Retail Marketing in Heronden

Get in touch

Retail Advertising in Heronden

The world of retail is very competitive. The high street and internet are full of retailers selling clothes and fashion accessories of all shapes, colours and sizes for all people.

It is a cutthroat and ever-changing industry where it is important to stay ahead of the curve and be noticed.

Here at PromoMedia, we work with many fashion retailers, from high-street fashion houses to independent shops, as well as online and catalogue retailers.

These different sectors of the retail industry all require different marketing and advertising techniques to be successful. Obviously, each outlet has different target markets, so it’s important to think about who your market is – are they men, women, fashion-conscious, older, younger, high spenders, etc? All these will determine the type of marketing techniques your company should consider.

Here at PromoMedia, we will listen to your aims and ambitions, examine your brand and target market, and put together a bespoke plan to keep you ahead of your competition.

Contact Us

What is Retail Marketing?

It is basically advertising clothes and fashion accessories to the general public and getting your brand in the public eye wherever they may be.

This could be through online advertising options, social media, TV ads or outdoor options.

Depending on your budgets and aims, our teams can create a complete retail marketing strategy to get your brand noticed and generate more sales.

As you can imagine, retail is one of the broadest and most competitive industries in the world, so you need to be clear and specific about who you are targeting to make your budget work for you in a cost-effective way. You also need to think of ways to stand out from the crowd.

Eye-catching artwork is often key (which is often why super-models are used!) with visual forms of marketing working particularly well in this sector.

Enquire Now

What are the Best Options for Retail Advertising?

As mentioned visual advertising works brilliantly for retail, basically people love to see what they are buying.

The old mantra of “show and don’t tell” works really successfully in this area. As a general rule here at PromoMedia, we would suggest the following options to really show off your retail business, although all forms of media are generally worth considering in this sector:

  • Outdoor advertising - there are lots of advertising opportunities that fall under the umbrella term of out-of-home advertising. Billboards work very well in retail, 48 sheet posters are big, bold and eye-catching, which really draw the attention of potential customers. They are great in showing off colours, styles and fashions – all key to the retail industry. Back-lit options in high-footfall areas or roadside work particularly well but there are many outdoor options to consider which can be accommodated on most budgets.

  • Bus advertising - a form of outdoor, posters both on buses, on the side of buses and at bus stops are great at attracting and holding the attention of potential consumers. The travel infrastructure of buses covers the entire UK, so no matter where you are, you will some form of bus advertising which is suitable and available in your area.

  • TV advertising in the retail industry - with such a brilliant audience reach and as a powerful visual medium, TV is very popular with retail and fashion advertisers. At PromoMedia we can place TV ads all over the UK and will look at options on ITV, Sky and Channel 4. We will try and work with most budgets, although it’s worth pointing out that TV is one of the more expensive media options.

  • Newspapers Adverts - a cheap and cost-effective way to reach people on either a local or national level, press and newspaper ads are still very popular and effective in retail marketing. Glossy magazine ads also work well again as colours can really ping off the page.

  • Social media - a great and immediate way to get out new seasons and sales messages. Social media is often managed in-house but if you want to target new audiences we can develop strategies to target people who may yet have not heard of you, tapping into a new audience sector.

  • Advertising in Shopping Centres - it seems obvious, but advertising near your shop or at least in areas where people are shopping is a great idea. There are lots of options such as adverts in the car-parks, in the malls, in the restaurants, in lifts and on digital screens - a great way to attract the interest of shoppers when they are in the mood or locality to buy what you are offering.

Request a Quote

What Are the Costs of Retail Marketing?

As you can imagine there is no set answer with regards to advertising costs as it is totally dependent on which type of advertising you opt for.

Television campaigns typically start in the £20k region depending on the area but radio options can start from a few thousand and press, outdoor and social media options are cheaper. Essentially it boils down to what your budget is, with that figure between us we can tailor a campaign to incorporate whichever your preferred type of media is and the ones that we recommend. Once we know your target market, budget and location we can tailor something bespoke and creative to get you the best return on investment.

Which Companies Use Retail Marketing in CT13 0?

Most! No matter what size company all retail outlets need customers and word of mouth (although fantastic) cannot be guaranteed and totally relied upon. At PromoMedia, we work with a full range of outlets including the below:

  • Major chain and retailers - major chains need to hit big targets and we support large well-known brands with both local and national campaigns, which can incorporate everything from local radio through to London Underground advertising.

  • Boutiques - most small boutiques don't want to look like they are trying too hard but often lovely forms of print media and newspaper ads work well in targetted glossy magazines.

  • Food outlets - as a nation we love food. Often, outdoor adverts work well, especially in towns and cities where people are out and about walking around and hungry!

  • Independent stores - similar to boutiques independent stores don't want to look too desperate in advertising and also their budgets aren't always the biggest. Options we tend to look at include targetted social, local radio options and print distribution.

  • Pop-ups - here today and gone tomorrow, this form of marketing needs to be immediate and responsive. Social, radio talk-ups and advans are highly effective.

  • Catalogue companies - mainly targeting an older demographic and with decent budgets, national newspaper ads, billboards and TV advertising have brilliant results.

  • Startups - working on a smaller budget we would suggest local print distribution, local freesheet newspapers and radio.

For more specific contact us today.

Frequently Asked Questions About Retail Marketing

  1. "What is meant by retail marketing?" It means advertising for businesses in the retail sector, such as shops, boutiques and food outlets. If you are looking for cost-effective retail marketing strategies for your company contact us today.

  2. "What are the types of retail marketing?" It can be anything from TV and radio to outdoor or online, anything to get a brand or product noticed by its target audience.

  3. "How is retail marketing different from marketing?" It isn't different, it is a niche form of marketing - targetting one sector but it is very popular especially at times of years like the sales and Christmas, read more in our guide to Christmas marketing and other memorable advertising campaigns.

Contact Us

If you are interested in the retail marketing services we offer get in touch today and one of our expert advisors will go through the options with you.

Simply fill in our contact form and we’ll get back to you as soon as possible to discuss creating a bespoke plan for you to increase sales and allow you to stand out from the crowd.

We cover Heronden (Kent)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for retail marketing
Stocker's Head Molash Wayfield Minster Joyden's Wood Bay View Coursehorn Stonehill Green Barrowhill Culverstone Green Bluewater Colliers' Green Twitton Hawkinge Wye Slade Woodsden Acrise Deans Bottom Poulders Gardens David Street Bossingham Perry Street Wolverton Tovil Wootton Ashley Brenzett Pegwell Way Bredgar Wilgate Green Bean Eastwood Lamberden Hilden Park South Ashford Fairseat Robhurst Lydden Stoke Grange Hawley Wissenden Romney Street Chalksole Lynsted Northfleet Gosmere Boughton Monchelsea Baker's Cross Upper Hardres Court Shorne West Dargate Common Brissenden Green Wilmington Iden Green Loose Bulleign Worth Hextable North Street Stubb's Cross Standen Street Halling St Radigund's Tudeley Hale Peening Quarter Chillmill Blean Stocks Green Marine Town Hadlow Stair Fosten Green Grafty Green Chattenden Swanton Hill Top Chilmington Green Graveney Dunn Street Chillenden Teynham Street Lynsore Bottom Collier Street Great Chart Erriottwood Stone in Oxney Otham Barrow Green Troy Town Capel Aycliff Kippington Ulcombe Cliffe Woods Potman's Heath Frogham Out Elmstead Pepper Hill Fletcher's Green Doddington Birling Tyler Hill Coolinge Tunstall West Dumpton Stonebridge Green Frindsbury Townland Green Ridley Brook Street Standen Paddock Chislet Forstal Elmstone Southernden Goose Green Hampton Ware Street Charing Hill Coomb Hill Badlesmere Addlestead Herne St Margarets Gold Street Otterham Quay Hook Green Hartlip Preston Lodge Lees New Romney Bogle Bough Beech Grove Park Lympne Harbourland Borstal New Town Ham Hill Aylesford Knockholt Pound Snave Crockham Hill Coxheath Boughton Malherbe Medhurst Row Rhode Common Newtown Copton Newbarn Kenardington Long Reach Greenhithe Tylden Sellindge Well Head Summerfield Bidborough The Crook Broad Street Hersden Lenham Seacox Heath Sherwood Park Leeds Ramslye Middle Quarter Speed Gate Millbank Snowdown Selson Tonbridge Bluetown Park Wood Waterham Sly Corner Brabourne Peckham Bush Dungeness Rolvenden Knox Bridge Oakhurst Wyebanks Riverhead Borden Hill Curteis' Corner Snipeshill Hawthorn Corner Snargate East Peckham Priestwood Green Faversham Hastingleigh Aldington Frith Ickham Ashbank Boughton under Blean Herne Pound Nonington Shorne Ridgeway Lyminge Brasted Chart Chilton Keycol Markbeech Knockmill Yorkletts Woolpack Corner Ewell Minnis North Eastling Hammill Underling Green Coppins Corner Charing Heath Crouch Bromley Green Herne Common Royal British Legion Village Shelvin Hildenborough Church Street High Halstow Brook Street Cliffs End Waterman Quarter Smarden Bell Greatstone-on-Sea St Leonard's Street South Darenth Dunk's Green Worms Hill Boughton Lees Marsh Green Great Buckland Matfield Kingston Congelow Hill Hoath Bowmans Four Throws Ightham Common Longfield Ryarsh Church Street Deans Hill Whatsole Street Henley Street Highsted Hocker Edge Hoo St Werburgh Newington Frogholt Maxted Street Patrixbourne Horton Kirby Allhallows Bogden The Pound Smeeth New Town Lett's Green Bessels Green Payden Street Underriver Ho Rooting Street Swanscombe Roseacre Little Betteshanger Powder Mills Brenzett Green Kings Farm Naccolt Chatham Challock Badgers Mount Westgate-on-Sea Farningham Lords Wood Sittingbourne Hareplain West Hougham Farthing Corner Cooper's Corner Ridge Row Round Street Greenhill Stockland Green Frinsted Goose Green Drellingore Statenborough Paramour Street Flemings Scrapsgate Postling Green Moor Street Godmersham Morehall Lullingstone Scotland Hills Dryhill High Brooms Martin Mill Pedlinge Carter's Hill Chiddingstone New House Stansted Stowting Common Lower Walmer Istead Rise Charing Sixmile Ripper's Cross Lower Twydall Throwley Woodnesborough Stone Greatness Crabble Shalmsford Street Eddington West Langdon Hoppers Corner Thurnham Capel-le-Ferne Devil's Den Hernhill Frittenden Lower Cox Street Reading Street Blacketts Dene Park Petteridge Windmill Hill Park Side Church Hougham Acol Boughton Green Eyhorne Street Walmer Vigo Village Warmlake Southborough Wallend East Barming Winchet Hill Leigh Green Rooks Hill Broad Tenterden Greet Cherry Orchard Sinkhurst Green Orchard Valley Red Hill Leysdown-on-Sea Faversham Lakes North Foreland Stockbury Fostall Bedmonton Bekesbourne Foord Westbrook Horselees Brandfold Studd Hill Rolvenden Layne Appledore Etchinghill Riseden Marden Thorn Allington Higham Wood Gore Street Stelling Minnis Church Whitfield Luddenham Hever Ash Hoo Mile Town Studdal Milebush Wrotham West Street Mundy Bois Sarre Sandhurst Cross Langley Gillingham Kings Hill Moorstock Barnes Street Mereworth Sandhurst Shepway Newington Peters Village East Street Highgate Upchurch The Leacon East Malling Heath Goat Lees Tower Hill Bethersden Hunton Plaxtol Hadlow Elmsted Aylesham Radfall Seasalter Durlock Chegworth Merryman's Hill Old Cryals Noah's Ark Stede Quarter Dunn Street Lower Higham Sandwich Mill Street Ivychurch The Valley Leybourne Cheriton Bybrook Alkham South Street Nash Street Hoath Buckhurst Upper Harbledown Hothfield Westwell Leacon Plumford Colt's Hill Thong Eythorne Middle Stoke Maypole Wigmore Cranbrooke Common Swanley Acton Small Hythe Postling Snodland Cooling Street Chesley Four Oaks Westwood Ramsgate Seaton Walderslade Smallbridge Lidsing Goudhurst Snoadhill Chart Sutton Stone Street Sepham Heath Golden Green Street End Hartley Bedgebury Cross Stone Cross Chislet Kent Street Egerton Forstal Lower Green Halfway Houses Lower Haysden Uplees Gain Hill Wingham Green Camer Heath Side Temple Hill Chart Hill Cooling Ford Little Mongeham Brattle Woodside Green West End Hollingbourne Temple Ewell Paddock Wood Frith Scragged Oak Dunton Green Margate Under the Wood Sole Street Old Romney Upstreet Stick Hill Hickmans Green Cock Street Crundale Haffenden Quarter Meresborough Swingfield Street Whiteacre Lower Upnor Nash Nevill Park Woodlands Teston Breach Broadwater Down Nelson Park Rodmersham Camden Park Haviker Street Borden Ospringe Lade Chitty Sandgate Silver Street Sundridge Timbold Hill Rough Common Oldbury High Knocke Bobbing Pennypot Bliby Rosherville Staplehurst Kearsney Reculver Boughton Aluph Hearts Delight Wilsley Green Fairbourne Heath Upper Eythorne Wildernesse Stowting Twitham Palmstead Hythe Garlinge Luddesdown Pean Hill Littlestone-on-Sea Trench Wood Eynsford Broad Ford Cliffe Maxton Rushenden Singleton Ash Buckland Valley Staple Goodnestone Wierton Key's Green Otham Hole Wingham Hockley Farthing Green Coombe Upper Deal Swattenden The Forstal Lower Bitchet West Hythe Crowdleham Mile Oak Knowles Hill Rainham Wittersham Middle Deal Nackington Cobham Linton Ashurst Ham Golford St Dunstan's Newenden Slutshole Comp Orlestone Whetsted Cowden Brookland Hassell Street Meopham Green Swingfield Minnis St George's Square Grain Danaway Kettle Corner Great Mongeham Bramling Boxley Kennington Lees The Quarter Tilmanstone Broomhill Mountain Street Upper Postern Darenth Valley West Court Hawkenbury Poundsbridge Chequertree Tonge Corner Detling East Malling Tickenhurst Broomfield Knatts Valley Rodmersham Green Three Tees The Park Trottiscliffe Ightham Winkhurst Green Marley Nettlestead Elvington Westerham Broadstairs Tower Hamlets Eastchurch Little Mill Burlings Little Chart Forstal Pearson's Green Ansdore Highstead Neames Forstal Northfleet Green Elham Dymchurch Dumpton South Street Murston Upton Walter's Green Hazel Street Farthingloe Durrant Green Hogben's Hill Barfrestone New Street Wouldham Pootings Finglesham Starvecrow Chestnut Street Winterbourne Chartham Hatch South Green Capel Cross Ide Hill East Langdon White Oak Highstreet Rochester Ileden Horn Street Daniel's Water Edenbridge Beaver Borough Green Richborough Port Lower Bush Fordwich West Kingsdown Four Elms Castle Hill Denton Gill's Green Longford Sturry Hucking Dunkirk Maplescombe French Street The Harbour Pettings Maypole Cop Street Sevenoaks Common Branbridges Ringwould Kemsley Hawkenbury Ram Lane Perrywood Mystole Ditton Hales Place Nethercourt Lydd-on-Sea Henwood Green Pluckley Thorne Camden Hill Stonestreet Green Ebbsfleet Valley East End Mill Hill Underriver Ware East Stourmouth Napchester St Michaels Bircholt Forstal Pittswood Yopps Green Toy's Hill Kemsley Street Woodchurch Marlpit Eastwell Park Broad Oak Brookfield Anvil Green Kit's Coty Wingham Well Grigg Iwade Skeete Five Wents Meopham Station Willesborough Lees Mowshurst Bekesbourne Hill Potter's Forstal Ridgeway Great Stonar Newingreen Lymbridge Green Upper Upnor Hodsoll Street Elms Vale Hale Green Hill Howt Green Barming Heath Manston Horsalls Offham Sandling Parkgate Meopham Langton Green Rabbit's Cross Benover Hinxhill West Yoke Northwood Leadingcross Green Chipstead Shorncliffe Camp Darland St Martin's Dane Street Shorne Brabourne Lees Eccles Hollow Street Potters Corner Stiff Street Shatterling Clapper Hill Crockenhill Park Wood Lower Rainham Pested Tubslake Scarborough Hazel Street Bateman Corner Mount Pleasant Upper Goldstone Kingsgate Sandway Conyer Brooklands Mockbeggar Brooks End Godden Green Cranbrook Common Crouch Market Heath Hanging Bank West Minster Cliftonville Burham Marley East End South Stour Lower Stoke River West End Bapchild Five Oak Green Ripple Ratling Gun Green New Barn Wheelbarrow Town Grubb Street Tanden Sissinghurst Stonewood Hoaden Sherwood Painter's Forstal Livesey Street Westfield Sole West Farleigh Davington Strood Windmill Hill Preston Stone Cross Pipsden Farleigh Green Reading Street Heaverham Labour-in-vain Bredhurst Palmer's Green Upper Halling South Street Bodsham Flishinghurst St Augustine's Little Conghurst Adisham Sutton Wingmore Noke Street Shuttlesfield Addington Gover Hill Whitehall Sheldwich Lees Oad Street Shirkoak Coldharbour Old Wives Lees Buttsole Snoll Hatch Yalding Denstroude Culmers St Mary's Bay Canterbury Printstile South Alkham South Street Hubbard's Hill Smarden Field Green Speldhurst Force Green Denton Weller's Town Swanley Village Stodmarsh Pratling Street Key Street Gibraltar Laddingford Waltham Horns Cross Newchurch Brompton New Town Hartley Sheldwich Wormshill Linkhill Otford Chartway Street New Town Clap Hill Hulberry Hillborough Horsmonden New Ash Green Sharnal Street Kingsnorth Curtisden Green Norton Ash South Willesborough Chainhurst Well Hill Headcorn Clement Street Little Frith Knave's Ash Hawkhurst Mersham Twenties Derringstone Swalecliffe New Pound Luton Guilton Burmarsh Glassenbury Sutton Valence Buckland Knowlton Langley Heath Christian Fields Felderland Salmans Rusthall Harvel West Cross Froghole Durlock Priestwood Boughton Corner Three Chimneys Court-at-Street West Malling Platt Kemsing Paddlesworth Weddington Boyden Gate Horseshoe Green Plumtree Green Tenterden Chartham Elvington London Beach Chalkwell Bullockstone North Halling Cheeseman's Green Hunters Forstal Littlebourne Woodchurch St James Newland Green Bottom Pond Dartford Kingsnorth Watt's Cross Lower Eythorne Withersdane Troy Town How Green Round Green Penenden Heath Wateringbury Westwood Dungate Sevenscore The Pinnock Harman's Corner Pembury Hamstreet Hollybushes Betteshanger Bearsted Mockbeggar Iden Green Higham The Bridge Capstone Swanton Street Larkfield Stone Corner Sholden Leigh Wickhambreaux Claygate South Tankerton Styants Bottom Lenham Heath Maidstone West Peckham Westmarsh Hungershall Park Seal Staplestreet Bromstone Bayley's Hill Fenn Street Chevening West Street Warehorne Westwood Yardhurst Haine Hook Green Moon's Green Lower Island Crossways Pullington Cage Green Shoreham Shottenden Peene Maltman's Hill Modest Corner Folkestone Brook Sole Street Appledore Heath Calcott Upper Ifield Bitchet Green Forstal The Stocks Halstead The Freehold Cooper Street Newnham Tudeley Upper Fant Nettlestead Green Petham Lower Luddesdown Chalksole Green Tickham Monk's Hill Potten Street Chilham Holborough Minster Lamberhurst Quarter Deerton Street Rhodes Minnis Heronden Egerton Wetham Green Bossington Harbledown Hicks Forstal Stanhope St Nicholas at Wade Upper Hayesden Flete Roughway Lewson Street Wanshurst Green Lydd Millhall Hall's Green Gore Seed Darenth Oversland Barnsole Throwley Forstal Lower Halstow Eastry Oare Ringlestone Brasted Henhurst Gadshill North Lyminge Shipbourne Knockholt Ruckinge Stalisfield Green Aldington Lower Fant Barrow Hill Western Heights The Quarter Botolph's Bridge Chalk Lower Heppington St John's Upper Hardres Upper Walmer Woolage Green Monkton Thanington Kingsdown Beal's Green Fir Toll Longfield Hill Wombwell Park Ringlestone High Halden Bexon Tunbridge Hill Pye Corner Broad Oak Lenham Forstal Yelsted The Quarter Hacklinge Wainscott Burmarsh Bishopsbourne Bloodden Barming Queen Street Gravesend Halfway Street Foxendown Dartford Marshes Twydall The Brents Pineham East Hill Gravel Castle Hartley Hill Westbere Hoath Corner Tankerton Cellarhill Thurston Park Crockhurst Street West Street Breach Parker's Green Donkey Street Yew Tree Green Great Cheveney Bishopstone Teynham Shadoxhurst Saint's Hill New Hythe Sandwich Bay Estate Burham Court Biddenden Westenhanger Sibertswold Cross-at-Hand Dingleden Boughton Street Great Pattenden West Cliffe Barden Park Perry Barham Sevenoaks Weald Penshurst Queenborough Goodley Stock Sandown Park Royal Tunbridge Wells Pizien Well Cranbrook Birchington Benenden Dean Street The Moor Bagham Broad Street Hook Green Broomhill Bank Loose Hill Whitehill Goathurst Common Lunsford Yewhedges Finberry Radfield Otterden Place Sheerness Further Quarter Four Wents Lower Hardres Tong Green Platt's Heath Lydden St Mary in the Marsh Ottinge Dargate Blue Town Hearnden Green Caring Ham Green Densole Lower Goldstone Northbourne Whitfield Palmarsh Cuxton East Farleigh Riverview Park East Studdal Honey Hill Clarendon North Street Satmar Pluckley Yewtree Cross Herne Bay Saltwood Ashford Wilsley Pound Selgrove Biddenden Green Bax Selling Friningham Kingswood West Stourmouth Hamlet of Shellness Fawkham Green Hook Green Goddard's Green Clapham Hill Woodland Northgate Ivy Hatch Upper Bush Chestfield Marshside North Elham Singlewell Wichling Sandling Folly Town Pett Bottom Sutton at Hone Broadstone Marden Beltinge St Ann's Green Worten Bicknor Crit Hall Woolage Village Parrock Farm Sevenoaks St Mary Hoo Whitley Row Childsbridge Little Chart St John's Lamb's Cross Hill Street Newington Beltring Grove Blue Bell Hill Wickhurst Fordcombe Marlpit Hill Green Street Green Bilsington Chambers' Green Denny Bottom Rowling Chiddingstone Causeway Fleeden Betsham Willesborough Bilting Bridge Hemsted Great Bower Whitstable Guston High Street Burrswood Stowting Court Willington Arpinge Lilyvale Each End Chiddingstone Hoath Bonnington Smart's Hill Fant Weavering Street Swift's Green Milton Regis Exted Gushmere Isle of Wight Broomfield Lashenden Whitehill Selsted Kilndown Lower Herne Timberden Bottom Dover Hempstead Old Tree The Lees Kipping's Cross Seabrook Southfleet Fig Street Broadoak Stone Cross Kennington Pembles Cross Bladbean Shelvingford Harrietsham Strood Knockhall Northdown Leaveland Bockhanger Well Street Deal Bullingstone Mabledon Westwell Allhallows-on-Sea Liverton Street Claygate Cross Brenchley St Peter's Cold Harbour Romford St Margaret's at Cliffe Broad Street Lamberhurst Stonecrouch Grove Green Wrotham Heath Garlinge Green Warden Warren Street Kempe's Corner Hosey Hill Upper Rodmersham Cold Harbour Milton Mud Row Plucks Gutter Stone Hill Broom Street St Stephen's Stanford Martin Tutt Hill Milstead Marshborough Troy Town Rowling Street Eastling Hale Street Coldred Womenswold Loyterton Great Job's Cross Tuesnoad Lower Hartlip Chart Corner Sevington Hartlip Hill Basted Fleet-Downs Goodnestone Charcott Lower Green Hamptons Marden Beech