Education Marketing in Galley Common

Get in touch

Education Sector Advertising in Galley Common

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Galley Common but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in CV10 9

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Galley Common (Warwickshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
Fenny Compton Mill End Hurley Bearley Cross Harborough Magna Hunningham Hill Shotteswell Birchley Heath Compton Wynyates Moreton Morrell Kingsbury Over Whitacre Middle Tysoe Wormleighton Nuneaton Haseley Spernall Sawbridge Bascote Heath Alcester Brownsover Ansty Aston Cantlow Tredington Austrey Brandon Ettington Pathlow Guy's Cliffe Mancetter Arlescote Baddesley Clinton Little Wolford Little Dassett Idlicote Ladyes Hills Warwick Newbold on Avon Whitnash Ansley Stratford-upon-Avon Five Ways Dunchurch Great Pinley Pinley Green Haselor Newtown Honiley St Johns Pillerton Hersey Hatton Rock Lime Tree Village Stretton under Fosse Cranhill Harbury Camp Hill Clifton upon Dunsmore Kings Coughton Langley Green Bilton Littlewood Green Alne End Red Hill Park Hill Devitts Green Nether Whitacre Goodyers End Gross Green Lye Green Kites Hardwick Ash Green Monks Kirby Norton Lindsey Stourton Mount Pleasant Ashow No Man's Heath Churchover Cawston Weston under Wetherley Ridge Lane Newbold-on-Stour Welford-on-Avon Gorcott Hill Atherstone on Stour Hillmorton Paddock Dunsmore Heath Binton Stoneleigh Keresley Newlands Moreton Paddox Cathiron Dean's Green Wolston Weston in Arden Frankton St Nicolas Park Willey Upper Quinton Sydenham Kenilworth Nebsworth Bedworth Heath Bushwood Upper Milcote Rowington Hurley Common Abbot's Salford Bickmarsh Lower Clopton Sherbourne Chadshunt Princethorpe Hatton Green Bearley Barton-on-the-Heath North End Lower Norton High Cross Kingswood Ufton Outhill Whittleford Rowington Green Over Green Shelfield Priory Hall Lea Marston Whitestone Marston Stockton Middleton Tomlow Sun Rising Wolfhamcote Castle Green Turner's Green Bentley Common Shelfield Green Southam Bridge Town Whateley Shilton Thurlaston Botts Green Upper Brailes Monwode Lea Abbey End Weddington Woolscott Stareton Ratley Wolvey Heath Binley Woods Upton Flecknoe Oxhill Blackdown Stretton-on-Fosse Kineton Lighthorne Rough Offchurch Rugby Wolvey Finwood Alveston Northend Beaudesert Hungerfield Heathcote Baddesley Ensor Armscote Copston Magna Long Itchington Salford Priors Forshaw Heath Leamington Hastings Middletown Crackley Weethley Gate Little Warton Crimscote Chesterton Green Wootton Wawen Farnborough Baxterley Walcote Broadwell Upper Tysoe St Helena Long Compton Danzey Green Terry's Green Wolfhampcote Preston Fields Ullenhall Bermuda Honington Winderton Loxley Lower Tysoe Abbey Fields Littleworth Preston Green Birdingbury Edgehill Braggington Wasperton Freasley Little Packington Priors Hardwick Napton on the Hill Little Shrewley Snitterfield Furnace End Atherstone Emscote Bedworth Cliff Hill Little Lawford Barton New Town Dunnington Darlingscott Earlswood Green Lane Blyth End Whittington Marston Weethley Grandborough Robinson's End Hill Packmores Birchmoor Goldicote Lower Quinton Chattle Hill Shustoke Ailstone Tanworth-in-Arden Burton Dassett Shrewley Studley Iron Cross Neal's Green Dorsington Nethercote Butlers Marston Attleborough King's Newnham Priors Marston Hampton Lucy Pailton Wood Bevington Black Hill Newnham Longbridge Bretford Overslade Lighthorne Deppers Bridge Bramcote Mains Tiddington Fulready Whatcote Halford Meon Vale Willoughby Drayton Chapel Green Henley-in-Arden Bramcote Old Milverton Combrook Little Morrell Weethley Bank Astley Myton Old Arley Corley Bridge End Church End Heath End Kington Cosford Griff Alne Hills Long Lawford Maxstoke Cubbington Baginton Windy Arbour Street Ashton Ilmington Aspley Heath Grendon Common Lillington Little Alne Hunts Green Arrow Warton Shelford Great Wolford Hartshill Alderminster Royal Leamington Spa Charlecote Hoggrill's End Draycote Galley Common Kite Green Alvecote Tachbrook Mallory Harborough Parva Lower Clopton Ardens Grafton Avon Dassett Willington Buckley Green Polesworth Hallend Church Lawford Bishop's Itchington Marston Doles Brinklow Wixford Cherington Knowle End Bentley Chapel End Tattle Bank Water Orton Lawford Heath Bedworth Woodlands Kitebrook Bodymoor Heath Kingswood Brook Seckington Hampton Magna Burton Green Black Bank Church End Nuthurst Newbold Pacey Barnacle Bishopton Hatton Woodloes Park Corley Ash Hill Top New Bilton Hill Wootton Blackwell Beausale Barnmoor Green Wood End Coleshill Campion Hills Ashorne Chesterton Hawkesbury Wood End Temple Herdewyke Oldbury Copt Green Whichford Hillmorton Gaydon Chessetts Wood Corley Moor Lowsonford Radford Semele Temple Grafton Coughton Lower Binton Shipston-on-Stour Chilvers Coton Bascote Wellesbourne Bubbenhall Edstone Marston Jabbett Bulkington Weston-on-Avon White Stitch Billesley Yarningale Common Wishaw Littleworth End Rushbrook Plough Hill Stockingford Hartshill Green Little Compton Gilson Lower Shuckburgh Tipper's Hill Wolverton Wibtoft Haseley Green Wappenbury Eathorpe Gilbert's Green Ladbroke Sutton-under-Brailes Brownlow Green Mousley End Whitacre Heath Hampton on the Hill Cliff Marton Moor Red Hill Model Village Grendon Marton Hunningham Knightcote New Arley Alveston Hill Mappleborough Green Exhall Sambourne Stretton-on-Dunsmore Wimpstone The Cape Admington Whitemoor Curdworth Piccadilly Ansley Common Cloudesley Bush Hopsford Shottery Burton Hastings Easenhall Langley Claverdon Borrowell Foul End Bourton on Dunsmore Rushford Pillerton Priors Chapel Green Preston Bagot Heath End Ingon Green End Fillongley Cock Bevington Luddington Yew Green Coalpit Field Bidford-on-Avon Tidmington Oldberrow Grove End Kinwarton Haseley Knob Bassetts Pole Preston on Stour Stourton Hill Clifford Chambers Wilmcote Radway Long Marston Great Alne Leicester Grange Morton Bagot Barford Newton Coughton Fields Blunt's Green New End Bishop's Tachbrook Little Kineton Oversley Green Caldecote Kinwalsey Budbrooke Nethercote Rookery Collycroft Stoneton Marlcliff Little Walton Kemps Green Oldfield Duke End Burmington Ballard's Green Barcheston The Spring Hill Top Newton Regis Wroxall Milverton Trap's Green Exhall Lower Brailes Wood End Dordon Morton Spirt Horeston Grange Withybrook Ryton-on-Dunsmore Holywell Merevale Waste Green Lighthorne Heath Walton Old Town Broom Allen End Shuttington Ascott Stoke End Leek Wootton Lapworth Warmington