Education Marketing in Amerton

Get in touch

Education Sector Advertising in Amerton

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Amerton but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in ST18 0

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Amerton (Staffordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
Little Chell Braddocks Hay Hookgate Newtown Footherley Bramshall Gailey Wharf Huntington Cornhill Normacot Oldfurnace Wallbridge Park Otherton Milford Harlaston High Town Roughcote Colton Comberford Bitterscote Cheslyn Hay Baddeley Edge Slade Heath Stanley Moor Butt Lane Whitgreave Broomyshaw Park End Netherland Green Newton Haughton Lower Nobut Great Moor Knutton Marston Oaken Knightley Waterhouses Hockley Hazelslade Shelton Boundary Hadley End Adderley Green Cheadle Park Offleymarsh Bond End Tamworth Barton-under-Needwood Kingsley Moor Foxt Woodend Willslock Warstone Marchington Almington Dunstal Balance Hill Cold Norton Ecton Cheddleton Heath Barnfields Norton-in-the-Moors Drayton Bassett Hopton Tunstall Springfields Bagnall Croxtonbank Baldwin's Gate Hademore Westbeech Colshaw Teanford Churchbridge Blakeley Parkgate Stafford Halmer End Tillington Tatenhill Leadendale Hollinsclough Scounslow Green Bilbrook Abbots Bromley Stonnall Rownall Hartwell Millend Hoften's Cross Little Hay Western Downs Perry Crofts Barton Gate Bucknall Combridge Beasley Westwood Trentham Morrey Church Eaton Green Foxley Cellarhead Gunstone Goosemoor Green Church Fields Stowe-by-Chartley Napley Whittington Little Wyrley Hilltop Warslow Knighton Hanchurch Great Wyrley Elmhurst Congleton Edge Hillcroft Park Creswell Green Norton Bridge Red Bull Wombourne Sideway Pattingham Laney Green The Rowe Blythe Bridge Stramshall Hilliard's Cross Mavesyn Ridware Beaconside Maer Blackwood Hill The Handfords Norton Green Middleport Rudyard Blymhill Common Whitehurst Horninglow Windmill Bank Hanbury Grindon Cowley Overmoor Amington Blackbrook Adbaston Consall Kingstone Sandborough Heatley Stanshope Ashley Heath Himley Lower Penn Stone Whitehill Silverdale Old Perton Longdon Green Cotes Sandon Wardlow Baswich Yarlet Hill Top Newtown Mobberley Overton Spring Hill Levedale Four Ashes Hill Top Ball Green Sandonbank Mitton Whittington Croxton Finney Green Bowsey Wood Fisherwick Deadman's Green Beam Hill Dunsley Brinsford Chestall Barton Turn Bradshaw Winshill Kingsford Slindon Nurton Hill Lutley Dunwood Dove Bank Bromstead Highfields Drointon Haselour Moreton Great Chatwell Leese Hill Buddileigh Morrilow Heath Butterton Oak Hill Swinscoe Oulton Heath Rumer Hill Lower Tean Sandfields Wootton Wolstanton Blackwaters Tittensor Coton in the Clay Shraleybrook Newborough Rakes Dale Cheddleton Whiston Bowers Madeley Park Hillsdale Acton Fairoak Norton East Bobbington Smestow Froghall Werrington Shut Heath Church Hill Ilam Lane Green Freehay Blithfield Ravenshall Codsall Westcroft Wain Lee Cannock Wood Meir Cheadle Common Whitemoor Trent Vale Knighton Basford Green Stone Heath Onneley Cross Heath Moddershall Outwoods Acton Gate Breretonhill Knowle Style Rolleston on Dove Threapwood Rushton Bank Greenhead Wetwood Chorley Stadmorslow Berry Hill Balterley Green Wigginton Chase Terrace Tatenhill Common Coton Green Stanton Hixon Leacroft Middleton Green Harper's Gate Beechcliff Fawfieldhead Newstead Lichfield Haregate Betley Common Trysull The Rookery Standon Croxden Horton Lawnhead Meir Hay Charnes Longnor Whitmore Prestwood Cookshill Scot Hay Gentleshaw Bradley in the Moors Wrinehill Ellastone Red Hill Upper Tean Bridgtown Wychnor Bridges Barton Green Coppenhall Harriseahead Doxey Edial Florence Oulton Newcastle-under-Lyme Dogingtree Estate Cracow Moss Godstone Mossgate Swynnerton Wood Lane Tompkin Blackshaw Moor Six Ashes Pasford Withystakes Parkside Alstonefield Fradswell Beffcote Sturbridge Bromstead Common Sandyford Mayfield Ubberley Spath Newlands Plardiwick Coton Farm Meaford Middle Madeley Madeley Heath Edingale Blymhill Lawns Pipehill Norton Canes Oakamoor Poolfields Latherford Bonehill Springhill Hill Ridware Shareshill Coltstone Keele Heath Hayes Orslow Newton Newchapel Eccleshall Butterton Apedale Crakemarsh Shelton under Harley Pershall Gospel Ash Littlewood Woottons Woodlane Creswell Armitage Garshall Green Hilton Wildwood Landywood Gipsy Green Checkley Bradley Browns Lane Aston Newtown Horsebrook Elford Heath Offleyrock Denstone Wereton Huddlesford Shebdon Roche Grange Streethay Leomansley Seisdon The Heath Radmore Wood Kingsley Holt Burybank Stoke-upon-Trent The Hollies Stretton Muckley Corner Sandyford Flash Billington Ribden Bednall Head Giggetty Perton Chapel Chorlton Fole Huntley Talke Pits Sugnall Cheadle Tuppenhurst Newborough End Winnothdale Endon Lower Hatton Church Mayfield Ellenhall Armshead Little Bridgeford Barlaston Common Croxall Brookhouses Forton Coton Hayes Stableford Dunston Hollington Aston Upper Landywood Yoxall Burton upon Trent Bradnop The Raikes Owen's Bank Hartshill Commonside Townsend Hollins Longshaw Woollaston Brazenhill Coalpit Hill Boscomoor Lawns Wood Ford Green Woodgate Ounsdale Brund Loynton Fulford Baddeley Green Rowley Park Wychnor Springhill Northwood Thorpe Constantine Amerton Brereton Coxgreen Hilderstone Napley Heath Newpool Great Saredon Forebridge Saverley Green Knightley Dale Lask Edge Broomhill Gerrard's Bromley Fenton Cold Well Biddulph Moor Water Eaton Quixhill Clayton Fenton Low Little Haywood Quarry Heath Stonywell The Bratch Weston King's Bromley Gailey Callingwood Dales Green Rake End Packmoor Sneyd Green Church Eaton Holt Hill Ashwood Hopwas Coton Upper Hulme Anslow Chasetown Bradeley Stockton Brook Rue Hill Thorncliffe Waterfall Shutlanehead Alders Ridgeway Walford Allimore Green Borough Park Audley Elford Carroway Head Oultoncross Broadeye Hill Chorlton Wheatlow Brooks Knypersley Castletown Tithebarn Cotwalton Chebsey Beamhurst Boney Hay Boon Hill Bentilee Ryecroft Gate Cobridge Lower Elkstone Coton Clanford Aston-by-Stone Congreve Outlands Mount Pleasant Poolfold Calf Heath Sidway Glascote Heath Ashley Winkhill Brewood Fradley Junction Cannock Ingestre Woodmill Blakelow Rock End Little Stoke Churnet Grange Little Ingestre Nether Stowe Salt Oulton Grange Woodhouses Onecote Cat's Hill Cross Alder Moor Hansley Cross Hollies Common Gratwich Ranton Hints Chadsmoor Oxford Norbury Junction Mixon Shenstone Stonydelph Leyfields Draycott in the Moors Gillow Heath Smallthorne Stoke-on-Trent Newton Hurst Bridge End Grindley Westlands High Offley Rough Close Gospel End Village Hulme End Goosemoor Bromley Wood Knowl Wall Chatcull Longnor Wigginstall Sandford Hill Porthill Nethertown Burton Manor Aspley Whitecross Rawnsley Birches Head Knowl Bank Mill Green Rodbaston Tutbury Great Haywood Littleworth Coven Lawn Newtown Hem Heath Seabridge Dapple Heath Mucklestone Wetley Rocks Denford Butter Bank Acton Trussell Walton-on-the-Hill Coton Little Sugnall The Blythe Middle Hill Meretown Upper Ellastone Coton Kingsley Winnington Springwood Tixall Ashmore Brook Crossgate Gillway Lea Heath Wetton Farley Hanley Okeover Birchall Two Gates Etchinghill Cross Green Coldmeece Cotton Woodcroft Hazlecross Pitts Hill Pasturefields Weston Coyney Stallington Orgreave Hamstall Ridware Weeford Hopedale Shobnall Seighford Endon Bank Sheen Talke Wightwick Manor Highfields Upper Leigh Shallowford Stourton Lower Knightley Hednesford The Leys Coven Meerbrook Weston-under-Lizard Rileyhill Chell Heath Carmountside Creighton Little Burton Hodgefield Gratton Blackbrook Upper Hatton Kingston Hill Marston Birchendale Moss Pit Somerford Red Street Rushton Spencer Gayton Hartley Green Wheaton Aston Caverswall Bottom House Codsall Wood Cliff Vale Apeton Cauldon Oulton Woodseaves Blundies Four Ashes Alton Garmelow Lowe Hill Basford Dresden Farewell Ball Haye Green Blore Beech Gnosall Heath Armsdale Painleyhill Little Saredon Meir Heath Efflinch Bignall End Bishops Wood West Chadsmoor Wall Kidsgrove The Bodnets Rakeway Lupin Enville Weston Jones Heighley Ranton Green Coven Heath Compton Poolend Newfield The Brampton Great Chell Moneystone Little Madeley Gospel End Penkridge Shutt Green Dunstall Joiner's Square Shawfield Bradwell Shenstone Woodend Burnhill Green Stubwood Outwoods Crackley Bank Top Light Oaks Hatherton Blythe Marsh Longport Far Hoarcross Prestwood Podmore Hoar Cross High Onn Wharf Featherstone Admaston Cauldon Lowe Bednall Belgrave Leek Upper Mayfield Essington Newchurch Upper Cotton Sharpley Heath Bemersley Green Ashley Dale Rising Brook Lower Stonnall Abbey Green The Potteries Weaverslake May Bank The Laches Turnhurst Rocester Whitfield Stonefield Burntwood Green Miles Green Dimsdale Totmonslow Hawks Green Cranberry Uttoxeter Kingswood Common Stanley Longsdon Doley Blithbury Brown Lees Upper Elkstone Great Bridgeford Coton End Pye Green Stretton Longdon Newtown Bloreheath West Hill Dagdale Blackfords Fradley South Kettlebrook Chesterton Sutton Cowall Moor Withington Holmcroft Dayhills Broughton Lower Ellastone Calton Crateford Milwich Hardings Wood Little Aston Aldershawe Heron Cross Madeley Longridge Woodhouses Common Side Prospect Village Whittington Wootton Woodshutts Stockwell Heath Blount's Green Curborough Robin Hill Trinity Fields Burston The Wharf Orton Moorend Stowe Lightwood Hollybush Hinksford Etruria Halfpenny Green Blymhill Olive Green Loxley Green Burslem Betley Willoughbridge Brineton Fauld Butters Green Wilnecote Leycett Ramshorn Longton Church Leigh Middle Mayfield Bishton Brickbridge Copmere End Brown Edge Cotes Heath Hanford Penkhull Standeford Alrewas Heaton Four Crosses Hazles Cross Lordsley Milldale Bank Top Handsacre Kinver Lightwood Weeping Cross Marchington Woodlands Smallrice Whiston The Shruggs Above Church Gnosall Loggerheads Hobble End Stanley Moss Blackbrook Cotonwood Cresswell Townend Biddulph Southlow Brookhay Stapenhill Knotbury Balterley Hawthorns Gorstey Ley Bromley Hall Abbey Hulton Overley Ravenhill Chesterfield Greensforge Hollins Clough Hall Middle Cliff Godleybrook Needwood Whitley Heath Lynn Moorside Broad Meadow Blore Hyde Lea Nurton Bishops Offley Colton Hills Hardings Booth High Onn Leekbrook Anslow Common Slitting Mill Dunston Heath Long Compton Longbridge Hayes Draycott in the Clay Ford Branston Pillaton Birch Cross Goldenhill Jack Hayes Ipstones Back o'th' Brook Jugbank Dosthill Norbury Highwood Upper Nobut Morridge Side Waggersley Darnford Hill Top Trescott Swindon Lower Drayton Glascote Field Tadgedale Brockton Knenhall Fazeley Milton Enson Walton Brereton Cross Dods Leigh Mosslane Mile Oak Pipe Ridware Oakley Hanbury Woodend Iverley Littleworth Beamhurst Lane Brocton Stanfield Wimblebury Rickerscote Millmeece Washerwall Hulme Upper Longdon Bolehall Rugeley Green Heath Fegg Hayes The Quarry The Lymes Hazles Fradley Coombesdale Redhill Bickford Great Gate Ash Bank Shaffalong Forsbrook Acres Nook Blakeley Lane Dilhorne Kerry Hill Shirleywich Dunkirk Alsagers Bank Bromstead Heath Offleyhay Woodwall Green Woodhouse Green Queensville Little Onn Oldfallow Stonehouses Blurton Moreton Boley Park Bowers Bent Mill Green Haunton Lapley Threelows Christ Church Hammerwich Thornes Clifton Campville Little Heath Barlaston Tunstall Lower Leigh Burntwood New Wood Gorstyhill Summerhill Hales Yarnfield Walton Dam Mill Lower Loxley Windy Harbour Townhead Boothen Anslow Gate Rangemore Woodcock Heath Derrington Colwich Spot Acre Cats Edge Kiddemore Green