Local Council and Party Political Marketing in Middle Harling

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Local Council Advertising in Middle Harling

Our independent teams work with local councils to promote local services or initiatives (using a variety of marketing and advertising techniques) to communicate with residents about issues, as well as political parties who want to get their messages out to potential voters on either a national or local level. 

Both options are very different from standard advertising in commercial niches, as rules and regulations need to be strictly followed. Also, the messaging is often more informational than "selly". As both local council and party political issues matter to all, there is often not a set "target market” as such; everyone is of interest. In light of this, we often recommend strong local campaigns with high-visibility and visual advertising techniques.

If you are looking to promote your council’s work, political party, or local council issues, please contact us today. We can confidentially discuss a variety of options to suit your needs and budget.

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What is Political and Local Council Advertising?

It is basically informing the general public, with factual information news and views, from either a council or political party. 

Both of these types of communication tend to be to the point and mass market, it is often the duty of a council to inform residents of what is going on, new initiatives and concerns, whilst a political party often want to get their message out to everyone who represents a potential voter and supporter of their party. 

Local councils are often governed by tight advertising budgets whilst restrictions are placed on what a political party can spend; this means a wide range of options are used, but often more cost-effective and older methods are still favoured, as they are proven and have worked before, such as print media, door drops, outdoor and vehicle advertising

Which Platforms Work Best for Local Authority and Political Marketing in NR16 2?

For local council, local authority and party political marketing we tend to suggest strong local campaigns which focus on high-footfall areas.

This means that your message will get seen by lots of people and also importantly a wide range of people. We tend to, therefore, favour outdoor marketing options for this including 48 sheets, 96 sheets, digital screens, train station advertising and various 4 and 6 sheets campaigns.

Below we highlight some options we would suggest for political marketing messages. If you are interested in looking into these get in contact with one of our friendly team today who can send over more information or free quotes:

  • Billboards - billboards are brilliant at getting your individual message out there. Typically, we tend to suggest 48 sheets (these are the very large posters you tend to see at roadsides) as they offer high visibility and good value for money. We can also look at 96 sheets which are even bigger. This type of large billboard advertising works very well as you can combine images and text, as well as get your poster into targeted high-footfall areas. You can select certain locations; popular ones tend to include shopping centres, roadsides, train stations and car parks. However, each town or city tend to have bespoke sites which are of key interest, if this is the case let us know specifically which site you would like and we will do the best to attain this for you. These poster sites tend to be hired out on 2 weeks minimum time period. If they are digital advertising billboards, sometimes shorter runs can be accommodated.

  • Print media - as well as the large 48 sheets mentioned above, there are lots of other smaller poster options which work very successfully for council and political marketing. The most common types of these large-format posters are known as 4 and 6 sheets. These are large posters often seen in train stations, bus stations, train platforms, toilets in bars/clubs/cinemas and bus stops. There are lots of options to consider and you can often target personal demographics as well. Often this type of advertising works very successfully as you can also buy lots of these sites in certain areas/town centres, so everywhere people turn they are seeing your message clearly. 

  • Newspaper Adverts - newspaper ads are old-fashioned, proven and still work brilliantly in local council advertising campaigns. Particularly popular with an older demographic, newspaper and press advertising is a great way to get your key messages out there. Often in these ads, you will be able to say more than you can on a poster. You can, therefore, outline plans, ambitions or your ideas in more detail so that the general public can learn more about you. We often suggest newspaper advertising to supplement outdoor options for both local council and party political marketing campaigns. 

  • Leaflets - again, leaflets are an old-fashioned but highly successful way to get your message out there - they are another form of print media. Leaflets can be printed in various sizes and can give lots of specific information about plans and policies. Printing in bulk saves a lot of money and turnaround times are very quick. They are particularly effective as they allow local residents to digest information at their own leisure and when convenient. You can obviously be very detailed about your plans and proposals.  

  • Social media - a very effective way to reach a mass audience quickly, posting and boosting through social media can help you target certain locations should a council need to get a message out quickly and effectively. 

What Are The Costs for Political Advertising?

There is obviously no set costs when it comes to political or council based advertising and marketing. Obviously, advertising in this area is rightly strictly governed and often budgets are below those of businesses operating in the commercial sector. Costs are dependent on what a party or council want to spend but often it is options such as outdoor, vehicle, print, social media and newspaper which are the most popular.

Particularly with political marketing, most of the main parties will naturally have editorial coverage and interviews on TV and radio stations, so they garner coverage in those mediums in that way. 

If you would like more information or council or political marketing options, please drop us a message today and one of the team will outline some options based on your budget and location. 

Contact Us

If you are a local council, local authority or political party in Middle Harling looking for help in booking selected media for your campaigns, get in contact today, and we will put together a list of suggestions based on your needs.

Alternatively, if you know what you are looking for we can book outdoor, press ads, radio and more, at the best prices all over the UK.

We cover Middle Harling (Norfolk)

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Pockthorpe Caistor St Edmund Bexfield Melton Constable Burlingham Green Shepherds' Gate Cockley Cley Knapton Hellington Upwell Great Melton Felthorpe Honing Thurton Drymere Stoke Ferry Tivetshall St Margaret New Buckenham Little Walsingham Tyby Beeston Little Plumstead St Olaves Whitwell Street North Wootton Metton Suton Craymere Beck Boyces Bridge Lower Stow Bedon Norwich Scole Common Narborough Panxworth Beeston St Lawrence Garvestone The Lings Hengrave Welborne Brandiston East Barsham Hoveton Ingham Corner The Banks Old Brigg Foundry Corner Deopham Stalland Deopham Green Colton Halvergate Fengate Hockering Heath Crimplesham Setchey Clippesby Lordsbridge Hackford Sustead Aslacton Sedgeford Pudding Norton Redcastle Furze Deopham Framingham Pigot Longham Hainford Lundy Green Sharrington Darrow Green Pedham Toftwood Baconsthorpe Necton Suffield Park Woodgate Tilney cum Islington Trunch Whitlingham Dam Green Dereham Briggate Crostwight Upper Brandon Parva Waterloo Pottergate Street 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Alburgh Wood Norton Ranworth Swardeston Red Pits Eccles on Sea High Common Cranwich Little Ellingham Tittleshall Fersfield West Runton Weston Longville Little Hale South Runcton Boyland Common Frost Row Cobbler's Green Bacton Barton Bendish Coltishall Aylsham West Beckham Wilney Green Ditchingham Salthouse Reymerston Waterloo East Lexham Tatterford Thorpe Market Cordwell Thuxton Thurlton Highoak Guestwick Fiddler's Green Quidenham Tasburgh The Drove Fritton Leziate Great Plumstead Belaugh Hargate Hempstead Stubbs Green Wretton Bodney Newtown Lower Street Ingham Thurgarton Ickburgh Fundenhall Street Arminghall Richmond Hill Itteringham Bustard's Green Hardingham Long Stratton Stalland Common Lower East Carleton New Holkham Tharston Upgate Street Stalham Green New Sprowston Thompson Hilgay Wereham Danemoor Green Foulsham Crownthorpe Colney Roudham Gasthorpe Bunwell Hill Shouldham Wereham Row Bunwell Bircham Tofts Norton Corner Pennygate South Walsham Hanworth Filby Belton Morley St 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Horsey Corner Upper Sheringham Woodrising Low Street Banningham Clippings Green Copy's Green Tyegate Green Bush Green Croxton Mill Common Mundesley Sidestrand Thorpe St Andrew Thorpe Marriott Wymondham South Burlingham Podmore Baconsthorpe Guestwick Green Lower Easton Witton Cess North Creake Saham Hills Buckenham West Earlham Furze Green Middleton Raveningham Cobholm Island Brock's Watering Scottow Swanton Morley Blofield Billockby West Lexham Freeland Corner Colegate End Swannington Moulton St Mary Edgefield Street Fakenham Twyford Walcott Green Winterton-on-Sea Stoke Holy Cross White Horse Common Low Common North Elmham Cantley Corner Smallworth Westgate Low Street Burgh St Peter Tunstall Wickhampton Hickling Heath North Walsham Holkham Wormegay Kirby Bedon Upgate Street Brundish Fundenhall Horsey Ivy Todd Rushall Lingwood Thorpe Row Loddon Piccadilly Corner Northacre Corpusty Bawburgh Hill Great Green Houghton St Giles Carleton Rode Bedingham Corner Bradenham Gooderstone Wellingham Stradsett Weston Green Chequers Corner Erpingham Stibbard Feltwell Meeting House Hill Sutton Harling Road Beeston Regis Hyltons Crossways Emneth Upper Street West Newton Keswick Saham Toney Burnham Overy Staithe Smallburgh Downham Manson Green Wattlefield Ashwellthorpe Great Yarmouth West Bilney Brakefield Green Haveringland Gateley Saham Waite Glandford Blakeney Marham Billingford Shingham Wiggenhall St Germans Snettisham Dunburgh West Walton The Common Claxton Aldborough Kirby Green Bowthorpe Ashby St Mary Besthorpe Easton Town Green Eaton Rise West End Elsing Fairstead Kirby Row Sheringham Crossdale Street Methwold Kettlestone Thunder Hill Alby Kidd's Moor Ridlington Street Baynard's Green New Catton Wicklewood West Dereham West Rudham St James Old Hall Street Antingham Stalham Lower Gresham Harpley Stiffkey Shepherd's Port Crane's Corner Newtown Sculthorpe Dickleburgh Runcton Bottom Nordelph Rougham Didlington Bittering Southery Gorleston-on-Sea Stokesby Bagthorpe Irstead Street Langmere Saxlingham Trowse Millgate Keswick Whinburgh Wickmere Dunton Patch Stacksford Old Buckenham Mattishall Bawburgh Pristow Green Hethel Damgate Spa Common Barney Burgh next Aylsham Little Massingham Burgh St Margaret West Raynham Rockland St Peter Stow Bedon Easthaugh Marsham Fustyweed Caudlesprings Burgh Castle Thorpe Tottington Framingham Earl Crabgate Skeyton Corner North End St John's Fen End Sparhamhill Barroway Drove Thursford Great Ryburgh Little London Poringland Lakenham Primrose Corner Broome Street Thurne Swainsthorpe Great Hautbois King Row Frenze Heartsease South Green Low Common Beckett End Thetford Bracon Ash Rockland All Saints Boughton Crostwick Breckles Tilney All Saints Scoulton Watlington Bradwell Drayton Fritton Guilt Cross Cangate Bergh Apton Sandringham Briston Hall Green Bridgham Moorgate Ashmanhaugh Hales Burnham Market Aylmerton Snetterton Redenhall Upper Guist Wolferd Green Rush Green Anmer Stratton St Michael Hassingham Letton Green Stanhoe Whittington Salle Walpole Highway Tuttington Costessey Park Northall Green Foxhole Wood Street Postwick Booton Pettywell South Raynham Gissing Runcton Holme Carbrooke Heacham Browston Green Waterden Hawes' Green Sco Ruston Little Witchingham Thornham East Runton Workhouse Common Bircham Newton Long John's Hill Lower Thurlton Dumpling Green Holly End Suton Street Lamas Titchwell Welborne Common Newgate Corner Barningham Green Sharp Street Thornage Oxborough The Grove Bengate Suffield Mautby The Arms Ditchingham Dam Oulton Street Waterheath Gimingham High Green Eaton Greensgate Blo' Norton Blackwater Great Dunham Thwaite St Mary