Education Marketing in Metfield

Get in touch

Education Sector Advertising in Metfield

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Metfield but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in IP20 0

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Metfield (Suffolk)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
Sotterley Little Green Wilby Melton Bridge Street Kesgrave Great Common Kittle's Corner Felixstowe Ferry Fressingfield Hightown Green Benhall Green Cookley Green Mells Toad Row North Cove Brundish Street Dagworth Denham Green Lampardbrook Genesis Green Woodbridge Willisham Tye Theberton Clements Wickham Green Dalham High Street Chelsworth Common Ward Green Stoke-by-Nayland Tuddenham St Martin Knodishall Tunstall St Nicholas South Elmham Wattisham St Cross South Elmham California California Rushmere St Andrew Tuddenham Aspall Cattawade Thorney Green Boot Street Four Ashes Brampton Street William's Green Bury St Edmunds Normanston Chickering Smallwood Green Ringshall Stocks Culpho Blythburgh Stow's Hill Hunston Larks' Hill Fen Street Long Thurlow Kentford Gosland Green Stanton Saxtead Bottom Mount Pleasant Tannington Place Stockhold Green Hawkedon Mettingham Goddard's Corner Weston Ubbeston Whelp Street Woolpit Green Redisham Great Welnetham Great Thurlow Letheringham Aldringham Coldfair Green Upper Street Maypole Green Attleton Green Forward Green Trimley Lower Street Assington Green Upsher Green Horringer Freston Campsea Ashe Borley Green Westleton Barley Green Debach Capel St Andrew Trimley St Martin Chilton Stoven Woodbridge Walk South Cove Eastbridge Ringsfield Helmingham Chilton Leys Pixey Green Warren Heath Wordwell Parliament Heath Culford Great Bradley Shadingfield Creeting Hills St Michael South Elmham Felixstowe Great Bealings Barham Poystreet Green Denston Nacton Middleton Moor Cock Street Botesdale Green Eyke Benacre Cornard Tye Stanwell Green Easton Bavents Barking Hagmore Green Tattingstone White Horse Earsham Street Wentford Walpole Pea Porridge Green Kersey Denham Street Boyton End Battlesea Green Upper Layham Polstead Hazel Stub Bildeston Great Finborough Crownland Gulling Green Upper Town Dandy Corner Old Newton Mill Hills Castling's Heath Butley Low Corner Frostenden Corner Little Saxham Candle Street Cratfield Battisford Tye Ilketshall St Andrew Little Bealings Duck Corner Bramford Thornham Parva Wainford Little Bradley Stoke-by-Clare Otley Bottom Saxtead Little Green Russel's Green Flowton Rougham Green Undley Swilland Homersfield Capel Green St Margaret South Elmham Boardy Green Needham Market Lower Holbrook Sotherton Exning Hestley Green Kingshall Green Higham Potash Farnham Claydon Euston Stansfield Brome Street Parham Somerton Broke Hall Trimley St Mary Malting End Honey Tye Moats Tye Alpheton Naughton Mill Green North Warren Cherrytree Green Shimpling Street Maypole Green All Saints' South Elmham Annis Hill East Bergholt Nedging Tye Battisford Middleton Norton High Street Green Battlies Green Holywell Row Newton Barnham Shingle Street Lidgate Scotia Drift Huntingfield Reydon Smear Monewden Lower Raydon Chilton Street Beck Row Monk Soham Green Little Cornard Stonecross Green The Port of Felixstowe Wetherup Street Curlew Green Needham Street Ufford Gipsy Row Bures Drinkstone Mickfield Kersey Upland Red Lodge Lambfair Green Lady's Green Ixworth Assington Crown Corner Raydon Hengrave Apsey Green Hanningfields Green Newman's Green Stone Common Rushmere Cow Green The Downs Rumburgh Birds End Thorndon Bucks Horn Place Westerfield Bacton Mace Green Old Felixstowe Westley Grinstead Hill Brockford Green Rose Hill Annesons Corner Acton Place Sherbourne Street Brabling Green Lackford Swingleton Green Capon's Green Charsfield Coddenham Green Botesdale Pitmans Corner Ford's Green Harleston Ilketshall St Margaret Combs Ford Camps Heath Upthorpe Drybridge Hill Hunston Green Stubbing's Green Pinford End Wenhaston Ellough Cuckoo Tye Glemsford Barking Tye Owl's Green Cretingham Horner's Green Brightwell Bramfield Great Saxham Mill Green Gibraltar Icklingham Market Weston Fen Street Hulver Street Gromford Bradfield St George Clay Common Hollybush Corner Bacton Green Tannington Sotherton Corner Ash Corner Hadleigh Kettleburgh Hacheston Holton St Mary Kessingland Akenham Freckenham East Barton Button's Green Boxford Barton Mills Stanstead Copdock Flixton Barsham High Rougham Hawstead Green Eye Carlton Wyverstone Waldringfield Ingham Cowlinge Grimstone End Wixoe Thorpe Street Stanton Chare Pettaugh Hopton Dunwich Broad Green Earl's Green Peasenhall Wangford Ilketshall St Lawrence Kirkley Bush Green Stowupland Brome Back Street Bell's Corner Buxhall Bradfield St Clare Hollesley Milden Cross Green Bentley Thurston End Blyford Burstallhill Kenton Friday Street Ampton Thurston Planche Hog's Corner Sharpstone Street Withersfield Clopton Green Rishangles Winston Hemingstone Daisy Green Lower Hacheston Thorpeness Landwade Aldham Stowlangtoft Woodside View Calford Green Audley End Martlesham Heath Wyverstone Green Semer Cavenham Lakenheath Hillside Cook's Green Fingal Street Wherstead Orford Reydon West Street Willingham Wenhaston Black Heath Burstall Stratford St Andrew Rushbrooke Chelmondiston Monk Soham Tan Office Woolpit Heath Mill Green Park Gate Creeting St Mary Purple Hill Melon Green Stone Street Oak Hill Shotley Gate Priory Heath Crowfield Denham Corner Little Glemham Cock & End Henstead Bedingfield Street Linstead Parva Barnardiston Thorns Broadgrass Green Stone Street Clopton Green Pitcher's Green Cranmer Green Wrentham West End Gipping Hartest Hill Shotley Common Weybread Washbrook Flixton Weybread Street Little Welnetham Town Street Chalkstone Oakley Park Brandon Barrow Little Whittingham Green Braiseworth Cuckoo Green Bruisyard Clare Fornham St Martin Holton Earl Stonham Metfield Hintlesham Chillesford Saxmundham Frizzeler's Green Gosbeck Southolt Lindsey Oulton Broad Worlington Great Waldingfield Chediston Green Hoggard's Green Timworth Green Brundish Thornham Magna Rushmere Street Chippenhall Green Dunstall Green Brightwell Heath Hitcham Mutford The City Horham Little Thurlow Parkway Great Bricett Westbourne Mellis Honington Eriswell Charles Tye Church Common Little Waldingfield Boyton Sackers Green Blackheath The Street Mendlesham Green Bures Green Bucklesham Elveden Longfield Green Greenwich Cranley Fenstead End Saxtead Pakefield Combs Somerleyton Bicker's Heath Laxfield Brown Street Cookley Street Thorington Norton Little Green Leiston Darsham Redlingfield Sudbourne Dorking Tye Brook Green Snape Watering Holbrook Shipmeadow Barnby Wattisfield Silverlace Green Stratford St Mary Long Melford Westhall Coopers Corner Walton Hawstead Wingfield Hoxne Cross Green Stanton Street Palgrave Brent Eleigh Brandeston Kedington Bell's Cross Wortham Ling Rattlesden Wickham Skeith Cookley Little Blakenham West Row Wissett Drakestone Green Ousden Stanway Green Barnaby Green Cove Bottom Occold Denham Yaxley Belstead Shelland Almshouse Green Kessingland Beach Weston Ditch Nettlestead Priory Green Rotten End Worlingham Foals Green Haughley Green Clopton Cockfield Cocks Green Great Ashfield Maidensgrave Thelnetham Thrandeston Broad Street Bungay Lower Green Wangford Shotley Great Green Shelley Colchester Green Oulton Sowley Green Hepworth Wilsey Saxham Street Hemley Rose Green Cobblers Corner Monks Eleigh Tye St Peter South Elmham Knaves Green Wrentham Drinkstone Green North Green Dublin Shimpling Lindsey Tye Herringswell Bowbeck Bleach Green Sutton Common Ringsfield Common Haverhill Worlingworth Chimswell Friday Street Butley Ashbocking Hadleigh Heath Wilde Street Scotland Street Redgrave Ashfield Green Martlesham Barningham Dennington Thorpe Green Fakenham Magna Great Green Chediston Polstead Heath Bower House Tye Cole's Green Cargate Burthorpe Roman Hill Nedging Great Cornard Elmswell Sudbury Base Green Withermarsh Green Gainsborough Brantham Stowmarket High Street Woolpit Linstead Green Dennington Hall Easton Green Dallinghoo Nayland Kenny Hill Kenton Corner Depden Chelsworth Ixworth Thorpe Nether Street Denham End Lavenham Ballingdon Grundisburgh Crackthorn Corner Haughley New Street Corton Kelsale Withersdale Street Sizewell Burgate Athelington Poslingford Corner Pettistree Sibton The Woodlands Bacon's Green Wortham Wickham Street Stoke Park Otley Acton Herringfleet Rede Upper Street Culfordheath Wattisham Stone Little Eriswell Benhall Street Great Wratting Blacksmith's Green Hanchett End Cransford Stores Corner Bawdsey Great Green Little Finborough Playford Great Blakenham Colton Chapel Hill Tostock Crowfield Green Methersgate Earl Soham Frostenden Felsham Babel Green Dennington Corner Upper Weybread Sutton Creeting St Peter Heckfield Green Brundon Risby Poslingford Harrow Green Fornham All Saints Ashfield Cum Thorpe Haughley Hartest Coltsfoot Green Bedfield Long Green Groton Bobby Hill Fornham St Genevieve Creeting Bottoms Westhorpe Swan Green Clopton Corner Brockley Corner Whepstead Cay Hill Stackyard Green Broad Green Kennett End Blackthorpe Rendham Troston Hargrave High Street Kersey Tye Ringsfield Corner Oakley Flempton Wickhambrook Stuston Falkenham Boyden End Mill Street Thorington Street Boxted Cavendish Newtown Badingham Bloodman's Corner Little Wenham Gunton Gazeley Hoo Rodbridge Corner Lower Layham Button Haugh Green Blaxhall Timworth Bruisyard Street Beyton Green Beccles Lattinford Hill Mole Hill Onehouse Beyton Little Green Mile End Offton Nowton Cattishall Workhouse Green Thwaite Newbourne Aldeburgh Carlton Colville Waldringfield Heath Wetherden Upper Town Mill Green Shottisham Preston St Mary Baxter's Green Finningham Little Stonham Stonham Aspal Darmsden Ramsholt Cross Street Leavenheath Newthorpe Kettlebaston Lowestoft Pakenham Broadway Boulge Mendham Gislingham Hemp Green Dorley's Corner Racecourse Wick's Green Denham Great Livermere Buxhall Fen Street Lound Slough Hill Sternfield Metfield Common White Horse Corner Great Glemham Iken Badwell Ash Kirton Shop Corner Thurston Otley Green Halesworth Bardwell Water Run Badwell Green Meeting Green Blacksmith's Corner Syleham Lower Falkenham Stoke Gedding Bromswell Heath Sapiston Bradfield Combust Woolverstone Tan Office Green Smithwood Green Washbrook Street Silverley's Green Falkenham Sink Daisy Green Henley Stock Hill Allwood Green East End Stradishall Mill Hole Hanningfield Green Cock and End Langham Little Knowles Green Baylham Willisham Wissington Edwardstone Wickham Street Bird Street Lower Common Santon Downham Thorpe Morieux Ringshall Ipswich Friston Windsor Green Baylham Stone Monks Eleigh Washmere Green Chimney Street Yoxford The Heath Sweffling Framsden Whitestreet Green Bull Green Conyer's Green Brockley Green Stanningfield Maidenhall Saxtead Green Whatfield Page's Green Burgh Lawshall Green Bromeswell Bedfield Gedgrave Temple End Mellis Green East End Sicklesmere Wicker Street Green Levington Bredfield Depden Green Chedburgh Little Livermere Harkstead Witnesham Wales End Thistley Green Rooksey Green Whitton Lower Street Castle Hill Upper Street Elmsett Cotton Gisleham Heveningham Marlesford Capel St Mary Brampton Sutton Street Newmarket Brockley Brettenham Bedingfield Sproughton Collipy's Green Wetheringsett Rendlesham Clopton Green Studlands Park Wootten Green Cross Green St James South Elmham Erwarton Blundeston Wickham Market East Green Tattingstone Hinderclay Stradbroke Brackenham Canham's Green Stoke Ash Somersham Coddenham North Green Winston Green Magpie Green Upper Holton West End Little London Chevington Gedgrave Hall Cox Common Pound Green Farley Green Friday Street Spexhall Chattisham Brockford Street Wyverstone Street Coney Weston Stutton Middlewood Green Alderton Mill Common Spratt's Street Gosling Green East Green Round Maple Moulton Black Street Rickinghall Debenham Little Wratting Great Barton Calais Street Walberswick Knettishall Rougham Lawshall Oaks Tye Hobbles Green Ashfield Green Mildenhall Church End Covehithe Little Thurlow Green Mendlesham Cuckold's Green Sibton Green Uggeshall Higham Great Wenham Hanchett Village Hibb's Green Wingfield Green Kingshall Street Walsham le Willows Humble Green Mickley Green Oldhall Green Duke Street Southwold Little London Ash Street Wetherden Broom's Barn West Stow Butley High Corner Snape Easton Hessett Hasketon Chantry Hundon Framlingham