Retail Marketing in Wooton

Get in touch

Retail Advertising in Wooton

The world of retail is very competitive. The high street and internet are full of retailers selling clothes and fashion accessories of all shapes, colours and sizes for all people.

It is a cutthroat and ever-changing industry where it is important to stay ahead of the curve and be noticed.

Here at PromoMedia, we work with many fashion retailers, from high-street fashion houses to independent shops, as well as online and catalogue retailers.

These different sectors of the retail industry all require different marketing and advertising techniques to be successful. Obviously, each outlet has different target markets, so it’s important to think about who your market is – are they men, women, fashion-conscious, older, younger, high spenders, etc? All these will determine the type of marketing techniques your company should consider.

Here at PromoMedia, we will listen to your aims and ambitions, examine your brand and target market, and put together a bespoke plan to keep you ahead of your competition.

Contact Us

What is Retail Marketing?

It is basically advertising clothes and fashion accessories to the general public and getting your brand in the public eye wherever they may be.

This could be through online advertising options, social media, TV ads or outdoor options.

Depending on your budgets and aims, our teams can create a complete retail marketing strategy to get your brand noticed and generate more sales.

As you can imagine, retail is one of the broadest and most competitive industries in the world, so you need to be clear and specific about who you are targeting to make your budget work for you in a cost-effective way. You also need to think of ways to stand out from the crowd.

Eye-catching artwork is often key (which is often why super-models are used!) with visual forms of marketing working particularly well in this sector.

Enquire Now

What are the Best Options for Retail Advertising?

As mentioned visual advertising works brilliantly for retail, basically people love to see what they are buying.

The old mantra of “show and don’t tell” works really successfully in this area. As a general rule here at PromoMedia, we would suggest the following options to really show off your retail business, although all forms of media are generally worth considering in this sector:

  • Outdoor advertising - there are lots of advertising opportunities that fall under the umbrella term of out-of-home advertising. Billboards work very well in retail, 48 sheet posters are big, bold and eye-catching, which really draw the attention of potential customers. They are great in showing off colours, styles and fashions – all key to the retail industry. Back-lit options in high-footfall areas or roadside work particularly well but there are many outdoor options to consider which can be accommodated on most budgets.

  • Bus advertising - a form of outdoor, posters both on buses, on the side of buses and at bus stops are great at attracting and holding the attention of potential consumers. The travel infrastructure of buses covers the entire UK, so no matter where you are, you will some form of bus advertising which is suitable and available in your area.

  • TV advertising in the retail industry - with such a brilliant audience reach and as a powerful visual medium, TV is very popular with retail and fashion advertisers. At PromoMedia we can place TV ads all over the UK and will look at options on ITV, Sky and Channel 4. We will try and work with most budgets, although it’s worth pointing out that TV is one of the more expensive media options.

  • Newspapers Adverts - a cheap and cost-effective way to reach people on either a local or national level, press and newspaper ads are still very popular and effective in retail marketing. Glossy magazine ads also work well again as colours can really ping off the page.

  • Social media - a great and immediate way to get out new seasons and sales messages. Social media is often managed in-house but if you want to target new audiences we can develop strategies to target people who may yet have not heard of you, tapping into a new audience sector.

  • Advertising in Shopping Centres - it seems obvious, but advertising near your shop or at least in areas where people are shopping is a great idea. There are lots of options such as adverts in the car-parks, in the malls, in the restaurants, in lifts and on digital screens - a great way to attract the interest of shoppers when they are in the mood or locality to buy what you are offering.

Request a Quote

What Are the Costs of Retail Marketing?

As you can imagine there is no set answer with regards to advertising costs as it is totally dependent on which type of advertising you opt for.

Television campaigns typically start in the £20k region depending on the area but radio options can start from a few thousand and press, outdoor and social media options are cheaper. Essentially it boils down to what your budget is, with that figure between us we can tailor a campaign to incorporate whichever your preferred type of media is and the ones that we recommend. Once we know your target market, budget and location we can tailor something bespoke and creative to get you the best return on investment.

Which Companies Use Retail Marketing in SY8 3?

Most! No matter what size company all retail outlets need customers and word of mouth (although fantastic) cannot be guaranteed and totally relied upon. At PromoMedia, we work with a full range of outlets including the below:

  • Major chain and retailers - major chains need to hit big targets and we support large well-known brands with both local and national campaigns, which can incorporate everything from local radio through to London Underground advertising.

  • Boutiques - most small boutiques don't want to look like they are trying too hard but often lovely forms of print media and newspaper ads work well in targetted glossy magazines.

  • Food outlets - as a nation we love food. Often, outdoor adverts work well, especially in towns and cities where people are out and about walking around and hungry!

  • Independent stores - similar to boutiques independent stores don't want to look too desperate in advertising and also their budgets aren't always the biggest. Options we tend to look at include targetted social, local radio options and print distribution.

  • Pop-ups - here today and gone tomorrow, this form of marketing needs to be immediate and responsive. Social, radio talk-ups and advans are highly effective.

  • Catalogue companies - mainly targeting an older demographic and with decent budgets, national newspaper ads, billboards and TV advertising have brilliant results.

  • Startups - working on a smaller budget we would suggest local print distribution, local freesheet newspapers and radio.

For more specific contact us today.

Frequently Asked Questions About Retail Marketing

  1. "What is meant by retail marketing?" It means advertising for businesses in the retail sector, such as shops, boutiques and food outlets. If you are looking for cost-effective retail marketing strategies for your company contact us today.

  2. "What are the types of retail marketing?" It can be anything from TV and radio to outdoor or online, anything to get a brand or product noticed by its target audience.

  3. "How is retail marketing different from marketing?" It isn't different, it is a niche form of marketing - targetting one sector but it is very popular especially at times of years like the sales and Christmas, read more in our guide to Christmas marketing and other memorable advertising campaigns.

Contact Us

If you are interested in the retail marketing services we offer get in touch today and one of our expert advisors will go through the options with you.

Simply fill in our contact form and we’ll get back to you as soon as possible to discuss creating a bespoke plan for you to increase sales and allow you to stand out from the crowd.

We cover Wooton (Shropshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for retail marketing
Brockton Burwarton Wyke Morville Marton Bulthy Plaish Picklescott Hopton Wafers Ruewood Stanton upon Hine Heath Heathcote Preston Brockhurst Pentre Seifton Gravelhill Sheinton Cardeston Wettles Montford Nobold Lower Faintree Chelmick Leebotwood Bings Heath Wistanstow Knockin Mitnell Harton Hampton Loade Newnes Hordley Weston Tilley Vron Gate Whatmore Willstone Tasley Longdon on Tern Ashfields Hinkshay Birdsgreen Melverley Kynnersley Grindle Muckley Rhyd-y-cwm Lyneal Mill Lee Stanmore Gobowen Craignant Farley Dudleston Hilton Criftins Lower Ridge Priest Weston Emstrey Merrington Sutton Barkers Green Farley Alcaston Clungunford Leighton Lushcott The Wyke Churchbank Middleton Child's Ercall Broadstone Norton Wollaston Frodesley Alkington Pentre Hodre Leaton Knolls Bromlow Shakeford Cressage Broome Newport Clunbury Besford Wood Oteley Farlow Clunton Dobson's Bridge Neenton Shrewsbury Little Brampton Annscroft Pentiken Wattlesborough Heath Stoneacton Higher Ridge Catstree Stottesdon Stanbatch Newton Acton Burnell Leaton Snedshill Romsley Randlay Gronwen Homer Weston Bouldon Cound Shrawardine Uppington Hopton Cangeford Sibdon Carwood Brookrow Leaton Heath Aston Snailbeach Whitcot Admaston Edge Copthorne Ketley Stokegorse Eyton Bromdon Rhos Hadnall Little Minsterley Garden Village Wilcott Pentre-clawdd Aston Munslow Callaughton Moreton Say Bourton Westwood Burlton Forton Heath Causewaywood Meeson Renshaw Wood Wixhill Astley Abbotts Cross Lanes Wyken The Grove Clive Greenfields Ellerton Wheathall Norton in Hales High Town Harlescott Aston Hughley Longford Rodington Heath Mickley Albrighton Rosehill Woodlane Argoed Colemore Green Apley Forge Wrockwardine Tong Norton Wrickton New Invention Chesterton Snitton Dallicott Greenhill Bank Hoptonheath Stoke St Milborough Tyn-y-coed Upper Netchwood Lawley Llanfair Waterdine Platt Lane Pentreheyling Ball Old Coppice Waters Upton Marche Ragdon Tugford Quabbs Cruckmeole Sleap Halfway House Overs Worthen Stretton Westwood Swan Hill Pickstock Upper Millichope Cherrington Prees Brooklands Melverley Green Kingsnordley Sutton Whiston Cross Grinshill Crumpsbrook Isombridge Betchcott Welsh End Middleton Park Hall Withington Heathbrook Twmpath Upton Cressett Boraston Dale Grafton Hopesgate Brynore Wallhill Sutton Littlegain The Hem Pulley Meadowley Burlington Walkmill Low Town Lilleshall Pontesford Aldon Redhill Tilley Green Uffington Ackleton Coton Hill Wern ddu Cheswell Church Preen Coalbrookdale Hillwicket Bicton Madeley Little Brockton Sytch Lane Albrighton Kinton Pen-y-bryn Abdon Radlith Ireland's Cross Presthope Doseley Redhill Norton Titterhill Bolas Heath Rhewl Dawley Bank Dhustone Lyde Pave Lane Farmcote Dunnsheath Eudon George Calcott St George's Hatton Grange Longville in the Dale Turfmoor Brockton Hadley Longslow The Wood Upper Treverward Ebreywood Ternhill Edgerley Lower Down Crickheath Wharf Hawgreen Sidbury Mill Green Nills Hill Aston Square Rosehill Whitton Rhoswiel Wistanswick Whixall Mynd Weston Heath Great Ness Upper Farmcote Newstreet Lane New Works Ford Eudon Burnell Obley Howle Asterley Willaston Mytton Hinton Little Soudley Wolverley Kingswood Forton Ashbrook Ditton Priors Llanyblodwel Peaton Castle Hill Preston Montford Ridgwardine Prees Higher Heath Catteralslane Haughton Hartsgreen Aston Botterell Kenwick Wooton Chapel Lawn Hinstock Rodway Wrockwardine Wood Rhyn Burford Hifnal Acton Scott Creamore Bank Mondaytown Ash Parva Charlton Crudgington Donnington Trench Haston Oreton Hanwood Bank Darliston Winsley Shipton Jackfield Enchmarsh Hodnet Bradney Pont-Faen Brockton Rushbury New Woodhouses Whitehaven Church Stretton Alberbury Hoptonbank Morton Town Park Greenfields Hope Park Red Lake Tong Forge Eardington Stanton Lacy Lighteach Muxton Hengoed Woofferton Hayton's Bent Derrington Wootton Bankshead Hazler Longford Turning Knowlegate Horsebridge Prees Wood Haughton Upper Astley Buttonbridge Woolstaston Lower Allscott Middleton Cobscot Leamoor Common Cramer Gutter Wootton Ludlow Hollinswood Whitchurch Yorton Hilltop Woolston English Frankton Chetwynd Aston The Bog Eaton Bentlawnt Moretonwood Leigh Ale Oak Hampton Aston Monkhopton Eyton upon the Weald Moors Ludford Gledrid Chipnall Ketley Bank St Martins Acton Coundarbour Coalport Newington Kinnerley Bedstone Hill Houses Longnor Park Northwood Cardington Blackoe Woodcote Danesford Little Ness Henbarns Barnsley Knowlesands Westonwharf Hanwood Spunhill Allscott Poynton Green Lightmoor Middleton Baggot Lower Hordley Noneley Stanford Lower Netchwood Treverward Exfords Green Harnage Dorrington Cluddley Buildwas Shelve Lawley Sundorne Hope Bowdler Booleybank Cheney Longville Ightfield Bushmoor Lawley Bank Gadlas Paddolgreen Overton Eaton upon Tern Little Dawley Spurtree Lower Forge Kingsland Maesbury Marsh Aston on Clun Corfton Bache Upper Hayton Underton Preesgweene Haughton Rockgreen Crossgreen Cotwall Linley Llwyn-y-go Perthy Moors Bank Ashford Bowdler Hallon Catherton Styche Hall Horton Twitchen Westhope The Rock Sambrook Nedge Hill Kenwick Park Stanton Long St Martin's Moor Aston Eyre Ploxgreen Lilyhurst Wood Lane Balmer The Coalpits Beckjay Underdale Sheet Lower Ledwyche Roden Nefod Chirk Bank The Leath Coundlane Rushton Hardwick Lower Dinchope Vernolds Common Felton Butler Ellerdine Heath Bryn Pen y Foel Muckleton Ellesmere Pontesbury Nib Heath Crowgreaves Moreton Corbet Shelton Pen-y-Coed Walkmills Strefford Shorthill Hallonsford Habberley Haygate Shawbank Farden Cwm Ford Heath Tetchill Bache Sugdon Easthopewood Newdale Sleapford Angelbank Linley Brook Round Oak Tankerville Garmston Mose Bulkeley Hall Hopesay Maesbury Ifton Heath Harley Dawley Eyton Acton Pigott Black Marsh Moston Lyneal Stoke on Tern Binweston Chetton Ditherington Soudley Stitt Wombridge Wootton Clun West Felton Cold Hatton Nash Broncroft Woodhill Lockleywood Plasau Bridges Arscott Eaton Constantine Plealey Walton Cefn Einion Lythbank Queen's Head Brunslow Pipe Gate Craven Arms Baveney Wood Prescott Pentirvin Knowbury Snittongate Great Lyth Bagley Marsh Stanwardine in the Wood Boraston Tarts Hill Asterton Rowton Hortonlane Rushmoor Little Drayton Weston Longden The Hobbins Wall under Heywood Cornbrook Horsehay Broadoak Woodside Rodington Shotatton Smythemoor Aqueduct Loppington Hillside Hopton Elbridge Beambridge Leaton Frankwell Newtown Hemford Sansaw Heath Overley Stockton Rowton Old Woodhouses Stretton Heath Basford Chirbury Lydbury North Rorrington Winnington Green Brockton Wall Bank Cunnery Old Park Quatt Webscott Handless Valeswood Little Stretton Sascott Ryebank Crickheath Cross Lane Head Hints Henley Nordley Balmer Heath Heathlane Astley Gravelsbank Onibury Broseley Radbrook Wellington Rockhill Bomere Heath Edgeley Knockin Heath Hope Bagot Lower Beobridge Walford Heath Whettleton Dothill Priorslee Berrington Brockton Weston Heath Upper Aston Llynclys Adderley Bishop's Castle Middlehope New Ifton Lipley Whitcott Keysett Newcastle Belle Vue Oldington Stapleton Chetwynd Llawnt Fitz Wrentnall Ridgway Horton Morton Common Atcham Boreton Cheswardine Woodseaves Shootrough Brompton Uckington Little Lyth Heathgates Milson Gravel Hole Upper College Town Centre Eaton Mascott Wigwig Cross Houses Aston Pigott Pentre Spring Gdns Prees Heath Sytch Ho Green Marshbrook Coreley Church Aston Longford Cleobury Mortimer Sutton Hill Broomfields Oswestry / Croesoswallt Pentre-cefn Fenn Green Bletchley Choulton Yeaton Hampton Beech Upper Dinchope Charlton Hill Churchtown Henlle Allscott Sandford Radmoor Beambridge Doddington Willey Colemere Bilmarsh Milford Defford Hopton Castle Hoptongate Cockshutford Aston Rogers The Yeld Bronygarth Hurst Stapeley Benthall Commonwood Pant Barrow Rowe Brookhampton Preeshenlle Ightfield Heath Worfield Wykey Stocktonwood Shipley Gilberries Lower Chorley Old Shorthill Middleton Priors Oldbury Westbury Marchamley Sheriffhales Weirbrook Cotonwood Purslow Honnington Market Drayton Nether Skyborry Donnington Duxmoor Stoney Stretton Trefonen Broome Stirchley Mainstone Stockton Bromley Holdgate Ludstone Selattyn Upton Magna Cwm Head Burley Ladyoak Brandwood Brownhills Pedlar's Rest Stanley Old Marton Sutton Hall Little Ryton Ruthall Horderley Upper Battlefield Glazeley Hollywaste Diddlebury Heath Hill Gravels Heath Hartlebury Hatton Stowe Charlcotte Lostford Halesfield Vauxhall Nox Cleemarsh Prees Lower Heath Yorton Heath Petton Upper Forge Sandford Neen Savage Westley Bache Mill Reabrook Old Woods Wollerton Wood Gravenhunger Moss Heath Lanes Lodgebank The Grove Bridgnorth Hindford Lea Papermill Bank Craig-llwyn Rowley Little Wenlock Donnington Wood Hopshort Trench Lock Newton Woore Gretton Cleeton St Mary Long Oak Cold Hatton Heath Elson Malinslee Woolston Betton Vennington Welsh Frankton Posenhall Ticklerton The Four Alls Bearstone Castle Fields Norton Kenstone Cleedownton Spoonley Lynn Anchor Hinwood Lydham Great Bolas Pant-glas Crowsnest Burwood Heathton Churchmoor Rough Prescott Meeson Heath Bryn Kenley Hopstone Cabin Longnor Longden Common Peatonstrand Upper Affcot Montford Bridge Lynchgate Lowe Broad Oak New Marton Long Meadowend Bagginswood Etsell Three Ashes Brandhill Pulverbatch Ironbridge Conquermoor Heath Blists Hill Hook-a-gate Netherton Edgmond Madeleywood Bicton Heath Bagley Linley Pool Bank Meole Brace Cross The Waterwheel Loughton Norbury Polesgate The Lye Morton Mill Pentre Wern Crackleybank Bettws-y-Crwyn The Down Easthope Ash Magna Blackmore Standford Bridge Hope Harmer Hill Cleehill Besford Shirlett Newbridge Turleygreen Buttonoak Little Bolas Eardiston Ollerton Nant y Caws Cherry Orchard Hortonwood Crosslanes Crosemere All Stretton Adeney Cross Houses Knowle Preston Ensdon Weston Lullingfields Twyford Ollerton Lane Welshampton Palms Hill Overdale Woodside Plowden Shoot Hill Higford Smethcott Walcot Chelmarsh Hillend Puleston Sutton Stoke Heath Newtown Lady Halton Eyton on Severn Tibberton Duddlewick Cleobury North Lawley Common Cruckton Pepperstreet Betton Abbots Wem Rhiews Little Worth Oakengates The Humbers Caynham Nesscliffe Crickmery Swancote Edgebolton Foxwood Upper Wigginton Springfield Upper Longwood Walton Westoncommon Steeraway Tilstock Quina Brook Gatacre Park Great Wytheford Ashford Carbonell Weston The Sydnall Preston upon the Weald Moors Prees Green Sleap Lubberland Bayston Hill Somerwood Walford Porthill Redwith Llwyn Rindleford Pinstones Saltershill Edgmond Marsh Soudley Coalmoor Booley Inwood Tong Totterton Dallicot Buntingsdale Estate Bucknell Lower Hopton Peplow Hollinwood Lower Frankton Bitterley Edstaston Spring Village Lane End Wentnor Betton Strange Little Common Corfton Grimpo Whittytree Eyton Walcot Monkmoor Goldstone Stableford Porth-y-waen Myndtown Halford Babbinswood Glynmorlas Tedsmore Grindleforge Butlane Head Mardu Whittington Greete Kynaston Hungryhatton The Groves Myddlewood Battle Field Felhampton Morda Woundale High Hatton Sodylt Bank Kinlet Deuxhill Upper Cound Coed y Go Edgton Roughton Lea Cross Wernlas Hungerford Little Worthen Coppicegate Crosslanes Shawbirch Baschurch Tuckhill Dudleston Heath Acton Reynald Daywall Breaden Heath Calverhall Lightwood Lower Hayton Berwick Wharf Mount Pleasant Ryton Iron Mills Street Dinas Kingslow Leegomery Abbey Green Dorrington Ruckley Wigmarsh Stiperstones Munslow Hobarris Boningale High Ercall Wotherton Preston Gubbals Brownheath Haughton Poynton Bicton Batchcott Bluebell Steel Heath Claverley Middleton Scriven Ruyton-XI-Towns Bryn-y-cochin Lower Hopstone Tilsop Pitchford Alderton Shifnal Beckbury Newton on the Hill Gorsey Bank Long Common Broad Lanes Sutton Maddock Atterley Bourton Osbaston Pontesbury Hill Broughall Pentre-newydd Battlefield Eaton Stokesay Condover Chemistry Dovaston Morville Heath High Heath Shelderton Malehurst Upper Ludstone Waterloo Pentre-coed Chavel Coleham Dryton Beobridge Stanwardine in the Fields Hodnetheath Stafford Park Fauls Treflach Broughton Nantmawr Clee St Margaret Meadowtown Great Ryton Oaks Maesbrook Argoed Hampton Bank Lower Monkhall Minsterley Cockshutt Weston Rhyn Chatford Hamperley Cantlop Draycott Tweedale Kempton Frodesley Lane East Wall Marsh Green Wilcott Marsh Badger Rudge Heath Chadwell Grindley Brook Ponthen Summerhill Nant-y-gollen Long Lane Bowbrook Birtley Stockton Little Plealey Burcote Little Mosterley Priors Halton Bratton Little Wytheford Telford Gwern y brenin Billingsley Purlogue Rednal Whittingslow Llanllwyd Rhosygadfa Waymills Myddle Silvington Patton Butlersbank Osbaston Marton Minton Lea Spoonleygate Linleygreen Cleestanton Abcott Highley Kemberton Lyneal Wood Gosford Ellerdine Acton Round Newton Hadley Castle Folley Wollerton Medlicott Coptiviney Spring Gardens Wroxeter Wagbeach Stoneylane Alveley Arleston Colebatch Stanley Green More Croesau Bach Shackerley Rhydycroesau Upper Hengoed Brookside The Corner Ratlinghope Pennerley Worldsend Newton Church Pulverbatch Bromfield Coundmoor Roman Bank Marchamley Wood Shawbury Lee Brockhurst Quatford Much Wenlock Neen Sollars Yockleton Oldfield Weston Muckley Cross Dudleston Grove Culmington Hollyhurst Comley Skyborry Green