Local Council and Party Political Marketing in Fawkham Green

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Local Council Advertising in Fawkham Green

Our independent teams work with local councils to promote local services or initiatives (using a variety of marketing and advertising techniques) to communicate with residents about issues, as well as political parties who want to get their messages out to potential voters on either a national or local level. 

Both options are very different from standard advertising in commercial niches, as rules and regulations need to be strictly followed. Also, the messaging is often more informational than "selly". As both local council and party political issues matter to all, there is often not a set "target market” as such; everyone is of interest. In light of this, we often recommend strong local campaigns with high-visibility and visual advertising techniques.

If you are looking to promote your council’s work, political party, or local council issues, please contact us today. We can confidentially discuss a variety of options to suit your needs and budget.

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What is Political and Local Council Advertising?

It is basically informing the general public, with factual information news and views, from either a council or political party. 

Both of these types of communication tend to be to the point and mass market, it is often the duty of a council to inform residents of what is going on, new initiatives and concerns, whilst a political party often want to get their message out to everyone who represents a potential voter and supporter of their party. 

Local councils are often governed by tight advertising budgets whilst restrictions are placed on what a political party can spend; this means a wide range of options are used, but often more cost-effective and older methods are still favoured, as they are proven and have worked before, such as print media, door drops, outdoor and vehicle advertising

Which Platforms Work Best for Local Authority and Political Marketing in DA3 8?

For local council, local authority and party political marketing we tend to suggest strong local campaigns which focus on high-footfall areas.

This means that your message will get seen by lots of people and also importantly a wide range of people. We tend to, therefore, favour outdoor marketing options for this including 48 sheets, 96 sheets, digital screens, train station advertising and various 4 and 6 sheets campaigns.

Below we highlight some options we would suggest for political marketing messages. If you are interested in looking into these get in contact with one of our friendly team today who can send over more information or free quotes:

  • Billboards - billboards are brilliant at getting your individual message out there. Typically, we tend to suggest 48 sheets (these are the very large posters you tend to see at roadsides) as they offer high visibility and good value for money. We can also look at 96 sheets which are even bigger. This type of large billboard advertising works very well as you can combine images and text, as well as get your poster into targeted high-footfall areas. You can select certain locations; popular ones tend to include shopping centres, roadsides, train stations and car parks. However, each town or city tend to have bespoke sites which are of key interest, if this is the case let us know specifically which site you would like and we will do the best to attain this for you. These poster sites tend to be hired out on 2 weeks minimum time period. If they are digital advertising billboards, sometimes shorter runs can be accommodated.

  • Print media - as well as the large 48 sheets mentioned above, there are lots of other smaller poster options which work very successfully for council and political marketing. The most common types of these large-format posters are known as 4 and 6 sheets. These are large posters often seen in train stations, bus stations, train platforms, toilets in bars/clubs/cinemas and bus stops. There are lots of options to consider and you can often target personal demographics as well. Often this type of advertising works very successfully as you can also buy lots of these sites in certain areas/town centres, so everywhere people turn they are seeing your message clearly. 

  • Newspaper Adverts- newspaper ads are old-fashioned, proven and still work brilliantly in local council advertising campaigns. Particularly popular with an older demographic, newspaper and press advertising is a great way to get your key messages out there. Often in these ads, you will be able to say more than you can on a poster. You can, therefore, outline plans, ambitions or your ideas in more detail so that the general public can learn more about you. We often suggest newspaper advertising to supplement outdoor options for both local council and party political marketing campaigns. 

  • Leaflets - again, leaflets are an old-fashioned but highly successful way to get your message out there - they are another form of print media. Leaflets can be printed in various sizes and can give lots of specific information about plans and policies. Printing in bulk saves a lot of money and turnaround times are very quick. They are particularly effective as they allow local residents to digest information at their own leisure and when convenient. You can obviously be very detailed about your plans and proposals.  

  • Social media - a very effective way to reach a mass audience quickly, posting and boosting through social media can help you target certain locations should a council need to get a message out quickly and effectively. 

What Are The Costs for Political Advertising?

There is obviously no set costs when it comes to political or council based advertising and marketing. Obviously, advertising in this area is rightly strictly governed and often budgets are below those of businesses operating in the commercial sector. Costs are dependent on what a party or council want to spend but often it is options such as outdoor, vehicle, print, social media and newspaper which are the most popular.

Particularly with political marketing, most of the main parties will naturally have editorial coverage and interviews on TV and radio stations, so they garner coverage in those mediums in that way. 

If you would like more information or council or political marketing options, please drop us a message today and one of the team will outline some options based on your budget and location. 

Contact Us

If you are a local council, local authority or political party in Fawkham Green looking for help in booking selected media for your campaigns, get in contact today, and we will put together a list of suggestions based on your needs.

Alternatively, if you know what you are looking for we can book outdoor, press ads, radio and more, at the best prices all over the UK.

Other locations available for local council and party political marketing
Lower Walmer Highgate Offham Rodmersham Coppins Corner Leigh South Darenth Chart Hill Peckham Bush Teynham Basted Beaver Horns Cross Lords Wood Milton Brook Street Westbere Grove Swanton Worms Hill Pested Folly Town Kennington Lees Singlewell Radfield Moon's Green Cooper Street Brandfold Higham Five Wents Robhurst Throwley Forstal Foord Lunsford West Street Denstroude Wilmington Hartley Hill Kippington Upper Goldstone Chestnut Street Northfleet Church Street Stone Cross Kit's Coty Bulleign Cooper's Corner Kearsney Royal Tunbridge Wells West Cliffe Cage Green Goat Lees Graveney Finberry Cheeseman's Green Wyebanks Preston Biddenden Green Farthingloe Round Street Etchinghill Morehall Haffenden Quarter Dean Street Bearsted Coursehorn Hartlip Hill Hoo St Werburgh Allington Fleet-Downs Pluckley Thorne Bitchet Green Painter's Forstal Warehorne Hoath West Kingsdown Cliffe Woodchurch Coomb Hill East Street Sissinghurst Shalmsford Street Cliffe Woods Tong Green North Street Little Betteshanger 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Saltwood Upchurch St Ann's Green Chalksole Cuxton Hazel Street Rainham Cranbrooke Common Linton River Potter's Forstal Hogben's Hill Rabbit's Cross Clapham Hill Carter's Hill Charing Bishopsbourne Cowden Warmlake North Elham Chillmill Pizien Well North Lyminge Bateman Corner Clap Hill Knockhall Wilgate Green Three Chimneys Chestfield Bough Beech Chilton Horseshoe Green Stowting Common Peening Quarter Camden Hill Mill Street Woolage Green Barrow Hill Boughton under Blean Tylden Marshborough Frittenden Hoaden Westenhanger Wierton Roseacre Bullingstone Durlock Upper Fant Lydd-on-Sea Wheelbarrow Town Monkton Broad Street Greet Burham Court Hartley Dungate Waterham Ware Street Key's Green Brabourne Lees Four Throws Gadshill Troy Town Tyler Hill Lower Hardres Whitstable Underling Green Fig Street Darland Worten Mersham Moorstock Brasted Chart Statenborough Bobbing Ide Hill Pittswood Barham Twenties Stocker's Head Sandway Grange Lenham Pegwell Guilton Knave's Ash Daniel's Water Honey Hill Crabble North Halling Buckland Valley Leysdown-on-Sea East End Bossington Lamberden Horselees Wingmore Snave Kempe's Corner Lower Hartlip Longfield Hill Woolage Village Hildenborough Heaverham Kingsnorth Napchester Bogle Swift's Green Bicknor Stone Cross Hook Green Barming Heath Shatterling Ford Withersdane Dymchurch Rowling Stubb's Cross Cooling Street New Town Hextable Halfway Street Elham Hunters Forstal The Forstal Satmar Woodside Green Breach New Romney Peene Snipeshill St Dunstan's Stockland Green New Town Pluckley Lower Cox Street Park Wood Swanton Street Finglesham Yardhurst Twydall Upper Halling Grubb Street Branbridges Each End Broomhill Chambers' Green Gushmere Perry Halfway Houses Church Street Upper Ifield Elvington Lower Bush Staplestreet Knockmill St George's Square Lower Stoke Tovil South Ashford Studd Hill Childsbridge Kings Farm Birling Iwade Egerton North Street Eastling Kilndown Aylesford St Radigund's London Beach Chattenden Lower Luddesdown Shirkoak Upper Upnor 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Yelsted Leadingcross Green St John's Bexon Chainhurst Sole Street Lower Eythorne Weller's Town Pembury Dunn Street Boughton Monchelsea Exted West Yoke Penshurst Loose St Michaels Potman's Heath Bekesbourne Hill St Stephen's New Ash Green Meopham Station Ware Kennington Seed Golden Green Bredhurst Aylesham Way Church Whitfield Standen Thurnham Charing Heath Ruckinge Neames Forstal Swanley Lett's Green Studdal Reading Street Hadlow Cranbrook Swattenden Boughton Lees Capel-le-Ferne Nethercourt Merryman's Hill East Studdal Tunbridge Hill Bidborough Sherwood Park Cobham Dargate Common Glassenbury Westwell Leacon Lilyvale Marine Town Long Reach Hearnden Green Folkestone West Street Sandown Park Cold Harbour Great Buckland Frogholt Hungershall Park Walderslade Garlinge Green Chartham Yalding Mereworth Isle of Wight Dungeness Mundy Bois Bredgar Barden Park Snoll Hatch Fletcher's Green Walter's Green Higham Wood Burrswood Bladbean Street End Westwood Sheldwich Sheldwich Lees Sandhurst Cross 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Hartley Upper Eythorne Brenzett Green Acrise High Halstow Woodnesborough Burmarsh Crundale Flete Hammill Under the Wood Little Chart Forstal Meopham Green Scrapsgate East Malling Heath Smeeth Wigmore Copton Sixmile Lyminge Sturry Woolpack Corner Fenn Street Boughton Corner Bowmans Stone Hill Brissenden Green Cellarhill Newenden Upper Hardres Court Smarden Oversland Ightham Leybourne Snodland Broomfield Henhurst Postling Green Stocks Green Ightham Common Lynsted Hook Green Herne Common Hever Harman's Corner Great Stonar Ickham Bessels Green Flishinghurst Crossways Twitham Tubslake Grove Park South Tankerton Goathurst Common Murston Conyer Kemsley Street Smallbridge Chalkwell Blue Town Chartham Hatch Hale Marley Broad Tenterden Timberden Bottom Sevenscore Stowting New Street Chitty Hartlip Wrotham Heath Broadstairs Nettlestead Green Capel Cross Chiddingstone Perrywood Stowting Court Herne Pound Golford Mockbeggar Stone Shoreham Eythorne Chalk Winchet Hill Kingsnorth Upstreet Betsham Hawley Eddington Bekesbourne Richborough Port Boughton Street Standen Street Livesey Street Collier Street St Augustine's Coldharbour Four Elms Hill Top Ospringe Troy Town Pratling Street Elvington Sandhurst Bethersden Palmstead Walmer Brookland Pearson's Green The Valley Leeds Darenth Charcott Slutshole Minster Gill's Green Barrow Green Styants Bottom Orlestone Langley Chartway Street Potten Street Greatstone-on-Sea Westgate-on-Sea Hollow Street Arpinge Bliby Farthing Green St Nicholas at Wade Clarendon Rolvenden Uplees Maltman's Hill Canterbury Starvecrow West End Deal Crit Hall Market Heath Marlpit Goodnestone Court-at-Street Shipbourne Hawkinge Sly Corner Capstone Longfield Well Street South Green Scotland Hills Egerton Forstal Christian Fields Nash Chart Corner The Quarter Southfleet Park Side Underriver Ho Chillenden Colliers' Green Wickhambreaux Mud Row Pett Bottom Acton Tutt Hill Hawkenbury Sibertswold Middle Stoke St Margarets Stone Corner Lamberhurst Dunn Street Hook Green Hersden Sharnal Street Broomhill Bank Barnes Street Labour-in-vain Salmans Dumpton Poundsbridge Tankerton East Hill Botolph's Bridge The Stocks Willesborough Brookfield Pye Corner Addlestead Seacox Heath Bedgebury Cross Hythe Eynsford Lower Island Lower Herne Godmersham Swanscombe Mowshurst Newland Green Ringwould Greenhill Weddington Preston Gore Street Ringlestone Cold Harbour Shelvingford Pootings Goose Green Longford North Foreland Whiteacre Silver Street Larkfield Greatness Fordwich Appledore Northdown Windmill Hill Hastingleigh Ashbank Meresborough Curteis' Corner Waltham Nelson Park Ringlestone Sheerness South Willesborough Tenterden Petham Church Hougham Selgrove Felderland Brompton Deerton Street Breach Great Cheveney West Court Palmer's Green Riverhead Sevenoaks Common Yewtree Cross Oare Broad Street Broomfield Whitfield Newchurch Ham Green New Pound Shorne Ridgeway Summerfield Newington Radfall Ramslye Cheriton Goodnestone Old Cryals Hothfield Milstead Singleton Challock Cop Street East Farleigh Elms Vale Five Oak Green Faversham Lakes Sandling Wilsley Green Plumford Fawkham Green Hall's Green Riverview Park Sutton Valence Bilsington Denny Bottom Durlock Farleigh Green Wingham Temple Ewell East Malling Edenbridge Green Hill Sutton Scarborough West End Hacklinge Lodge Lees Marlpit Hill Weavering Street Hollybushes Ivychurch Maxted Street Strood The Leacon The Brents New Barn Gravel Castle Molash Swingfield Street Heath Side Newbarn Elmstone Haine Chiddingstone Causeway Mystole Wayfield Wootton Froghole Stodmarsh Langley Heath Elmsted Gain Hill Acol Tuesnoad East Peckham