Education Marketing in Great Holland

Get in touch

Education Sector Advertising in Great Holland

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Great Holland but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in CO13 0

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Great Holland (Essex)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
Southchurch Needham Green Horndon on the Hill Steventon End Steward's Green Hadleigh North Benfleet Fordham Reader's Corner Runwell Pentlow Steeple Bumpstead Stocks Green Wakes Colne Green Corringham Aveley Bran End Greenstead Mallows Green West Hanningfield Tylerscross Matching Tye Molehill Green Tolleshunt D'Arcy Gilwell Park Pig Street Galleyend Mistley Heath Great Yeldham Langdon Hills New England Borley Green Holyfield Castle Hedingham Southminster Harknett's Gate Chalkwell Pipps Hill The Birches Heckfordbridge Almshouse Green Woodham Ferrers Rickling Green Tillingham Meadowend Little Oakley Southend-on-Sea Little Burstead Little Clacton Bulmer Tye Cressing Miller's Green Minnow End North Shoebury Springfield Takeley Barstable Woodham Mortimer Nazeing Mead Tyler's Green Little Tey Glen Faba Duck End Hook End Lee-over-Sands Bradwell on Sea Herongate Rawreth Shot Hawkin's Hill Pond Street Chapel End Birch Crow Green Great Henny Brookend Theydon Mount Thorpe Bay Tilbury Juxta Clare Gernon Bushes Brentwood Tye Green Mount Bures Clatterford End Chipping Ongar The Hythe Stones Green Hatfield Broad Oak Langford Hare Green Little Henny Hockley Audley End Oak Corner Stisted Bulmer Shoeburyness Nazeing Long Green Folly Green Howe Street Church End Cripplegate Bacon End Jack's Hatch Peldon Catmere End Greensted Smythe's Green Great Canney Lower Green Church End Rowhedge Great Sampford Lamb Corner Arkesden Sewards End Great Braxted Frating Bocking's Elm Stroud Green Old Mead Great Chesterford Elmstead Market Fryerns Robinhood End South Weald Bell Common Feering Crockleford Heath St Osyth Heath Little Common Broad's Green Point Clear Hornestreet Tye Green Barrow Hill Broad Green Blackmore End Shalford Stockstreet Ashen Dengie Canewdon Paslow Wood Common Taverners Green Chatham Green Building End Wesley End Doddinghurst Common Stow Maries Bedlar's Green Rush Green Cornish Hall End Berners Roding Bishop's Green White Colne Widdington Knowl Green Belchamp St Paul Pannel's Ash Start Hill Burnt Heath Boyton End Paglesham Churchend Monk Street Pedlars End Wiggens Green St Osyth Starling's Green Mill End Green Abbess End Grays Great Holland Woodham Walter Wendens Ambo Warley Sheering Wickford Inworth Epping Hobbs Cross White Notley Bovinger Tendring Heath Great Dunmow Killem's Green Watton's Green Chickney Brook Street Brock Hill Stonebridge Kingsmoor Handley Green Row Heath Young's End Tollesbury Takeley Street Lower Nazeing Greensted Green Wix Workhouse Hill Dedham Heath West Bergholt Lee Chapel North Butt's Green Pleshey Colliers Hatch Bradfield Childerditch Liston Thorpe-le-Soken Frenches Green Rickling Fuller Street Wellstye Green Southey Green Tiptree Hope End Green Mayland Cross End Rank's Green Peartree Green Silver End Brightlingsea Goldhanger Wix Green The High Stafford's Corner Black Notley Bridge End Great Oakley Ugley South Hanningfield Mucking Keysers Estate North Weald Bassett Montsale Great Totham Greenhill Lambourne Eastwood High Roding East Hanningfield Deer's Green Campions Hastingwood Stickling Green Aingers Green Pilgrims' Hatch Dedham Borley High Houses Newney Green Mowden Langenhoe Mistley High Beach Laindon Hare Street Seven Star Green Goose Green Friars Mead Threshers Bush Oxley Green Halstead Swallows Cross Bunting's Green Langham Wick Hallingbury Street Lower Green Elder Street Creeksea Fingringhoe Bardfield End Green Little Canfield Magdalen Laver Shelley Navestock Common Moulsham East Mersea Birch Green Chappel Landermere Great Saling Basildon Biggin Great Clacton Upper Green Great Wakering Maggots End Belchamp Otten Stebbing Clatterford End Smith's Green Toot Hill Norton End Jasper's Green Langham Moor Hallsford Bridge North Stifford Great Tey Raven's Green Nuper's Hatch Farther Howegreen Park Green Great Bardfield Downhall Beach Estate Newtown Mundon Fryerning Radley Green Doddinghurst Felsted Housham Tye Kingswood Norwood End Ardley End Water End Quendon Sumners Netteswell Shrub End Dry Street Strethall Forrey Green Countess Cross Newport Beazley End Duckend Green Shenfield Mill End Elmstead Heath Crockleford Hill Winter Gardens High Street Green Braintree Stocking Green Harlow Mashbury Bromley Cross Widford Little Horkesley Katherines Gosfield Althorne Great Malgraves Bigods Thundersley Little Warley Sand Hill Man's Cross Breeds Little Laver Coalhill Asheldham Bicknacre Rettendon Stanway Horsley Cross Fordham Heath Debden Green Lucking Street Rotchfords Little Maplestead Beauchamp Roding Harwich Horseman Side Tip's Cross Heybridge Basin Cooksmill Green South Ockendon Sandon Chapelend Stanbrook Carter's Green The Common Ghyllgrove Low Street Upshire Eastend Daws Heath Swan Street Holland-on-Sea Alphamstone Brewer's End King Street Little Henham Little London Great Maplestead Little Chesterford Berden Daw's Cross Little Oxney Green Brandy Hole Duddenhoe End Epping Upland Noak Hill Boreham Cupid's Corner Bridge Green Brookend Galleywood Epping Green Tye Green Thorpe Cross Margaretting Kirby Cross Clifftown Lanham Green Bamber's Green Harrowcross Causeway End Burnham-on-Crouch South Green Cooper's End Gaston Green Wrabness Hamperden End Tye Common Sunnymede Leigh-on-Sea Mulberry Green Little Wakering Wickham Bishops Stansted Mountfitchet High Easter White Roding Rochford Roast Green Malting Green Aimes Green Bustard Green Queen's Park Weeley Osea Island Loughton Ostend Layer-de-la-Haye East Tilbury Hatfield Peverel Ramsden Heath Passmores Great Leighs Powers Hall End Hellman's Cross Walton-on-the-Naze Navestock Side Crays Hill Birdbrook Messing Beacon Hill Long Green Churchgate Street Salcott-cum-Virley Smith's Green Molehill Green Tilbury Heybridge Wakes Colne Littlebury Curtismill Green Langley Lower Sheering Samuel's Corner Greenstead Green Bush End Wimbish Purfleet Nounsley Margaret Roding Linford Little Sampford Potter Street Frogs' Green Dobb's Weir Navestock Heath Blackcat Mount End Cripple Corner Wimbish Green Liston Gardens Berechurch Hempstead Temple End Fanner's Green Clapdog Green Bournes Green Finchingfield Howe Green Hickford Hill Tilekiln Green Roundbush Pigstye Green Wickham St Paul Nazeing Gate Harlow Common Howegreen Philpot End Tilbury Green Puttock End Littley Green Wicken Bonhunt Bowers Gifford Beaumont Little Dunmow Duton Hill Twinstead Great Oxney Green Milch Hill Weeley Heath High Garrett Loyter's Green Tilkey Latton Bush Pattiswick Danbury Common Little London Woodend Horkesley Heath Lower Bobbingworth Green Purleigh Bradfield Heath Ovington Hartford End Green Street Barling Newman's End Bocking Lippitts Hill Canvey Island Helions Bumpstead Hutton Mount Courtsend Little End Broad Street Green Stapleford Abbotts Shalford Green Foster Street Shotgate Little Yeldham Westcliff-on-Sea Ivy Chimneys Boyton Cross Newlands Stock Maple End Buckhurst Hill Burrsville Park Lee Chapel South Bobbingworth Barnston Fairstead East Horndon Dovercourt Cobbler's Green Hemp's Green Stapleford Tawney Nevendon Fobbing West Tilbury Boose's Green Morris Green Battlesbridge Fox Street Mile End Ardleigh Coxtie Green Faulkbourne Welshwood Park West Horndon Copthall Green Pebmarsh Baddow Park Radwinter Bradwell Waterside Keeres Green Theydon Garnon Watch House Green Cock Clarks Hornells Corner Woodhill Ramsey Roxwell Delvin End Long Green Lindsell Puttock's End Parney Heath Coggeshall Great Bentley Brickkiln Green Margaretting Tye Maldon Theydon Bois Willows Green Mill End Canvey Village Rayne Tolleshunt Knights Great Horkesley Hobbs Cross Ramsey Island Little Hallingbury Outer Part of Town Westward Abridge Clatterford End Cold Norton Hawkspur Green Stambourne Green Burton's Green Oaker Hill Purton End Brick End Row Green Stondon Massey Lower Pond Street Panfield Burnt Mills Roundbush Green Bradwell Wick Stondon Green Latchingdon Little Bromley Marden Ash Chitts Hills Crawley End Foxearth Gamble's Green Rose Green Pledgdon Green Great Warley Copford Woodhatch Church End Pale Green North End Wyatt's Green Sucksted Green Green Street Stewards Skye Green Gore Pit Noak Bridge Dyer's End Chadwell St Mary Ridgewell Halls Green Rook End Rivenhall End Little Mascalls Cowey Green Tindon End Bumble's Green Rushley Green Suttons Henham Jaywick Layer Marney Tye Green Old Heath Elsenham South Stifford Armigers Frinton-on-Sea Matching Green Colchester Claverhambury Ashingdon Garnetts Black Horse Corner Earls Colne Moreton Richmond's Green Runsell Green Kelvedon Hatch Birchhall Corner Chignall St James Little Cambridge Little Waltham Mount Pleasant Cock Green Howlett End Tye Green Four Wantz Sturmer Debden Green Ballards Gore Thornwood Common The Green Sunken Marsh Great Bromley Bardfield Saling Brookstreet Hadstock Little Totham Greenwoods Little Baddow South Benfleet Kelvedon Cobbs Fenn Manwood Green Horsleycross Street Thorpe Green Farmbridge End Fordstreet Fiddlers Hamlet Mill Green Balstonia Olmstead Green Roydon Hamlet Blake End Bath Side Chigwell Row Coryton Buttsbury Fyfield Church End Old Harlow Norton Mandeville South Woodham Ferrers Alresford Tye Green Great Waltham Debden Northend Galley's Corner Gooseberry Green Upper Pond Street Wethersfield Southfields Westley Heights Danbury Little Leighs Seawick Vange High Laver Little Wigborough Norton Heath Upper Green Keelars Tye Broadley Common Mark Hall North Langham Blasford Hill Curling Tye Green Fuller's End Uppend Hawkwell Cobler's Green Baythorne End Little Parndon Sewardstonebury Foxash Estate Woodgates End Leigh Beck Crow's Green Saffron Walden Matching Great Stambridge Sabine's Green Great Hallingbury Chigwell Hardy's Green Eversley Hatfield Heath Rudley Green Prittlewell Beggar Hill Tarpots Loves Green Great Parndon Nazeing Paternoster Heath Pinnacles Oxen End School Green Tilty Steeple Chrishall St Lawrence Chalk End Passingford Bridge Grange Hill Horne Row Mill Green The Ryes Twinstead Green Ingrave Lamarsh Little Bentley Coopersale Street Witham Coopersale Lower Green Clacton-on-Sea Bonhunt Water Pentlow Street Braintree Corner Mott's Green Rawreth Gallows Green Don Johns Lambourne End Eight Ash Green Lexden Henny Street Level's Green Ardleigh Heath Gallows Green Layer Breton Great Canfield Bentley Blackheath Long Gardens Outer Part of Town Eastward Gubbion's Green Ost End Tolleshunt Major Lee Chapel Audley End Waltham Abbey Hazeleigh Church Langley Willingale High Ongar Sibley's Green Billericay Sewardstone Blackmore Gay Bowers Boxted Cross Gainsford End Steeple View Waterhales Paglesham Eastend Elsenham Sta Mark Hall South Elmdon Pharisee Green Coopersale Common West Mersea Shellow Bowells Hope's Green Ramsden Bellhouse High Beech Kirkby-le-Soken Havering's Grove Broxted Chignall Smealy Aythorpe Roding Downham Abbey Field Burton End Farnham Green Ford End Woodend Green Pepper's Green Tinkers Green New Thundersley Bentfield Bury Boxted Monkey Street Whiteash Green Great Easton Gransmore Green Clay Hills Ashdon Lawford Temple Fields Further Ford End Latchmore Bank Breach Barns Stambourne South Fambridge East Gores Howe Green Abbess Roding Chatter End Great Notley Orsett Heath Baker Street Cranes Good Easter Goose Green Nether Street Coggeshall Hamlet Flack's Green Bentfield Green Broomfield Perry Green Tumbler's Green Brick House End Stanford Rivers Roydon Fox Hatch Copford Green Far Thorpe Green Bannister Green Thurrock Park Stoneyhills Upper Dovercourt Hyde Chase Ingatestone Hutton Piercing Hill Netteswell Cross Bartholomew Green Ulting Terling Roost End Edney Common Hazel End Birchanger Chalvedon Rivenhall Southfields Nine Ashes Radwinter End Rotten End Wivenhoe Stagden Cross Mill End Manningtree Craig's End Frating Green Hill Green Ford End Chelmer Village Hawbush Green Tendring Ugley Green Beacon End Bradwell Janke's Green Belchamp Walter Butts Green St Vincent's Hamlet Gestingthorpe Stebbing Green Elkins Green Dutch Village Heybridge Chafford Hundred Broad Green Holder's Green Bocking Churchstreet Porters Town Clapgate Finkle Green High Park Corner Maylandsea Felmore Manuden Chipping Hill Windmill Hill Tilegate Green Howe Street Salmon's Corner South Heath Leaden Roding Grass Green Sible Hedingham Thaxted Braiswick Pitsea Aldham Parkeston Middleton Chelmsford Northend New Mistley Ringtail Green Little Bardfield Great Baddow Rayleigh Marks Tey Bulphan Writtle Clavering Hare Street Great Burstead Totham Plains Tiptree Heath Surrex Toppesfield Purfleet-on-Thames Great Berry Little Walden North End Parson's Heath Thorrington Waltham's Cross Lane End Totham Hill Hullbridge Dewes Green Little Thurrock Farnham Baconend Green Abberton Great Wigborough Easthorpe Orsett Woodside Green Mount Bovers Rowney Corner Churchend Padham's Green Tendring Green Broad Green Cannon's Green Little Braxted Colne Engaine Brays Grove Stanford-le-Hope Littlebury Green Little Easton Wormingford Cole End North Fambridge Duck End Kirby-le-Soken Gaunt's End Cambridge Town Tye Green Cutlers Green Great Claydons Onslow Green Mountnessing West Thurrock Cherry Green