Local Council and Party Political Marketing in Rucklers Lane

Get in touch

Local Council Advertising in Rucklers Lane

Our independent teams work with local councils to promote local services or initiatives (using a variety of marketing and advertising techniques) to communicate with residents about issues, as well as political parties who want to get their messages out to potential voters on either a national or local level. 

Both options are very different from standard advertising in commercial niches, as rules and regulations need to be strictly followed. Also, the messaging is often more informational than "selly". As both local council and party political issues matter to all, there is often not a set "target market” as such; everyone is of interest. In light of this, we often recommend strong local campaigns with high-visibility and visual advertising techniques.

If you are looking to promote your council’s work, political party, or local council issues, please contact us today. We can confidentially discuss a variety of options to suit your needs and budget.

Enquire Now

What is Political and Local Council Advertising?

It is basically informing the general public, with factual information news and views, from either a council or political party. 

Both of these types of communication tend to be to the point and mass market, it is often the duty of a council to inform residents of what is going on, new initiatives and concerns, whilst a political party often want to get their message out to everyone who represents a potential voter and supporter of their party. 

Local councils are often governed by tight advertising budgets whilst restrictions are placed on what a political party can spend; this means a wide range of options are used, but often more cost-effective and older methods are still favoured, as they are proven and have worked before, such as print media, door drops, outdoor and vehicle advertising

Which Platforms Work Best for Local Authority and Political Marketing in WD4 8?

For local council, local authority and party political marketing we tend to suggest strong local campaigns which focus on high-footfall areas.

This means that your message will get seen by lots of people and also importantly a wide range of people. We tend to, therefore, favour outdoor marketing options for this including 48 sheets, 96 sheets, digital screens, train station advertising and various 4 and 6 sheets campaigns.

Below we highlight some options we would suggest for political marketing messages. If you are interested in looking into these get in contact with one of our friendly team today who can send over more information or free quotes:

  • Billboards - billboards are brilliant at getting your individual message out there. Typically, we tend to suggest 48 sheets (these are the very large posters you tend to see at roadsides) as they offer high visibility and good value for money. We can also look at 96 sheets which are even bigger. This type of large billboard advertising works very well as you can combine images and text, as well as get your poster into targeted high-footfall areas. You can select certain locations; popular ones tend to include shopping centres, roadsides, train stations and car parks. However, each town or city tend to have bespoke sites which are of key interest, if this is the case let us know specifically which site you would like and we will do the best to attain this for you. These poster sites tend to be hired out on 2 weeks minimum time period. If they are digital advertising billboards, sometimes shorter runs can be accommodated.

  • Print media - as well as the large 48 sheets mentioned above, there are lots of other smaller poster options which work very successfully for council and political marketing. The most common types of these large-format posters are known as 4 and 6 sheets. These are large posters often seen in train stations, bus stations, train platforms, toilets in bars/clubs/cinemas and bus stops. There are lots of options to consider and you can often target personal demographics as well. Often this type of advertising works very successfully as you can also buy lots of these sites in certain areas/town centres, so everywhere people turn they are seeing your message clearly. 

  • Newspaper Adverts - newspaper ads are old-fashioned, proven and still work brilliantly in local council advertising campaigns. Particularly popular with an older demographic, newspaper and press advertising is a great way to get your key messages out there. Often in these ads, you will be able to say more than you can on a poster. You can, therefore, outline plans, ambitions or your ideas in more detail so that the general public can learn more about you. We often suggest newspaper advertising to supplement outdoor options for both local council and party political marketing campaigns. 

  • Leaflets - again, leaflets are an old-fashioned but highly successful way to get your message out there - they are another form of print media. Leaflets can be printed in various sizes and can give lots of specific information about plans and policies. Printing in bulk saves a lot of money and turnaround times are very quick. They are particularly effective as they allow local residents to digest information at their own leisure and when convenient. You can obviously be very detailed about your plans and proposals.  

  • Social media - a very effective way to reach a mass audience quickly, posting and boosting through social media can help you target certain locations should a council need to get a message out quickly and effectively. 

What Are The Costs for Political Advertising?

There is obviously no set costs when it comes to political or council based advertising and marketing. Obviously, advertising in this area is rightly strictly governed and often budgets are below those of businesses operating in the commercial sector. Costs are dependent on what a party or council want to spend but often it is options such as outdoor, vehicle, print, social media and newspaper which are the most popular.

Particularly with political marketing, most of the main parties will naturally have editorial coverage and interviews on TV and radio stations, so they garner coverage in those mediums in that way. 

If you would like more information or council or political marketing options, please drop us a message today and one of the team will outline some options based on your budget and location. 

Contact Us

If you are a local council, local authority or political party in Rucklers Lane looking for help in booking selected media for your campaigns, get in contact today, and we will put together a list of suggestions based on your needs.

Alternatively, if you know what you are looking for we can book outdoor, press ads, radio and more, at the best prices all over the UK.

We cover Rucklers Lane (Hertfordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for local council and party political marketing
Black Green Park Street Fleetville Round Bush Churchgate Cow Roast Borehamwood Willian North Watford South Oxhey Lilley Green End South-end Welwyn Garden City Hoddesdon Chipping Bell Bar St Ippolyts Smallford Poynders End Astrope The Frythe Rush Green Ley Green Wilstone Green Grovehill Cradle End Venus Hill Water End High Cross Great Munden The Swillett Redcoats Green Walnuttree Green Wormley Green End Daw's End Old Town Tring Wharf Aldbury Langley End Hunsdonbury Brickendon Poplars Napsbury Park Frogmore Tringford Broadgreen Wood Ellenbrook Rusling End Puttenham Gorhambury Ansells End Northaw Valley Shilley Green Standon Green End Church End Trowley Bottom Caldecote Hill Anstey Great Gaddesden The Heath Roe Green Church End Chorleywood West Rickmansworth Temple Dinsley Little Tring Walkern Tring Hockerill Digswell Park Royston Tower Hill Braughing Chells Stocking Pelham Chaulden Gubblecote Waltham Cross Bovingdon Hebing End London Colney Kingswood Perry Green Cold Christmas Jersey Farm Chorleywood Bottom Radwell Tewin Frithsden Chells Manor Great Wymondley Church End Adeyfield Wymondley Bury Shenley Trims Green Furneux Pelham Batchworth Westland Green Clothall Belsize Purwell Tylers Causeway Cokenach Micklefield Green Titmore Green Reed Sawbridgeworth Flaunden Bricket Wood Felden Wormley West End Letchworth Berkhamsted Datchworth Green Nasty Blackmore End Cockernhoe St Julians Youngsbury Spellbrook Hertingfordbury Langley Bottom Batford Panshanger Lemsford Cheverell's Green Crabbs Green The Rookery Redbournbury Woodside Cole Green Two Waters Sarratt Bottom Bushey North Mymms Gadebridge Chorleywood Hexton Ayres End Langley Harpenden Common Appspond Broadoak End Maple Cross Ayot St Peter Hunton Bridge West Leith Roe Green Hook's Cross Digswell Water Nuthampstead Thorley Kimpton Codicote Bottom Pirton Great Offley Commonwood Walsworth Hertford Heath Hall's Green Holywell Piccotts End Aston End Presdales King's Walden Tyttenhanger Potters Bar East End Kitts End Standon Chapel Croft Cumberlow Green Preston The Willows Paynes End South Mimms Staines Green Pouchen End Haldens Bernards Heath Little Wymondley Garston Sergehill Throcking Mackerye End St Ibbs Turnford Upwick Green Hare Street Munden Datchworth Haultwick Rableyheath Ware Elstree Whempstead Barleycroft End Nettleden Redbourn Langleybury Well End The Ryde Bayford Hare Street Sacombe Wigginton Bottom Batchworth Heath Ayot Green Newhall Green Newtown Wadesmill Latchford Shootersway Bramfield Letchmore Heath Epping Green Hastoe Eastwick Codicote Roe End Hertford Norton Whippendell Bottom Rosedale Cherry Green Old Bricket Wood Lucas End Green End Hinxworth Thorley Street Fiddler's Hill Brent Pelham Allen's Green Wildhill Kings Langley Hartham Hitchin High Leigh Thundridge Wheathampstead Gosmore Mill End How Wood Babbs Green Mangrove Green Waterford Friar's Wash Bourne End Thorley Houses Fields End Howe Green The Node Baker's End Clay End Dancers Hill Dassels Bower Heath Snailswell Hammond Street Moor Green Sopwell Amwell Digswell Oaklands Shenleybury Childwick Green The Folly Marshalls Heath Cheshunt Wormleybury South Hatfield Chipperfield Bury End Ashbrook Damask Green Park Corner Wellpond Green Mill Green Welwyn Woodside Bullen's Green Frogmore Ballingdon Bottom Widford Cheapside Highfield Colliers End Slip End Washall Green Chapmore End Hadham Cross Water End Nomansland Hickman's Hill Church End Sleapshyde Peartree Aldenham Woodhall High Wych Patchetts Green St Albans Ashwell End Barwick Ringshall New Greens Peters Green Clothall Common Holdbrook Little Berkhamsted West Hyde Wyddial Hailey Mill End Warren's Green Bragbury End Leavesden Green Knebworth Cottered Symonds Green Little Hormead Old Hall Green Holwell Westbrook Hay Hay Green Smith's End Flamstead Nether Street Weston Cuffley Leasey Bridge Tonwell Gustard Wood Ganwick Corner Northaw Hatching Green Ashwell Bishop's Stortford Watford Napsbury Danesbury Green End Puckeridge Nash Mills Porter's End Braughing Friars Hoo End Ardeley Childwick Bury Cromer Swanley Bar Kettle Green Norcott Hill Kemprow Rossway Park Coleman Green Rucklers Lane Sarratt Wakeley Bedwell Patmore Heath Patient End Oakfield Breachwood Green Stanstead Abbotts Abbots Langley Darley Hall Bamville Wood Chiswell Green Ayot St Lawrence Lower Green Hatfield Hyde Hatfield Garden Village Birchwood Cupid Green Hemel Hempstead Great Hormead Little Almshoe Redhill Meesden Buckland Bygrave Colney Heath Wallington Goff's Oak The Folly Barwick Ford Clapgate Westmill Tewin Wood Brook End Little Heath Luffenhall Thorley Wash Todd's Green Green Tye Temple End Northchurch Bengeo Barley Southern Green Sherrardspark Dudswell Watford Heath Old Hatfield Hunsdon Hogpits Bottom Pimlico Little Gaddesden Deacons Hill Welham Green Bedmond Westmill Barkway Broad Colney Handside West Watford Gilston Leverstock Green Painter's Green Charlton Wareside Perry Green Bury Green Piper's End Cooper's Green East End Green Lower Green Warners End Lower Woodside Bennetts End Little Offley Snow End Rooks Nest Sandon Stanborough Watton at Stone Brookmans Park Wigginton Ridge Gilston Park Aston Cadwell New Mill Rushden Harmer Green Dane End Winkwell Shaw Green Pine Hurst Broxbourne Green Street Oxhey Lower Titmore Green Nast Hyde Wood End Monks Green New Town Bozen Green Wilstone Pottersheath Roestock Radlett Hadham Ford Green Street Shephall Paradise Hudnall Potten End Helham Green Upper Dunsley Pin Green Oxlease Graveley Hall Grove Stevenage Hudnall Corner Boxmoor Woodcock Hill Bury Green Smug Oak Markyate Rush Green Old Knebworth Kelshall Meriden Marshmoor Loudwater Bassus Green Bendish Hammerfield Marshalswick Carpenders Park Sunnyside Essendon West End Long Marston Colney Street St Paul's Walden Jockey End Burn's Green Apsley Moneyhill Lea Valley Bushey Heath Newnham Moor Park Hitchin Hill Aspenden Heronsgate Nup End Green Levens Green Eastbury Frogmore End Croxley Green St Stephens Gravesend The Flints Caldecote Albury Hatfield Bull's Green Bulbourne Letty Green Woollensbrook Driver's End Bentley Heath Bromley Newgate Street Therfield Mardleybury Birch Green Townsend Puttock's End Harpenden Waterdale Rye Park High Cross Bulstrode Westwick Row Easthall Broadwater Potters Crouch Whitwell Broken Green Reed End Tolmers Counters End Shaftenhoe End Lincoln Hill Buntingford Burnham Green Albury End Cromer Hyde Kinsbourne Green Woolmer Green St Margarets Wandon End Great Amwell Burge End Stapleford Sacombe Green Corner Hall Tea Green Chandler's Cross Baldock Little Hadham Benington Ickleford Green End Fishers Green Hay Street Spitalbrook Bucks Hill Labby Green Much Hadham Flamstead End Nobland Green Batlers Green Sandridge Newsells The Camp New Ground