Education Marketing in Hoohill

Get in touch

Education Sector Advertising in Hoohill

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Hoohill but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in FY3 7

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Hoohill (Lancashire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
Elmers Green Tottleworth Newchurch Mellor Brook Balderstone Thornton Hollin Bank Staining Halsall Singleton Whitefield Harle Syke Weir Whittlestone Head Goodshaw Crossgill Clow Bridge Jack's Mere Chipping Arkholme Quernmore Little Town Melling Bispham Green Whitewell Bottom Scotforth Cuerden Green Higher Penwortham Moss Side Euxton West End Hurlston Green Slaidburn Little Marton Golden Hill Siss Clough Hambleton Moss Side Stanhill Osbaldeston Green Entwistle Waterfoot Hapton York Bolton Houses Heath Charnock Shorey Bank Great Marton Moss Pinfold Edge Fold Ortner Meal Bank Croston Peel Bank Cabus Lower Penwortham Helmcroft Elston Grimshaw Green School Lane Preesall Moss Edge Forest Becks Whittlefield Charnock Green Potters Brook Tatham Read Lammack Birch Hall Brown Edge Rimington Woodnook Barrow Thorney Holme Much Hoole Far Banks Normoss Banks High Moor Chapel House Heysham Aughton Pincock Fisher's Row Bracewell Primrose Black Pole Harwood Bar Abbeystead Elswick Newsholme Woodsfold Moorlands Rose Grove Walker Fold Mossy Lea Grunsagill Peel Hill Coppull Holt Green Lytham St Anne's Lumb Clayton-le-Woods Whitworth West Gillibrands Lea Town New Longton Scale Hall Millhead Scarisbrick Hurst Green Moss Bridge Ormskirk Blackleach Hoghton Claughton Cockden Pimlico Mill Hill Horton Caton Green Turn Turpin Green Bescar Walmer Bridge Warton Eccleshill Four Lane Ends Edge End Stubbins Flax Moss Salesbury Queenstown Skelmersdale Walthew Green Four Lane Ends Whitehall Heaton's Bridge Newton-with-Scales Brookhouse Brierfield Birkacre Brandwood Pheasant Wood Scaitcliffe Higher Constable Heasandford Bay Gate Spring Vale Cadley Billington Brook Clayton Brook Stalmine Bowgreave Gisburn Cotes Little Knowley Cleveleys Norden Moor Side Marton Fold Moor End Higher Broad Clough Wallbank Brownhill Wapping Pilling Lane Towngate Foulridge Seven Stars Fairhaven Hunger Hill Silverdale Green Marton Moss Side Cowpe Turton Bottoms Park Close Bastwell Haskayne Hawkshaw Riverside Docklands Sunderland Winewall Monkroyd Over Town Myerscough Bolton Town End Lower Lee Green Haworth Roe Lee Holden Nook Sherfin Robin Hood Drummersdale Little Hoole Moss Houses Catforth Pool Hey Nether Kellet Holland Lees Park Place Longton The Row Knuzden Brook Little Moor End Cote Holme Hothersall Hoddlesden Hud Hey Adelphi Silverdale Rufford Chorley Stoneyholme Cotton Tree Higher Hogshead Weld Bank Fulledge Horrocksford Ribbleton Hall Avenham Cherry Tree Little Layton Grimeford Village Hesketh Moss Middleforth Green Barrow Nook Burnley Trunnah Nar Copp Knowle Green Dalton Worston Queen's Park Holmes Coates Riley Green Low Moor Holme Slack Marsh Ashton-on-Ribble Scarth Hill Cockerham Brinscall Warton Bank High Cross Townsend Fold Blacko Walker's Hill Whitebirk Clayton-le-Dale Haighton Top Little Carleton Hareholme Snape Green Chorley Moor Grindleton Bleasdale Hest Bank Norcross Wrightington Lower Audley Sandham's Green Crag Bank Bank Top Higher Walton Simonstone Milnshaw Wrightington Bar Town Head Myerscough Smithy Hey Whin Lane End Upper Thurnham Lathom Hurlston Anderton Bowker's Green Skippool Elswick Leys Moorgate Moss Side Waterbarn Well Bank Forton Smith Green Ramsgreave Brookfield Reeds Holme Knott End-on-Sea Lane Heads Over Leck Little Harwood Inskip Moss Side Dinckley Kirkham Saltcotes Intack Jack Green Foxhill Bank Garstang Hall Green Salterforth Little Thornton Red Bridge Hollins Grove Sand Side Peel Freckleton Anchorsholme Cumeragh Village Carnforth Strongstry Goosnargh Hawes Side Walton-le-Dale Broadgate Cob Wall Whitewell Waterside Earby East Pimbo Newlands Out Rawcliffe Elmslack Mereside Leck Skitham Fleetwood Enfield Booth Bridge Rishton Dill Hall Carleton Lower Fold Brock Yealand Storrs Eagland Hill Tunstead Halton Green Knowley Broadfield Golgotha Pudding Pie Nook Seed Lee Hyndburn Bridge Crow Trees Bickerstaffe Over Kellet Newton Lowerford Stanley Gate Rockliffe Heskin Green Worden Pickup Bank Great Harwood Pendleton Hartwood South Shore Medlar Copster Green Constable Lee Wrea Green Town Centre Scorton Stake Pool St Michael's on Wyre Spring Side Higher Cloughfold Pleckgate Colne Westby Breedy Butts Lower Bartle Nog Tow Holden Vale Poulton-le-Fylde Waterslack New Hall Hey Chatterton Bacup Hambleton Chapeltown Goose Green Ryal Fold Bashall Town Green Bank Southfield Cantsfield Green Lane Gisburn Bailrigg Hillock Vale Tardy Gate Bolton-le-Sands Lower Heysham Burnley Wood Ashurst Churchtown Royshaw Hill Walton Summit Burscough Bridge Mowbreck Deepdale Cribden Side Five Lane Ends Inskip Wiswell Great Plumpton The Straits Alleytroyds Croft Tanhouse Bank Hey Rising Bridge Bradley Sabden Hall Carr Grimshaw Park Fence Tarlscough Barrowford Astley Village Moor Side Stanley Hale Nook Penwortham Lane Kingsfold Town's Moor Marsh Houses Worsthorne Tarnbrook Matshead Claughton Priest Hutton Higham Lower Darwen Bolton-by-Bowland Belmont Turner Green Hole House Barber's Moor Howgill Shaw Green Ellel Spen Brook Overton Laneside Ring o' Bells Adlington Primet Bridge West Bradford Marsden Height Broadfield Dunnockshaw Lower Fold Coup Green Whalley Padiham Andertons Mill Ford Green Fulwood Hoyle Bottom Botton Head Catlow Cocker Bar Hill Dale Higher Croft Wood Top Lower Green Bank Lower Thurnham Brindle Waddington Grimsargh Fold Head Morecambe Barley Mere Brow Belgrave Hardhorn Village Wymott Ollerton Fold Capernwray Overtown Ribchester Carr Hall Farringdon Park Bowerham Whittington Standen Hall Digmoor Helmshore Ribbleton Burscough Sunnyhurst Newbridge Clayton Green Fern Gore Laund Revidge Balladen Booth Fold Lancaster Cuerden Lowgill Radford Tanterton Love Clough Carry Bridge Glen Top Haverbreaks Farington Higher Wheelton Calder Vale Wheelton Piercy Weeton Greenhalgh Holmeswood Hare Appletree Aldcliffe Sowerbutt's Green Dolphinholme Gregson Lane Edenfield Wharles Abbey Village Mere Side Feniscowles Street Sawley Cowling Blackpool Lower Baxenden Great Knowley Guide Cottam Whinny Heights Gressingham Tarleton Westhead Eccleston Crossmoor Wrayton Ward Green Cross Higher Copthurst East Gillibrands Bare White Coppice Edgworth Grange Hurstwood Syke Side St Anne's Stock Oakenshaw Much Hoole Town Paythorne Conder Green Roby Mill Sough Smallwood Hey Top o' th' Lane Within Grove Lenches Whittle-le-Woods Earnshaw Bridge Glasson Newtown White Moss Lumb Crawshawbooth Aughton Park Spring Green Water Rose Hill Colne Edge Tunstall Long Ing The Wrangling Pilling Warbreck Fosters Green Sunny Bower Hesketh Lane Shireshead Hey Houses Duncombe Green End Rake Foot Sower Carr Trawden Heaton Bull Hill Whalley Banks Larbreck White Stake Pleasington Higher Broadhalgh Rake Head Woodplumpton Bay Horse Altham Bruna Hill Greave Tarleton Moss Ashton Bank Stubbins Knotts New Lane Yealand Conyers Sharneyford Hesketh Bank Nethertown Squires Gate New Town Chatburn West End Willacy Lane End Spring Hill West Pimbo Ribby Cliffe Barton Nova Scotia Yealand Redmayne Ansdell Pike Hill Hala Preston Higher Change Twiston Ingol Harrop Fold Borwick Lytham Roughlee Dunnyshop Bashall Eaves Butt Yeats Sherwood Lucas Green Cow Ark Newsham Oswaldtwistle Bretherton Whitechapel Stalmine Moss Side Forest Holme Larkholme Farington Lower Cloughfold Wycoller Royal Oak Hutton Downham Lane Bottom Bispham Miller Fold Kelbrook Rivington Huttock Top Whalleys Wensley Fold Bank Top Up Holland Red Bank Holme Chapel Hollins Oakenclough Nelson Little Plumpton Bottom of Hutton Lomeshaye Hugh Mill Broughton Abraham Heights Lower Copthurst Winmarleigh Kellamergh Facit Habergham Newby Lower House Hey Head Bilsborrow Limbrick Wesham Reedley Hardhorn Hindle Fold Larches Waterloo Hollin Hall Hornby Chapels Blacksnape Withnell Carr Cross Shirdley Hill Beardwood Torrisholme Wade Hall Edgeside Fishwick Ulnes Walton Holland Slack Oakenhead Wood Coppull Moor Newton Dam Side Becconsall Samlesbury Bottoms Thorpe Green Longholme Brunshaw Sharoe Green Waterside Lea Earcroft Little Marsden Skerton Waterloo Clifton Hollins Lane Stacksteads Great Marton Ryelands Red Scar Baxenden Southward Bottom Ewood Farleton Treales Farington Moss Church Higher Heysham Newchurch in Pendle Hare Runs Ratten Row Penwortham Shawforth Waterside Esprick Ridge Salwick Burn Naze Town Green Goodshaw Chapel Thistleton Scout Higher Baxenden Clayton-le-Moors Mellor Norbreck Ewood Bridge Blackburn Appley Bridge Mereclough Shaw Clough Pennylands North Holme Tockholes Waterfoot Gallows Hill Mere Syke Lane Ends Thursden Hoohill Huncoat Brighouse Green Ireby Bryning Feniscliffe Longshoot Howick Cross Freehold Bulk Accrington North Shore Little Poulton Samlesbury Windy Harbour Haggate Newton Withnell Fold Bonds Stodday Hampson Green Tewitfield Adlington Park Nab's Head Cadshaw Osbaldeston Clitheroe Tosside Stydd Rush Bed Great Eccleston Bunkers Hill White Lund Brookhouse Bank Fold Millgate Haslingden Little Eccleston Cowan Bridge Brownside Burnley Lane Langho Revoe Broad Clough Staynall Staghills Shadsworth Cold Row Newton Newton Little Marton Moss Side Smithy Lane Ends Marshaw Lostock Hall Whiteholme Anchor Downholland Cross Roach Bridge Edgworth Moor Wheatley Lane Raikes Stopper Lane Nether Burrow Higherford Sykes Halton Lower Ballam Rawtenstall Lane Side Old Langho Brockhall Village Cliviger Daisyfield Green Newburgh Wray Maudlands Boarsgreave Dowbridge Little Bispham Dunsop Bridge Layton Barton Galgate Fulwood Row Sough Easington Moss Side Catterall Midge Hall Blaguegate Witton Nooklands Nateby Bank Houses Corner Row Greenfield Crawford Common Edge Height End Laneshaw Bridge Bolton Green Trough Gate Great Mitton Whinny Edge Whittingham Lightfoot Green Barnfield Over Burrow Rossall Beach Bangor's Green Runshaw Moor Swarthdale Winmarleigh Moss Swillbrook Cloughfold Bamber Bridge Hundred End Hoghton Bottoms Stanah Cow Hill Higher Bartle Hoscar Grimshaw Belthorn Great Altcar Primrose Slyne Mawdesley Acre Frenchwood Middleton Marsh Side Farm Longshaw Darwen The Greaves Fairview Johnson's Hillock Nun Hills Sandylands Wennington Livesey Fold Warton Caton Haighton Green Pippin Street Lane Head New Gate Church Clough Scronkey Irwell Vale Parbold Mythop Leyland Pot House Wilpshire Goodshaw Fold Sollom Roseacre Cuddy Hill Barnoldswick Higher Ballam Little Singleton Highfurlong Blackamoor Much Hoole Moss Houses Higher Audley Hall Cross Charnock Richard Preesall Park Lewth Heapey Longridge Beverley Crag Foot Eskrigge Aughton Waverledge Inglewhite