Education Marketing in Horncastle

Get in touch

Education Sector Advertising in Horncastle

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Horncastle but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in LN9 5

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Horncastle (Lincolnshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
Old Bolingbroke Humberston Fitties Blackjack West Rasen Normanby le Wold Heckdyke Sandtoft Binbrook Sutton St James Wootton Thorganby Dogdyke Gunby Gedney Broadgate Moortown Timberland West Firsby Theddlethorpe St Helen Bloxholm Panton Little Grimsby Spittlegate Newton Barrow upon Humber Navenby Eagle Moor Barton Waterside Frampton Pointon Alford Wykeham Westwoodside Threekingham Winthorpe Asgarby Tallington Blyborough Dunholme Withcall Burton Corner Tumby Gelston Church Town Manor Farm South Elkington Scotter Ingleby Wilsthorpe Heckington Fosdyke Crofton Northlands Rigsby Holbeach North Kelsey Moor Haugham Bracebridge Goltho Hubbert's Bridge Rand North Ewster Beeden Park Leverton Outgate Gedney Dyke Stainton le Vale Stixwould Beckingham Fleet Gautby New Holland Walcott Frieston Scrub Hill Newton on Trent Long Bennington Northgate Skillington Gate Burton Austendike Walcot Old Leake Little Wisbeach Hardwick Luddington Woodthorpe Low Risby Anderby Yarborough Sutton Bridge Chapel St Leonards Claypole Harmston Clark's Hill Risegate West Marsh Thurlby Friskney Tofts Nettleham Claxby St Andrew Knaith Park Bridge End Hasthorpe Wrangle Lowgate Algarkirk Bottesford North Scarle Upton Reasby Langrick Osgodby Thorpe on the Hill Lobthorpe Quarrington Tetford Fenhouses Healing Garthorpe Martin Ashington End Gayton Engine Oxcombe Horsington Yawthorpe Waddingworth Kirton Holme Westhorpe Mawthorpe Ferriby Sluice Beelsby Haconby Frith Bank Kirkby Underwood Willoughton Flixborough Walesby Boswell Hough-on-the-Hill North End Tydd St Mary Kirton in Lindsey North Kyme Silk Willoughby Holton le Clay Boughton Benington Hagworthingham Howell Ulceby Pode Hole Fishtoft Drove Croxton Wrawby Blyton Fulletby Miningsby Swaby Gosberton Helpringham Small End North Kelsey Aisby New Barnetby Hop Pole Pickworth Harlaxton Kirton End Skidbrooke North End Clay Lake Folkingham High Risby West Ravendale New Bolingbroke Dalby Honington Garnsgate Gunthorpe Riby Great Coates Sapperton Revesby Bridge Worlaby Fishmere End South Kelsey Low Hameringham Thornton Wyville Manthorpe Sudbrook Asserby Covenham St Mary Low Burnham Timberland Dales New Waltham Bilsby Field Southrey Hainton Littlefield Hanthorpe Grainthorpe Fen Tathwell Hogsthorpe Marshchapel Lutton Gowts Kirmond le Mire Baston Greetham Croft South Ormsby Dalderby Holton le Moor Scampton Nunsthorpe Laughton Markby Normanby by Stow Laughton Little Cawthorpe Claxby Pluckacre Manthorpe Boston Salmonby Braceborough Barholm Sandy Bank Kirkby Green Snelland Stubton Boothby Careby Swinderby West End Thorpe Latimer Bicker Fotherby Woodhall Spa Thorpe Culvert Dunston South Reston Coleby Pinchbeck West Frognall Tattershall Norton Disney Trusthorpe Holbeach Hurn Wragby Holland Fen New Brumby Burton Stather Scothern Wyberton Fen Keddington Corner Skidbrooke Benington Sea End Burton Waters Messingham Thorpe Kirkby Hedgehog Bridge Great Hale Sausthorpe East Butterwick Usselby West Torrington Sutterton Brotherhouse Bar Weelsby Keadby East Ferry Bardney Ulceby Cross Aunsby Kelby Frodingham Hartsholme Evedon Buslingthorpe Scrafield Butterwick Cawkwell Stallingborough Beltoft Ludney South Somercotes Low Fulney Welbourn Carrhouse Manton Wyberton Castlethorpe Bigby Friesthorpe Horbling East Keal Osbournby Irnham Burgh on Bain Theddlethorpe All Saints Crowland Haceby Fleet Hargate Stapleford Manor Hill Corner Fenton Roughton Moor Quadring Eaudike North Carlton Dowsby Elsham Corringham Yarburgh Toynton All Saints Barnoldby le Beck Londonthorpe Authorpe Farforth Authorpe Row Sibsey Fen Side Whaplode Saltfleetby All Saints Roxby Langholme Northorpe Tealby Toft next Newton Twenty Cold Hanworth Lissington Barkston Bishop Norton Claxby Howsham South Ferriby Hilldyke Ewerby Eskham Knaith Leadenham Morton Hall Broadholme Ludford Oasby Whaplode Drove Thornton le Moor Maltby le Marsh Whitton Fordington Gipsey Bridge Brumby Keal Cotes Edenham Addlethorpe Glentham Northorpe Riddings Belton Reedham Lusby Saxby Woolsthorpe-by-Colsterworth Tongue End Thurlby Great Limber Broughton Common Skendleby Psalter Brinkhill Frithville Raithby by Spilsby Holme Hill Gonerby Hill Foot Holbeach St Johns Scrane End Fishtoft Clixby Redbourne Asperton New Quarrington Ingoldmells Bradley The Hallands Boultham Moor New Boultham Witham on the Hill Caenby Wyham Willoughby Hills Little Carlton Troutbeck Castle Carlton Aisby Northbeck Moulton Chapel Westgate Gayton le Marsh Atterby St Catherines North Cockerington Boultham Tetley Calceby Wilksby Wheelbridge Lower Bassingthorpe Baythorpe Fulbeck Goulceby Swarby Stainfield Great Sturton West End Leadenham Park Rimac Medlam Braceby Little Sutton Kirkstead Askerton Hill Market Rasen Thorpe Fendykes Fosdyke Bridge Leverton Seadyke Nettleton Gayton le Wold Moor Side Ludborough Millthorpe Kirkby Fenside Derrythorpe Bassingthorpe Burton upon Stather Lea Bonthorpe Grimoldby Weston Irby in the Marsh Withern Sturton by Stow Hemswell Cliff Alkborough Church End Walesby Grange Beesby Strugg's Hill Wainfleet Clough Strubby Ingham Mareham on the Hill Cadney Scawby Brook Swinethorpe Tetney Grainthorpe Freiston Shore Driby Mavis Enderby Ranby Ropsley Old Somerby Anderby Creek Welton le Wold Hundle Houses Ashby by Partney Toft Surfleet Seas End Keisby Barlings Holbeck Deeping St Nicholas Eagle Barnsdale Saxilby Gonerby Moor New York Bicker Bar North Greetwell Barton-upon-Humber Rothwell Beckering South Kyme Greetwell Gosberton Cheal Brigsley Susworth Monksthorpe Epworth Hawthorn Hill Dyke Sutterton Dowdyke Mablethorpe Little Welton Apley Cawthorpe Stow Lenton Habertoft Crowle Hill Carlton Scroop Humberston Hawerby Lade Bank Horkstow Wolds Otby Gunness Guthram Gowt Potterhanworth Booths Moorby Dry Doddington Gedney Hill Elsthorpe Kirmington Market Stainton North Elkington Colsterworth Eagle Hall Melton Ross Caythorpe Scartho Dawsmere Dragonby East Firsby Muckton Bottom Leake Fold Hill Ingoldsby Martin Dales Normanton-on-Cliffe Langworth Halesgate Bunker's Hill Branston East Ravendale Martin Moor Sutton Candlesby Cold Harbour Bleasby Bullington Huttoft Irby upon Humber Owmby-by-Spital Byard's Leap Newtown Fen End Aslackby Waddingham Langton by Wragby Carlton Ashes Pyewipe Scamblesby Somerby Saltfleetby St Clement Hougham Crossgate Loosegate Firsby Burnham Holdingham Cumberworth Newstead Skirbeck Quarter Far Thorpe Ashby de la Launde Hanby Sots Hole Dovendale Barrow Hann Lincoln Gardens Newtoft Isle of Axholme Bicker Gauntlet Donington on Bain Barnetby le Wold Hundleby Kettlethorpe Scotton Owston Ferry Brauncewell Woolsthorpe by Belvoir Stenwith Thurlby Bitchfield Thealby Tealby Thorpe Swineshead Caenby Corner Grange de Lings Tattershall Bridge Doddington Somersby Skeldyke North Willingham Scremby Welby Leverton Highgate Legbourne Brattleby Cuxwold Coleby Leverton Lucasgate Marston Spital in the Street Wigtoft Mid Thorpe Brocklesby Riseholme Kirton Donington Spilsby Burton-le-Coggles Welton Hill Holywell Hungerton Eagle Long Sutton Birchwood Revesby Sandbraes Ashby cum Fenby Haltoft End Coskills Spridlington Muckton Galley Hill Potterhanworth Ruckland Bonby Tarry Hill Walkerith Wilsford Burton-by-Lincoln Nettleton Top Waltham Holbeach Clough Aylesby Frampton Fen Prince Albert Gardens Croxby Top Reed Point Burton Pedwardine Minting Brandon Stickney Winceby The Rectory Mill Place Broughton Cherry Orchard South Witham Sturton North End Beesby Skegness Caistor Bradley Holbeach Drove Scunthorpe Hackthorn Will Row Laceby Goxhill Wildsworth Tumby Woodside North End Nocton Asgarby Holme Little Hale Grey Green Dickon Hills Great Humby Tamworth Green Friskney Wrangle Bank Eastoft Legsby Scotterthorpe Saltfleetby St Peter Fulstow Corby Glen Grainsby Bratoft South Hykeham Haltham Thorpe St Peter East Torrington Stockholes Turbary Witham St Hughs Hoffleet Stow Morton Hemingby Torksey Lock Sotby Keelby Stow Creeton Leake Hurn's End Bilsby Chapel Hill Rowston North Reston Fulnetby Allington South Rauceby Sedgebrook Cherry Willingham Donington Eaudike Wressle Wainfleet St Mary Gedney Drove End Ketsby West Halton Eastville Maidenwell Hatton Weston Hills West Ashby Sutton on Sea Belnie Newton by Toft Cranwell Wrangle Rippingale Welton South Owersby Wasps Nest Swallow Old Clee Edlington Uffington North Somercotes Laceby Acres Bulby Bourne Throckenholt Slackholme End Crowle Park Aswarby Ingham Cliff Fockerby Thoresway Hemswell Brand End Moulton Langton Washingborough Normanby-by-Spital East Halton Walmsgate Whaplode St Catherine Donington South Ing Coates Aswardby Northfields Cleethorpes Westcliff Grant Thorold Langrick Bridge Coningsby Sloothby Foston Kexby South Carlton Greatford Louth Springthorpe North Rauceby Hagnaby Farlesthorpe Heapham Ancaster Stainby Thimbleby Stroxton Leasingham Wybers Wood Scopwick Burringham Bracon Boston Long Hedges Birkholme Normanby Cabourne West Keal Wrangle Low Ground Seacroft Wickenby Scupholme Horncastle Mumby Harrowby Graizelound Spalding Wispington South Thoresby Bleasby Moor Aunby Aisthorpe Fulney Grimblethorpe Fiskerton Little London St Giles Stainton by Langworth Greylees Amber Hill Sudbrooke Wood Enderby Humby Austen Fen Benniworth Toft Hill New Leake Great Carlton Bracebridge Heath New Apley Wroot Westborough Winteringham Torksey Black Barn Yaddlethorpe Sleaford East Marsh Metheringham Frampton West End Spanby Snarford Sutton Crosses Orby Canwick Old Brumby Gosberton Clough Ashby Puerorum Raithby South Willingham Manton Warren Driby Top Crosby Temple Bruer Thoresthorpe Sempringham Thorpe Tilney Young Wood Westrum Harrington Worlaby Donna Nook Lincoln Fenton Belchford Aubourn Ermine Dorrington Kirkby on Bain Billingborough Holbeach Bank Quadring Osgodby East Kirkby Grasby Amcotts Guy's Head Denton Scawby Moulton Eaugate Hibaldstow Ewerby Thorpe Thornton Curtis Sibsey Ulceby Skitter Obthorpe Lodge Drayton Deeping St James Boothby Pagnell The Castles Moulton Seas End Brookenby Immingham Anwick Swinstead Fillingham Wold Newton Stowgate Swallow Beck Wainfleet Bank Stainfield Walcot Great Ponton Poplar Grove Port Sutton Bridge Friskney Eaudyke Baumber Searby Kingerby Birthorpe Hatcliffe Toby's Hill Skendleby Little London West Butterwick Park Springs Market Deeping Old Woodhall Haugh Little Steeping Seathorne Sixhills Grayingham Ealand Whisby Anton's Gowt Flixborough Stather Dembleby Westby Grimsby Stainsby Helsey South Cockerington East Stockwith Welton le Marsh Epworth Turbary Shepeau Stow Ulceby Belton Tunnel Pits Castle Bytham Tothill Fen Side Snitterby Fold Hill Carlby Holton cum Beckering Brauncewell South End Wainfleet All Saints Lutton Grebby Toynton St Peter Keddington Gedney Hagnaby Lock Swayfield Lound Little Bytham Brant Broughton Low Barlings Midville Hallington Utterby Boston West Winterton Sturgate Hagnaby Maltby Short Ferry Ashby Haddington Hawthorpe Northorpe East Heckington Bransby Horkstow High Barn Girsby Grantham Great Gonerby Ashby Hill Little London Crowle Stewton Three Bridges Cowbridge Broxholme Hameringham Ailby Asterby Hall Hills Branston Booths Brothertoft Stoke Rochford Newball Wragholme Island Carr Willoughby Reepham Easton Dowsdale Barkston Heath North Killingholme Partney Digby Holbeach St Matthew Berkeley Scottlethorpe West Deeping Little Ponton Biscathorpe Barrowby Dunsby Kirkby la Thorpe Wargate Appleby Syston Cadeby Saxby All Saints Earlesfield Skellingthorpe Tanvats Cowbit Asserby Turn Boothby Graffoe Gainsborough Graby Kelstern Wellow Hareby The Willows Pilham Surfleet North Hykeham Brampton Claydike Bank Cammeringham Grimsthorpe North Thoresby North End Gibraltar Aby North Ormsby Haxey Bassingham Little Limber North Cotes Scredington Croxby Well Blankney Sutterby North Owersby Bucknall Barrow Haven Stenigot Roughton Carrington Brandy Wharf Strubby Leake Commonside Fen End Faldingworth Reeds Beck Waddington Kingthorpe Halton Fenside Alvingham Freiston Kelfield Wellingore Habrough Thorpe le Fallows Conisholme Langton Woodhouse Mareham le Fen Halton Holegate Grange Sandholme Burtoft West Barkwith Morton Haven Bank Laughterton Low Toynton West End Bramble Hills Counthorpe Toynton Fen Side Scrivelsby West Willoughby Tothby Obthorpe Stickford Waithe Swanpool Hannah Ruskington High Ferry Furzehills Burgh le Marsh Great Steeping Middle Rasen White Pit Listoft Tetney Lock Saracen's Head Moorhouses Brigg Peak Hill Skirbeck Jerusalem High Toynton South End Santon Little Coates Scott Willoughby Sandilands Althorpe North Witham Haxey Carr Martin Wainfleet Tofts Owmby Heighington Bucklegate Holbeach St Marks Westwoods Woodnook Marton East Barkwith Tattershall Thorpe Thorpe le Vale Pinchbeck Billinghay Belleau Saltfleet Bishopbridge Langtoft Swaton Carlton-le-Moorland Burwell Great Tows Culverthorpe Willingham by Stow Heydour South Killingholme Sutton St Edmund Claythorpe Calcethorpe Cackle Hill Bag Enderby Swinhope Swineshead Bridge Manby Covenham St Bartholomew East Lound Glentworth Stragglethorpe Sutton Corner Sudbrooke Park Stamford Tydd Gote Morton Old Gate Somerby Saleby Harpswell Chapelgate