Retail Marketing in Cefn-bychan

Get in touch

Retail Advertising in Cefn-bychan

The world of retail is very competitive. The high street and internet are full of retailers selling clothes and fashion accessories of all shapes, colours and sizes for all people.

It is a cutthroat and ever-changing industry where it is important to stay ahead of the curve and be noticed.

Here at PromoMedia, we work with many fashion retailers, from high-street fashion houses to independent shops, as well as online and catalogue retailers.

These different sectors of the retail industry all require different marketing and advertising techniques to be successful. Obviously, each outlet has different target markets, so it’s important to think about who your market is – are they men, women, fashion-conscious, older, younger, high spenders, etc? All these will determine the type of marketing techniques your company should consider.

Here at PromoMedia, we will listen to your aims and ambitions, examine your brand and target market, and put together a bespoke plan to keep you ahead of your competition.

Contact Us

What is Retail Marketing?

It is basically advertising clothes and fashion accessories to the general public and getting your brand in the public eye wherever they may be.

This could be through online advertising options, social media, TV ads or outdoor options.

Depending on your budgets and aims, our teams can create a complete retail marketing strategy to get your brand noticed and generate more sales.

As you can imagine, retail is one of the broadest and most competitive industries in the world, so you need to be clear and specific about who you are targeting to make your budget work for you in a cost-effective way. You also need to think of ways to stand out from the crowd.

Eye-catching artwork is often key (which is often why super-models are used!) with visual forms of marketing working particularly well in this sector.

Enquire Now

What are the Best Options for Retail Advertising?

As mentioned visual advertising works brilliantly for retail, basically people love to see what they are buying.

The old mantra of “show and don’t tell” works really successfully in this area. As a general rule here at PromoMedia, we would suggest the following options to really show off your retail business, although all forms of media are generally worth considering in this sector:

  • Outdoor advertising - there are lots of advertising opportunities that fall under the umbrella term of out-of-home advertising. Billboards work very well in retail, 48 sheet posters are big, bold and eye-catching, which really draw the attention of potential customers. They are great in showing off colours, styles and fashions – all key to the retail industry. Back-lit options in high-footfall areas or roadside work particularly well but there are many outdoor options to consider which can be accommodated on most budgets.

  • Bus advertising - a form of outdoor, posters both on buses, on the side of buses and at bus stops are great at attracting and holding the attention of potential consumers. The travel infrastructure of buses covers the entire UK, so no matter where you are, you will some form of bus advertising which is suitable and available in your area.

  • TV advertising in the retail industry - with such a brilliant audience reach and as a powerful visual medium, TV is very popular with retail and fashion advertisers. At PromoMedia we can place TV ads all over the UK and will look at options on ITV, Sky and Channel 4. We will try and work with most budgets, although it’s worth pointing out that TV is one of the more expensive media options.

  • Newspapers Adverts - a cheap and cost-effective way to reach people on either a local or national level, press and newspaper ads are still very popular and effective in retail marketing. Glossy magazine ads also work well again as colours can really ping off the page.

  • Social media - a great and immediate way to get out new seasons and sales messages. Social media is often managed in-house but if you want to target new audiences we can develop strategies to target people who may yet have not heard of you, tapping into a new audience sector.

  • Advertising in Shopping Centres - it seems obvious, but advertising near your shop or at least in areas where people are shopping is a great idea. There are lots of options such as adverts in the car-parks, in the malls, in the restaurants, in lifts and on digital screens - a great way to attract the interest of shoppers when they are in the mood or locality to buy what you are offering.

Request a Quote

What Are the Costs of Retail Marketing?

As you can imagine there is no set answer with regards to advertising costs as it is totally dependent on which type of advertising you opt for.

Television campaigns typically start in the £20k region depending on the area but radio options can start from a few thousand and press, outdoor and social media options are cheaper. Essentially it boils down to what your budget is, with that figure between us we can tailor a campaign to incorporate whichever your preferred type of media is and the ones that we recommend. Once we know your target market, budget and location we can tailor something bespoke and creative to get you the best return on investment.

Which Companies Use Retail Marketing in LL14 3?

Most! No matter what size company all retail outlets need customers and word of mouth (although fantastic) cannot be guaranteed and totally relied upon. At PromoMedia, we work with a full range of outlets including the below:

  • Major chain and retailers - major chains need to hit big targets and we support large well-known brands with both local and national campaigns, which can incorporate everything from local radio through to London Underground advertising.

  • Boutiques - most small boutiques don't want to look like they are trying too hard but often lovely forms of print media and newspaper ads work well in targetted glossy magazines.

  • Food outlets - as a nation we love food. Often, outdoor adverts work well, especially in towns and cities where people are out and about walking around and hungry!

  • Independent stores - similar to boutiques independent stores don't want to look too desperate in advertising and also their budgets aren't always the biggest. Options we tend to look at include targetted social, local radio options and print distribution.

  • Pop-ups - here today and gone tomorrow, this form of marketing needs to be immediate and responsive. Social, radio talk-ups and advans are highly effective.

  • Catalogue companies - mainly targeting an older demographic and with decent budgets, national newspaper ads, billboards and TV advertising have brilliant results.

  • Startups - working on a smaller budget we would suggest local print distribution, local freesheet newspapers and radio.

For more specific contact us today.

Frequently Asked Questions About Retail Marketing

  1. "What is meant by retail marketing?" It means advertising for businesses in the retail sector, such as shops, boutiques and food outlets. If you are looking for cost-effective retail marketing strategies for your company contact us today.

  2. "What are the types of retail marketing?" It can be anything from TV and radio to outdoor or online, anything to get a brand or product noticed by its target audience.

  3. "How is retail marketing different from marketing?" It isn't different, it is a niche form of marketing - targetting one sector but it is very popular especially at times of years like the sales and Christmas, read more in our guide to Christmas marketing and other memorable advertising campaigns.

Contact Us

If you are interested in the retail marketing services we offer get in touch today and one of our expert advisors will go through the options with you.

Simply fill in our contact form and we’ll get back to you as soon as possible to discuss creating a bespoke plan for you to increase sales and allow you to stand out from the crowd.

We cover Cefn-bychan (Clwyd)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for retail marketing
Greenfields Ddol Plâs Berwyn Nant Mawr Queensferry / Y Fferi Isaf Aberwheeler / Aberchwiler Maenan Street Lydan Llanfair Dyffryn Clwyd St Gwynan's Bersham Stryt-issa Gwyddelwern Ewloe Green Pen-y-lan Pentre St George / Llansan Sior Rhôs Rhyd-y-meudwy Henllan Castell Waen Goleugoed Buckley / Bwcle Pandy'r Capel Caergwrle Llangollen Waen St Asaph / Llanelwy Bradley Aifft Pentre Bach The Moor Capel Curig Waen-trochwaed Pentre Bychan Penmaenmawr Bylchau Pentre Bonwm Nercwys Pantasaph Talwrn Llansanffraid Glan Conwy Pentre Maelor Trefechan Pentre Halkyn / Pentre Helygain Brynmorfudd Summer Hill Maerdy Lawnt Llanferres Mynydd Marian Pentre Isaf Bowling Bank Ty'r-felin-isaf Glasfryn Cadney Bank Pentre-dwfr Llysfaen Milwr Gegin Groes Bryn-y-maen Gardd Estyn Gwynfryn Dyserth Hendre Ffordd-las Alltami Pentre-celyn Broughton Gronant Dawn Pentre Hafod-y-Green Abergele Clwt Ysbyty Ifan Three Sisters Rhuddlan Gwaenysgor Bangor-on-Dee / Bangor-is-y-coed Gwernymynydd Mwdwl-eithin Wallington Rhosllanerchrugog Pentre-tafarn-y-fedw Tanyfron Burntwood Pentre Bagillt Chweffordd Mwynbwll Little Mountain Pontybodkin Rhosddu Southsea Kelsterton Dolwyd Llwynmawr Pen-y-cae Tan-y-fron Llannerch-y-môr Aber-nant Rhydgaled Pentre-bont Marchwiel Cefn Glanwydden Glan-y-don Wern The Wern Mold / Yr Wyddgrug Ewloe Clawdd-newydd Four Crosses Cefn Berain Sontley Llandrillo-yn-Rhôs Northop Hall Henryd Llanrhos Penmaen Park King's Mills Clocaenog Pontwgan Moel-y-crio Leeswood / Coed-Llai Johnstown Whitewell Halkyn / Helygain Pentre Babell Merehead Mynydd-llan Graianrhyd Pwll-melyn Llanynys Pandy Cefn Pentrefoelas Gogarth Geufron Geinas Sealand Marian Burton Brynteg Llandyrnog Tai-nant Penmachno Llong Mynydd Isa Northop / Llan-eurgain Sydallt Whelston Trofarth Big Mancot Pont-Ystrad Old Warren Wrexham / Wrecsam Pant Tallarn Green Bryn-rhys Hope / Yr Hôb Llanarmon Dyffryn Ceiriog Cynwyd Betws-yn-Rhos Llanrwst Felin Puleston Bedlwyn Whitford / Chwitffordd Capelulo Lightwood Green Penley Pandy Moelfre Gwern Estyn Lixwm / Licswm Tan-y-Graig Ysgeibion Caerhun Garden Village Isycoed Sutton Green Brookhouse Lavister Llanbedr-y-cennin Waen Esgyryn Erbistock Sandycroft Morfydd Drury Lane Dobs Hill Axton Trelogan Holway Pen-y-ffordd Holywell / Treffynnon Llandudno Junction / Cyffordd Llandudno Graig Knolton Maeshafn Hên-efail Gyffin Green Gellioedd Rhydymwyn Rhiwddolion Pandy Tudur Melin-y-Wig Caerwys Lower Wych Old Colwyn Gwespyr Tre-lan Fron Isaf Llanfair Talhaiarn Talwrn Gwernaffield-y-Waun Glanyrafon Overton Bridge Naid-y-march Myddleton Park Mynydd-llêch Berwyn Castell Llanfihangel Glyn Myfyr Penmaenan Brymbo Walwen Chirk / Y Waun Conwy Rockcliffe Pentre-Ffwrndan Wern-y-gaer Copenhagen Afon-wen Llannefydd Rossett Betws-y-Coed Little Green Cadole Penrhyn Bay Pant-glâs Pentre Uchaf Glan-yr-afon Bryngwyn Llandudno Cross Lanes Eglwysbach Newbridge Y-Ffrith Pen-y-bryn Waen Maes Maelor Rhes-y-cae The W auns Pen-y-felin Penyffordd Stansty Nant-y-Felin Cefn-mawr Cefn-y-bedd Ponciau Hanmer Tafarn-y-Gelyn Gwernol Rackery Bryn Saith Marchog Dolwen Pen-Ucha'r Plwyf Llangwm The Roe Pentre Pant-y-buarth Rhydlydan Pentre-Llanrhaeadr Horseman's Green Penrhyn-side Flint Mountain / Mynydd y Fflint Glyn Ceiriog Pwll-Glas Picton Bryneglwys Llandynan Trevor Uchaf Aston Little Mountain Eryrys Cefn-brith Borras Pentre Cilgwyn Gwytherin Cock Bank Golch Bryn Dulas Golly Little Mancot Nant Trevalyn Cymau Argoed Tregeiriog Ty'n-y-ffordd Pentre'r Felin Lane End Little Arowry Blaenau Connah's Quay / Cei Connah Llangwyfan Ffynnongroyw Rhosnesni Pwll-du Lower Mountain Rhosywaun Llansannan Groes-fawr Pen-rhewl Leadmill Prestatyn Derwen Llandegla Prion Llanarmon-yn-Ial Towyn Nannerch Groesffordd Marli Rhewl-Mostyn Trewen Kinmel Bay / Bae Cinmel Rhuallt Garden City Blue Bell Estate Ponterwyl Pentrefelin Tremeirchion Belgrano Croes Eneurys Hendrerwydd Berth-ddu Cwlach Dolywern Llandrillo Bryn Merllyn Ty'n-y-cefn Bryn Celyn Garth Trevor Rhewl Llanfwrog Ysceifiog Chirk Green Dinmael Bronington Pant y Wacco Pont-y-pant Nantglyn Nant-y-Patrick Bont-newydd Carmel Lower Threapwood Pant Llangynhafal Rhyl Gwersyllt Tanlan Banks Golftyn Trevor Talwrn Padeswood Eyton Newmarket / Trelawnyd Pont Cysyllte Lenten Pool Llwyneinion Nant-bâch Rhydtalog Blaenau dolwyddelan Berthengam Rhosllannerchrugog Llangernyw Gorddinog Hendre Ffos-y-go Glascoed Brynhovah Gorsedd Rhosrobin Dwygyfylchi Dolwyddelan Rhyd-y-foel Bodfari Tal-y-bont Bryn Common Graig-fechan The Dunks Bryn Offa Bryn-yr-Eos Pen-llain-wen Gresford Walwen Llechwedd Rhôs-on-Sea Rhewl-fawr Dolphin Rhosymedre Colwyn Bay / Bae Colwyn Caer Estyn Groes Druid Cefn-bychan Corwen Llanddulas Llanfynydd Honkley Drury Cwm Penmachno Walwen Worthenbury Bryn Rhyd-yr-Arian Pennant Froncysyllte Ruthin / Rhuthun Garth New Brighton Ffrith Prenbrigog Catch Old Sontley Pentre Isaf Fron-dêg Galltegfa Little Acton Rhandir Halkyn Mountain Llanasa The Chequer Commins Rhŷd-y-ceirw Highfield Soar Pentre Parkside Cadnant Park Pen-y-cefn Halton Cyffylliog Ddol Pabo Ochr-y-foel Llan-y-pwll Rhiw Pentre Pennant Knolton Bryn Pentre-bach Oakenholt Eglwys Cross Rhewl Flint / Y Fflint Tre-Mostyn Rhosrhedyn Pwll-glâs Aber-oer Tywyn Pant-pastynog Mancot Royal Burton Green Pentre Broughton Abermorddu / Yr Hôb Per-ffordd-llan Pen-y-stryt Little Overton Smithy Gate Llidiart-y-Parc Rhosesmor Plas Madoc Mount Pleasant Pentre'r-felin Llay Cilcain Gadlys Mochdre Three Fingers Llanelidan Shotton Gatewen Llanrhaeadr Efenechtyd Tyddyn Angharad Coppa View Brymbo Maes-y-Dre Holt Cloy Plas Coch Marford Pentrefelin Clawdd Poncen Pont-y-blew Pont-newydd New Brighton Acton Brynford / Brynffordd Windy Hill Bryn Pen-y-lan Bryn-newydd Hightown Cader Pentre Hendre-ddu Llanrhychwyn Bryn-yr-ogof Rowen Padog Cerrigydrudion Bridge End Bron-y-Nant Pant Maes-y-Dre Groesffordd Nant Alyn Pengwern Pandy Pont-Cyfyng Celyn-Mali Greenfield / Maes-Glas Pontblyddyn Pentre Ruabon / Rhiwabon Fedw Minera Dinas Mawr Gellifor Ridleywood Hirwaen Calcoed Bryn Eithen Pentre Saron Tynyfedw Melin-y-coed Capel Garmon Gyrn Coed-talon Bodelwyddan Coedpoeth Bwlchgwyn Trefnant Cwm Dre-gôch Wepre Saith Ffynnon Penmaen Rhôs Buckley Mountain Llanbedr-Dyffryn-Clwyd Cefn-eurgain Fron-Bache Bettws Gwerfil Goch Park Lane Pontfadog Pentre-llyn-cymmer Bryniau Mount Sion Bedwlwyn Higher Shotton Rhiwbebyll Groes Efa Tal-y-cafn Llanfairfechan Craig-y-Don Denbigh / Dinbych Pen-y-Coed Pentre-Clawdd Lloc Fron Rhosymadoc Llanelian-yn-Rhôs Higher Kinnerton Ty'n-y-groes New Broughton Gell Glyndyfrdwy Garizim Llanddoged Treuddyn Dolgarrog Graig Terfyn Meliden / Gallt Talwrn Llidiart Annie Pen-y-Ball Top Nant-y-Rhiw Marian Cwm The Smelt Mount Pleasant Afon Eitha Peniel Gyfelia Cumber's Bank Carrog Bedwell Llangwstenin Rhostyllen Overton / Owrtyn Bontuchel Sarn Capel Siloam Nant-y-Pandy Loggerheads Soughton / Sychdyn Ty-nant Glascoed Hawarden / Penarlâg Crabtree Green Pantymwyn Pen-y-maes Acrefair Bryn y Castell Nebo Terfyn Arowry Tan-y-Lan New Brighton Pant Sandy Lane Mostyn Rhewl Tan-yr-allt Kinnerton Green Redbrook Spon Green Deganwy Moss Broadoak Pentre Bettisfield Bretton Maes Pennant Woodland Park Bryn Pydew Pensarn Singret Fenn's Bank Glasdir Darland Pwll-clai Croes-wian Trefriw Talacre