Local Council and Party Political Marketing in Balmore

Get in touch

Local Council Advertising in Balmore

Our independent teams work with local councils to promote local services or initiatives (using a variety of marketing and advertising techniques) to communicate with residents about issues, as well as political parties who want to get their messages out to potential voters on either a national or local level. 

Both options are very different from standard advertising in commercial niches, as rules and regulations need to be strictly followed. Also, the messaging is often more informational than "selly". As both local council and party political issues matter to all, there is often not a set "target market” as such; everyone is of interest. In light of this, we often recommend strong local campaigns with high-visibility and visual advertising techniques.

If you are looking to promote your council’s work, political party, or local council issues, please contact us today. We can confidentially discuss a variety of options to suit your needs and budget.

Enquire Now

What is Political and Local Council Advertising?

It is basically informing the general public, with factual information news and views, from either a council or political party. 

Both of these types of communication tend to be to the point and mass market, it is often the duty of a council to inform residents of what is going on, new initiatives and concerns, whilst a political party often want to get their message out to everyone who represents a potential voter and supporter of their party. 

Local councils are often governed by tight advertising budgets whilst restrictions are placed on what a political party can spend; this means a wide range of options are used, but often more cost-effective and older methods are still favoured, as they are proven and have worked before, such as print media, door drops, outdoor and vehicle advertising

Which Platforms Work Best for Local Authority and Political Marketing in IV3 8?

For local council, local authority and party political marketing we tend to suggest strong local campaigns which focus on high-footfall areas.

This means that your message will get seen by lots of people and also importantly a wide range of people. We tend to, therefore, favour outdoor marketing options for this including 48 sheets, 96 sheets, digital screens, train station advertising and various 4 and 6 sheets campaigns.

Below we highlight some options we would suggest for political marketing messages. If you are interested in looking into these get in contact with one of our friendly team today who can send over more information or free quotes:

  • Billboards - billboards are brilliant at getting your individual message out there. Typically, we tend to suggest 48 sheets (these are the very large posters you tend to see at roadsides) as they offer high visibility and good value for money. We can also look at 96 sheets which are even bigger. This type of large billboard advertising works very well as you can combine images and text, as well as get your poster into targeted high-footfall areas. You can select certain locations; popular ones tend to include shopping centres, roadsides, train stations and car parks. However, each town or city tend to have bespoke sites which are of key interest, if this is the case let us know specifically which site you would like and we will do the best to attain this for you. These poster sites tend to be hired out on 2 weeks minimum time period. If they are digital advertising billboards, sometimes shorter runs can be accommodated.

  • Print media - as well as the large 48 sheets mentioned above, there are lots of other smaller poster options which work very successfully for council and political marketing. The most common types of these large-format posters are known as 4 and 6 sheets. These are large posters often seen in train stations, bus stations, train platforms, toilets in bars/clubs/cinemas and bus stops. There are lots of options to consider and you can often target personal demographics as well. Often this type of advertising works very successfully as you can also buy lots of these sites in certain areas/town centres, so everywhere people turn they are seeing your message clearly. 

  • Newspaper Adverts- newspaper ads are old-fashioned, proven and still work brilliantly in local council advertising campaigns. Particularly popular with an older demographic, newspaper and press advertising is a great way to get your key messages out there. Often in these ads, you will be able to say more than you can on a poster. You can, therefore, outline plans, ambitions or your ideas in more detail so that the general public can learn more about you. We often suggest newspaper advertising to supplement outdoor options for both local council and party political marketing campaigns. 

  • Leaflets - again, leaflets are an old-fashioned but highly successful way to get your message out there - they are another form of print media. Leaflets can be printed in various sizes and can give lots of specific information about plans and policies. Printing in bulk saves a lot of money and turnaround times are very quick. They are particularly effective as they allow local residents to digest information at their own leisure and when convenient. You can obviously be very detailed about your plans and proposals.  

  • Social media - a very effective way to reach a mass audience quickly, posting and boosting through social media can help you target certain locations should a council need to get a message out quickly and effectively. 

What Are The Costs for Political Advertising?

There is obviously no set costs when it comes to political or council based advertising and marketing. Obviously, advertising in this area is rightly strictly governed and often budgets are below those of businesses operating in the commercial sector. Costs are dependent on what a party or council want to spend but often it is options such as outdoor, vehicle, print, social media and newspaper which are the most popular.

Particularly with political marketing, most of the main parties will naturally have editorial coverage and interviews on TV and radio stations, so they garner coverage in those mediums in that way. 

If you would like more information or council or political marketing options, please drop us a message today and one of the team will outline some options based on your budget and location. 

Contact Us

If you are a local council, local authority or political party in Balmore looking for help in booking selected media for your campaigns, get in contact today, and we will put together a list of suggestions based on your needs.

Alternatively, if you know what you are looking for we can book outdoor, press ads, radio and more, at the best prices all over the UK.

Other locations available for local council and party political marketing
Glenmore Bunarkaig Balgowan Dalcross Balbeg Blackpark Coille Mhorgil Catlodge Brecklet Farr Feshiebridge Cabrich Leachkin Alvie Culburnie Newton of Ardtoe / An Fhadail Dubh Aberarder Ach'an Tobhair Salen / An Saìlean Teavarran Bohuntinville Stronaba Scamodale Feagour Carnachuin Laggan South Clunes Glebe Corrimony Smithton Achranich Torgulbin Tomatin Balloch Drumguish Dreggie Wester Aberchalder Resaurie Caol Delfour Aryhoulan Merkinch Banavie / Banbhaidh Errogie Kinloch Balnain Farraline Spean Bridge Ault-na-goire Speybridge Auchteraw Belladrum Duthil Dulnain Bridge Bailetonach Corarnstilbeg Daviot Ruilick Kinmylies Sluggan Sandamhor Tomnacross Balchraggan Kentallen Bracora / Bracara Ardnastang Lochside Acharacle / Àth-Tharracail Baramore Carrbridge / Drochaid Chàrr Drumnadrochit Bunkegivie Ardverikie Scaniport Ellan Ormsaigbeg Loaneckheim Rychraggan Erchless Castle Bohuntine Ardtoe / Àird Tobha Knockbain Granish Aultvoulin Polnish Glebe Gaich Invermoriston Crofts of Sallachan Stronchreggan Milton of Leys Inchmore Kerrow Shenval Mallaig / Malaig Lochaline / Loch Alainn Mallaigmore Balchraggan Ranochan Trislaig / Trioslaig Roybridge Gortenfern Dundreggan Camus Inas Glaschoil Arean Carr Blaich / Blathaich Aonachan Feabuie Laga / Lag Ath Balavil Lynne Mhor Croft Lochgarthside Cullochy Lock Inverlochy Inversanda Speybank Ariundle Kingussie Dalness Blain Malaig Bheag Tornagrain Dalneigh Branault Lower Drummond Courteachan Advie Inchmore Braefield Glaichbea Lynchat Brecknish Fanellan South Garvan Inverlair Lochend Kiltarlity Etteridge Inverroy Millburn Hilton Camaghael / Cam Dhàil Lethendry Tomdoun Corran Grotaig Airor Croftjames Achosnich Coylumbridge Clovullin / Clo Mhuillin Duackbridge Skye of Curr Tomacharich Foregin Kilmory Achnaha Glasnacardoch / las na Cardaich Kinlochmoidart / Ceann Loch Muideart Milton Raigmore Crask of Aigas Dell Polmaily Crown Torlundy Lochindorb Inveruglass Leanach Glenhurich Glenuig / Gleann Ùig Glenborrodale / Gleann Borrodail Invermoidart Lonbuie Dalnavert Gairlochy / Gearr Lochaidh Struy Alltsigh South Kessock Westhill Achduchil Drimnin / Na Druimeanan Clachaig Torcastle Lynwilg Feabuie Back of Keppoch / Cùl na Ceapaich Tomich Torness Gergask Duisky / Dubh Uisge Fersit / Fersaid Galmisdale Mingarrypark / Min Ghearraidh Inverie Glenmore Lochardil Bunacaimb / Bun na Caim Muirshearlich Cruach nam Meann Invergarry Bunchrew Inverdruie Fasgadal / Fascadale Achaphubuil Cragganvallie Balmore Easter Aberchalder Bunloit Cuil Auchnahillin Meikle Phoineas Cullachie Upper Auchintore Kilmorack Gorteneorn Crathie Glensanda Ardery Portnaluchaig Easter Mandally Acarsaid Kilchoan New Cannich Fort George Moss / A' Mhointeach Beauly Bridgend Foyers Kentra / Ceann Tragha Corpach / A'Chorpaich Abriachan Boat of Garten Dalelia / Dail an Leigh Kincraig Newtown Easterton East Croachy Wester Mandally Inshes Morar Polloch Nethy Bridge Lochyside / Taobh Lochaidh Dalwhinnie Ceann Loch Aileart / Lochailort Langal Anagach Drumchardine Camasnacroise Slochd Grantown-on-Spey Wester Balblair Breakachy A' Chill Blackfold Cantraywood West Laroch Ballachulish Swordland Druimindarroch Kinlocheil Clachnaharry Shielfoot / Bun Abhainn Seileach Port Mòr Easter Muckovie Glencoe Highbridge Kinlochmore Dhuhallow Kinveachy Lochanhully Bohenie Lyne of Gorthleck Clunes Sandaig South Ballachulish Avielochan Bogroy Kilmichael Bothan Nan Creag Newton Easter Boleskine Broallan Cleadale Wester Laggan Caolasnacon Insh Torgormack Stratherrick Aviemore Drumindorsair Onich North Ballachulish Sanna Blarmachfoldach Kilmonivaig Deishar Tormore Bunavullin / Bun a' Mhuilinn Scorguie Roshven Portuairk Glen Moriston Meoble Culreach Dalfaber Culcabock Kinloch Hourn Achluachrach Aberchalder Alltour Cannich Brunery Clune Kinlochleven Broomhill Levishie Ockle Alisary Bracorina Whitebridge Kirkhill Claggan Inverfarigaig Tarbet / An Tairbeart Newtonhill Drumuillie Laggan Kinloch Laggan Hughton Ness-side Inverness / Inbhir Nis Gorthleck Kingairloch / Ceann Gheàrr Loch Camerory Glenancross Anaheilt Cradlehall Findhornbridge Druimarbin Druim an Teampuill Moy Hall Strontian / Sron an t-Sithein Fort William / An Gearasdan Arisaig / Àrasaig Ormsaigmore Westerton Easter Milton Achnacarry Dalchreichart Citadel Inverailort Scottas Newlands of Culloden Portclair Tulloch Glenfinnan / Gleann Fhionnainn Alturlie Killianan Faichem Ardersier Ruisaurie Milton Newtonmore Bunree Moy Raigbeg Kilfinnan Upper Drummond Lewiston Achnahannet Strone Smirisary Kirkton Tolvah Easter Clunes Camusnagaul Lentran Culloden Dalnabreck / Dail nam Breac Camault Muir Inchlaggan Achadh nan Darach Tulloch Fort Augustus Inchree Croy Eskadale Ardshealach Sliemore Haugh Buntait Ardmolich Ardendrain Englishton Muir Viewhill Lagganlia Garrygualach Lettermorar Fiunary Dunlichity Ruthven Inverguseran Fassfern / An Fasadh Feàrna Cantray Woodside of Culloden Dava Achnaconeran East Laroch Craggan Dochgarroch Ballifeary Beoraidbeg Scotstown Claggan Arivegaig / Airigh Bheagaig Farley Duror Purlie Lodge Cromdale Kinloid / Ceann an Leothaid Dores