Local Council and Party Political Marketing in Newtown

Get in touch

Local Council Advertising in Newtown

Our independent teams work with local councils to promote local services or initiatives (using a variety of marketing and advertising techniques) to communicate with residents about issues, as well as political parties who want to get their messages out to potential voters on either a national or local level. 

Both options are very different from standard advertising in commercial niches, as rules and regulations need to be strictly followed. Also, the messaging is often more informational than "selly". As both local council and party political issues matter to all, there is often not a set "target market” as such; everyone is of interest. In light of this, we often recommend strong local campaigns with high-visibility and visual advertising techniques.

If you are looking to promote your council’s work, political party, or local council issues, please contact us today. We can confidentially discuss a variety of options to suit your needs and budget.

Enquire Now

What is Political and Local Council Advertising?

It is basically informing the general public, with factual information news and views, from either a council or political party. 

Both of these types of communication tend to be to the point and mass market, it is often the duty of a council to inform residents of what is going on, new initiatives and concerns, whilst a political party often want to get their message out to everyone who represents a potential voter and supporter of their party. 

Local councils are often governed by tight advertising budgets whilst restrictions are placed on what a political party can spend; this means a wide range of options are used, but often more cost-effective and older methods are still favoured, as they are proven and have worked before, such as print media, door drops, outdoor and vehicle advertising

Which Platforms Work Best for Local Authority and Political Marketing in SG9 9?

For local council, local authority and party political marketing we tend to suggest strong local campaigns which focus on high-footfall areas.

This means that your message will get seen by lots of people and also importantly a wide range of people. We tend to, therefore, favour outdoor marketing options for this including 48 sheets, 96 sheets, digital screens, train station advertising and various 4 and 6 sheets campaigns.

Below we highlight some options we would suggest for political marketing messages. If you are interested in looking into these get in contact with one of our friendly team today who can send over more information or free quotes:

  • Billboards - billboards are brilliant at getting your individual message out there. Typically, we tend to suggest 48 sheets (these are the very large posters you tend to see at roadsides) as they offer high visibility and good value for money. We can also look at 96 sheets which are even bigger. This type of large billboard advertising works very well as you can combine images and text, as well as get your poster into targeted high-footfall areas. You can select certain locations; popular ones tend to include shopping centres, roadsides, train stations and car parks. However, each town or city tend to have bespoke sites which are of key interest, if this is the case let us know specifically which site you would like and we will do the best to attain this for you. These poster sites tend to be hired out on 2 weeks minimum time period. If they are digital advertising billboards, sometimes shorter runs can be accommodated.

  • Print media - as well as the large 48 sheets mentioned above, there are lots of other smaller poster options which work very successfully for council and political marketing. The most common types of these large-format posters are known as 4 and 6 sheets. These are large posters often seen in train stations, bus stations, train platforms, toilets in bars/clubs/cinemas and bus stops. There are lots of options to consider and you can often target personal demographics as well. Often this type of advertising works very successfully as you can also buy lots of these sites in certain areas/town centres, so everywhere people turn they are seeing your message clearly. 

  • Newspaper Adverts - newspaper ads are old-fashioned, proven and still work brilliantly in local council advertising campaigns. Particularly popular with an older demographic, newspaper and press advertising is a great way to get your key messages out there. Often in these ads, you will be able to say more than you can on a poster. You can, therefore, outline plans, ambitions or your ideas in more detail so that the general public can learn more about you. We often suggest newspaper advertising to supplement outdoor options for both local council and party political marketing campaigns. 

  • Leaflets - again, leaflets are an old-fashioned but highly successful way to get your message out there - they are another form of print media. Leaflets can be printed in various sizes and can give lots of specific information about plans and policies. Printing in bulk saves a lot of money and turnaround times are very quick. They are particularly effective as they allow local residents to digest information at their own leisure and when convenient. You can obviously be very detailed about your plans and proposals.  

  • Social media - a very effective way to reach a mass audience quickly, posting and boosting through social media can help you target certain locations should a council need to get a message out quickly and effectively. 

What Are The Costs for Political Advertising?

There is obviously no set costs when it comes to political or council based advertising and marketing. Obviously, advertising in this area is rightly strictly governed and often budgets are below those of businesses operating in the commercial sector. Costs are dependent on what a party or council want to spend but often it is options such as outdoor, vehicle, print, social media and newspaper which are the most popular.

Particularly with political marketing, most of the main parties will naturally have editorial coverage and interviews on TV and radio stations, so they garner coverage in those mediums in that way. 

If you would like more information or council or political marketing options, please drop us a message today and one of the team will outline some options based on your budget and location. 

Contact Us

If you are a local council, local authority or political party in Newtown looking for help in booking selected media for your campaigns, get in contact today, and we will put together a list of suggestions based on your needs.

Alternatively, if you know what you are looking for we can book outdoor, press ads, radio and more, at the best prices all over the UK.

We cover Newtown (Hertfordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for local council and party political marketing
Church End Langleybury Bower Heath Lower Green Sacombe Green Langley Bottom Bull's Green Kinsbourne Green Tring Langley Roestock Baker's End The Heath Bury Green Labby Green Poynders End Aston Friar's Wash Meriden Childwick Bury Batlers Green Chells Manor Shephall Thorley Street Oakfield Borehamwood Counters End Churchgate The Node Brent Pelham Weston Newtown Bedwell Bushey Heath Green Tye Hadham Cross Woodhall Ickleford Hinxworth Cold Christmas Frogmore End The Willows Poplars Broadwater Great Munden Old Hatfield Childwick Green Watton at Stone Wellpond Green Shaw Green Frogmore Bentley Heath Painter's Green Barleycroft End Hall Grove Hare Street Lower Titmore Green Radwell Walkern Bromley Broad Colney Hudnall Wigginton Bottom Bury Green Welham Green Titmore Green St Paul's Walden Gilston Holwell Upwick Green South-end Rye Park Wilstone Tea Green North Watford Tower Hill Norcott Hill Harpenden Common Newsells Bassus Green Benington Lea Valley Bramfield Waltham Cross Chaulden Ansells End Smith's End The Folly Round Bush Woodside Therfield Cradle End Astrope Haldens Cottered Shenley Little Hadham Kitts End Church End Sarratt Burge End Ayot Green Fields End Sleapshyde Westmill Danesbury Hertingfordbury Bullen's Green High Leigh Sandridge Newhall Green Hogpits Bottom Cupid Green Little Tring Westbrook Hay North Mymms Gorhambury East End Hoddesdon Nobland Green Nuthampstead Batford Abbots Langley Barwick Ford Ringshall Leavesden Green Tylers Causeway Adeyfield Ware Black Green Bernards Heath Digswell Kelshall Gilston Park Brickendon Potters Crouch Woollensbrook Sarratt Bottom Corner Hall Park Corner Chipperfield High Cross Hoo End Frithsden Trims Green Walsworth Church End Pine Hurst Ardeley Sandon Snailswell The Swillett Upper Dunsley Wildhill Hockerill West Leith Potten End Elstree Little Berkhamsted Clothall Common Flaunden The Camp Sacombe Northchurch Well End Great Gaddesden Mackerye End Tonwell Wareside How Wood Haultwick Essendon King's Walden Barwick South Hatfield Pottersheath Appspond Daw's End Chapel Croft Bennetts End Shilley Green Rush Green Symonds Green Munden Furneux Pelham Cuffley Broxbourne Green End Gadebridge Ayot St Peter Highfield Cooper's Green Southern Green London Colney The Folly Birchwood Redhill Holdbrook Charlton Paynes End Rosedale Wakeley Anstey Nomansland Datchworth Green Hay Street Carpenders Park Welwyn Garden City Old Town Easthall Patchetts Green Aldenham Hitchin Hill Lower Woodside New Ground Ayot St Lawrence Nettleden Barley Kimpton Wood End Smallford Tyttenhanger Little Wymondley Great Offley Tringford Harmer Green Purwell Northaw Valley Maple Cross Whempstead Staines Green Little Gaddesden Wallington The Ryde Eastwick Wheathampstead Coleman Green Lilley Hebing End Digswell Water Letty Green Wigginton Green End Aldbury Sopwell Bragbury End Braughing Hadham Ford Park Street Watford Heath Shootersway Monks Green Nast Hyde Deacons Hill Cumberlow Green Rusling End Handside Loudwater Apsley Tolmers Panshanger Garston Hatfield Napsbury Park Green Street Albury Howe Green Brook End Nasty Hay Green Heronsgate Dane End Hickman's Hill South Oxhey Hemel Hempstead Kettle Green Burnham Green Swanley Bar Standon Rucklers Lane Little Hormead Dudswell South Mimms Green End Datchworth Pin Green Perry Green Kings Langley Long Marston Bury End Jockey End Berkhamsted Ayres End Chorleywood Bottom Hunsdonbury Shenleybury Babbs Green Darley Hall Hitchin Washall Green Hunton Bridge Holywell Little Offley Waterford Welwyn Woolmer Green Newnham Turnford Reed End Cokenach Water End Westwick Row Leverstock Green Smug Oak Woodside Lucas End Driver's End Patient End Wadesmill Sergehill Old Hall Green Thorley Houses Hammerfield Blackmore End Much Hadham Cockernhoe Albury End Letchmore Heath Nash Mills Levens Green Thorley Northaw Two Waters Broadoak End Graveley Gubblecote Westland Green Broadgreen Wood The Rookery Clay End Felden Thorley Wash Bulstrode Allen's Green Bayford Slip End Luffenhall Bourne End Bendish Whitwell Green End Puttenham Little Heath Hudnall Corner Mill End Westmill Patmore Heath St Stephens Clothall Baldock Birch Green Oaklands Radlett Potters Bar Redbourn St Albans Oxhey Epping Green Hartham Caldecote Hill Wilstone Green Kemprow Gosmore Widford Snow End Hook's Cross Cromer Rossway Park Little Almshoe Lemsford Stocking Pelham Cheapside Nup End Green Cadwell Sawbridgeworth Batchworth Heath Mangrove Green Waterdale Braughing Friars Sunnyside Damask Green Piper's End Hunsdon Hatfield Hyde Harpenden Lower Green Frogmore Broken Green Marshmoor Rush Green Temple Dinsley Hare Street Standon Green End Ganwick Corner Dancers Hill Perry Green Walnuttree Green Rooks Nest Sherrardspark The Frythe Crabbs Green Green End St Margarets Great Wymondley Water End Croxley Green Cheverell's Green Knebworth Belsize Green Street Mill End Old Knebworth Throcking Cole Green Hastoe Hatching Green Townsend Eastbury Cromer Hyde Roe End Bamville Wood Wormley West End Jersey Farm West Watford Shaftenhoe End Micklefield Green Clapgate Puttock's End Redbournbury Whippendell Bottom Bovingdon Moneyhill Bedmond Buckland Markyate Bygrave Piccotts End Winkwell Ridge Aspenden Warners End Cow Roast Burn's Green Amwell Goff's Oak Venus Hill Bengeo Buntingford Royston Spitalbrook Wymondley Bury Puckeridge Mill Green Pouchen End Presdales Cherry Green Flamstead End East End Green Chells Great Amwell Commonwood Moor Park Boxmoor High Cross Pirton Meesden Roe Green Leasey Bridge Letchworth Hammond Street Digswell Park Colliers End Moor Green Cheshunt New Mill Marshalls Heath Spellbrook Marshalswick Bushey Preston The Flints Tring Wharf Tewin Wood Bishop's Stortford Codicote Bottom West Hyde Chapmore End Bucks Hill Aston End Thundridge Stanborough Hertford Chorleywood Colney Heath Rickmansworth Chandler's Cross Napsbury Old Bricket Wood New Town New Greens Hailey Fishers Green Wormleybury Colney Street Youngsbury West End Flamstead Chorleywood West Wormley Ellenbrook Porter's End Codicote Gravesend Peartree Reed Paradise Ballingdon Bottom Pimlico Caldecote Barkway Redcoats Green High Wych Wandon End Chipping Ashwell End Brookmans Park Chiswell Green Helham Green Rushden Woodcock Hill Church End St Julians Nether Street Ashbrook Bulbourne Grovehill Gustard Wood Todd's Green Ashwell Hertford Heath Bricket Wood Hall's Green Warren's Green Peters Green Lincoln Hill Latchford Bozen Green Tewin Rableyheath Fleetville Bell Bar Fiddler's Hill Willian Kingswood Great Hormead Oxlease Mardleybury Hatfield Garden Village Watford St Ippolyts Hexton Wyddial Newgate Street Temple End Roe Green Dassels Ley Green Norton Breachwood Green Langley End Trowley Bottom Batchworth St Ibbs Stanstead Abbotts Stevenage Stapleford