Local Council and Party Political Marketing in Salford

Get in touch

Local Council Advertising in Salford

Our independent teams work with local councils to promote local services or initiatives (using a variety of marketing and advertising techniques) to communicate with residents about issues, as well as political parties who want to get their messages out to potential voters on either a national or local level. 

Both options are very different from standard advertising in commercial niches, as rules and regulations need to be strictly followed. Also, the messaging is often more informational than "selly". As both local council and party political issues matter to all, there is often not a set "target market” as such; everyone is of interest. In light of this, we often recommend strong local campaigns with high-visibility and visual advertising techniques.

If you are looking to promote your council’s work, political party, or local council issues, please contact us today. We can confidentially discuss a variety of options to suit your needs and budget.

Enquire Now

What is Political and Local Council Advertising?

It is basically informing the general public, with factual information news and views, from either a council or political party. 

Both of these types of communication tend to be to the point and mass market, it is often the duty of a council to inform residents of what is going on, new initiatives and concerns, whilst a political party often want to get their message out to everyone who represents a potential voter and supporter of their party. 

Local councils are often governed by tight advertising budgets whilst restrictions are placed on what a political party can spend; this means a wide range of options are used, but often more cost-effective and older methods are still favoured, as they are proven and have worked before, such as print media, door drops, outdoor and vehicle advertising

Which Platforms Work Best for Local Authority and Political Marketing in M5 5?

For local council, local authority and party political marketing we tend to suggest strong local campaigns which focus on high-footfall areas.

This means that your message will get seen by lots of people and also importantly a wide range of people. We tend to, therefore, favour outdoor marketing options for this including 48 sheets, 96 sheets, digital screens, train station advertising and various 4 and 6 sheets campaigns.

Below we highlight some options we would suggest for political marketing messages. If you are interested in looking into these get in contact with one of our friendly team today who can send over more information or free quotes:

  • Billboards - billboards are brilliant at getting your individual message out there. Typically, we tend to suggest 48 sheets (these are the very large posters you tend to see at roadsides) as they offer high visibility and good value for money. We can also look at 96 sheets which are even bigger. This type of large billboard advertising works very well as you can combine images and text, as well as get your poster into targeted high-footfall areas. You can select certain locations; popular ones tend to include shopping centres, roadsides, train stations and car parks. However, each town or city tend to have bespoke sites which are of key interest, if this is the case let us know specifically which site you would like and we will do the best to attain this for you. These poster sites tend to be hired out on 2 weeks minimum time period. If they are digital advertising billboards, sometimes shorter runs can be accommodated.

  • Print media - as well as the large 48 sheets mentioned above, there are lots of other smaller poster options which work very successfully for council and political marketing. The most common types of these large-format posters are known as 4 and 6 sheets. These are large posters often seen in train stations, bus stations, train platforms, toilets in bars/clubs/cinemas and bus stops. There are lots of options to consider and you can often target personal demographics as well. Often this type of advertising works very successfully as you can also buy lots of these sites in certain areas/town centres, so everywhere people turn they are seeing your message clearly. 

  • Newspaper Adverts - newspaper ads are old-fashioned, proven and still work brilliantly in local council advertising campaigns. Particularly popular with an older demographic, newspaper and press advertising is a great way to get your key messages out there. Often in these ads, you will be able to say more than you can on a poster. You can, therefore, outline plans, ambitions or your ideas in more detail so that the general public can learn more about you. We often suggest newspaper advertising to supplement outdoor options for both local council and party political marketing campaigns. 

  • Leaflets - again, leaflets are an old-fashioned but highly successful way to get your message out there - they are another form of print media. Leaflets can be printed in various sizes and can give lots of specific information about plans and policies. Printing in bulk saves a lot of money and turnaround times are very quick. They are particularly effective as they allow local residents to digest information at their own leisure and when convenient. You can obviously be very detailed about your plans and proposals.  

  • Social media - a very effective way to reach a mass audience quickly, posting and boosting through social media can help you target certain locations should a council need to get a message out quickly and effectively. 

What Are The Costs for Political Advertising?

There is obviously no set costs when it comes to political or council based advertising and marketing. Obviously, advertising in this area is rightly strictly governed and often budgets are below those of businesses operating in the commercial sector. Costs are dependent on what a party or council want to spend but often it is options such as outdoor, vehicle, print, social media and newspaper which are the most popular.

Particularly with political marketing, most of the main parties will naturally have editorial coverage and interviews on TV and radio stations, so they garner coverage in those mediums in that way. 

If you would like more information or council or political marketing options, please drop us a message today and one of the team will outline some options based on your budget and location. 

Contact Us

If you are a local council, local authority or political party in Salford looking for help in booking selected media for your campaigns, get in contact today, and we will put together a list of suggestions based on your needs.

Alternatively, if you know what you are looking for we can book outdoor, press ads, radio and more, at the best prices all over the UK.

We cover Salford (Greater Manchester)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for local council and party political marketing
Shore Edge Oak Bank Luzley Brook Mill Hill Mossley Cross Hag Fold Lower Fold Parr Brow Heyside Cope Bank Hathershaw Burrs Brindle Heath Warhill Stretford Chew Moor Clifton Junction Greenfield Reddish Green Westhoughton Thornham Fold Hazelhurst Sunny Bank Lowton St Mary's Debdale Werneth Lady House Great Howarth Heaton Norris Gathurst Egerton Littleborough Brushes Shaws Bottom o' the Moor Levenshulme Hooley Brow Manchester Top of Cragg Dangerous Corner Waterloo Tunstead Rose Bridge Seedley Fern Grove Fernhill Withington Greenacres Hodgefold Bury Ground Stockport Great Moor Brownlow Hurst Knoll Prestwich Bank Bradley Fold Hazelhurst Carr Green HIgher Broughton Higher Hurst Ainsworth Fern Bank Peel Green Howe Bridge Northenden Offerton Green Newtown Gravel Hole Tentersfield Infirmary Darcy Lever Heap Bridge Wallness Bank Top Bank Lane Woodgate Hill Pocket Swinley Newton Fenny Hill Barrow Bridge Unsworth Lakes Terrace Bottom o' th' Moor Fernhill Gate Hale Barns Hollingworth Ordsall Burnage White Gate Daubhill Heights Holden Fold Jericho Alt Top of Moor Frank Hill Townfield Barton upon Irwell Oldham Edge Higginshaw Hindley Redvales Halliwell Gigg Acres Kirkholt Town Head Grasscroft Plank Lane Roaches Copster Hill Marland Foggbrook Baldingstone Wharfside Newbold Brow Mudd Bottling Wood Firswood Landslow Green Sun Green Far Souracre Broadbottom Top Lock The Hague Watersheddings Tagg Wood Chadderton Fold Souracre Simister Land Gate Walshaw Leesbrook Moorside Heyrod Small Brook Woodley Kersal Dale Peel Copley St George's Dobb Brow Roundthorn Pennington Green Harwood Lee Spotland Fold Eagley Milnrow Bank Top Norbury Moor Moorside Summit Lamberhead Green Summit Springfield Reddish Vale Delph Hill Grange Longshoot Chesham Castleton Sholver Lower Rushcroft Cold Hurst Worsley Mesnes Lowton Heath Grotton Higher Ogden Daisy Nook Nimble Nook Ashton Heath Sale Calderbrook Bolton Kearsley Heathfields Dixon Green Hattersley Lydgate Carr Bleak Hey Nook Prestolee Royton Springfield The Cliff Mossbrow Cockey Moor Worsley South Reddish West Gorton Hale Hilton House Old Birtle Heady Hill Top O Th' Knowl Lower Ince Stockport Linfitts Woodhill Hooten Gardens Blackford Bridge Pleasant View Sedgley Park Davenport Green Rose Hill Summerseat Dobcross Bury Stamford Park Topping Fold Alkrington Garden Village Eagley Bank Moorhey Lane Ends Broadhalgh Clifton Lower Place Harper Green Town of Lowton Top-o-th' Hill Millbrook Spring Gardens New Springs Lostock Heaton Moor Bedford Deane Hindsford Beswick Irlam Broadfield Rhodes Green Hawkley Moses Gate Benchill Cowhill Limehurst North Ashton Roughtown Deans Smithills Mossley Whitefield Fletcher Fold Bunkers Dacres Stanley Green Dimple Newbold Marple Water's Nook Trub Greengate Hopwood Cold Hurst Hollow Hooley Hill Darn Hill Green Gate Pendleton Bamfurlong Harrop Green Red Rock Abram Brow Oaken Bottom Caldermoor Monton Mottram in Longdendale Salem Side of the Moor Shuttleworth Compstall Holt Lane End Tonge Fold Hulton Lane Ends Harrop Dale Bryn Ancoats Rough Bank Hatherlow Whalley Range Broadley Fold Prettywood Lowton Chapel Fields Brunswick Top o' th' Brow Partington Lilford Heaviley Sudden Lees Bentgate Woodhouses Fallowfield Torkington Broad Oak Wardle Bowgreen Delph Greave Langley Summit Hollywood End Prestwich Rhodes Broad Carr Standish Glodwick Lows Barlow Fold Ashton upon Mersey West Didsbury Hosker's Nook Bryn Gates Primrose Bank Haggate Stock Brook Boothstown Lostock Junction Urmston Gatley Firgrove Firwood Fold Kirklees Carr Fishpool Stanycliffe Hollins Greenacres Fold Mellor Radcliffe Mossley Brow Hazelhurst Little Scotland Shaw Edge Tamer Lane End Wingates Burnedge Swinton Top o' th' Meadows Scholes Alder Forest Chadkirk Astley Bridge Offerton Blackrod Heaton Mersey Butler Green Scouthead Walmersley Lower Ogden Acre Daisy Hill Aspull Spotland Bridge Newall Green Charlestown Harpurhey Pennington Highfield Broadheath Hurst Brook Bull Hey Norley Wardley Adswood Whitley New Manchester Kitt Green Honresfeld Tame Water Warburton Green Top of Lane Cadishead Kirkhams Ramsbottom Roebuck Low Cale Green Chadderton Didsbury Ashton-under-Lyne Shakerley Woodlands Clover Hall Clough Shaw Heath Marylebone Siddow Common Chadderton Heights Stake Hill Carrington Firs Lane Woodhouse Green Rowlands Birks Edge Green Goose Green New Houses Cheetham Hill Mills Hill Park Bridge Laithwaite Orrell Post Matley Taunton Rhodes Bank Cheesden Broadbent Stubshaw Cross Tanners Hurstead Holly Grove Longshaw Lower Healey Markland Hill Holts Smithy Bridge Baguley Cote Green Westwood Park Charlestown Wallgate Park Lane Edgeley Rakewood Fletcher Bank Cowlishaw Marsland Green Romiley Lately Common Leigh Atherton Delph Bowdon Mitchell Hey Water Hayes Heaton Park Werneth Low The Bell Longsight Wood Road Blackley Bredbury Little Lever Brownlow Fold Wall Hill Far Moor Hart Common Kearsley Moss Hulme Smithy Green Tyldesley Outwood Gate Hyde Peel Brow Wythenshawe Doffcocker Westleigh Town Lane Birch West Hulme Oldham Captain Fold Woolley Bridge East Didsbury Salford Quays Woods Moor Farnworth Light Bourne Green Victory Lancashire Hill Broughton Park Turf Hill Bamford Bolholt Waterside Sharston Passmonds Little Hulton Cross Bank Mill Brow Holcombe Lower Broughton Rusholme Flowery Field Holcombe Brook Shevington Greenheys Higher Green The Edge Orrell Bradshaw Chapel Spring Hill Arden Park Pimhole Bower Fold Newtown Higher Folds Dearnley Bromley Cross Dunham Woodhouses Bardsley Martland Mill Moorclose Outwood Warburton Droylsden Tunshill Blackmoor Brooksbottoms Grains Bar Newton Wood Buckley Wood Heyheads Highfield Old Trafford Hey Swinton Park Norden Owler Barrow Nuttall Knott Lanes Cheadle Goats Thurston Clough Trafford Park Hazel Grove Four Lane Ends Northern Moor Ashton-in-Makerfield Mottram Rise Newhey Crimble Chorlton-cum-hardy Burymewick Free Town Winstanley Poolstock Spindle Point Smallbridge Gee Cross Pickley Green Moston Worthington Gillbent Walkden Backbower Spring Bank Ringley Fold Tottington Howarth Cross Lowton Common Greenacres Moor Spout Green Gale Woolfold Luzley Slattocks Burnley Brow Cox Green Birtle Johnson Fold Castle Hill Stone Breaks Audenshaw Black Lane Heywood Greave Cutgate Doctor Lane Head Bottom of Woodhouses Crumpsall Ealees Belle Vue Moss Hey Gorse Hill Haigh Lane Side Dog Hill Elton Wigan Ringley Springhead Standish Lower Ground Hooley Bridge Moss Grove Affetside Belfield Reddish High Crompton Bredbury Green Astley Hartshead Green Abram Alder Root Parr Fold Higher Ince New Windsor Abbey Hey Fur Lane Sun Hill New Moston Horwich Town Green Glodwick Bevis Green Chapel Field Lark Hill Heaton Brook Bottom Crankwood Eccles Linnyshaw Hill Top High Lane Balderstone Austerlands Horrocks Fold Royley Brinnington Mile End Failsworth Waterhead Dove Bank Gilnow Dunham Town Stalybridge Near Barrowshaw Fitton Hill Diggle Broadoak Park Davenport Greave Lower Kersal Dunscar Platt Bridge Willows Hindley Green Buersil Coppice Bickershaw Dales Brow Yew Tree Ince-in-Makerfield Weakey Woodhouse Park Whelley Uppermill Lane Ends Engine Fold Bramhall Moor Timbercliffe Crompton Fold Little Clegg Redwood Chadderton Park Thorp Higher Blackley Burnden Cheadle Heath Portwood Dukinfield Windy Arbour Woodford Clifton Green Middle Healey White Gate End Healds Green Thatch Leach Nook Tonge Moor North Moor Higher End Patricroft Rochdale Woolroad Wood Brook Red Lumb Winton Worsley Hall Hillend Street Gate Ashley Heath Whittle Brook Brook Bottom Newton Heath Syke Quick Ley Hey Park Windlehurst Brooklands Roe Green Lever Edge Bank Heath Bradford Leesfield Hawk Green Littlemoss Roundthorn Mosley Common Bottom o' th' Brow Shaw Egerton Park Barrack Hill Lime Side Clayton Breightmet Marslands Higher Woodhill Denton Buckley Roe Cross Hollins Green Strines Rain Shore Weaste Jubilee Stepping Hill Woodhill Fold Rosehill Peel Hall Spring View Over Hulton Black Clough Middle Hulton Collyhurst Lime Field Top of Heap Boarshurst Little Bolton Woodend Oldfield Brow Rough Knarr Hartshead Pike Ellesmere Park Busk Slackcote Besses o' th' Barn Running Hill Head Ellenbrook Cockbrook Hurst Bottom o' th' Moor Golborne New Earth Crowhill Caldershaw Chequerbent Sinderland Green Higher Boarshaw New Bury Little Moor Mumps Nob End Hollins Bagslate Moor Alt Hill Durn Marsh Green Denshaw Quick Edge Flixton Hawkshaw Miles Platting Higher Summerseat Woodfields Wood End Middleton Narrow Gate Brow Beech Hill Heald Green Salford Ridge Hill Tontine Mid Reddish Calder Bank Pownall Green New Delph Hollingworth Hall i' th' Wood Taylor Green Ardwick Royton Moss Nangreaves Buckton Vale Pemberton Heaton Chapel Haugh Haughton Green Well Green Lower Bredbury Timperley Middleton Junction Clough Gorton Scot Lane End Nether Lees Lower Moor Edge Fold Bramhall Green Crofts Bank Shore Carr Bank Buersil Head Guide Bridge Wash End Winstanleys Hanging Chadder Moss Side Braeside Clarksfield University Astley Green Lydgate County End Shevington Moor Wallsuches Greenmount Brownlow Kersal Bramhall Cheadle Hulme Wilderswood Godley Hill Tang Rose Hill Shaw Side Hurst Nook Bramhall Park Mayfield Godley Street End Higher Barrowshaw Marpleridge Long Sight Seedfield Hunger Hill Smallshaw Oozewood Back o' th' Moss Bradshaw Cherry Tree Marple Bridge Hilton Park Cocker Hill Crooke Montcliffe Pobgreen Limefield Bowlee Back o' th' Bank Carrbrook Pitses Bottoms Kitt's Moss Barlow Moor Sharples Micklehurst North Reddish Great Lever Lane Head Irlams o' th' Height Lower Summerseat Aspull Common Lower Roe Cross Stoneclough Kingston Starling Hollinwood Altrincham Strangeways Top of Hebers Stubley Cooper Turning Fox Platt Lily Hill Stoneyfield Lower Arthurs Rainsough Davyhulme Old Tame Wolstenholme Dumplington Moorend Gidlow Castle Hall Hollins Openshaw Pendlebury Catley Lane Head Sandbed Quickwood Moss Nook Shevington Vale Greenside Four Gates Buckley Wells Toppings Westwood Low Crompton Stand Woods End