Local Council and Party Political Marketing in Thurnby Lodge

Get in touch

Local Council Advertising in Thurnby Lodge

Our independent teams work with local councils to promote local services or initiatives (using a variety of marketing and advertising techniques) to communicate with residents about issues, as well as political parties who want to get their messages out to potential voters on either a national or local level. 

Both options are very different from standard advertising in commercial niches, as rules and regulations need to be strictly followed. Also, the messaging is often more informational than "selly". As both local council and party political issues matter to all, there is often not a set "target market” as such; everyone is of interest. In light of this, we often recommend strong local campaigns with high-visibility and visual advertising techniques.

If you are looking to promote your council’s work, political party, or local council issues, please contact us today. We can confidentially discuss a variety of options to suit your needs and budget.

Enquire Now

What is Political and Local Council Advertising?

It is basically informing the general public, with factual information news and views, from either a council or political party. 

Both of these types of communication tend to be to the point and mass market, it is often the duty of a council to inform residents of what is going on, new initiatives and concerns, whilst a political party often want to get their message out to everyone who represents a potential voter and supporter of their party. 

Local councils are often governed by tight advertising budgets whilst restrictions are placed on what a political party can spend; this means a wide range of options are used, but often more cost-effective and older methods are still favoured, as they are proven and have worked before, such as print media, door drops, outdoor and vehicle advertising

Which Platforms Work Best for Local Authority and Political Marketing in LE5 2?

For local council, local authority and party political marketing we tend to suggest strong local campaigns which focus on high-footfall areas.

This means that your message will get seen by lots of people and also importantly a wide range of people. We tend to, therefore, favour outdoor marketing options for this including 48 sheets, 96 sheets, digital screens, train station advertising and various 4 and 6 sheets campaigns.

Below we highlight some options we would suggest for political marketing messages. If you are interested in looking into these get in contact with one of our friendly team today who can send over more information or free quotes:

  • Billboards - billboards are brilliant at getting your individual message out there. Typically, we tend to suggest 48 sheets (these are the very large posters you tend to see at roadsides) as they offer high visibility and good value for money. We can also look at 96 sheets which are even bigger. This type of large billboard advertising works very well as you can combine images and text, as well as get your poster into targeted high-footfall areas. You can select certain locations; popular ones tend to include shopping centres, roadsides, train stations and car parks. However, each town or city tend to have bespoke sites which are of key interest, if this is the case let us know specifically which site you would like and we will do the best to attain this for you. These poster sites tend to be hired out on 2 weeks minimum time period. If they are digital advertising billboards, sometimes shorter runs can be accommodated.

  • Print media - as well as the large 48 sheets mentioned above, there are lots of other smaller poster options which work very successfully for council and political marketing. The most common types of these large-format posters are known as 4 and 6 sheets. These are large posters often seen in train stations, bus stations, train platforms, toilets in bars/clubs/cinemas and bus stops. There are lots of options to consider and you can often target personal demographics as well. Often this type of advertising works very successfully as you can also buy lots of these sites in certain areas/town centres, so everywhere people turn they are seeing your message clearly. 

  • Newspaper Adverts - newspaper ads are old-fashioned, proven and still work brilliantly in local council advertising campaigns. Particularly popular with an older demographic, newspaper and press advertising is a great way to get your key messages out there. Often in these ads, you will be able to say more than you can on a poster. You can, therefore, outline plans, ambitions or your ideas in more detail so that the general public can learn more about you. We often suggest newspaper advertising to supplement outdoor options for both local council and party political marketing campaigns. 

  • Leaflets - again, leaflets are an old-fashioned but highly successful way to get your message out there - they are another form of print media. Leaflets can be printed in various sizes and can give lots of specific information about plans and policies. Printing in bulk saves a lot of money and turnaround times are very quick. They are particularly effective as they allow local residents to digest information at their own leisure and when convenient. You can obviously be very detailed about your plans and proposals.  

  • Social media - a very effective way to reach a mass audience quickly, posting and boosting through social media can help you target certain locations should a council need to get a message out quickly and effectively. 

What Are The Costs for Political Advertising?

There is obviously no set costs when it comes to political or council based advertising and marketing. Obviously, advertising in this area is rightly strictly governed and often budgets are below those of businesses operating in the commercial sector. Costs are dependent on what a party or council want to spend but often it is options such as outdoor, vehicle, print, social media and newspaper which are the most popular.

Particularly with political marketing, most of the main parties will naturally have editorial coverage and interviews on TV and radio stations, so they garner coverage in those mediums in that way. 

If you would like more information or council or political marketing options, please drop us a message today and one of the team will outline some options based on your budget and location. 

Contact Us

If you are a local council, local authority or political party in Thurnby Lodge looking for help in booking selected media for your campaigns, get in contact today, and we will put together a list of suggestions based on your needs.

Alternatively, if you know what you are looking for we can book outdoor, press ads, radio and more, at the best prices all over the UK.

We cover Thurnby Lodge (Leicestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for local council and party political marketing
Gartree Battram Rolleston Great Easton Odstone Shoby Braunstone Frith Peckleton Upper Bruntingthorpe Little Stretton Belcher's Bar Loughborough Spring Cottage High Cross Catthorpe Appleby Parva Broughton Lodges Brascote Hinckley Thurmaston Ibstock Fenny Drayton Buckminster Lount Farm Town Coleorton Snibston Thorpe Acre Newtown Unthank Cotesbach Aylestone Park Holwell Sutton in the Elms Field Head Kirby Fields Kibworth Harcourt Foxton Oakthorpe Nailstone Groby Stonesby Stoneygate Ashby Woulds Pinwall Albert Village Harston Higham on the Hill Kirkby Mallory West Knighton Swithland Potter Hill Dishley New Swannington Ragdale Lowesby Knaptoft King Street Buildings Keyham Sharnford Newbold Newtown Linford Ratby Bescaby Norton-Juxta-Twycross Stoney Stanton Acresford Noseley Wigston Magna Lutterworth Medbourne Ringing Hill Boundary Eyres Monsell Cavendish Bridge Muston Great Glen Anstey Barrow upon Soar Outwoods Harby South Knighton Barsby Fleckney Burrough on the Hill Gelsmoor Humberstone Garden Frog Island Witherley South Wigston Rushey Mead Gaulby Frolesworth Tugby Knighton Fields Rothley Long Clawson New Found Pool Peckleton Common Barlestone Stanton under Bardon Peatling Parva Peggs Green Beaumont Leys Sulby Claybrooke Parva Cold Overton Tur Langton Knipton Eaton Kirby Bellars Market Bosworth The Crescent Newbold Verdon Ab Kettleby Bardon Hungarton Queniborough Dadlington Glooston Knighton Newbold Mowmacre Hill Thurcaston Mountsorrel Wymondham Tilton on the Hill Willoughby Waterleys West Langton Blaby Belvoir Greenhill Aston Flamville Asfordby Hill Arnesby The Valley Shangton Long Whatton Thurnby Leicester Forest East Sibson Bushby Staunton Harold Little Dalby Hallaton Church Yard Thringstone Marefield Beeby Edmondthorpe Stathern Bilstone Coleorton Moor Woodhouse Eaves Market Harborough New Parks Wycomb Osbaston Hollow Cranoe Wyfordby Three Gates Easthorpe Glenfield Carlton Curlieu Western Park Oadby Ratcliffe Culey Launde Abbey Whetstone Bottesford Evington Gilmorton Prestwold Woodhouse Welham Burton Overy Barkby Thorpe Melton Mowbray Church Town Hollycroft Primethorpe Stoke Golding Wigston Harcourt Freeby John O'Gaunt Carlton Ashby Magna Cold Newton Newton Burgoland Rotherby Moira Oaks in Charnwood Saxelbye Hugglescote Kirby Muxloe Saltby Stoughton Sproxton Osgathorpe Barkby Burbage Laughton Waltham on the Wolds Snarestone Hemington Nevill Holt Ravenstone Twyford Ullesthorpe Skeffington Smeeton Westerby Lubenham Cotes Scraptoft Atterton Southfields Barton in the Beans Goadby Ashby Folville Aylestone Humberstone Stretton en le Field Gaddesby Packington Clarendon Park Lockington Cadeby Ratcliffe on the Wreake Birstall South Croxton Drayton Spinney Hills Upper End Potters Marston Orton-on-the-Hill Great Bowden Shepshed Hoton Cossington Leesthorpe Saxby Six Hills Kibworth Beauchamp Copt Oak Scalford Claybrooke Magna Wigston Parva Wellsborough Pickwell Merry Lees Syston Illston on the Hill Stonton Wyville Bitteswell Keythorpe Withcote Church Langton Blaston Crown Hills Donington le Heath Huncote Wanlip Thurlaston Leicester Woodthorpe Botcheston The Brand Care Village Thorpe Langton Goadby Marwood Croxton Kerrial Westcotes Walton Owston Shawell Kilby Mowsley Misterton Castle Donington Frisby on the Wreake Bringhurst Theddingworth Narborough Swinford Tonge Coalville East Goscote Diseworth Cosby Halstead Knossington Twycross Donisthorpe Plungar Wigston Normanton Turville Asfordby Thurnby Lodge Sewstern Ashby Parva Thrussington Black Friars Sketchley Old Village Bagworth Eastwell Kegworth Allexton Hose Walton on the Wolds Glen Parva Shelthorpe Nether End Stockerston Countesthorpe Barkestone-le-Vale Hoby Ashby-de-la-Zouch Upton Bufton Branston Gumley Swepstone Far Coton Dunton Bassett Nether Hall Burton Lazars Hoton Hills Desford Breedon on the Hill East Norton Wymeswold Somerby Congerstone Shearsby Newbold Heath Thorpe Arnold North Evington Hunt's Lane Brentingby Leire Broughton Astley Sileby Billesdon Peatling Magna Nanpantan Elmesthorpe Wykin Sinope Sutton Cheney Heather Croft Griffydam Sapcote King's Norton Normanton Cropston Rowley Fields Old Dalby Smockington Normanton le Heath Osbaston Hathern Quorndon Sheepy Magna Thornton Highfields Bruntingthorpe Stapleton Measham Worthington Saddington Coston Sketchley Isley Walton Welby Seagrave Thorpe Satchville Chilcote Shellbrook Belton Sheepy Parva Husbands Bosworth Shackerstone North Kilworth Boothorpe Chadwell Grimston Rearsby Newton Harcourt Little Twycross Rothley Plain Barwell Wistow Slawston Burton on the Wolds Agar Nook Garthorpe Stapleford Queensway Old Dalby Houghton on the Hill Walcote Appleby Magna Fosse Park Nether Broughton Wartnaby Shenton Little Bowden Woolrooms Bondman Hays Great Dalby Kimcote Brooksby Blackfordby Enderby Braunstone Town South Kilworth Norris Hill Earl Shilton Leicester Forest West Kilby Bridge Loddington Foston Horninghold Redmile Whitwick Ellistown East Langton Swannington Belgrave Wilson Littlethorpe Great Stretton Markfield Old Ingarsby Frisby