Retail Marketing in Wragby

Get in touch

Retail Advertising in Wragby

The world of retail is very competitive. The high street and internet are full of retailers selling clothes and fashion accessories of all shapes, colours and sizes for all people.

It is a cutthroat and ever-changing industry where it is important to stay ahead of the curve and be noticed.

Here at PromoMedia, we work with many fashion retailers, from high-street fashion houses to independent shops, as well as online and catalogue retailers.

These different sectors of the retail industry all require different marketing and advertising techniques to be successful. Obviously, each outlet has different target markets, so it’s important to think about who your market is – are they men, women, fashion-conscious, older, younger, high spenders, etc? All these will determine the type of marketing techniques your company should consider.

Here at PromoMedia, we will listen to your aims and ambitions, examine your brand and target market, and put together a bespoke plan to keep you ahead of your competition.

Contact Us

What is Retail Marketing?

It is basically advertising clothes and fashion accessories to the general public and getting your brand in the public eye wherever they may be.

This could be through online advertising options, social media, TV ads or outdoor options.

Depending on your budgets and aims, our teams can create a complete retail marketing strategy to get your brand noticed and generate more sales.

As you can imagine, retail is one of the broadest and most competitive industries in the world, so you need to be clear and specific about who you are targeting to make your budget work for you in a cost-effective way. You also need to think of ways to stand out from the crowd.

Eye-catching artwork is often key (which is often why super-models are used!) with visual forms of marketing working particularly well in this sector.

Enquire Now

What are the Best Options for Retail Advertising?

As mentioned visual advertising works brilliantly for retail, basically people love to see what they are buying.

The old mantra of “show and don’t tell” works really successfully in this area. As a general rule here at PromoMedia, we would suggest the following options to really show off your retail business, although all forms of media are generally worth considering in this sector:

  • Outdoor advertising - there are lots of advertising opportunities that fall under the umbrella term of out-of-home advertising. Billboards work very well in retail, 48 sheet posters are big, bold and eye-catching, which really draw the attention of potential customers. They are great in showing off colours, styles and fashions – all key to the retail industry. Back-lit options in high-footfall areas or roadside work particularly well but there are many outdoor options to consider which can be accommodated on most budgets.

  • Bus advertising - a form of outdoor, posters both on buses, on the side of buses and at bus stops are great at attracting and holding the attention of potential consumers. The travel infrastructure of buses covers the entire UK, so no matter where you are, you will some form of bus advertising which is suitable and available in your area.

  • TV advertising in the retail industry - with such a brilliant audience reach and as a powerful visual medium, TV is very popular with retail and fashion advertisers. At PromoMedia we can place TV ads all over the UK and will look at options on ITV, Sky and Channel 4. We will try and work with most budgets, although it’s worth pointing out that TV is one of the more expensive media options.

  • Newspapers Adverts - a cheap and cost-effective way to reach people on either a local or national level, press and newspaper ads are still very popular and effective in retail marketing. Glossy magazine ads also work well again as colours can really ping off the page.

  • Social media - a great and immediate way to get out new seasons and sales messages. Social media is often managed in-house but if you want to target new audiences we can develop strategies to target people who may yet have not heard of you, tapping into a new audience sector.

  • Advertising in Shopping Centres - it seems obvious, but advertising near your shop or at least in areas where people are shopping is a great idea. There are lots of options such as adverts in the car-parks, in the malls, in the restaurants, in lifts and on digital screens - a great way to attract the interest of shoppers when they are in the mood or locality to buy what you are offering.

Request a Quote

What Are the Costs of Retail Marketing?

As you can imagine there is no set answer with regards to advertising costs as it is totally dependent on which type of advertising you opt for.

Television campaigns typically start in the £20k region depending on the area but radio options can start from a few thousand and press, outdoor and social media options are cheaper. Essentially it boils down to what your budget is, with that figure between us we can tailor a campaign to incorporate whichever your preferred type of media is and the ones that we recommend. Once we know your target market, budget and location we can tailor something bespoke and creative to get you the best return on investment.

Which Companies Use Retail Marketing in WF4 1?

Most! No matter what size company all retail outlets need customers and word of mouth (although fantastic) cannot be guaranteed and totally relied upon. At PromoMedia, we work with a full range of outlets including the below:

  • Major chain and retailers - major chains need to hit big targets and we support large well-known brands with both local and national campaigns, which can incorporate everything from local radio through to London Underground advertising.

  • Boutiques - most small boutiques don't want to look like they are trying too hard but often lovely forms of print media and newspaper ads work well in targetted glossy magazines.

  • Food outlets - as a nation we love food. Often, outdoor adverts work well, especially in towns and cities where people are out and about walking around and hungry!

  • Independent stores - similar to boutiques independent stores don't want to look too desperate in advertising and also their budgets aren't always the biggest. Options we tend to look at include targetted social, local radio options and print distribution.

  • Pop-ups - here today and gone tomorrow, this form of marketing needs to be immediate and responsive. Social, radio talk-ups and advans are highly effective.

  • Catalogue companies - mainly targeting an older demographic and with decent budgets, national newspaper ads, billboards and TV advertising have brilliant results.

  • Startups - working on a smaller budget we would suggest local print distribution, local freesheet newspapers and radio.

For more specific contact us today.

Frequently Asked Questions About Retail Marketing

  1. "What is meant by retail marketing?" It means advertising for businesses in the retail sector, such as shops, boutiques and food outlets. If you are looking for cost-effective retail marketing strategies for your company contact us today.

  2. "What are the types of retail marketing?" It can be anything from TV and radio to outdoor or online, anything to get a brand or product noticed by its target audience.

  3. "How is retail marketing different from marketing?" It isn't different, it is a niche form of marketing - targetting one sector but it is very popular especially at times of years like the sales and Christmas, read more in our guide to Christmas marketing and other memorable advertising campaigns.

Contact Us

If you are interested in the retail marketing services we offer get in touch today and one of our expert advisors will go through the options with you.

Simply fill in our contact form and we’ll get back to you as soon as possible to discuss creating a bespoke plan for you to increase sales and allow you to stand out from the crowd.

We cover Wragby (West Yorkshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for retail marketing
Denholme Edge New Scarborough Otley Oldfield America Moor Delph End Gillroyd South Kirkby Northorpe Healey Upper Hirst Walpole Upper Green Saltaire Woodhall Hills New Town Jagger Green New Town Hill Top Pole Moor Painthorpe Flush Ossett Holme Royds Green Quarmby Camp Town Methley Junction Walton Lower Hirst Brownhill End Chickenley Horbury Bridge Northowram Potterton Hessle Cross Stone Beck Hill Wood End Swinnow Moor Notton Bradshaw Netherton Prince Royd Primrose Hill East Morton Cross Green Heaton Shay Hepworth Low Bentley Kelcliffe Upper Green Hough End Meltham Shelley Scotland Thorpe Riley Sowerby Goose Hill Whitley Lower Cold Hiendley Pickwood Scar Kiddal Lane End Colne Bridge Hill Top Estate Newlay Dirk Hill Wainstalls Knowl Heath Ambler Thorn Sowerby Bridge Lumbrook Mill Bridge Southowram Arthington Crigglestone Clifton Penda's Fields Hungate Daisy Hill Brownroyd Hill Castleford Ings Priory Estate Towngate Shaw Cross Ackworth Moor Top Nab Midgehole Beechwood Thorpe Audlin Littlemoor Bottom Thornhill Holt Head Booth Kippax Hough Side Woodhouse Common Purston Jaglin Stead Portobello Far Headingley Bank Spring Bank Akroydon Bramham Green End Potternewton Heathfield The Oval Low Ash Scott Hall Waterloo Norland Town Ryhill Lower Grange Showfield Topcliffe Monkhill White Lee Brown Hill Heaton Grove New Crofton Church Hill Greenside Birstall Brookroyd Elland Wooldale Blackley Scholes Norwood Park Allerton Aireworth Broomfields Lydgate Crossley Hall Baildon Green East Carlton Mytholmes Park Spring South Elmsall Moorthorpe Hogley Green Norton Tower Chapelthorpe Brown Royd Birchencliffe Rawthorpe Thornhill Edge Battyeford Dockroyd Woodbottom Brook Hill Rawdon Carrs Shearing Cross Half Mile Sandhills Ovenden Roker Lane Bottom Richmond Hill Harewood Slaithwaite Elm Estate Lower Clough Lane Head Ravensthorpe Kitchenroyd Whitkirk Highfields Charlestown Scarcroft Westgate Hill Featherstone Hollin Park Riddings Flockton Tingley Monkswood Aspley Fourlands Netheroyd Hill Sowood Ben Rhydding Upper Brockholes Beeston Eccleshill Carr Gate Kirkthorpe Jaw Hill Troydale Cromwell Bottom Littlemoor Weetwood New Gate Leaventhorpe Blackmoorfoot Burley in Wharfedale Mount Pleasant Raggalds High Brunthwaite Helme Gipton Wood Arthursdale Low Fold Ossett Spa Honley Almondbury Common Alwoodley Thwaites Brow Parklands Grove Place Mill Shaw Hall Green Norr Carr House Gate Skircoat Green Newtown Washpit Upper Wyke Bradford Moor Town End Crofton Lower Hopton Bradley Warmfield Hallfield Green Clough Pinders Fields Steander Gawthorpe Green Utley Green Hill Soyland Town Lane End Paradise Green Lawkholme Salendine Nook Lofthouse Gate Carr Crofts Leeds High Ackworth England Lane Moor Top Batley Carr Goose Eye Wilsden Siddal Highburton Bagby Fields Heptonstall Kirkburton West Garforth Kirkstall Park Wood Bottom Holbeck Oakwell Lawnswood Park Estate Hawksworth Flush House Lingards Wood Bracken Bank Sandy Lane East Moor Meltham Mills Horsforth Woodside Farsley Beck Bottom Cross Gates Low Moor Side Stocks Bank Haggs Hill Common Side Booth Bank Moortown Meal Hill Nutclough New Brighton Bradley Mills Liversedge Tinshill Marshfields Crosland Edge Kitson Hill Thorpe Edge Farnley Tyas Bradford Nook Colden Grange Moor Crossley Hill Hubberton Green Hollingthorpe Warley Town Mytholm Runtlings Hopetown Gilcar East Garforth Chapel Allerton Pudsey Brianside Nook Bolton Outlanes Armitage Bridge Snydale Shackleton Hartshead Highroad Well Moor New Scarborough New Brighton Newall Howden Clough Hullen Edge Midgley Alwoodley Gates Houses Hill Barkerend Low Town End Birchcliffe Honley Moor Lane Head Heath Common Crawshaw Raby Park Mount Pleasant Eldwick Slead Syke Newmillerdam Hey Green Upper Armley Allerton Bywater Ripponden Wood Low Baildon Great Preston Greengate Scapegoat Hill Mixenden Lower Wortley Toftshaw Moor Scholes Holmfield Barnbow Carr Hillhouse Hightown Worth Village Barkisland Old Dolphin Garforth Wentbridge Methley Granary Wharf Belle Isle Stocksmoor Upper Marsh Miles Hill Halton Well Heads Damems Slack Side Moorside Cross Roads Harden Yews Hill Methley Lanes Graveleythorpe Wike Lee Moor Newton Hill Rishworth Idle Moor Woodhouse Hill Lightcliffe Thornton Lodge Riddlesden Black Moor Woodhouse Cliff Snowgate Head Low Mill Village Marl Pits Birkhouse Kinsley The Green Lower Houses Edgerton Sandford Wragby Shelf New Scarbro Rawdon Fenay Bridge Jackson Bridge Rotcher Troy Nab Wood Swarcliffe Burn Knolls Idle Pool-in-Wharfedale Crow Nest Guard House Wibsey Lower Wyke Emley Old Micklefield Salterhebble Water Fryston Hainworth Shaw Eastwood Newsome Marsh Round Hill Shelley Woodhouse East Keswick Goosehill Spen Moor Side Hainworth Crackenedge Cutsyke Priesthorpe Old Bramhope Upper Cumberworth Birkenshaw Bottoms Fearn's Island Stourton North Featherstone Woodhouse Outlane Moor Meanwood Hightown Heights Baildon Holmes Yeadon Mount Tabor The Fall Cutler Heights Town End Fartown Green Esholt Wapping Killingbeck Bradley Hill Park Sunnybank New Close Micklefield Mickletown Noon Nick Stile Common Mag Dale Brighouse Cockley Hill Baildon Wood Bottom Pollard Park Thornton Hill Patrick Green Rodmer Clough Pike End Sun Side Strawberry Hill Ripleyville Oldfield Penny Hill Boston Spa Whitkirk Lane End Ashfield Robin Hood Scholey Hill Lupset Hill Top Adel Gildersome Street Rastrick Middleton Sheepridge Thornhill Lees Earlsheaton Burnlee Boulder Clough Manningham Bingley Eldwick Beck Adwalton Elland Lower Edge Willow Park Swartha Whins Wood Woolley Scholes Mill Bank Sharlston Addingham Moorside Stanks Upper Holme Huddersfield Primrose Hill Arrunden Dewsbury Moor Thorp Arch Clough Foot Booth Normanton Gauxholme Cartworth Haddingley Hill Top Scammonden Shepley Moor Head Cornholme Tyersal Gate Littletown Moor Allerton Low Fold Linthwaite Isle of Skye Quarry Flappit Spring Nettleton Hill Manston Micklethwaite Village Moor Garforth Nethertown Gawthorpe Common Side Thwaite Gate Skelmanthorpe Farsley Brackenhall Nether End Bankfoot East Ardsley Undercliffe Peas Acre Botany South Ossett Knowl Wood Shore Benomley Tyersal Hyde Park Low Common Ledston Luck Luddenden Little Lepton New Road Side Chellow Heights Spring Side Lydgate Chequerfield Whitley Head Cotton Stones Stony Lane Little Horton Milnthorpe Haigh Moor Burley Burley Woodhead Longwood Friendly West Hardwick Hall Bower Wilshaw Copley Stainland New Farnley West Town New Popplewell Bents Head Dodd Naze Spring End Haworth Harewood Park Woodhouse Thackley Horse Race End Fairweather Green Longley Brackenhill Whitecote Castleford Ravenscliffe Stand Bridge Cowlersley Pye Nest Flushdyke Cullingworth Netherthong Lidget Green Thackley End Flockton Green Ogden Hipperholme Rufford Park Woodhouse Carr Stump Cross Triangle Lumb Foot Springhead Hawks Stones Slack Rashcliffe Portsmouth Heaton Royds Wyke Common Borough Corner Toftshaw Shepherd Hill Churchfields Oakenshaw Hade Edge Birks Durkar Airedale Delf Hill Whinmoor Hill Top Weardley Sheepscar Snow Hill Barnside Broomhill Kippax Common Ledsham Wilberlee Mankinholes Pool Bank Oakworth Calder Vale Woodside Gully Norwood Green Horton Bank Hill Top Farnley Bank Morley Thornhills New Sharlston Boothtown Woodhouse Dalton Rhyddings West Royd Cambridge Eastborough Austhorpe Holywell Green Westfield Highfield Seacroft Ilkley Greetland Lee Mount Islington Woodhouse Hill Roundhay Church Garforth Kirkhamgate Low Utley Hartshead Moor Top Alverthorpe Wrose Birks Horsforth Mirfield Cockersdale Wrenthorpe Harley Wood Woodhall Hawksworth Millwood Sowood Green West End Glass Houghton Tannery Yard Wood End Scotgate Shinwell Scissett Black Gates Middlestown Bradshaw Ferrybridge Hill Stanningley Cottingley Bar Walsden Fell Lane Slack Braithwaite Rosemount Gomersal Hill Top Snow Lea Bierley Upper Eastwood Buttershaw Golcar Chidswell Shibden Head Leymoor Roydhouse Sandal Cowcliffe Low Green West Carlton Crimbles The Lumb North Elmsall Upper Heaton New Town Stanley Newsholme Thorncliff Ashenhurst Truncliffe Charlestown Estate Cringles West Park South Crosland Harewood Hill Swincliffe Round Hill Willow Field Kilnhurst Claremount Marsh Top Low Springs Wintersett Salford Holmbridge Cross Hill Hole Bottom Moorbottom Brookfoot Elland Upper Edge Atkinson Hill Nook Coley Gipton Upper Batley Windmill Hill Denby Dale Carlton Hunslet Town End East Rigton Woodthorpe Owlet Walton Taylor Hill Crosland Moor Intake Middleton Greenbottom Slack Greengates Calverley Cowmes Havercroft Mill Stables Long Lee Outwood Lindwell Combs Greystone Newtown Batley Newton Briestfield Eastbrook Daisy Hill Haycliffe Hill Gildersome Lower Altofts Barwick in Elmet Woodside Addingford Common End Haigh Fold Foulby Far Royds Calderside Half Acres Barley Cote Bolton Woods Hillfoot Armley Chiserley Thick Hollins Old Lindley Gledhow Greetland Wall Nook Coxley Salford Priestwell Old Town Fearnville Pickles Hill Wheatley Hightown Drub Hermit Hole Holdsworth West End Steep Lane Kettlethorpe Lee Lane Whitwood Mere Walshaw Lady Balk Leeming Eastbourne Illingworth Stanley Ferry Bracken Park Lidgett Folly Hall Hartshead Moor Side Scott Green Wibsey Slack Roberttown Lower Denby Hill Top Crosland Hill Pellon Belle Vue Rothwell Haigh Lees Bardsey Steeton Pike Law Warland Ferrybridge Snake Hill Healey Ovenden Wood Brandy Carr Bailiff Bridge Small Banks Mount Lindley Normanton Common Bottomley Lower Woodlands Vale Tinshill Moor Ripponden Heaton Beechwood Brunthwaite Fulneck Silsden Dudley Hill Wheldale Fitzwilliam Overton John o' Gaunts Shade Brooks Bank Woolley Grange Wrangbrook Shadwell Guiseley Beeston Hill Lower Wellhouse Harehills Corner Outlane Bank Top Ossett Street Side Clayton Hill Moorside Swillington Common Adel East Moor Savile Town Todmorden Charlestown West End Upper Wortley Rawfolds Knotford Moor Edge Camp Field Ingrow Colton Common Queensbury Daw Green Nab Hill West Bretton Ousel Hole East Bowling Lamplands Pontefract Tong Park Horton Bank Top Langley Sands Old Snydale Bogthorn Swain House Headingley Under Bank Upper Moor Side Burmantofts Thorpe on the Hill Thurstonland Hinchliffe Mill Harecroft Low Ackworth Oakes Cavalier Hill Peckfield Bar Hanging Heaton Park Wood New Scarboro' Holmfield Cragg Vale Upper Fagley Clough Head Thunder Bridge Woodhouse Upton Staygate New Town Baildon Woolgreaves Black Hill Badsworth Hunslet Carr Westfield Denholme Clough Lady Wood Lepton Holme Copley Hill Horbury Woodlesford Westgate Common Staincliffe Little Horton Green Cottingley Bailey Hills Eccup Moor End Shearbridge Paddock Keelham Luddenden Foot Swinnow Lawns Westborough Thornes Farnley Laycock Great Cliff Stone Chair Beggarington Hill Ryecroft Lepton Edge Quarry Hill Knowler Hill Machpelah Catherine Slack Cradle Edge Lane End Moorhead Alwoodley Park Collingham Hill Top Halifax Swain Green Marsden Minsthorpe Liphill Bank Ainley Top Headingley Hill Lofthouse Thongsbridge Cross Hill Exley Berry Brow Moorend Moor Side Upperthong Harehills West Morton Eastburn Br Ellentrees The Shay Moldgreen Agbrigg Low Farm Windhill Holy Croft Fagley Merchant Fields Bantam Grove Knowle Park Birkenshaw West Scholes Clayton West Laisterdyke Felkirk Low Weardley Parlington Sandal Magna Dean Lane Head Cross Roads Fartown High Utley Fox Royd Altofts Denholme Gate Slaid Hill St Johns Hoo Hole Moor Gate Upper Denby Frizinghall Silver Royd Hill Deighton Gates Milnsbridge Beechcliffe Hebden Bridge Causeway Foot Fixby Troy Hill Cragg Hill King Cross Holt Park Newsam Green Wilsden Hill East Hardwick Little Hemsworth Lower Fagley Mabgate Lower Cumberworth Norristhorpe Victoria Bankhouse Bottom Cookridge Knowsthorpe Park Villas Streethouse Shaw Fields Bramhope Krumlin Eastwood Oakwood Wellroyd Low Moor Exley Head Mount Pleasant New Micklefield Bramley Wetherby Drighlington Boothroyd Bank Nook West Vale Mountain Dogley Lane Morley Hole Lister Hills Longwood Edge Aberford Knottingley Tarn Gomersal Deighton Ireland Wood Wakefield Marsh Horton Bank Bottom Gamble Hill Brown Moor Gate Foot Townville Four Lane Ends Sharlston Common Lotherton Addingham Lidgett Park Brearley Birds Edge Tong Street Hilltop Estate Paleside Bolton Lower Holme Apperley Bridge Cleckheaton Holmfirth New Wortley Keighley Netherton Little Bradley Hill Top Blakestones Savile Park Brookhouse Blackshaw Head Calder Grove Shaw Lane The Flatts Chevin End Nunroyd Birkby Bowling Holme Wood Shay Gate South Hiendley Heckmondwike High Flatts Scar Top Thorpe Gate Estate Thwaites Menston Flockton Moor Woodend Gawthorpe Mytholmroyd Common End Pottery Field Lockwood Hemsworth Little London Fall Ings Upper Hopton Slippery Ford Moor Side Thorner The Leylands Clayton Heights Micklethwaite New Fryston Rodley Hanging Stone Beechwood Holme Cackleshaw Sawood Hall Cliffe Denholme Clerk Green Under Hill Tong Manywells Height Oxenhope Rowley Hill Greenfield Great Horton Horbury Junction Moor Top Lighthazles Pledwick Beldon Hill Lumbutts Darrington Ackton Priestthorpe Halton Moor Rothwell Newstead Ferncliffe West Ardsley Parkside Carlinghow Upper Greetland Westerton Stockbridge Clayton Gilstead Eastburn Woodkirk Town End Marsh Lower Soothill Netherton Little Preston Totties Tandem Nether Yeadon Highfield Hunsworth Old Hills Brockholes Buslingthorpe Pudsey Overthorpe Cliff Brooklands Wellington Hill Hill Estate Stoney Royd The Crescent Kirkheaton Wood Row New Mill Oulton High Weardley Low Fields East Bierley Park Hill Upper Common Stanbury Height Beeston Royds Dewsbury Grove Town Well Hill Kebroyd Springfield Whitwood Green Side Simpson Green Chapel Green Flanshaw Birstall Smithies Swillington Henshaw Fulstone Bank Top Colton Highroad Well Churwell Lower Shelf Thornbury Clifford Bruntcliffe Lower Mickletown Low Common Ledston Pule Hill Lane Head Priestley Green Scholemoor Osmondthorpe Lower Popeley Erlings Strong Close Thorpe on The Hill Ramsden Wood Bottom Boat Ouzlewell Green Odsal Upper Denby Almondbury West Bowling Booth Wood Castle Street Linton Hole Bottom New Blackpool Pecket Well Girlington Crossflatts Hove Edge Hollinthorpe Carleton Bracken Hill Tranmere Park Wyke Shipley Bolster Moor Linfit Northgate Barcroft Lingbob Beeston Park Side Midgley