Local Council and Party Political Marketing in Bowlees

Get in touch

Local Council Advertising in Bowlees

Our independent teams work with local councils to promote local services or initiatives (using a variety of marketing and advertising techniques) to communicate with residents about issues, as well as political parties who want to get their messages out to potential voters on either a national or local level. 

Both options are very different from standard advertising in commercial niches, as rules and regulations need to be strictly followed. Also, the messaging is often more informational than "selly". As both local council and party political issues matter to all, there is often not a set "target market” as such; everyone is of interest. In light of this, we often recommend strong local campaigns with high-visibility and visual advertising techniques.

If you are looking to promote your council’s work, political party, or local council issues, please contact us today. We can confidentially discuss a variety of options to suit your needs and budget.

Enquire Now

What is Political and Local Council Advertising?

It is basically informing the general public, with factual information news and views, from either a council or political party. 

Both of these types of communication tend to be to the point and mass market, it is often the duty of a council to inform residents of what is going on, new initiatives and concerns, whilst a political party often want to get their message out to everyone who represents a potential voter and supporter of their party. 

Local councils are often governed by tight advertising budgets whilst restrictions are placed on what a political party can spend; this means a wide range of options are used, but often more cost-effective and older methods are still favoured, as they are proven and have worked before, such as print media, door drops, outdoor and vehicle advertising

Which Platforms Work Best for Local Authority and Political Marketing in DL12 0?

For local council, local authority and party political marketing we tend to suggest strong local campaigns which focus on high-footfall areas.

This means that your message will get seen by lots of people and also importantly a wide range of people. We tend to, therefore, favour outdoor marketing options for this including 48 sheets, 96 sheets, digital screens, train station advertising and various 4 and 6 sheets campaigns.

Below we highlight some options we would suggest for political marketing messages. If you are interested in looking into these get in contact with one of our friendly team today who can send over more information or free quotes:

  • Billboards - billboards are brilliant at getting your individual message out there. Typically, we tend to suggest 48 sheets (these are the very large posters you tend to see at roadsides) as they offer high visibility and good value for money. We can also look at 96 sheets which are even bigger. This type of large billboard advertising works very well as you can combine images and text, as well as get your poster into targeted high-footfall areas. You can select certain locations; popular ones tend to include shopping centres, roadsides, train stations and car parks. However, each town or city tend to have bespoke sites which are of key interest, if this is the case let us know specifically which site you would like and we will do the best to attain this for you. These poster sites tend to be hired out on 2 weeks minimum time period. If they are digital advertising billboards, sometimes shorter runs can be accommodated.

  • Print media - as well as the large 48 sheets mentioned above, there are lots of other smaller poster options which work very successfully for council and political marketing. The most common types of these large-format posters are known as 4 and 6 sheets. These are large posters often seen in train stations, bus stations, train platforms, toilets in bars/clubs/cinemas and bus stops. There are lots of options to consider and you can often target personal demographics as well. Often this type of advertising works very successfully as you can also buy lots of these sites in certain areas/town centres, so everywhere people turn they are seeing your message clearly. 

  • Newspaper Adverts - newspaper ads are old-fashioned, proven and still work brilliantly in local council advertising campaigns. Particularly popular with an older demographic, newspaper and press advertising is a great way to get your key messages out there. Often in these ads, you will be able to say more than you can on a poster. You can, therefore, outline plans, ambitions or your ideas in more detail so that the general public can learn more about you. We often suggest newspaper advertising to supplement outdoor options for both local council and party political marketing campaigns. 

  • Leaflets - again, leaflets are an old-fashioned but highly successful way to get your message out there - they are another form of print media. Leaflets can be printed in various sizes and can give lots of specific information about plans and policies. Printing in bulk saves a lot of money and turnaround times are very quick. They are particularly effective as they allow local residents to digest information at their own leisure and when convenient. You can obviously be very detailed about your plans and proposals.  

  • Social media - a very effective way to reach a mass audience quickly, posting and boosting through social media can help you target certain locations should a council need to get a message out quickly and effectively. 

What Are The Costs for Political Advertising?

There is obviously no set costs when it comes to political or council based advertising and marketing. Obviously, advertising in this area is rightly strictly governed and often budgets are below those of businesses operating in the commercial sector. Costs are dependent on what a party or council want to spend but often it is options such as outdoor, vehicle, print, social media and newspaper which are the most popular.

Particularly with political marketing, most of the main parties will naturally have editorial coverage and interviews on TV and radio stations, so they garner coverage in those mediums in that way. 

If you would like more information or council or political marketing options, please drop us a message today and one of the team will outline some options based on your budget and location. 

Contact Us

If you are a local council, local authority or political party in Bowlees looking for help in booking selected media for your campaigns, get in contact today, and we will put together a list of suggestions based on your needs.

Alternatively, if you know what you are looking for we can book outdoor, press ads, radio and more, at the best prices all over the UK.

We cover Bowlees (Durham)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for local council and party political marketing
Ramshaw Hett Old Thornley Low Dinsdale Townfield Harperley Elvet Hill Catchgate Mickleton Dawdon Mountsett Tudhoe Grange Oak Tree Stainton Canada Denton Low Beechburn High Shincliffe Close House Blackwell Croxdale Cockerton North Close Throston Leamside Greatham Foggy Furze Old Wingate Whitton Craigside Redworth Drinkfield Pontop Gray Street Hilton Cowshill Graythorp Eldon Lane Brancepeth Littleburn Eastbourne Blackhall Rocks Cornriggs Gilpin Brown Easington Port Clarence Thringarth Ovington Killhope Low Lands Bishopton Spennymoor Bradbury Haswell Moor Croft on Heugh Seaton Carew Crimdon Park Newsham High Haswell Lanchester Middleton One Row Butterknowle Deaf Hill Willington Waterhouses Woodland Sunniside Kelton Haswell Piercebridge Middridge Winston Woodhouses Oxhill High Etherley Boltshope Park Nettlesworth Headlam Sunnybrow Albert Hill Moorside Leadgate Cornsay Malton Old Quarrington Thorpe Thewles Etherley Moor Merrybent Hury Carlton Alum Waters Frosterley Neasham Tanfield Lea Elm Tree Bishop Middleham Haswell Plough Great Burdon East Blackdene Leeholme Woodham Village Westerton Hunderthwaite Beamish Medomsley Langton Bridgehill High Grange East Howle Neville's Cross Helmington Row Ebchester Sacriston Eaglescliffe Elwick Longnewton Thorpe Larches Esh Winning Crook High Dyke Tantobie Woodside Hill End Murton High Urpeth Waskerley Metal Bridge Langley Moor Delves Sherburn Hill Church Kelloe Middleton-in-Teesdale Newton Ketton Woodham Roseworth Hurworth-on-Tees Darlington Skerne Park The Dene Old Town Edmondbyers Royal Oak Portrack California High Pittington Stranton Holwick Horsleyhope Little Stainton Todhills Coxhoe Horden Fulthorpe Maiden Law Lane Head Dalton Piercy Wackerfield Garmondsway Sedgefield Hawthorn Medomsley Edge Bildershaw Oak Street Barningham Green Head Aykley Heads Blackhill Thornley Peterlee Parkside Cassop West Kyo Westlea Morley Witton-le-Wear Sunnydale East Hope Trimdon Grange Brafferton Sandy Carrs Red Hall Deneside Lynesack Old Stillington Elstob Little Thorpe Station Town Raby Stockton Grange Shield Row Lane Side Castle Dene Etherley Dene Queen's Park Startforth Little Newsham Newfield Eldon Aislaby Bowes Coatham Mundeville Summerhouse Foxton Coppy Fleming Field Pittington High Handenhold Newfield Merryoaks Bryan's Leap Cockfield Shotley Bridge Running Waters Pierremont Ferryhill Station High Throston Carrville Davy Lamp South Pelaw Brotherlee Sherburn Grange Wingate Coundon Westgate Broom Hill Briscoe South Side West Auckland Sockburn Old Cassop Lintzgarth Daddry Shield Grangefield High Lands Byers Green Westwick Mainsforth Heighington Rowley Blackhall Colliery Leazes Newton Hall Esh Lumley Thicks Hutton Henry Cornsay Colliery Bowbank Castleside East Hedleyhope Bowlees Bishop Auckland Tudhoe Village Pickering Nook The Middles Town Kelloe Oakenshaw Langdon Beck Hardwick Barmpton Bolam Cornforth Hamsterley Low Coniscliffe Toft Hill Haughton le Skerne Archdeacon Newton Owton Manor Eastlea Toronto Quarrington Hill Houghall Low Westwood Gilesgate Moor Whitehill South Moor Aukside Carlbury Dean Bank Old Eldon Harelaw Evenwood Houghton Bank Crawleyside Staindrop Brignall Egglestone Abbey Newbiggin Western Hill Elm Terrace Hart Station East Butsfield Ingleton Shildon Coundon Grange East Law Middlestone Satley Chester-le-Street High Stoop Wycliffe Consett Brandon Village Bellevue Town Head High Friarside Cold Hesledon Great Chilton Faverdale Urlay Nook Bishopsgarth Meadowfield Newham Grange Middle Side Bank Top Whinny Hill Hamsterley Wall Nook Lartington Greencroft Witton Gilbert Pelton Lime Terrace West Park Hutton Magna Cleatlam Windlestone Morton Tinmouth High Hesleden School Aycliffe Hamsterley Mill Butterwick St Helen Auckland Primrose Hill Ludworth Brandon Beaumont Hill Ragworth Perkinsville Low Spennymoor Whitesmocks Coronation Shincliffe Wheatley Hill St John's Chapel Newton Bewley Laithkirk Hedley Hill Binchester Crookhall Pity Me Trimdon Ferryhill Annfield Plain Eastgate Tudhoe Lintzford Escomb Grange Villa Harrowgate Village Stanhope Burnhope Howden-le-Wear Clough Dene Thorpe The Sands Lendings Trimdon Colliery Scargill Muggleswick Bridge End Snaisgill Northgrain Cotherstone Bollihope Wynyard Village Woodstone Village Brasside Roddymoor Binchester Blocks Walworth Gate Crookgate Bank Preston-on-Tees Hummersknott Wolviston Rushyford Phoenix Row Walworth Ornsby Hill White Kirkley Ireshopeburn Waldridge Castle Eden Longhill High Coniscliffe Hummerbeck Whorlton New Ho West Pelton Dalton-le-Dale Belmont South Wingate Browney Copthill Urpeth Kinninvie Eggleston Broompark Whessoe Gilmonby Chester Moor East Stanley Bowburn No Place Greta Bridge Billingham Allensford Littletown Barnard Castle High Clarence Hesleden Stanley Hart Old Durham Cowpen Bewley Haverton Hill Whinfield Bedburn Quebec St Ann's Hill Holmside West Butsfield Tan Hills Grindon Egglesburn Mount Pleasant West Cornforth Ramshaw Harrowgate Hill Stainton Grove Billy Row Lane Head Thinford Stockton-on-Tees Seaton South Stanley Eden Vale Northlea Bournmoor Romaldkirk Plawsworth Gate North End Rift House Langley Park Fir Tree Hurworth Place Witton Park Templetown Grassholme West View West Rainton Hartlepool Low Pittington Iveston New Coundon Stanley Crook Esperley Lane Ends Hurworth Burn Ettersgill High Forge South Cleatlam Dent Bank Rise Carr Hartburn New Hunwick Thwaite Merrington Lane Redmarshall Great Stainton Lowe's Barn Hobson Kimblesworth Barley Mow Great Lumley Gainford Flint Hill Sunderland Bridge Newton Aycliffe Lanehead Framwellgate Moor West Sherburn Quaking Houses Coal Bank The Grove Heatherycleugh Branksome Inkerman New Shildon Shotton Colliery Embleton Pelton Fell Durham North Bitchburn Lintz Chilton Lane Sherburn Stonebridge Dipton New Brancepeth Healeyfield Stillington Gilesgate Benfieldside West Pasture Ushaw Moor Preston-le-Skerne Redford Tow Law Mount Pleasant Hunstanworth Seaham Rainton Gate Hunwick Easington Colliery Edmondsley Kelloe New Town Oxbridge Killerby Middleton St George New Kyo Middlestone Moor Hudegate Plawsworth Monk Hesleden Low Etherley Rookhope Thornley Forest-in-Teesdale White-le-Head Newtown Coundongate Knitsley Deanery View Causey Leasingthorne Tindale Crescent Lonton Fishburn Aycliffe Village Page Bank Mordon Beech Terrace Howlish Black Banks Norton Dyke House High Escomb Mowden Wearhead Sheraton Shadforth East Briscoe Tursdale Stony Heap Crossgate Moor Burnopfield High Beechburn Firth Moor Sheep Hill South Hetton High Westwood Craghead Copley West Blackdene Sadberge Shotton South Church Egglescliffe Elton Boldron Middleton Evenwood Gate Sherburn House Chilton Wolsingham Kirk Merrington Throston Grange Estate Hope Town Brierton Burtree Ford Regent Street Tanfield Houghton-le-Side East Kyo Ouston Bearpark Ruffside Kip Hill Lane Head