Local Council and Party Political Marketing in High Spen

Get in touch

Local Council Advertising in High Spen

Our independent teams work with local councils to promote local services or initiatives (using a variety of marketing and advertising techniques) to communicate with residents about issues, as well as political parties who want to get their messages out to potential voters on either a national or local level. 

Both options are very different from standard advertising in commercial niches, as rules and regulations need to be strictly followed. Also, the messaging is often more informational than "selly". As both local council and party political issues matter to all, there is often not a set "target market” as such; everyone is of interest. In light of this, we often recommend strong local campaigns with high-visibility and visual advertising techniques.

If you are looking to promote your council’s work, political party, or local council issues, please contact us today. We can confidentially discuss a variety of options to suit your needs and budget.

Enquire Now

What is Political and Local Council Advertising?

It is basically informing the general public, with factual information news and views, from either a council or political party. 

Both of these types of communication tend to be to the point and mass market, it is often the duty of a council to inform residents of what is going on, new initiatives and concerns, whilst a political party often want to get their message out to everyone who represents a potential voter and supporter of their party. 

Local councils are often governed by tight advertising budgets whilst restrictions are placed on what a political party can spend; this means a wide range of options are used, but often more cost-effective and older methods are still favoured, as they are proven and have worked before, such as print media, door drops, outdoor and vehicle advertising

Which Platforms Work Best for Local Authority and Political Marketing in NE39 2?

For local council, local authority and party political marketing we tend to suggest strong local campaigns which focus on high-footfall areas.

This means that your message will get seen by lots of people and also importantly a wide range of people. We tend to, therefore, favour outdoor marketing options for this including 48 sheets, 96 sheets, digital screens, train station advertising and various 4 and 6 sheets campaigns.

Below we highlight some options we would suggest for political marketing messages. If you are interested in looking into these get in contact with one of our friendly team today who can send over more information or free quotes:

  • Billboards - billboards are brilliant at getting your individual message out there. Typically, we tend to suggest 48 sheets (these are the very large posters you tend to see at roadsides) as they offer high visibility and good value for money. We can also look at 96 sheets which are even bigger. This type of large billboard advertising works very well as you can combine images and text, as well as get your poster into targeted high-footfall areas. You can select certain locations; popular ones tend to include shopping centres, roadsides, train stations and car parks. However, each town or city tend to have bespoke sites which are of key interest, if this is the case let us know specifically which site you would like and we will do the best to attain this for you. These poster sites tend to be hired out on 2 weeks minimum time period. If they are digital advertising billboards, sometimes shorter runs can be accommodated.

  • Print media - as well as the large 48 sheets mentioned above, there are lots of other smaller poster options which work very successfully for council and political marketing. The most common types of these large-format posters are known as 4 and 6 sheets. These are large posters often seen in train stations, bus stations, train platforms, toilets in bars/clubs/cinemas and bus stops. There are lots of options to consider and you can often target personal demographics as well. Often this type of advertising works very successfully as you can also buy lots of these sites in certain areas/town centres, so everywhere people turn they are seeing your message clearly. 

  • Newspaper Adverts - newspaper ads are old-fashioned, proven and still work brilliantly in local council advertising campaigns. Particularly popular with an older demographic, newspaper and press advertising is a great way to get your key messages out there. Often in these ads, you will be able to say more than you can on a poster. You can, therefore, outline plans, ambitions or your ideas in more detail so that the general public can learn more about you. We often suggest newspaper advertising to supplement outdoor options for both local council and party political marketing campaigns. 

  • Leaflets - again, leaflets are an old-fashioned but highly successful way to get your message out there - they are another form of print media. Leaflets can be printed in various sizes and can give lots of specific information about plans and policies. Printing in bulk saves a lot of money and turnaround times are very quick. They are particularly effective as they allow local residents to digest information at their own leisure and when convenient. You can obviously be very detailed about your plans and proposals.  

  • Social media - a very effective way to reach a mass audience quickly, posting and boosting through social media can help you target certain locations should a council need to get a message out quickly and effectively. 

What Are The Costs for Political Advertising?

There is obviously no set costs when it comes to political or council based advertising and marketing. Obviously, advertising in this area is rightly strictly governed and often budgets are below those of businesses operating in the commercial sector. Costs are dependent on what a party or council want to spend but often it is options such as outdoor, vehicle, print, social media and newspaper which are the most popular.

Particularly with political marketing, most of the main parties will naturally have editorial coverage and interviews on TV and radio stations, so they garner coverage in those mediums in that way. 

If you would like more information or council or political marketing options, please drop us a message today and one of the team will outline some options based on your budget and location. 

Contact Us

If you are a local council, local authority or political party in High Spen looking for help in booking selected media for your campaigns, get in contact today, and we will put together a list of suggestions based on your needs.

Alternatively, if you know what you are looking for we can book outdoor, press ads, radio and more, at the best prices all over the UK.

We cover High Spen (Tyne and Wear)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for local council and party political marketing
High Dubmire Lamesley Cullercoats Burdon Bishopwearmouth Street Gate Walkergate Heaton Killingworth Easington Lane High Barnes West Jesmond Kenton Bank Foot Rickleton Shieldfield East Gateshead Heworth Shore Cowgate Whitley Bay New Silksworth Dunston Donwell Broom Hill Benton Square Teams Killingworth Village Beacon Lough Pelaw Main Ryton Woodside Springwell Byker East Howdon Black Callerton Ayton Rowlands Gill Derwent Haugh Hebburn Hall Ponds Winlaton Camperdown Low Greenside Bensham Elemore Vale North Hylton South Shields Hedgefield Albany Sunniside Fulwell Millfield Biddick Hall Sourmilk Hill Penshaw St Peter's Monkton Bank Top Newcastle upon Tyne Lobley Hill High Southwick East Holywell Longbenton Shiremoor Oxclose Glebe Howdon Pans Newburn Cox Green Wrekenton West Chirton Low Moorsley Point Pleasant Great Eppleton Lady Park High Spen Wardley Dudley Walker Campbell Park Ryhope Hebburn New Town East Herrington Brandling Village Harton Usworth The Lawe Stony Gate Blackhall Mill Pennywell Ayre's Quay Benton Washington Philadelphia Marley Hill West Monkseaton Low Walker Team Valley Sedgeletch Barmston Whitehills New Herrington Bar Moor Willington Square Portobello Greenside Biddick Woolsington East Denton Walkerville Low Thornley Brunton Park Melton Park Houghton-le-Spring West Moor Heworth Hendon Middle Herrington Chilton Moor Town End Farm Winlaton Mill Deptford Somervyl Way Murton Shipcote Bill Quay New Town Willington Quay Kenton Bar Low Eighton Scotswood Doxford Park High Heaton St Lawrence Farringdon Windy Nook Blaydon High Moorsley Seaburn Old Burdon Whickham Heworth Lane Chowdene Whickham Fell Old Benwell Hebburn Colliery Sunniside Clara Vale Brenkley Low Fell Wideopen Lyons Lyndhurst Meadow Well Thorney Close West Boldon Dinnington Columbia Witherwack Humbledon Brockley Whins Kingston Park Mount Pleasant Crookhill Felling Tyne Dock Paradise Throckley Benwell Hooker Gate Victoria Garesfield Deckham Blackfell Tunstall North Walbottle Cleadon Park Blaydon Haughs Arthur's Hill Holystone Saltwell South Gosforth Hetton le Hill Hasting Hill Hertburn Fenham Blaydon Burn Byermoor Sulgrave Willington Simonside East Rainton Jesmond Denton Burn Newbiggin Hall Estate Roker Thornhill Cresecent Allerdene Dunston Hill Offerton Palmersville Battle Field Beechgrove North Shields Fence Houses West Herrington Plains Farm Castletown Billy Mill Grasswell Hetton Downs Grangetown Killingworth Moor Fawdon Springwell Cauldwell Hylton Castle Wallsend Harton Nook North Side Marley Pots Friars Goose South Bents Mill Dam Fordley Monkwearmouth Hastings Hill North Brunton Hillview Coalburns Newcastle Great Park Teal Farm Backworth Concord Hebburn West Harton Old Ravensworth Pelaw Holy Cross Washington Village Monkseaton West Allotment Preston Grange Gateshead Callerton Lane End West Denton Forest Hall Stargate Lambton Harlow Green Middle Rainton Hedworth Walbottle Earsdon Elswick Sunderland Barlow Bigges Main New York Fatfield Mount Pleasant Rosehill Town Centre Axwell Park Leam Lane Hylton Red House Bell's Close Hetton-le-Hole Newbottle Sheriff Hill Old Fold Whiteleas Callerton Swalwell Low Southwick Primrose Hazlerigg Humbledon View Carr Hill Silksworth Pallion Crawcrook Carley Hill Fellside Kibblesworth Gosforth Blakelaw Newcastle Helix Howdon Felling Shore Ashbrooke Southwick Highfield Fellgate East Boldon High Shields Ford Coxlodge Burradon Westoe Rainton Bridge Harraton Lemington Chopwell Moorside Shiney Row South Benwell Brunswick Village Colliery Row Follingsby Seaton Burn Downhill Whitburn Folly Stella St Anthony's Whitley Sands Spital Tongues Marden Preston South Hylton Grindon Percy Main Tynemouth Kenton Boldon Colliery Eighton Banks Birtley Ryton Cleadon East Jarrow Horsley Hill Burnside West Holywell Westerhope Jarrow Hebburn Row