Education Marketing in South Wraxall

Get in touch

Education Sector Advertising in South Wraxall

Marketing for schools, colleges and universities (and the education sector in general) is a huge part of the promotions and advertising world and an area we have particular experience in at PromoMedia.

The education establishments we work with are mainly looking to attract new students or improve the image of their establishment with the general public. They are often looking to carry out marketing across a wide range of media platforms to attract the attention of potential students and their parents.

At PromoMedia, we know that advert placement is very important, as is conveying your ethos and learning aims. To achieve this, you can choose from several options depending on the demographics of your potential students and where you are based.

Every nursery, school, college or university has their own unique selling point (USP), which is always at the forefront of any educational campaign we do. Whether your educational strength comes from your Ofsted ratings, exam results, your geographical location, the diversity of your courses, or a strong ethos or heritage, we look to build these positive messages into the campaigns we deliver. We love to show you off.

Marketing in the education sector is not “one-size-fits-all,” so we treat each client individually. We listen to your organisation's learning goals, history, and ambitions, as well as your target demographic and locations, to achieve the best returns.

If you would like to learn more about promoting your local nursery, school, college, sixth form or university, and their surrounding area, with us, then get in touch today via the form on this page, and we can discuss your aims and ambitions.

Contact Us

What is Education Advertising?

Put simply it is the marketing of educational establishments; these typically include: 

  • Schools

  • Colleges

  • Pre-schools

  • Nurseries

  • Universities

  • Sixth forms

If you are looking to advertise in this sector contact us today for more information and free quotes on a variety of suitable options. 

Which Media Platforms Work Best for Schools?

As a specialist full-service media agency with an extensive history of working on education sector campaigns, PromoMedia can help you to put together a comprehensive and bespoke marketing plan which incorporates a variety of different media platforms.

Options are wide for education marketing in South Wraxall but we find visual mediums with mass impact are very effective when targeting this audience. In light of this, we often look to outdoor - buses, trains stations and shopping centres – all of these allow you to target specific geographical places with a high footfall of students, young people and parents.

Also, in a society heavily influenced by social interactions and apps (which encourage selfies and image sharing), campaigns that hit on these pulse points feel modern and relevant and help to generate greater engagement and response; this is achieved through online options.

The best starting point for marketing your educational organisation is to get in contact and once we have discussed your vision and budget we can use our expertise to put together a campaign to target your audience at the Right Time, Right Place and Right Price.

How Do I Promote My School, Sixth Form, College or University?

We frequently get asked by people in education, “How do I promote my school, college or university?”

Well, in simplistic terms, we always say that a balance of media platforms can produce better results. However, as campaigns for educational organisations are often centred around attracting new young students, thinking about their behaviours (what they read, where they socialise, how they travel etc. is key), such as the below: 

Outdoor Advertising for Education

As mentioned we often find that outdoor advertising on buses, trains, bus stops and in town centres works well. locations for billboards are also worth thinking about, with those next to key retailers and near the education centres performing well e.g. sixth form colleges who promote closest to secondary schools have good results (particularly those schools who don’t have sixth form college of their own).

Outdoor advertising allows you to target your audience based on the places they are most likely to frequent so designing a campaign that places your advert around busy retail areas, shopping centres, fast food outlets, leisure and community spaces will attract the best possible sightings over the longest time-frame. For more information specifically on outdoor advertising visit - here - to see how this form of marketing could help your organisation.

Advertising for Education on Public Transport

Students are very mobile and use all means of public transport as well as travelling on foot, therefore advertising on public transport yields high levels of success. Advertising inside buses, trains and tubes is very effective as it appeals to a very captive audience but you should also consider the wider areas surrounding these locations such as station platforms and concourses, retail areas within stations and underground stations.

Escalator advertising on the tube reaches a very captive audience over a slightly more prolonged period, so by having repetitive posters alongside a moving escalator you can be confident that your advert will be seen at some point through everyone’s journey.

Schools, sixth forms, colleges and universities need to appeal to young people from any background or demographic, so this form of broad marketing is a great way to reach passengers, people on the street and other users of public transport. Designing a campaign that hits several of these media platforms will guarantee a high rate of visibility and in turn generate the best impact and return.

Marketing for the Education Sector on Billboards

Here at PromoMedia, we are experts in billboard advertising which provides an excellent platform for educational establishments. This is because the imagery used in outdoor ads can “tell a story” about who you are and create engagement and positive impressions on your target market. The artwork used can effectively portray the values and ethos of your educational establishment, communicated visually through images of happy students, teachers, great facilities, facts and figures etc. With various sized posters and billboards, you can decide how much information you want to show.

The most successful billboards are found at busy junctions or on busy routes where traffic is often stopped. This means it can be seen from the top deck of a bus, drivers waiting at traffic lights, people walking by, a passenger on the school run etc. The locations used are really key and we can offer a wide variety of options and advice, hand-picking locations and routes where you can target the widest cross-section of your community. 

Our expert PromoMedia planners are based across the country so can secure brilliant locations and costs in any area. To discuss the advantages of the different outdoor advertising options available get in contact with us today.

Education Marketing with Radio Advertising

We work with the major UK commercial radio stations as well as the smaller regional ones so if you’re planning to do a radio campaign for your nursery, school, college or further education establishment, we can advise you on the best stations to target the right area and audience. Identifying the key audience demographics and geography to suit your marketing campaign will enable you to select the best radio station. At PromoMedia we find radio to be hugely successful in education and it’s surprisingly cost-effective due to its mass reach.  

The one key thing about radio is that listeners are listening because they choose to; therefore in using this medium it will provide you with instant audience engagement. You can also select times of day, perhaps targeting the morning “school run” or evening and weekends when potential students are likely to be listening in their leisure time.

Press Advertising

Advertising in newspapers and magazines (known as press marketing) is one of the most effective advertising mediums in the UK and is very popular with the education sector because of its wide appeal and reach. 

Press advertising is a popular strategy in the education sector because of its continued success. Newspaper advertisements are perfect for recruiting new students and you’ll see a wide cross-section of education establishments already advertising in newspapers, as well as magazines targeted at particular age groups. By selecting the right publication you can specifically target your core market of students, or you may even want to attract people back into education (who may be looking for a change in their work or career) either way there are options for all these, whether local, national or regional. 

Request a Quote

Frequently Asked Questions about Education Marketing in BA15 2

  1. “We are a higher education establishment looking to reach out and attract prospective students, at the moment we do a lot of social media and some digital marketing (mainly email marketing), are you able to help us to put together a broader marketing campaign?” Yes, digital marketing and social media is an important part of most marketing campaigns but to really reach out to new students in a crowded higher education field we would suggest some other options. Cost-effective options tend to include outdoor and radio, also email marketing to a wider demographic and fresh e-lists, for more information contact us today.

  2. “We are High School with a higher education arm (sixth form) attached we are looking for a joint higher education marketing strategy to appeal to parents, is that something you can do?” Yes, we can, higher education marketing is one of the most popular niches we deal with at the moment. With some campaigns, we do joint schools and 6th form marketing – often targeting both parents and prospective students. Contact us for free quotes and more info.

Contact Us

If you are looking to promote your higher education establishment to either recruit new students or just to raise your profile get in touch with us today. We can chat about what you are looking for and put together a cost-effective higher education marketing plan - which will take into consideration a full range of options from social media to TV ads - for you to achieve your desired results. 

We look forward to hearing from you.

Other locations available for education marketing
Heddington Wick Middle Coombe Huish Penhill Henley Chatter Alley Foxley Grittleton Upton Scudamore Kellaways Gorse Hill Bradenstoke Horningsham Brixton Deverill Laverstock Compton Little Marsh Rodbourne Christian Malford South Tidworth Little Abbots Everleigh Stert Westmead Upper Chute Great Bedwyn Nomansland Church End Faulston Chapel Barton East Sharcott Waterhay Mountain Bower Fittleton Bowerhill Ansty Elm Cross Allington Bar Tockenham Yatesbury Deptford Pie Corner Little Bedwyn New Town Tytherton Lucas Charlton All Saints Coate Even Swindon Brinkworth Hillmead Toothill Littlecott Clevancy Rollestone Camp Morgan's Vale Eastrop Compton Chamberlayne Harnham Nursteed Latton Sodom Burcombe Imber Bremhill Wick Upper Woodford Zeals Longstreet Bemerton Heath Kingston Deverill Homington New Town Bulbridge Overtown Whiteparish Calne Marsh Outmarsh Etchilhampton Church End Beckhampton Corsham Chilmark Great Somerford Underhill Devizes South Newton Broad Chalke Marten Conkwell Chelworth Upper Green Brokenborough Woolley Eastrip Woolley Green Paxcroft St Katharine's Heytesbury Hayes Knoll Cuckoo's Corner Ferne Straight Soley Roughmoor Gastard Southbrook Sevington Orcheston Hill Deverill Bapton Stourton Manningford Bohune Hisomley Studley Green Patney Covingham Cadley Knowle East Chisenbury Dilton Marsh Stratton St Margaret The Friary Easterton Eldene West End Alderton Murhill Braydon Side Wilcot Sturford Upper Seagry Thingley Little Horton Huggler's Hole Broad Blunsdon Martinslade Sutton Benger Littleton Panell Cowesfield Gate Avebury Trusloe Chirton Oxenwood Stibb Green Restrop Lydiard Tregoze Lower Blunsdon Biddestone Alton Priors The Stocks Stanley Bleet Easterton Sands The Fox Paxcroft Mead Easton Grey Lower Seagry Nettleton Stratford sub Castle Baverstock Poulshot Rockley Dorcan Allington Higher Coombe Keevil The Middles Eastcourt Uffcott Crockerton Green Stanton St Quintin West End Lane End Wanborough Honeystreet Allington Alton Barnes New Town Greenhill The Square Idmiston Horsey Down New Town Ram Alley Brooklands Burton Hilcott Lye's Green The Gibb Cleverton Henfords Marsh Lydiard Plain Fifield Ashton Common Warminster Brookside Nettleton Shrub St Andrews Ridge Eastleaze Yarnbrook Fosbury Seend Stanton Fitzwarren Burton Hill Lawn Bagshot Swindon Callow Hill Upper Studley West Kington Townsend Elcombe Theobald's Green East Winterslow Ogbourne St Andrew Chiseldon Hindon Marlborough West Lavington Washwell The Prinnels Brigmerston Berwick St John Hornbeam Grange Ridge Stapleford Leigh Delamere Coate Farleigh Wick Wootton Rivers Queen Street North Newnton Pole's Hole Coombe Bowden Hill Roundway Sedgehill Widbrook Wolverton Alvediston Hudswell Misselfore Foscote Haxton Box Hill Wilsford The Warren Sheldon Corner Green Hill Coombe Bissett Great Durnford Alton Rudloe Shalbourne Westwood Winterbourne Gunner Market Lavington Turleigh Thoulstone Fonthill Gifford Heddington Sopworth Firsdown Hankerton Upper Westwood West Grimstead Kilmington Common Charlton Bonham Upper Minety Liddington Newtown Crofton Luckington Derry Hill Jockey Green Swallowcliffe Rollestone Corton Potterne The Ham Berwick St Leonard Buttermere Dunge Long Dean Ham Green Highway St Paul's Heywood Whaddon Milkhouse Water Conock Allington West Overton Chute Forest Sunton Bishopstone Catcomb Edington Newton Tuckingmill Steeple Langford Avebury Minety Chicksgrove Bemerton Maiden Bradley Badbury Marr Green Teffont Evias Upavon Staverton Netheravon Lower Stratton The Rectangle Low Bridge Farley Easton Royal Froxfield Chippenham Middlehill West Crudwell Cholderton Cotswold Community Pewsey Lower Woodford East Hatch Horton Membury Charnage Upper Castle Combe Durley Warminster Common Marden Kingsdown Foxham Quidhampton Upton Lovell Slaughterford Walcot East Tytherington Cowesfield Green Whitepits Ramsbury Atworth Birdbush Little Durnford Drynham Hoopers Pool Ditteridge Goatacre Dogridge Clench Common Horpit Well Head Mooray Thornend Dinton Old Dilton Ratfyn Sedgehill Corner Royal Wootton Bassett Ramleaze Groundwell Crudwell Broad Hinton Tanis Burbage Blagrove Cricklade Barford St Martin Churchfields Bradford Leigh Upper Pickwick Little Salisbury Langley Burrell Axford The Pry Notton Clanville Bishopdown Kington Langley Homanton Netton Bishopstrow Knapp Hill Petersfinger Lower Chute Temple Wick Berryfield East Everleigh North End Redstocks Cuckoo's Knob West Amesbury Cloatley End Little Ashley Stockley Lower Westwood Compton Bassett Draycot Cerne Henley Newbury Preston Bisley Pinehurst Woodminton Netherhampton Lower Everleigh East Tytherton Badbury Wick Moredon Minety Common Bulkington Northbrook Mead End Trowle Common Okus Castle Combe Wroughton Brook Waters Stormore Dauntsey Lock Larkhill Whitbourne Springs Norrington Common Walcot West Zeals Row Hilperton Sevenhampton Rook Street Wadswick Chute Standen Salisbury Collingbourne Kingston Erlestoke West Kington Wick Great Cheverell Perham Down Fifield Bavant Westwells Teffont Magna Thornhill Woodsend Baydon Westrop Rudge The Spa Westrop Aughton Westwood West Stowell Hackthorn Hawkeridge Purton Common Wedhampton Sem Hill Upper Town Bohemia Ash Brake West Gomeldon Peckingell South Marston The Shoe Wyndham Park Lower Village Ditchampton Studley Fiddington Sands Calcutt Lyneham Wincombe Woodborough Pinckney Green Kepnal Lover Lydiard Green Lea Lacock Park North Sutton Veny Hilperton Marsh Bell Hill Willesley Penknap Mildenhall Rivar Upper Stratton Filands Chilton Foliat Lower Wraxall Draycot Foliat West Hatch Hodson Yarnfield Bowldown Great Hinton New Town Quemerford West Kennett Reybridge Nettleton Green Purton Stoke Bulford Camp Calne Lydeway Longhedge Bowerchalke Abbey Meads Wardour Westbrook Boyton Colerne Charlton Heath Mere Down Buck Hill Pewsey Wharf Hinton Parva Little London Avoncliff Stanton St Bernard Littleton The Common Kilmington Wilton Sherston Parva Upper Wraxall Perry Green Rodbourne Swallett Gate Winterbourne Stoke Box Old Sarum Coped Hall Lower Zeals Gomeldon Hullavington The Pitts Tollard Royal The Green Pickwick Charlton Fyfield Brokerswood Lackham Norleaze Chittoe Heath East Gomeldon Corsley Heath Lower Wanborough Tilshead Bromham Dursley Chapmanslade Shute End Bullenhill Alderbury Barkers Hill Melksham Whitley Little Langford Townsend Sandy Lane Bratton Gasper Startley Stoford Charlton St Peter Faberstown Seagry Heath Penleigh Charlcutt Corston Wichelstowe Clench Croucheston Upton Codford St Mary Sells Green Winsley Highworth Clatford Ogbourne St George Fovant Sutton Mandeville Pitton The Causeway Lower Pertwood Hyde Hannington Wick Melksham Forest Middle Winterslow Cherhill Bullock's Horn Chelworth Lower Green Britford Preston Sherston Wilton Yatton Keynell Westcourt Semington Blue Vein Purton Milbourne Cotmarsh Cold Harbour Hurdcott Windmill Hill Murcott Broughton Gifford Vastern Holt Broad Town East Town Manningford Abbots West Yatton Hailstone Hill Kingshill New Town Upper Inglesham Freshbrook Manningford Bruce Landford Sutton Row Tidworth East Grimstead Lockeridge Dene Woodcock East Grafton Oare Hook Hannington Mile Elm White Cross Bridgemead Chelworth Townsend Donhead St Mary East Knoyle Wilsford King's Corner Knowl Clyffe Pypard Ratford Chute Cadley Stoke Farthing Mount Sorrel Strangways Kinghay Broadbush Milston Hoggington Alcombe Great Chalfield Stopper's Hill Old Town Greenman's Lane Wingfield Westbury Leigh Stitchcombe Portash Ludgershall Norton Ferris Bottlesford Fugglestone St Peter Ford Pewsham Tidworth Camp Milton Lilbourne Ugford Stratford Tony Malmesbury West Knoyle Wilson and Kennards Yard Serrington Semley Liden Hamptworth Lower Coombe Blunsdon St Andrew Middleleaze North Wroughton Norton Bavant Chisbury Ashley Bodenham Dauntsey Ludwell Gare Hill Gore Cross Lopcombe Corner Neston Swan Ballard's Ash Kingsdown East Kennett Amesbury The Linleys Enford Knapp Bulford Burton Draycot Fitz Payne Tisbury Ivy Mead Beechingstoke North Bradley Upper Wanborough Donhead St Andrew Fisherton de la Mere Milton Wylye Haydon Wick Elston Gladstone Parade Stockton Castle Corsley Chapel Knapp Lower Chicksgrove Thickwood Southwick Cadley Chapel Plaister Knook Bushton Medbourne Fox Holes Downton Wild Duck Mead Marston Meysey Barrow Street Figheldean Dertfords Ashton Keynes Kington St Michael Ebbesbourne Wake Chalford Rodbourne Bottom Lower Studley Shaw Salterton Southend Townsend Cloatley Greenmeadow Avon Little Cheverell Calstone Wellington Nythe Bewley Common Town's End Great Ashley Potterne Wick Inglesham Winterbourne Earls Sutton End Limpers Hill Rowde Plaitford Ford Oaksey Monkton Farleigh Upper Chicksgrove Redlands West Hill Collingbourne Ducis Worton Easton Town Giddeahall Ogbourne Maizey Southcott Berwick Bassett Westdown Camp Coulston Inmarsh Landfordwood Normanton Chicklade Lake Woodbridge Rushall Newton Tony Lavington Sands Upper Upham Old Wardour Lockeridge New Zealand Nunton Manton Ham Ragnal Wexcombe Chittoe South Wraxall Seend Head Littleworth Greatfield Whitbourne Moor Steeple Ashton Shrewton Horsedown Longbridge Deverill Winterbourne Monkton Ablington Bishopstone Westbury Crockerton Fonthill Bishop Milford Huntenhull Green Newtown Whittonditch Sherrington Bourton Grittenham Common Platt Derry Fields The Close The Marsh Hook Street Longfield Porton Crooked Soley Clearwood Swanborough Limpley Stoke Hanging Langford Tidcombe Great Wishford North Wraxall Woodlands Seend Cleeve Codford St Peter Bremhill Brunton Mid Wilts Way Chitterne Bishops Cannings Beanacre Short Street Monkton Deverill Purlpit Boscombe Littlecott Sharcott Eastcott North Tidworth All Cannings New Mill Ansty Coombe Hampton Park Milkwell The Splatts Mere Hilmarton Gutch Common Castle Eaton Forewoods Common Eysey Urchfont Durrington Winterbourne Dauntsey Blackland Westlea West Winterslow Chedglow Tockenham Wick Aldbourne Berwick St James Rivermead Marston Piccadilly Lydiard Millicent East Stowell North Burcombe Little Somerford New Town West Grafton Whaddon Holloway Spirthill Leigh West Chisenbury Easton Bradford-on-Avon Winterbourne Bassett Middle Woodford Mount Cowdown West Ashton Higher Pertwood Garsdon Lower Stanton St Quintin Littleton Drew Easton Piercy Maddington Widham Mannington Trowbridge Fox Hill Redlynch Odstock Lower Upham Hitcombe Bottom Lower Moor Norton Marridge Hill West Sharcott Little Chalfield Quemerford Gate