Local Council and Party Political Marketing in Primrose Hill

Get in touch

Local Council Advertising in Primrose Hill

Our independent teams work with local councils to promote local services or initiatives (using a variety of marketing and advertising techniques) to communicate with residents about issues, as well as political parties who want to get their messages out to potential voters on either a national or local level. 

Both options are very different from standard advertising in commercial niches, as rules and regulations need to be strictly followed. Also, the messaging is often more informational than "selly". As both local council and party political issues matter to all, there is often not a set "target market” as such; everyone is of interest. In light of this, we often recommend strong local campaigns with high-visibility and visual advertising techniques.

If you are looking to promote your council’s work, political party, or local council issues, please contact us today. We can confidentially discuss a variety of options to suit your needs and budget.

Enquire Now

What is Political and Local Council Advertising?

It is basically informing the general public, with factual information news and views, from either a council or political party. 

Both of these types of communication tend to be to the point and mass market, it is often the duty of a council to inform residents of what is going on, new initiatives and concerns, whilst a political party often want to get their message out to everyone who represents a potential voter and supporter of their party. 

Local councils are often governed by tight advertising budgets whilst restrictions are placed on what a political party can spend; this means a wide range of options are used, but often more cost-effective and older methods are still favoured, as they are proven and have worked before, such as print media, door drops, outdoor and vehicle advertising

Which Platforms Work Best for Local Authority and Political Marketing in DY2 9?

For local council, local authority and party political marketing we tend to suggest strong local campaigns which focus on high-footfall areas.

This means that your message will get seen by lots of people and also importantly a wide range of people. We tend to, therefore, favour outdoor marketing options for this including 48 sheets, 96 sheets, digital screens, train station advertising and various 4 and 6 sheets campaigns.

Below we highlight some options we would suggest for political marketing messages. If you are interested in looking into these get in contact with one of our friendly team today who can send over more information or free quotes:

  • Billboards - billboards are brilliant at getting your individual message out there. Typically, we tend to suggest 48 sheets (these are the very large posters you tend to see at roadsides) as they offer high visibility and good value for money. We can also look at 96 sheets which are even bigger. This type of large billboard advertising works very well as you can combine images and text, as well as get your poster into targeted high-footfall areas. You can select certain locations; popular ones tend to include shopping centres, roadsides, train stations and car parks. However, each town or city tend to have bespoke sites which are of key interest, if this is the case let us know specifically which site you would like and we will do the best to attain this for you. These poster sites tend to be hired out on 2 weeks minimum time period. If they are digital advertising billboards, sometimes shorter runs can be accommodated.

  • Print media - as well as the large 48 sheets mentioned above, there are lots of other smaller poster options which work very successfully for council and political marketing. The most common types of these large-format posters are known as 4 and 6 sheets. These are large posters often seen in train stations, bus stations, train platforms, toilets in bars/clubs/cinemas and bus stops. There are lots of options to consider and you can often target personal demographics as well. Often this type of advertising works very successfully as you can also buy lots of these sites in certain areas/town centres, so everywhere people turn they are seeing your message clearly. 

  • Newspaper Adverts - newspaper ads are old-fashioned, proven and still work brilliantly in local council advertising campaigns. Particularly popular with an older demographic, newspaper and press advertising is a great way to get your key messages out there. Often in these ads, you will be able to say more than you can on a poster. You can, therefore, outline plans, ambitions or your ideas in more detail so that the general public can learn more about you. We often suggest newspaper advertising to supplement outdoor options for both local council and party political marketing campaigns. 

  • Leaflets - again, leaflets are an old-fashioned but highly successful way to get your message out there - they are another form of print media. Leaflets can be printed in various sizes and can give lots of specific information about plans and policies. Printing in bulk saves a lot of money and turnaround times are very quick. They are particularly effective as they allow local residents to digest information at their own leisure and when convenient. You can obviously be very detailed about your plans and proposals.  

  • Social media - a very effective way to reach a mass audience quickly, posting and boosting through social media can help you target certain locations should a council need to get a message out quickly and effectively. 

What Are The Costs for Political Advertising?

There is obviously no set costs when it comes to political or council based advertising and marketing. Obviously, advertising in this area is rightly strictly governed and often budgets are below those of businesses operating in the commercial sector. Costs are dependent on what a party or council want to spend but often it is options such as outdoor, vehicle, print, social media and newspaper which are the most popular.

Particularly with political marketing, most of the main parties will naturally have editorial coverage and interviews on TV and radio stations, so they garner coverage in those mediums in that way. 

If you would like more information or council or political marketing options, please drop us a message today and one of the team will outline some options based on your budget and location. 

Contact Us

If you are a local council, local authority or political party in Primrose Hill looking for help in booking selected media for your campaigns, get in contact today, and we will put together a list of suggestions based on your needs.

Alternatively, if you know what you are looking for we can book outdoor, press ads, radio and more, at the best prices all over the UK.

We cover Primrose Hill (West Midlands)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for local council and party political marketing
Boldmere Monks Park Finchfield Alum Rock Sutton Coldfield Balsall Street Westwood Gardens Brown's Green Turves Green Tower Hill Pleck Goldthorn Park Tibbington Roughley Hill Top Copt Heath Horseley Heath Princes End Tollbar End Bescot Churchfield Lee Bank Doe Bank Minworth Saltley Meriden Brierley Hill Priestfield Glebe Farm Hardwick Canley Gardens Fallings Park Old Swinford Woodgate The Coppice Allesley Pickford Tipton Daw End Springfield Nordley Hill Amblecote New Town Row New Dock Bloomfield Summerfield Park Green Lane Meer End Perry Barr Tile Hill Brownshill Green Perry Common Ten Acres Lower Stoke Finham Tettenhall Wood Beechwood Gardens Moxley Rumbush Lane Head Wood Green Quarry Bank Catshill Tividale Hall Bearwood Oakham Wake Green Bordesley Green Ryders Green Illshaw Heath Northfield Lutley Banners Gate Hurst Hill Hill and Cakemore Tyseley Beech Lanes Coundon Green Berkswell Wootton Green Colehall Pelsall Reddicap Heath Merry Hill Kingswinford Stubber's Green Old Oscott London Fields Hall Green Loxdale Whitley Kingshurst The Knowle Balsall Common Newbolds Park Village Hall Green Rood End Hockley Radford Vicarage Hockley Smethwick Coseley Round's Green Rubery Windmill End Hall Green Ocker Hill The Flatts Bentley Heath Whitmore Park Albion Ettingshall Park Harvills Hawthorn Tipton Green Harvest Hill Alcester Lane's End Wood End Red Hill Wall Heath Wednesbury Oak Digbeth Highter's Heath Bushbury Hill Little Bromwich Highfields The Leys Gospel Oak Pype Hayes Binley Bordesley Catherine-de-Barnes Cawney Hill Chadwick End Sedgley Mill Green Keresley Heath End Tyburn Stambermill Holly Hall Cinder Hill Griffin's Hill Kitt's Green Flint's Green Canley Hill Wood Hampton in Arden Aston New Town Mere Green Ladywood Daisy Bank Cradley Lyndon Green Swan Village Hart's Hill The Delves Leamore Perry Beeches King's Heath Shelfield Portobello Tettenhall Handsworth Greenleighs Chapel Green Dunstall Hill Rough Hay Monmore Green Golds Hill Golds Green Dudley Roseville Pinkett's Booth Hockley Heath March End Low Hill Pickford Green Hilltop Clayhanger Wergs Mesty Croft Londonderry Balsall Heath Walmley Beechwood Illey Nechells Green Lower Bradley Black Lake Bristnall Fields Oscott Wyken Stoke Heath Sheldon Manor House Westwood Heath Brickhouse Farm Grace Mary Estate Birches Green Blakenhall Underhill Whoberley Woodsetton Palmers Cross Withymoor Village Vigo Portway Neachells Henley Green Erdington Ruiton Knowle Grove Balls Hill The Straits Russell's Hall Ashmore Lake Merry Hill Swan Village New Invention Moseley Middle Stoke Chelmsley Wood Bournbrook Woodcross Tippity Green Leighswood Hillfields Willenhall Gornalwood Brockmoor Stockfield Dickens Heath Newtown Chad Valley Cape Hill Tidbury Green Whitmore Reans Freezeland Carol Green Gibbet Hill Ward End Hasluck's Green Oxley Waring's Green Woodcock Hill The Woods King's Hill Hasbury Dorridge Temple Balsall Heath Town Short Heath Compton Knowle Pedmore Friar Park Cofton Common Brownhills Cheswick Green Norton Maney Shepwell Green County Bridge Newbridge St Chads Pelsall Wood Alderman's Green Newton The Manor Ettingshall Garretts Green Heronfield Charlemont Little Heath Lea Hall Hurst Green Blossomfield Middle Bickenhill Shenley Fields Stivichall Buckland End Stechford Old Fallings Langley Old Dock Bowling Green Upper Witton Ladymoor Merridale Holly Bank Selly Park Willenhall Millfields Wollaston Darley Green Elmdon Heath Stockwell End Wightwick Moor Hall Deritend Sparkhill Oakeswell End Ridgacre Caldmore Grove Vale Solihull Lodge Hill Hook Batmans Hill Brookfields Burnt Tree Watford Gap Stow Heath Upper Gornal Chester Road Blakenall Heath Vauxhall Cannon Hill Green Lanes Coventry Fishley Brandwood End Penn Fields Lode Heath Stockland Green Tividale Ridge Hill Moseley Village Ashmore Park Showell Green Marston Green Paradise Lower Eastern Green New Mills Mount Pleasant Stoke Aldermoor Rushall Whitlock's End Halesowen Bushbury Scott's Green Whiteheath Gate Royal Sutton Coldfield Benton Green West Bromwich Bradley Earlsdon Lanesfield Aldridge Sandwell Dibdale Bishopgate Green Pinley Salter Street Aston Wyken Green Penn Little London Spring Vale Washwood Heath Aldersley Three Maypoles Goldthorn Hill West Smethwick Greets Green New Town Summer Hill Winson Green Ryecroft Wallington Heath Hay Mills Spring Vale Lifford Billesley Common Wood Hayes Bloxwich Upper Stoke Acocks Green Blackheath Bilston Kingstanding Great Bridge Langley Green Claregate New Oscott Box Trees Oldbury Cheylesmore Tudor Hill Parkfield King's Norton Woods Bank Castle Vale The Lunt Reeves Green Baptist End Bell Green Bacon's End West Heath Walsall Wood Allesley Green Fen End Gib Heath Parkes Hall Walker's Heath Scotlands Wellington Place Tat Bank Weoley Castle Lapal Wollescote Coombeswood Stow Lawn Woodgate Valley Brownhills West Hawkes End Shirley Coal Pool Oxbarn Wood End Priory South Yardley Catherine Cross Guns Village Pheasey Spon End The Chuckery Bromley Brades Village New Cross Great Barr Eve Hill Yardley Fields Darby's Hill Soho Palfrey Shirley Street Short Cross Catchems Corner Birchills Foleshill Yew Tree Kates Hill Hollyberry End Bradmore Packwood Gullet Perry Lime Tree Park Black Patch Mayer's Green Barr Common Walsal End Birmingham California Wednesbury Lower Gornal Bramford Blakeley Green Dudley Port Ley Hill Springfield Coundon Millison's Wood Brandhall Elston Hall Norton Green Small Heath Stone Cross Yardley Wood Darlaston Green Moseley Springs Mire Hill Whitehouse Common Sharmans Cross Court House Green New Town Woodshires Green Walsall Darlaston Hateley Heath Sedgemere Streetly Church End Bartley Green Pendeford Highgate Lodge Hill Bickenhill Falcon Lodge Billesley Stoke Upper Eastern Green Shire Oak Warstock Castle Bromwich Barston Warley Woods Fordbridge Netherwood Heath Castlecroft Potter's Green Goscote Hamstead Bentley Cradley Heath Rotton Park Toll End Oldwich Lane Titford Wallbrook Selly Oak Shard End Dudley's Fields Rowley's Green Frankley Primrose Hill Balsall Woodside Tile Cross Pensnett West Coseley Wednesfield Walsgrave on Sowe Monkspath Fordhouses Nechells Springfield Holbrooks Elmdon Cotteridge Lodge Green Moor Green Wolverhampton Lye Church Hill Wordsley Fallings Heath Rowley Regis Little Bloxwich Greet Yardley Witton Bournville Streetly Longbridge Sparkbrook Darby End Four Oaks Draper's Fields Hayley Green Queslett Old Hill Haden Cross Solihull Causeway Green Wylde Green Lozells Eastcote Gravelly Hill Four Oaks Mushroom Green Gosford Green Tilehouse Green Deepfields Foxford Hall Green Birchfield Woodway Park Stoke Park Dixon's Green Shirley Heath Kirby Corner Rotten Row Tansley Hill Garrets Green Pinley Gardens Netherton Ulverley Green Four Oaks Park Eaves Green Edgwick Hodgehill Bordesley Green East Stourbridge Short Heath Spring Bank Hall End Thimble End Edgbaston Olton Dudley Wood Ladywood Bromford Stirchley Handsworth Wood Summerford Place Bunker's Hill Upper Ettingshall Hawne Lyndon Rough Hills Harborne Great Heath All Saints Packwood Parting of the Heaths Bradnock's Marsh Blowers Green Wren's Nest Hawkesley Gilbertstone Chapel Fields Kineton Green Longford Lambert's End Harden Bourne Vale