Education Marketing in Ashdon

Get in touch

Education Sector Advertising in Ashdon

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Ashdon but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in CB10 2

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Ashdon (Essex)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
Ramsey Island Lower Green Stanford Rivers Stanford-le-Hope Whiteash Green Bigods Frinton-on-Sea Blake End Ford End Smith's Green Thorpe Bay Ivy Chimneys Winter Gardens Fuller Street Chelmer Village Steward's Green Herongate Twinstead Green East Mersea Mount End Horsley Cross Feering Lower Green Bentley Cooksmill Green Bradwell Waterside Duckend Green Roast Green Gallows Green Maldon Beacon End Long Green Biggin Butt's Green Upper Green Bentfield Bury Toot Hill Black Notley Wickham Bishops Lower Green Galleyend Saffron Walden White Colne Hastingwood Canewdon Thornwood Common Wakes Colne Green High Garrett North End Miller's Green Rettendon Tilekiln Green Holder's Green Moulsham Horseman Side Radwinter End Hope End Green Sibley's Green Roydon Hamlet Downham Woodhatch Elmdon Debden Green Kirkby-le-Soken Armigers Puttock's End Church End Theydon Mount Smythe's Green High Beach Widdington Sumners St Vincent's Hamlet Greenwoods Sheering Suttons Eastend Rochford Sewardstonebury Hope's Green Audley End Wimbish Green Netteswell Cross Rook End Coggeshall Langdon Hills Northend Little Leighs Woodend Green Pharisee Green Newlands Ingatestone Clatterford End Totham Hill Clatterford End Foxash Estate North Weald Bassett Leigh Beck Little Maplestead Noak Bridge Kirby Cross Howe Green Great Horkesley Thundersley Padham's Green Goose Green Baddow Park Hatfield Broad Oak Thorrington Almshouse Green Daws Heath Goose Green Stow Maries Fanner's Green Beaumont Little Horkesley Epping Puttock End Bumble's Green Fordham Great Maplestead Harknett's Gate Old Harlow Walton-on-the-Naze Lindsell Frating Stambourne Green South Woodham Ferrers Southfields Tiptree Heath Hazel End Elkins Green Minnow End Totham Plains Stisted Oaker Hill Gainsford End Leaden Roding The Birches Foster Street Chatter End Little Walden Farmbridge End Langham Tarpots Great Oakley Berechurch Shelley Ardleigh Layer Marney Mill Green Shoeburyness Burton End Tye Green Moreton Friars Mead Takeley Street Gallows Green Dewes Green Burnt Mills Eight Ash Green Navestock Common Cross End Westcliff-on-Sea Strethall Lawford Earls Colne Seawick Rivenhall Braintree Bournes Green Rawreth Shot Little Bromley Purton End Chalk End Lee Chapel South Tendring Audley End Roundbush Marks Tey Oak Corner Butts Green Baconend Green Duddenhoe End Gore Pit Norton Heath Mayland Parkeston Heybridge Basin Bulmer Tye White Notley Basildon Kelvedon Deer's Green Mark Hall North Seven Star Green Chadwell St Mary Brays Grove Duck End Layer-de-la-Haye Loughton Park Green Bath Side Colne Engaine Roost End Chigwell Row Chitts Hills Countess Cross Great Braxted Stockstreet Katherines Little Chesterford Paglesham Churchend Breach Barns Weeley Gilwell Park Row Heath Maylandsea Coryton Tye Green Holland-on-Sea School Green Mistley Flack's Green Great Saling High Houses Level's Green Wormingford Mountnessing Stebbing Green Cobbler's Green Taverners Green Ost End Old Heath Bocking's Elm West Tilbury Keeres Green Surrex Stocking Green Brook Street South Fambridge Water End Horkesley Heath Little Warley Radwinter Clay Hills Inworth Church End South Hanningfield Carter's Green Matching Tye Cobbs Fenn Abbess End Lee Chapel Castle Hedingham Great Canney Ulting Cole End Pledgdon Green Churchend Wickham St Paul Nounsley Stock Broad's Green Belchamp Otten Berden Landermere Goldhanger Bran End Tolleshunt Major Coxtie Green Althorne Row Green Windmill Hill Forrey Green Mott's Green Steeple Aythorpe Roding Start Hill Great Henny Campions Manwood Green Braintree Corner Rowhedge Doddinghurst Little Tey Greenhill East Hanningfield Black Horse Corner Tilbury Juxta Clare Cowey Green Corringham Hardy's Green Coalhill Little Braxted Molehill Green Threshers Bush Ardley End Grass Green Kelvedon Hatch Lambourne Chignall Smealy Mowden Brick House End Broadley Common Little Oakley Southchurch Ugley Cooper's End Pilgrims' Hatch Great Notley Uppend Mount Bures Long Gardens South Benfleet Garnetts Liston Tye Green Cutlers Green Gransmore Green Childerditch Knowl Green Good Easter Cupid's Corner Great Hallingbury Witham Borley Green Onslow Green Welshwood Park Ford End Brickkiln Green Salmon's Corner New Thundersley Duck End Rush Green Needham Green Woodham Walter Farnham Green Hadstock Ovington Broad Street Green St Lawrence Dedham Pigstye Green Little Wigborough Tendring Heath Buckhurst Hill Peldon Shalford Debden Green Low Street Wethersfield Bulphan Halstead Liston Gardens Buttsbury Ridgewell Langenhoe Osea Island Fox Street Woodhill Pentlow Laindon Great Leighs Hallingbury Street Little Thurrock Point Clear Tye Green Farnham Brandy Hole Writtle Potter Street Lexden Hazeleigh Bush End Hockley Roundbush Green Rickling Tumbler's Green Vange Lane End Newman's End Building End Bradwell Stocks Green Alresford Mundon Courtsend Brookend Brick End Hatfield Heath Sunken Marsh Great Holland Cranes Tindon End Rayleigh Fordstreet Hempstead Little London Bicknacre Marden Ash Langham Moor Easthorpe Wimbish Clifftown Cornish Hall End Greensted Green Lippitts Hill Stoneyhills Cherry Green Blackmore End Little Common Wrabness Margaretting Tye Rayne Gestingthorpe Porters Town Monk Street Hullbridge Wicken Bonhunt Battlesbridge Thorpe-le-Soken Jack's Hatch Hutton Shalford Green Swan Street Grange Hill Hornestreet Margaret Roding Birch Green South Green Twinstead Mill End Cannon's Green Edney Common Hadleigh Parney Heath Killem's Green Craig's End Manningtree Bradwell on Sea Oxley Green Wakes Colne Fobbing Great Malgraves Langford Felsted Abbess Roding Dedham Heath Robinhood End Langley Claverhambury Tollesbury Roydon Stickling Green Dovercourt Stonebridge Toppesfield Gaunt's End Monkey Street Sewards End Baythorne End Breeds Fiddlers Hamlet Purfleet-on-Thames St Osyth Heath Abbey Field Purfleet Heybridge Littlebury Green Howe Street Duton Hill Helions Bumpstead Broad Green Mill End Green Upshire Paslow Wood Common Shellow Bowells Nazeing Long Green Steventon End Borley Gaston Green Great Claydons Doddinghurst Common Mile End Colchester Downhall Beach Estate Stroud Green Broomfield Elmstead Market Bardfield End Green Rawreth Church End Greenstead Steeple View Great Bardfield Mucking Catmere End Grays Great Bromley Meadowend High Roding Fingringhoe Littlebury Shrub End Mount Bovers Great Wigborough Rushley Green Hawkin's Hill Great Sampford Chalvedon Tip's Cross Nazeing Sabine's Green Sible Hedingham Great Parndon Hamperden End Little Mascalls Woodside Green Pinnacles Copford Further Ford End Samuel's Corner Langham Wick Tillingham Bell Common Elder Street Lee-over-Sands Cobler's Green Fuller's End Maggots End Folly Green Hickford Hill Wivenhoe King Street Outer Part of Town Eastward Fox Hatch Hill Green Debden Powers Hall End Pepper's Green Tilkey Finkle Green Alphamstone Norwood End Fyfield Burnham-on-Crouch Perry Green Wyatt's Green Bromley Cross Boyton End Crow's Green Fordham Heath Coggeshall Hamlet Coopersale Parson's Heath Howe Green Great Wakering Linford Workhouse Hill Ballards Gore Kingsmoor Birdbrook Nine Ashes Handley Green New Mistley Bocking Chrishall Mulberry Green Heckfordbridge Matching Hobbs Cross Blackheath Hatfield Peverel Don Johns Farther Howegreen Little Hallingbury Tilegate Green Southend-on-Sea Little Dunmow Bunting's Green Nuper's Hatch Bartholomew Green Little Wakering Arkesden Ashdon Loyter's Green Tye Green Frenches Green Aimes Green Mallows Green Elsenham Sta Gosfield Great Baddow Frating Green Bacon End Clapgate Waltham's Cross Frogs' Green Tilbury Green The Hythe Stebbing High Street Green Chalkwell Hellman's Cross Curtismill Green Elsenham Crawley End Prittlewell Pleshey Hare Street Dengie Lanham Green Orsett Heath High Park Corner Bridge Green Mashbury Great Totham Harlow Tyler's Green Willows Green Ramsden Bellhouse Stafford's Corner Lambourne End Greenstead Green Man's Cross Sandon Latton Bush Little Henny Danbury Common Ugley Green Temple Fields Bentfield Green North Benfleet Canvey Village Widford Ringtail Green Delvin End Sand Hill Bardfield Saling Woodham Ferrers Thurrock Park East Horndon Hemp's Green Howegreen Blackmore West Bergholt Brentwood Barrow Hill Thorpe Green Stambourne Little London Molehill Green Howe Street Eastwood Wickford Greensted Steeple Bumpstead Temple End Hornells Corner Mistley Heath Coopersale Street Sucksted Green Great Bentley Coopersale Common Skye Green Little Sampford Mill End Thaxted The Common Little Henham Kirby-le-Soken Sunnymede Wix Westley Heights Young's End Clatterford End Montsale Hawkspur Green Stanbrook Boreham Horne Row Epping Upland High Easter Navestock Heath Gamble's Green Middleton Little Parndon Passingford Bridge Jaywick Bobbingworth Southminster Oxen End Pipps Hill Radley Green Ghyllgrove The High Rickling Green Little Laver Wesley End Sewardstone Salcott-cum-Virley Hare Green Copford Green Lower Sheering Chelmsford Norton End Little Easton New England Chapelend Ingrave Weeley Heath Rowney Corner Stagden Cross Housham Tye Richmond's Green Runwell Creeksea Harwich Church End Heybridge Lower Pond Street Old Mead Roxwell Danbury Birchanger Birch Pentlow Street Bamber's Green Asheldham Bridge End Rose Green Halls Green Newney Green Paglesham Eastend Boxted Cross Bonhunt Water Lower Bobbingworth Green Tiptree St Osyth Pattiswick Clacton-on-Sea Quendon Swallows Cross Terling Runsell Green Little End Causeway End Jasper's Green Havering's Grove Harlow Common Cold Norton Hook End Little Canfield Broad Green Watch House Green Tolleshunt Knights Barling Little Bentley Faulkbourne Stones Green Morris Green Stapleford Tawney Chafford Hundred Mark Hall South Raven's Green Chignall St James Hallsford Bridge Rank's Green Great Canfield Ramsey Broxted North Fambridge Cambridge Town Chappel Foxearth Beggar Hill Little Baddow Great Easton Latchingdon Theydon Garnon Silver End Pedlars End Nether Street Tye Green Barnston Panfield Watton's Green Lee Chapel North Pig Street Gernon Bushes High Beech Wix Green South Ockendon Woodgates End Bocking Churchstreet Noak Hill Great Oxney Green West Mersea Upper Dovercourt Nevendon White Roding Lamarsh Cressing Northend Nazeing Gate Henny Street Springfield Dutch Village Beacon Hill Little Clacton Fairstead Epping Green Peartree Green Harrowcross Little Bardfield Crow Green Gooseberry Green Bradfield Heath Chipping Ongar Galley's Corner Tolleshunt D'Arcy Ashen Green Street Norton Mandeville Stondon Massey Upper Green Warley Little Cambridge Philpot End Hartford End Gay Bowers Manuden Braiswick Hutton Mount Hobbs Cross Messing Rotten End Maple End Great Berry Beazley End Great Dunmow Pebmarsh Malting Green Great Warley Littley Green North Shoebury Great Clacton Tye Common Great Burstead Great Tey Ostend Woodham Mortimer Bradwell Wick Reader's Corner Piercing Hill Belchamp Walter Bedlar's Green West Horndon Keysers Estate South Stifford Pitsea Cripple Corner Bulmer Magdalen Laver Broad Green Mill Green Loves Green Blackcat Brewer's End Fryerns High Ongar Horndon on the Hill West Hanningfield Great Stambridge Brookstreet Holyfield Howlett End South Heath Dry Street Hawkwell Bustard Green Balstonia Netteswell Takeley Bovinger Mill End Chatham Green Wellstye Green Stondon Green Stewards Woodend Waterhales Olmstead Green Pond Street Bradfield Boxted Chigwell Far Thorpe Green Copthall Green Chickney Church Langley Newport Leigh-on-Sea High Laver Great Waltham Four Wantz Pannel's Ash Starling's Green East Gores Sturmer Willingale Beauchamp Roding Felmore Aveley Barstable Milch Hill Cripplegate Tilbury Newtown Rivenhall End Brock Hill Cock Clarks Crays Hill Clavering Bowers Gifford Curling Tye Green Navestock Side Shenfield Purleigh Bishop's Green Great Chesterford Dyer's End Little Oxney Green Abberton Orsett Churchgate Street West Thurrock Belchamp St Paul Hyde Chase Galleywood Theydon Bois Ashingdon Lucking Street North Stifford Ramsden Heath Little Totham Bannister Green Burrsville Park Little Waltham Wendens Ambo Tinkers Green Fryerning Gubbion's Green Margaretting Tye Green Tylerscross Lamb Corner Kingswood Elmstead Heath Layer Breton The Green Thorpe Cross South Weald Hawbush Green Ardleigh Heath Crockleford Heath Brightlingsea Boyton Cross The Ryes Stapleford Abbotts Blasford Hill Paternoster Heath Lower Nazeing East Tilbury Nazeing Mead Chipping Hill Waltham Abbey Dobb's Weir Billericay Great Yeldham Aingers Green Burnt Heath Clapdog Green Horsleycross Street Southfields Burton's Green Berners Roding Cock Green Wiggens Green Little Yeldham Keelars Tye Birchhall Corner Eversley Tendring Green Chapel End Boose's Green Finchingfield Glen Faba Baker Street Outer Part of Town Westward Canvey Island Colliers Hatch North End Rudley Green Shotgate Latchmore Bank Mount Pleasant Upper Pond Street Queen's Park Pale Green Matching Green Long Green Tilty Henham Stanway Southey Green Aldham Hare Street Janke's Green Abridge Daw's Cross Passmores Rotchfords Crockleford Hill Green Street Little Burstead Smith's Green Brookend Stansted Mountfitchet