Local Council and Party Political Marketing in New York

Get in touch

Local Council Advertising in New York

Our independent teams work with local councils to promote local services or initiatives (using a variety of marketing and advertising techniques) to communicate with residents about issues, as well as political parties who want to get their messages out to potential voters on either a national or local level. 

Both options are very different from standard advertising in commercial niches, as rules and regulations need to be strictly followed. Also, the messaging is often more informational than "selly". As both local council and party political issues matter to all, there is often not a set "target market” as such; everyone is of interest. In light of this, we often recommend strong local campaigns with high-visibility and visual advertising techniques.

If you are looking to promote your council’s work, political party, or local council issues, please contact us today. We can confidentially discuss a variety of options to suit your needs and budget.

Enquire Now

What is Political and Local Council Advertising?

It is basically informing the general public, with factual information news and views, from either a council or political party. 

Both of these types of communication tend to be to the point and mass market, it is often the duty of a council to inform residents of what is going on, new initiatives and concerns, whilst a political party often want to get their message out to everyone who represents a potential voter and supporter of their party. 

Local councils are often governed by tight advertising budgets whilst restrictions are placed on what a political party can spend; this means a wide range of options are used, but often more cost-effective and older methods are still favoured, as they are proven and have worked before, such as print media, door drops, outdoor and vehicle advertising

Which Platforms Work Best for Local Authority and Political Marketing in S60 1?

For local council, local authority and party political marketing we tend to suggest strong local campaigns which focus on high-footfall areas.

This means that your message will get seen by lots of people and also importantly a wide range of people. We tend to, therefore, favour outdoor marketing options for this including 48 sheets, 96 sheets, digital screens, train station advertising and various 4 and 6 sheets campaigns.

Below we highlight some options we would suggest for political marketing messages. If you are interested in looking into these get in contact with one of our friendly team today who can send over more information or free quotes:

  • Billboards - billboards are brilliant at getting your individual message out there. Typically, we tend to suggest 48 sheets (these are the very large posters you tend to see at roadsides) as they offer high visibility and good value for money. We can also look at 96 sheets which are even bigger. This type of large billboard advertising works very well as you can combine images and text, as well as get your poster into targeted high-footfall areas. You can select certain locations; popular ones tend to include shopping centres, roadsides, train stations and car parks. However, each town or city tend to have bespoke sites which are of key interest, if this is the case let us know specifically which site you would like and we will do the best to attain this for you. These poster sites tend to be hired out on 2 weeks minimum time period. If they are digital advertising billboards, sometimes shorter runs can be accommodated.

  • Print media - as well as the large 48 sheets mentioned above, there are lots of other smaller poster options which work very successfully for council and political marketing. The most common types of these large-format posters are known as 4 and 6 sheets. These are large posters often seen in train stations, bus stations, train platforms, toilets in bars/clubs/cinemas and bus stops. There are lots of options to consider and you can often target personal demographics as well. Often this type of advertising works very successfully as you can also buy lots of these sites in certain areas/town centres, so everywhere people turn they are seeing your message clearly. 

  • Newspaper Adverts - newspaper ads are old-fashioned, proven and still work brilliantly in local council advertising campaigns. Particularly popular with an older demographic, newspaper and press advertising is a great way to get your key messages out there. Often in these ads, you will be able to say more than you can on a poster. You can, therefore, outline plans, ambitions or your ideas in more detail so that the general public can learn more about you. We often suggest newspaper advertising to supplement outdoor options for both local council and party political marketing campaigns. 

  • Leaflets - again, leaflets are an old-fashioned but highly successful way to get your message out there - they are another form of print media. Leaflets can be printed in various sizes and can give lots of specific information about plans and policies. Printing in bulk saves a lot of money and turnaround times are very quick. They are particularly effective as they allow local residents to digest information at their own leisure and when convenient. You can obviously be very detailed about your plans and proposals.  

  • Social media - a very effective way to reach a mass audience quickly, posting and boosting through social media can help you target certain locations should a council need to get a message out quickly and effectively. 

What Are The Costs for Political Advertising?

There is obviously no set costs when it comes to political or council based advertising and marketing. Obviously, advertising in this area is rightly strictly governed and often budgets are below those of businesses operating in the commercial sector. Costs are dependent on what a party or council want to spend but often it is options such as outdoor, vehicle, print, social media and newspaper which are the most popular.

Particularly with political marketing, most of the main parties will naturally have editorial coverage and interviews on TV and radio stations, so they garner coverage in those mediums in that way. 

If you would like more information or council or political marketing options, please drop us a message today and one of the team will outline some options based on your budget and location. 

Contact Us

If you are a local council, local authority or political party in New York looking for help in booking selected media for your campaigns, get in contact today, and we will put together a list of suggestions based on your needs.

Alternatively, if you know what you are looking for we can book outdoor, press ads, radio and more, at the best prices all over the UK.

We cover New York (South Yorkshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for local council and party political marketing
South Anston Heeley Townhead Handsworth Almholme Holme Darton Edge Mount Parkhead Grimesthorpe Hyde Park Nether Edge Skelbrooke Wood Seats Foldrings Lakeside Village Pilley New Village Smithy Moor Beighton Dropping Well Low Wincobank Rossington Elm Tree Hill Wadworth Handsworth Hill Onesacre Hollins End Arbourthorne Darnall Haigh Stockbridge Moss Shafton Two Gates Lundwood Street Bramley Wickersley Owlerton Sheffield Park Hurl Field Bradgate Summerfield Barugh Halfway Pickburn Long Line Kimberworth Wales Bar Newfield Green Branton Goole Green Darfield Tinsley Drakehouse New Edlington Pot House Sprotbrough Intake Worsbrough Clifton Intake Firth Park Worsbrough Dale Dolcliffe Common Bawtry Ughill Finkle Street Townhead Thorne High Bradfield Howbrook Lower Crabtree Brinsworth Crow Edge Hill Top Athersley South Brick Houses Micklebring Clayton Kiveton Park Toll Bar Netherthorpe Conanby Newhill Clifton Mawson Green Kine Moor Hillfoot Dalton Parva Keresforth Hill Higham Silkstone Pudding Hill Arksey Waterthorpe West End Garden Village Kexbrough Catcliffe Wadsley Hollin Busk Norton Hammer Lidget Haywood Woodthorpe Estate Lane End Stairfoot Load Brook Stone Braithwell Walkley Liberty Hill Blacker Hill Keppel's Column Norton Whitley Parkgate Hellaby Coldwell Ulley Templeborough Fourlane Ends Brampton en le Morthen Wheatley Park Windhill West Melton Greasbrough Thornseat Sothall Hallam Head Far Bank Cundy Hos King Edwards Stumperlowe Herringthorpe Marr Hermit Hill Bow Broom Low Barugh Ryecroft Jordan Maltby Four Lane End Longley Ings Brightside Elsecar Base Green Woodhouse Highgate Woodhouse Mill Kirkhouse Green Moorgate Brightholmlee Chapeltown Worsbrough Bridge Low Holdworth Norton Lees Holdworth Hanging Water Orchard Square Lea Brook Thurnscoe Lewden Lowfield Bromley Arbourthorne Estate Lindrick Dale Upper Bradway Neepsend Goldthorpe Hickleton Normanton Spring Worsbrough Village Firbeck Wingfield High Green Carcroft Common The Green Fosterhouses Gateway Plaza Broom Manvers Pismire Hill Hoylandswaine Midhopestones Dunscroft Brierholme Carr Pogmoor Ingbirchworth Grenoside Crane Moor Upper Whiston Penistone Cudworth Totley Hazlehead Longley Estate Royd Moor Rollestone Little Norton Wadsley Bridge Four Lane Ends Milton Kilnhurst Hatfield Woodhouse North Anston South Bramwith Carlecotes Low Laithes Coisley Hill Carsick Deep Pit Eastwood Ravenfield Common Aughton Fall Bank Sutton Thorpe Salvin Whirlow Knowle Top Ward Green Hampole Shiregreen Carsick Hill Brincliffe Edenthorpe Littleworth Batemoor Rostholme Netherthorpe Kirk Sandall Royd Ringinglow Little Hay Nooking Ewden Village Thrybergh New Lodge Thurcroft Totley Rise Waldershaigh Gilroyd Dodworth Green Stainton Hexthorpe Canal Side Walkley Bank Fishlake Laughton en le Morthen Gleadless Valley Dodworth Burncross Nethergate Denaby Main Woodlands East Stopes Hillsborough Attercliffe Hill Top Swaithe Wath upon Dearne Crookes Old Edlington Deepcar Morthen Scout Dike Woodlands Scawthorpe Hackenthorpe Abbeydale Park Moorhole Stacey Bank Campsall New Rossington Owlthorpe Birley Edge Fullshaw Doncaster Crookesmoor Lowedges Royston Manor Estate Blaxton New York Thorpe Hesley Old Cantley Barnby Dun Scawsby Eskholme Park Side Richmond Park Tivy Dale Askern Cawthorne Barnburgh Cundy Cross Wood Royd South Lane Storrs Pitsmoor Abbeydale Middlecliffe Highfield Nutwell Platts Common Hemsworth Dore Dalton Stocksbridge Boulder Hill Throapham Southey Green Beauchief Kimberworth Park Thurlstone Rivelin Glen Fulwood Birley Carr Fairleigh Waleswood Greenland Balby Birdwell Hill Top Dunsville Monk Bretton Barrow Horner House Harlington Ecclesfield Manor Park Dalton Magna Lower Walkley Shirecliffe Upper Crabtree Brodsworth Hooton Roberts Greystones Hill Top Hoyland Common Austerfield High Wincobank Highlane Eastfield Bracken Moor Broomfield Meadow Hall Moorends Knoll Top Upperthorpe Steel Bank Masbrough Wincobank Holmes Low Valley Waverley Stainforth Wormley Hill Warmsworth Kirk Bramwith Under Tofts Edderthorpe Wentworth Hill Top Hatfield Chase Kendray East Whitwell Millhouse Green Sharrow Rotherham Spring Vale Bradway Bank Redbrook Whinney Hill Braithwaite Low Harley Banner Cross Park Head Loxley Sharrow Vale Whiston Spittal Houses Port Mahon New Totley Brookhouse Endcliffe Edge Bolehill Trumfleet Greenhill Canklow East Dene Gildingwells Westfield Cusworth Birley Estate The Wheel Ranmoor Brierley Backmoor Jump Sheffield Lane Top Swinton Bridge Studfield Hill Green Moor High Melton Norton Woodseats Pinfold Hill Parkwood Springs Greenside Flanderwell Ravenfield Dungworth Slade Hooton Wales Hill Top Silkstone Common Hooton Levitt Abdy Normandale Holbrook Totley Brook Guilthwaite Causeway Head Carcroft Cortworth Dinnington Upper Haugh High Hoyland Sheffield Sharrow Head Jordanthorpe Cudworth Common Snowden Hill Tilts Langsett Carbrook Lower Bradway Cat Hill Castle Green Broomhill Old Town Stannington Mosborough Bentley Potter Hill Thurnscoe East Honeywell Hooton Pagnell Hall Broom Grange Lane Sandhill Mexborough Auckley Bolsterstone Thorn Hill Lings Common Rawmarsh Thurgoland Swinton Greystones Cliffe Loversall Finningley Bolton upon Dearne Wisewood Meadow Head Jordon Thorpe in Balne Woodland View Scholes Tankersley Charltonbrook Smithies Treeton Richmond Fir Vale Old Denaby Highwoods Sprotbrough Park Carter Knowle Bents Green Doncaster Common Skellow Carr Head Sunnyside Carlton Tickhill Attercliffe Worsbrough Common Meersbrook The Lings Worrall Lodge Moor Bradway Upper Hoyland Warren Northfield Loxley Bottom Armthorpe Hoyland Wheatley Hills Piccadilly Hoyle Mill Old Haywoods Mortomley Turnerwood Hoober Spink Hall Highfield Barnsley Sim Hill Instoneville Belle Green Long Sandall Meersbrook Bank Sunnyfields Hemingfield Staincross Thorpe Common Carr Bullhouse Mapplewell Low Bradfield Blackburn Woodsetts Upper Tankersley Victoria Stainborough Conisbrough Billingley Belle Vue Hayfield Green Ecklands Wigtwizzle Barnes Hall Roughbirchworth Listerdale Berry Moor Upper Midhope Wombwell Nether Green Shaftholme Higher Stubbin Bramley Lings Church Field Great Houghton Hood Hill East Herringthorpe Hatfield Owston Netherthorpe Parson Cross Park Hill Hood Green Hollow Meadows Town End Upper Cudworth Endcliffe Crescent Malinbridge Wilthorpe Smithley Little Sheffield Aston Cricket Houses Cotterhill Woods Bessacarr Broomhill Frickley Harthill Harley Wike Well End Ickles Crosspool Tapton Hill Gleadless Townend Little Houghton Brecks Gawber Laughton Common Kelham Island Hallowmoor Todwick Barugh Green Cadeby Wharncliffe Side Wheatley Dean Head Norton Wilsic Shay House Wybourn Ecclesall Low Stubbin Cantley Dodworth Bottom Higham Common Sandygate Shafton Woodside Soughley Sykehouse Herdings St Ann's Highfields Whirlow Brook Howard Hill Hangsman Hill Bridge End Cubley Richmond Hill Slay Pits Orgreave Wortley Middlewood Philadelphia Common Side Topham Shaw Lands Athersley North Fenwick Brampton Woodall Plumbley Oxspring Catshaw Stephen Hill Hardwick Harden Grimethorpe Pincheon Green Frecheville Burghwallis Dunford Bridge Bentley Rise Little Common Stubbin Den Bank Newton Nether Haugh Ardsley Oughtibridge The Manor Letwell Swallownest Maythorn Noblethorpe Measborough Dike Adwick le Street Birkendale Adwick upon Dearne Gleadless Hill Top Aldwarke Millhouses West Green Wood Willows Charnock Hall Burngreave Westfield Lydgate