate Peacehaven Foulride Green Whitehawk Ditchling Silverhill John's Cross Gun Hill Sedlescombe Arlington Fairlight Cove Winchelsea Hellingly Upperton Ripe Maynard's Green Birchett's Green Poundfield Potter's Green Bexhill Filching Rickney Sheffield Green Chiltington Chapman's Town Cowbeech Wallcrouch Clayhill Litlington Cooper's Corner Burlow Broomham Chelwood Gate Herstmonceux East Hoathly Chapel Cross Barcombe Furner's Green Stonegate Black Rock Chiddingly Hartfield Flowers Green West Firle Bodiam Crowlink Peacehaven Heights Hollingrove Sleeches Cross Wilmington Marsh Green Ely Grange West Marina Mutton Hall Burwash Southern Cross Heathfield Uckfield Hailsham Pevensey Catsfield Stream Hampden Park Cowbeech Hill Mark Cross Streat Hall's Close Little London Ringles Cross Cousley Wood East Blatchington Pestalozzi International Village Norlington Rotherfield Northiam Brightling Hamsey Dukes Green Iden Park Corner Firle Poundgate Bodle Street Green Westham Etchingwood Budlett's Common Roser's Cross Collier's Green Chelwood Common Hadlow Down Spithurst Five Ashes Withyham Brighton and Hove Mark Street The America Ground Seaford Hollingbury Alderbrook North End Burnt Oak Whydown Downside Eason's Green Ashburnham Forge Westfield Willingdon Wilmington Green Mayfield Lower Cousley Wood Stone Cross Newick Wadhurst Withdean Boarshead Friar's Hill Swiftsden Godleys Green Cuilfail Kemp Town Jumper's Town Broomgrove Laughton Union Street Ashton Green Polegate Robertsbridge Broadland Row Beddingham Sidley St Anthony's Hill Fletching Common Mount Pleasant Ovingdean The Platt Broad Oak Udimore High Hurstwood Little Norlington Westmeston Moulsecomb South Street Folkington Russell's Green Old Heathfield Laughton Common Crowborough Warren Blackboys Belmont Tompset's Bank Beacon Down Rushy Green Mott's Mill Burwash Common Winton Carter's Corner South Malling Cade Street Grove Hill Hastings Whatlington Wallands Park Jarvis Brook Muddles Green Catsfield Sutton Iford Jury's Gap Crowborough Founthill Norton Fletching New Town Buxted Dodd's Bottom Glynde Town Row Punnett's Town Wivelsfield Green Upper Horsebridge Vinehall Street St John's Harbour Heights Lower Willingdon Cackle Street Maresfield Park Southover Foul Mile Hale Green Great Maxfield Lyewood Common Snagshall Ninfield Tidebrook Forest Row Cornwell's Bank Cliff End Town Littleworth Churches Green Mill Corner Holtye High Cross Red House Common Isfield Mount Ephraim Glenleigh Park Ratton Village Caneheath Ridgewood Poundford Burwash Weald St Leonards-on-Sea Best Beech Hill Coggins Mill Tilsmore Eastbourne Barcombe Mills Heron's Ghyll Horam Cock Marling Staplecross Stone Cross Guestling Thorn Rye Harbour Upper Wellingham Warbleton Horsted Green Patcham Golden Cross Tolhurst Hankham Hawkhurst Common Henley's Down Butcher's Cross Ditchling Common Broadstreet Green Lunce's Common Hartwell Falmer Lidham Hill Kent Street Ponts Green Rockrobin Teasley Mead Dale Hill South Heighton East Saltdean Sweethaws Burgh Hill Barcombe Cross Nutley Cogger's Cross Brede Southease Dittons Rodmell Plumpton Skippers Hill Lunsford's Cross Telscombe Cliffs Rushlake Green Blacklands Berner's Hill Northbridge Street Portslade Village North Moulsecoomb Flimwell Pounsley Witherenden Hill Birling Gap Rye Foreign Duddleswell Holton Hill Wartling Windmill Hill Etchingham Green Street Blackness Steel Cross High Wickham Hooe Whitehill Sparrow's Green Three Cups Corner Bulverhythe Chuck Hatch Lower Horsebridge Rottingdean Houghton Green Down Street Ore Waterhall Little Horsted Chilley Green Castle Hill Church Wood Lower Dicker Danehill Durgates Woolbridge Dodd's Hill Mark Cross Gallypot Street Horney Common Friar's Gate Waldron Down Peter's Green Bevendean Halton Hurst Green Blackham Wickstreet Westdean Cackle Street Friday Street Watermill Splayne's Green Ewhurst Green Old Town Lions Green Quabrook Old Town Hazard's Green Mile Oak St Leonards Green Round Hill Foxhunt Green Eckington Corner Crumbles Tile Hurst Clive Vale Wannock Pett Level Darwell Hole East Guldeford Sharpsbridge Glyne Gap Denton Cackle Street Groombridge Terrible Down Brighton Jenkins' Green Honey's Green Hollingdean East Moulsecoomb Plumpton Green Newhaven Offham Stunts Green Little Common Upper Dicker Three Oaks Wellbrook Alfriston Netherfield Telscombe Landport