Local Council and Party Political Marketing in Howey / Hawy

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Local Council Advertising in Howey / Hawy

Our independent teams work with local councils to promote local services or initiatives (using a variety of marketing and advertising techniques) to communicate with residents about issues, as well as political parties who want to get their messages out to potential voters on either a national or local level. 

Both options are very different from standard advertising in commercial niches, as rules and regulations need to be strictly followed. Also, the messaging is often more informational than "selly". As both local council and party political issues matter to all, there is often not a set "target market” as such; everyone is of interest. In light of this, we often recommend strong local campaigns with high-visibility and visual advertising techniques.

If you are looking to promote your council’s work, political party, or local council issues, please contact us today. We can confidentially discuss a variety of options to suit your needs and budget.

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What is Political and Local Council Advertising?

It is basically informing the general public, with factual information news and views, from either a council or political party. 

Both of these types of communication tend to be to the point and mass market, it is often the duty of a council to inform residents of what is going on, new initiatives and concerns, whilst a political party often want to get their message out to everyone who represents a potential voter and supporter of their party. 

Local councils are often governed by tight advertising budgets whilst restrictions are placed on what a political party can spend; this means a wide range of options are used, but often more cost-effective and older methods are still favoured, as they are proven and have worked before, such as print media, door drops, outdoor and vehicle advertising

Which Platforms Work Best for Local Authority and Political Marketing in LD1 5?

For local council, local authority and party political marketing we tend to suggest strong local campaigns which focus on high-footfall areas.

This means that your message will get seen by lots of people and also importantly a wide range of people. We tend to, therefore, favour outdoor marketing options for this including 48 sheets, 96 sheets, digital screens, train station advertising and various 4 and 6 sheets campaigns.

Below we highlight some options we would suggest for political marketing messages. If you are interested in looking into these get in contact with one of our friendly team today who can send over more information or free quotes:

  • Billboards - billboards are brilliant at getting your individual message out there. Typically, we tend to suggest 48 sheets (these are the very large posters you tend to see at roadsides) as they offer high visibility and good value for money. We can also look at 96 sheets which are even bigger. This type of large billboard advertising works very well as you can combine images and text, as well as get your poster into targeted high-footfall areas. You can select certain locations; popular ones tend to include shopping centres, roadsides, train stations and car parks. However, each town or city tend to have bespoke sites which are of key interest, if this is the case let us know specifically which site you would like and we will do the best to attain this for you. These poster sites tend to be hired out on 2 weeks minimum time period. If they are digital advertising billboards, sometimes shorter runs can be accommodated.

  • Print media - as well as the large 48 sheets mentioned above, there are lots of other smaller poster options which work very successfully for council and political marketing. The most common types of these large-format posters are known as 4 and 6 sheets. These are large posters often seen in train stations, bus stations, train platforms, toilets in bars/clubs/cinemas and bus stops. There are lots of options to consider and you can often target personal demographics as well. Often this type of advertising works very successfully as you can also buy lots of these sites in certain areas/town centres, so everywhere people turn they are seeing your message clearly. 

  • Newspaper Adverts- newspaper ads are old-fashioned, proven and still work brilliantly in local council advertising campaigns. Particularly popular with an older demographic, newspaper and press advertising is a great way to get your key messages out there. Often in these ads, you will be able to say more than you can on a poster. You can, therefore, outline plans, ambitions or your ideas in more detail so that the general public can learn more about you. We often suggest newspaper advertising to supplement outdoor options for both local council and party political marketing campaigns. 

  • Leaflets - again, leaflets are an old-fashioned but highly successful way to get your message out there - they are another form of print media. Leaflets can be printed in various sizes and can give lots of specific information about plans and policies. Printing in bulk saves a lot of money and turnaround times are very quick. They are particularly effective as they allow local residents to digest information at their own leisure and when convenient. You can obviously be very detailed about your plans and proposals.  

  • Social media - a very effective way to reach a mass audience quickly, posting and boosting through social media can help you target certain locations should a council need to get a message out quickly and effectively. 

What Are The Costs for Political Advertising?

There is obviously no set costs when it comes to political or council based advertising and marketing. Obviously, advertising in this area is rightly strictly governed and often budgets are below those of businesses operating in the commercial sector. Costs are dependent on what a party or council want to spend but often it is options such as outdoor, vehicle, print, social media and newspaper which are the most popular.

Particularly with political marketing, most of the main parties will naturally have editorial coverage and interviews on TV and radio stations, so they garner coverage in those mediums in that way. 

If you would like more information or council or political marketing options, please drop us a message today and one of the team will outline some options based on your budget and location. 

Contact Us

If you are a local council, local authority or political party in Howey / Hawy looking for help in booking selected media for your campaigns, get in contact today, and we will put together a list of suggestions based on your needs.

Alternatively, if you know what you are looking for we can book outdoor, press ads, radio and more, at the best prices all over the UK.

Other locations available for local council and party political marketing
Boughrood Brest / Brest Bochrwyd Aber Pont-y-wal Llanwrthwl Welshpool / Y Trallwng Thorn Legar Llandefaelog-tre'r-graig Cefn-gorwydd Llanelwedd Beguildy / Bugeildy Hope Hendomen Dolanog Fishpools Meifod Cwm Irfon Dolley Green Frank's Bridge Pennorth Aithnen Berriew / Aberriw Talerddig Bleddfa Pont Rhyd-y-berry Old Church Stoke Llanwrtyd Wells Llaethdy Walton Ffawyddog Milebrook The Stubb Tafolwern Cae'r-Lan Weston Madoc Llywel Pontwilym Caersws Ynyswen Bryn Tanat Cemmaes Road / Glantwymyn Ffynnonau Dolau Abercegir Caerhowel Hopton Uchaf Llanidloes Crug-y-byddar Llanfechain Coedway Kinnerton Felindre Penisha Rhos Cil Old Radnor Llangadwaladr Penygelli Mochdre Abermule / Aber-miwl Llananno Llanllwchaiarn Cascob New Mills / Felin Newydd Ystradgynlais Heniarth Pont Rhydgaled Cefn Mawr Rhos-goch Little London Gladestry Haughton Commins Bryn-penarth Heol Senni Cwmwysg Alport Tai'r Bull Llansanffraid-ym-Mechain Pennant Melangell Penygarnedd Penstrowed Waen-fâch New Mills Bacheldre New Radnor / Maesyfed Llansantffraidd-ym-Mechain Llandeilo'r-Fan Trallong Battle Slough Aberbran Llansantffraed-in-Elwel Maesypandy Ciltwrch Gilwern Llanarmon Mynydd-mawr Glan-Frogan Hill / Bryngwyn Tirabad Llanrhaeadr-ym-Mochnant Bronllys Llangenny / Llangenau Plas Meredydd Knucklas / Cnwclas Llanddew Camnant Cefn Canol Nant-ddu Bwlch-y-ffridd Moel y Garth Llwynderw Pen-common Pontneddfechan Y Gribyn Llansantffraed Pant-glas Warden Monaughty Efail-rhyd Cwmcrawnon Sarn-y-bryn-caled Llangyniew Pen-isa'r-waen Pant Mawr Tregoyd Four Crosses Glaspwll Clydach Terrace Gwenddwr Waun Fach Erwood / Erwyd Crickadarn Merthyr Cynog Cathedine Llandegley Pentre Llifior Discoed Commins Coch Llanfihangel Tal-y-llyn Ffordd-las Buttington Llangammarch Wells Aberbechan Churchstoke Llanddewi'r Cwm Garth Owen Old Neuadd Glan-y-nant Llandefalle Cwmbelan Llanfyllin Derwenlas Llanbedr Crewgreen Wig Abbeycwmhir / Abaty Cwm-hir Scethrog Llansilin Llanfihangel Rhydithon Newbridge Llandyssil Cwm-bach Arddleen / Arddlin Nantmel Cwmdu Great Cellws Llandysilio Gravel New Well Cross Oak Knighton / Tref-y-Clawdd Cwm-twrch Uchaf Domgay Trefnanney Llan Glanmule Bont Dolgadfan Gungrog Glan-rhyd Brecon / Aberhonddu Llanfaredd Glyn Stepaside Bwlch Evenjobb / Einsiob Crowther's Pool Pengenffordd Pendre Pentre-llwyn-llwyd Crickhowell / Crughywel Downton Sarn Llanfihangel-yng-Ngwynfa Ponde Tirymynach Glyntawe Pen-y-cae Disserth Glasbury / Y Clas-ar-Wy Bettws Cedewain Bwlchyddar Cwmbach Llechrhyd Tregynon Rhiwlas Dolcorsllwyn Warle Gwerneirin Guilsfield / Cegidfa Llandeilo Graban Frochas Felin-Crai Cefn Wern Llanfihangel-Nant-Melan Pencraig Bwlch-y-sarnau Felindre Boughrood / Bochrwyd Varchoel Dolyronnen Llandrinio Gorof Pont Felin-y-ffrîdd Newtown Llangunllo Groes-lwyd Pont ar Hydfer Esgairgeiliog Caeralem St Harmon Cefn Coch Maesmynis Llanbister Pentre Pentre Tredomen Llanbrynmair Gwystre Treberfydd Felindre Presteigne / Llanandras Plas-rhiw-Saeson Stanner Llanwyddelan Womaston Gurnos / Y Gurnos Llanfihangel-helygen Gaufron Llanbedr Penygloddfa Llangattock / Llangatwg Tal-y-Wern Llugwy Tredustan / Tredwstan Geseilfa The Marsh Winllan Cwm-twrch Isaf Forden / Ffordun Main Glangrwyney Penegoes Dolhelfa Cae'r-bont Trelystan Upper Chapel / Capel Uchaf Pant-y-dŵr Bronydd Darowen Melin-y-ddôl Fenni-fach Aberhafesp Manafon Nantoer Pencelli Fron Heartsease Hodley Trefeglwys Pool Quay Dylife Llanbadarn Fynydd Newtown / Y Drenewydd Talachddu Dardy Burgess Lands Hundred House Llaneglwys Foel Groespluan Ynys-uchaf Caehopkin Cwm Bryngwyn Heyope Leighton / Tre'r llai Adfa Llanyre / Llanllyr Llanwddyn Burgedin Rhulen Pencommin Talybont-on-Usk Fron Brynllywarch Libanus Llanfihangel Nant Bran Tre-derwen Dolymelinau Nantserth Waen Aberedw Fishpool Llanfechan Green Lane Clyro / Cleirwy Llansantffraed-Cwmdeuddwr Trefeitha Waen Howey / Hawy Doldowlod Felinfach Defynnog Llanllugan Ffynnon Gynydd Lower Chapel Elan Village / Pentre Elan Tynyrwtra Cemmaes Garthbrengy Rhyd Heol-y-gaer Maesyrhandir Pandy-rhiw-Saeson Y Wig Ceinws Plasnewydd Gleiniant Garthmyl Sarnau Panpunton Llangurig Llyswen Llanerfyl Deuddwr Tregoyd Mill Beulah Llandefaelog Pentrefelin Tan Hinon Llanhamlach Harpton Pont Llogel Rhos-y-brithdir Llanwrtyd Brunant Cyffredyn Belan Tretower / Tretŵr Machynlleth Hopton Isaf Llwynygog Llanifyny Uplands Glanrhyd Hengoed Priddbwll Llanstephan Gaer Nant-glas Nantgwyn Sennybridge / Pontsenni Cefn Côch Llangynog Felindre Alltmawr Pentyrch Troedrhiwdalar Pont-faen Penthryn Capel-y-ffin Llanddewi Ystradenni Clatter Llandinam Llanwnog Danygrug Rhos-y-meirch Brynderwen Pant-y-ffridd Rhos Common Pentre Cilcwm Penrhos Dol-fâch Scrwgan Rhayader / Rhaeadr Gwy Llanerchydol Refail Cregrina Builth Wells / Llanfair-ym-Muallt Llangedwyn Ferley Coelbren Ceri / Kerry Michaelchurch-on-Arrow Henllan The Colony Llanywern Tyddyn Llanelieu Penygelli Forge Melinbyrhedyn The Green Pentre'r beirdd Staylittle / Penffordd-Lâs Cilmery / Cilmeri Y Fan Trewern Moelfre Llanbister Road Frochas Hyssington Glanhanog Talgarth Craig-y-nos Garn Cradoc Tylwch Newbridge-on-Wye / Y Bontnewydd-ar-Wy Appletree Dwyrhiw Dutlas Dôl-forwyn Moity Rhos Garth Llechfaen Trecastle / Trecastell Montgomery / Trefaldwyn Pentre'r-felin Penrhos Pedair-ffordd Dolfor Plâs Llwyngwern Trewythen Dolyhir Dol-y-cannau Glynbrochan Cwmgiedd Llangadfan Carnedd Trawscoed Painscastle / Castell-paen Llangors Cefn Cantref Soar Llangynidr Yardro Bwlch-y-Plain Heartsease Llanafan-fawr Broneirion Brooks Gwernafon Llanwrin Hirnant Cilcewydd Cwm-y-gaist Pentre Cwm-Llinau Moel Ddolwen Groesffordd Llanfair Caereinion Colva Fron Ynys-isaf Abergwesyn Trefnant Pentre-bach Milford Coed-yr-ynys Glascwm Crossways Llangasty-talyllyn Llanfrynach Weythel Middletown Coed-y-wlad Cwmbach Crossgates / Y Groes Wern Pilleth Three Cocks / Aberllynfi Pontrobert Hay-on-Wye / Y Gelli Gandryll Ddôl Cownwy Pen-y-bont Llanerch Emrys Cloddiau Aberyscir Pont-y-bryn-hurt Aber Rhaeadr Hurdley Llowes Snead Bwlch-y-cibau Darren Braichyfedw Bwlch 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