Education Marketing in Neston

Get in touch

Education Sector Advertising in Neston

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in Neston but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in SN13 9

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

We cover Neston (Wiltshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for education marketing
Whaddon Greatfield Norton Coped Hall The Common Aldbourne Lower Village Bradenstoke Great Ashley Woolley Paxcroft Fonthill Bishop Warminster Ugford Draycot Cerne Winsley Corston Potterne Bisley Allington Keevil Bridgemead Derry Hill East Everleigh Neston Chelworth Upper Green Derry Fields Dertfords Tockenham Wick Bulbridge Woodbridge Easton Piercy Allington Lockeridge Dene Upper Castle Combe Lower Chute Broad Blunsdon Tanis Everleigh Deptford Ford Oare Bullenhill South Tidworth Swindon Fyfield West End Littlecott Stratford sub Castle Pewsey Wharf Alton Leigh Bowerhill Bourton Hilmarton Lawn Teffont Evias The Gibb Chapmanslade Easton Town Rodbourne Bottom Dunge Calne Lake Braydon Side Little London Britford Whitley Elm Cross Mere Salisbury Barkers Hill Langley Burrell New Town Blunsdon St Andrew King's Corner Seend Cleeve Wylye Littleton Alvediston Tytherington Winterbourne Stoke Park North Upper Wanborough Cleverton Marlborough Inmarsh Clench Common Devizes Milton Lilbourne Ramsbury Bromham Spirthill Waterhay Christian Malford Sutton Benger Middle Winterslow Freshbrook Chippenham Wilton Worton Littleton Drew Littleworth Hurdcott Fosbury Murhill Laverstock Bishopdown Covingham Bulford Chelworth Erlestoke Walcot West Wexcombe Henley North Wraxall Ferne Foxham Easton Grey Pie Corner Hoopers Pool Thornhill Sherrington Sutton End Upper Pickwick North Burcombe Dursley Hannington Wick Eldene Pickwick Gastard West Chisenbury Lower Seagry St Andrews Ridge Bowden Hill Charnage Lydiard Tregoze Conkwell Pewsham Ashley Horsedown Mount Sorrel Town's End Upton Charlton St Peter Marston Woodcock Mere Down Bagshot The Friary Teffont Magna Windmill Hill Townsend West Hill Sutton Row Broad Chalke Upton Scudamore Homington Berwick Bassett North Bradley Purton Great Cheverell Brinkworth Hudswell The Square Haxton Downton Perham Down Martinslade Wedhampton Chute Cadley Trowbridge Slaughterford Oaksey Donhead St Mary Hanging Langford Longbridge Deverill Blackland Hawkeridge Kilmington Common Farley Bemerton Heath Poulshot Hoggington Axford Kington Langley Lydiard Green Farleigh Wick Melksham Forest Cuckoo's Knob Clyffe Pypard St Paul's Hook Street Old Dilton Stormore Ham Pinckney Green Wichelstowe Stert Limpers Hill Penleigh Winterbourne Monkton Swan Steeple Langford East Grimstead Sodom Catcomb Sells Green Stopper's Hill Rudge Willesley Calne Marsh Shute End West Kington Norleaze Chirton Gasper Perry Green Allington Church End Westbrook Chatter Alley Chute Forest Aughton East Chisenbury The Fox Middlehill Hannington Old Town Market Lavington Milton Coate Urchfont Gutch Common Heytesbury Little Salisbury Brigmerston Widbrook Marridge Hill Patney Upper Minety Froxfield Bewley Common Colerne Eastcourt Shaw West Overton Compton Hullavington Clevancy Chelworth Lower Green Heddington Wick Horton Purton Stoke Nythe Steeple Ashton Ogbourne St George Roughmoor Littleton Panell The Middles Redlynch Haydon Wick Thornend Figheldean Manningford Bohune Southcott Westmead Wincombe Little Abbots Hook Sevington Ludgershall West Yatton Wilsford The Linleys Shalbourne Sutton Mandeville West Amesbury Preston Corton Rollestone Camp Bishopstrow Tidcombe Shrewton Paxcroft Mead Little Ashley Donhead St Andrew Lyneham Crockerton Green Stockley Corsley Northbrook Great Wishford Cherhill Westrop Widham Fox Holes Underhill Faulston Crockerton Longfield Leigh Delamere Semington Imber Knook Maddington Tidworth New Town The Splatts Tollard Royal Quidhampton Longhedge Nettleton Green Wootton Rivers Lydeway West Sharcott East Sharcott Nettleton Shrub Berwick St John Ogbourne Maizey Alderbury Hankerton Kellaways Lackham Dilton Marsh Stourton Stanley Gare Hill Wild Duck Mead Bremhill Lower Zeals Callow Hill Monkton Farleigh Kingston Deverill Preston New Town Pewsey East Grafton Stitchcombe Sheldon Corner Hodson Upper Chicksgrove East Winterslow Little Cheverell Limpley Stoke Castle Combe Milbourne Lower Moor Stratford Tony Bushton Woodsend Goatacre Upper Wraxall Sem Hill Studley Green Chiseldon Stibb Green The Rectangle Westlea Norton Bavant Minety Common Ashton Common Winterbourne Bassett Compton Chamberlayne Okus Holt Foxley Stanton Fitzwarren Royal Wootton Bassett The Pry Marten Purlpit Porton Cholderton Westrop West Gomeldon Burton Lower Everleigh Allington Bar Chilton Foliat Ratfyn Conock Brook Waters Normanton Landford Washwell Serrington Upper Westwood Littlecott Thingley East Tytherton Bulford Camp Crudwell Green Hill Short Street Huish Coombe Bissett Startley Hackthorn South Wraxall Nettleton Sunton Yatesbury Wardour Kilmington Grittleton Trowle Common Burton Gladstone Parade West Crudwell Dogridge Durrington Even Swindon Sherston Cotswold Community Brunton The Warren Castle Eaton Morgan's Vale Cotmarsh Wroughton Turleigh Ham Green Baverstock Boyton Ram Alley Hisomley Little Chalfield Semley Little Marsh Bonham Beanacre Bowerchalke Norrington Common Charlton All Saints Filands West Kington Wick Great Durnford Greenmeadow Fisherton de la Mere Seend Ragnal Collingbourne Kingston Overtown Murcott South Newton Townsend Clanville Piccadilly Stapleford Theobald's Green Clearwood Codford St Mary Sedgehill Hamptworth Chapel Plaister Hailstone Hill Liddington Ditchampton Manningford Abbots Medbourne Peckingell Rushall The Spa Lower Woodford Upton Lovell Great Hinton Dinton Stockton Sopworth Chicklade Kinghay Charlton Heath West Grimstead Drynham Chittoe Newton Wilson and Kennards Yard Lower Westwood East Stowell Yarnbrook Middle Coombe West Kennett Hindon Cold Harbour Southend Churchfields Chitterne Fifield Restrop The Causeway Liden Chapel Barton Brokenborough Kingshill Broughton Gifford Purton Common Ansty Whitepits Common Platt Little Horton Latton Larkhill Nomansland Great Bedwyn Middleleaze Plaitford Newbury Well Head Greenman's Lane West Lavington Hitcombe Bottom North Tidworth Coate Highway Ebbesbourne Wake Crofton Winterbourne Earls Lopcombe Corner Great Somerford New Town Gomeldon Fiddington Sands Newtown Charlton Seagry Heath Draycot Fitz Payne Uffcott Blue Vein Jockey Green Baydon Hyde Horningsham Mooray Hill Deverill Lower Blunsdon Corsley Heath Firsdown Bradford Leigh Broad Town Enford Walcot East Temple Cadley Ashton Keynes Lane End Toothill Clatford Bullock's Horn Mead End Upavon East Town Petersfinger West End Cloatley Bleet Fovant Woodlands Bodenham Idmiston Rowde Hinton Parva Penknap Mildenhall Bremhill Wick Westbury Leigh Stoke Farthing Burcombe Lacock Birdbush Brooklands Penhill Sharcott Knapp New Town Chalford Stoford The Marsh Compton Bassett Chute Standen New Mill Lea Charlton Knapp Hill Woodminton Chicksgrove All Cannings Collingbourne Ducis Bapton Broadbush North End Lower Pertwood Bishops Cannings Bemerton Garsdon Westbury Pinehurst Corsham Ogbourne St Andrew Whaddon Lockeridge Higher Coombe Avoncliff Chilmark Pole's Hole Biddestone Lower Stanton St Quintin Woodborough Homanton Redstocks Whittonditch Reybridge The Pitts Beckhampton Little Bedwyn Highworth Buck Hill Portash Lover St Katharine's Hilperton Marsh Stanton St Quintin Warminster Common Odstock Milkhouse Water Marr Green Rockley Mannington Fittleton Bell Hill Cuckoo's Corner Newton Tony Kepnal Marden Milston Eastleaze Lower Wanborough Pitton Upper Inglesham Edington Bottlesford Gore Cross Higher Pertwood Southwick Oxenwood Orcheston Knowle Longstreet Queen Street Sevenhampton Clench Netton Staverton Dauntsey Lock Mount Cowdown Avon Sturford Durley Membury Hilcott Burton Hill Low Bridge Abbey Meads Thoulstone Swanborough Fox Hill Nursteed Minety Wilton Horsey Down Quemerford Gate Avebury Vastern Eastrop The Shoe Lye's Green Alderton Ratford Cadley West Hatch Melksham Monkton Deverill Coombe Easterton Sands Knowl Studley Charlcutt Honeystreet Maiden Bradley Notton Buttermere Malmesbury Ash Brake Wanborough Etchilhampton Chedglow Milkwell Manton Lower Chicksgrove Little Somerford Mid Wilts Way Hillmead Swallowcliffe Old Sarum Great Chalfield Upper Chute Westcourt Tuckingmill Tidworth Camp Long Dean Lower Upham Henley Ridge West Stowell Quemerford Cricklade Eastrip Stratton St Margaret Wolverton Ford Misselfore Hampton Park Grittenham Eastcott The Stocks Kingsdown Westwood Holloway Townsend Sandy Lane Nunton Salterton Bowldown Rodbourne Box Hill Kingsdown Sedgehill Corner Barford St Martin Cloatley End Atworth Eysey West Knoyle Castle Middle Woodford Netheravon Yarnfield Codford St Peter Alton Priors Chisbury Broad Hinton Heddington Ablington Inglesham Ballard's Ash South Marston The Green West Ashton Gorse Hill Zeals Row Blagrove Chapel Knapp Mountain Bower Rudloe Easton Royal Croucheston Rivar Boscombe Cowesfield Gate Bishopstone Kington St Michael Box Rivermead Rook Street Tilshead Westwells Church End New Town Forewoods Common Ludwell Brixton Deverill Easton Moredon Potterne Wick Yatton Keynell Elcombe Upper Seagry Draycot Foliat New Zealand Cowesfield Green Berwick St Leonard Dauntsey Brookside Wilcot Sutton Veny North Wroughton Bohemia Bulkington Swallett Gate Woolley Green Lavington Sands Zeals Luckington Greenhill Heywood Ansty Coombe West Winterslow Old Wardour Burbage Seend Head Westwood East Gomeldon Calstone Wellington Alcombe The Prinnels Roundway Tisbury Wingfield Whiteparish East Knoyle Rollestone Upper Stratton Coulston Easterton Badbury North Newnton Lydiard Millicent Lower Coombe Crooked Soley Ramleaze East Hatch Harnham Straight Soley Milford Redlands Manningford Bruce Henfords Marsh Calcutt Faberstown Groundwell East Kennett The Close Upper Studley Outmarsh Hayes Knoll Newtown Dorcan Barrow Street Upper Woodford Berryfield Little Durnford Tockenham Little Langford Brokerswood New Town Beechingstoke Lower Studley Wyndham Park The Ham Mile Elm Bradford-on-Avon Winterbourne Dauntsey Upper Town Strangways Amesbury West Grafton Elston Fugglestone St Peter Bishopstone Wadswick Tytherton Lucas Berwick St James Fonthill Gifford Sherston Parva Ivy Mead Giddeahall Thickwood Marston Meysey Southbrook Hilperton Lydiard Plain Wick Badbury Wick White Cross Huntenhull Green Netherhampton Rodbourne Horpit Lower Wraxall Landfordwood Winterbourne Gunner Fifield Bavant Bratton Huggler's Hole Foscote Stanton St Bernard Avebury Trusloe Hornbeam Grange Wilsford Upper Upham Norton Ferris Townsend Alton Barnes Whitbourne Springs Lower Stratton Ditteridge Westdown Camp Chittoe Heath Whitbourne Moor