Sports Marketing in Holly Cross

Get in touch

Sports Advertising in Holly Cross

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Holly Cross, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Holly Cross?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Holly Cross, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in RG10 8?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Holly Cross get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Holly Cross (Berkshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
New Town New Greenham Park Finchampstead Warren Row East Garston Woodlands Hollingsworth Speenhamland Bigfrith Priestwood Parker's Corner Downend Eastbury Bury's Bank Bisham Great Hollands Emmer Green Horsemoor Lower Caversham Swallowfield Cabbage Hill North Town Woodley Green Remenham Hill Woodspeen Combe Moss End The Village Holme Green Spencers Wood North Heath Crookham The Slade Fifield Wildridings West Woodhay Midgham Maiden's Green Wexham Court West Ilsley Cookham Beenham Stocks Borough Marsh Purley on Thames Dowlesgreen Curridge Water Oakley Arborfield Chieveley Chapel Row Inkpen Common Hungerford Green Winterbourne Whitegrove Riseley Upper Basildon Whitley Wood Clewer New Town Beenham's Heath East Ilsley Calcot Aldworth Titcomb West End Winkfield Row Brightwalton Holt Altmore Hyde End Birch Hill Temple Park Wickham Heath Tickleback Row Furze Platt Ufton Green Bucklebury Miles's Green Shinfield Hopgoods Green East Garston Sunningdale Charvil Longlane Brightwalton Green Broomhall Owlsmoor Heathlands Whatscombe Clewer Village Colthrop St Leonardshill South Fawley Cookham Rise Littlewick Green Wraysbury Haughurst Hill Boyn Hill Caversham Welford Lower Earley Brimpton Shaw Sheffield Bottom Stanmore Winter Hill Sindlesham Upper Lambourn Stud Green Jennetts Hill Cranbourne Westridge Green Hermitage Cippenham Hurley Bottom Caversham Heights Sulham Gardeners Green Stratfield Mortimer Binfield Grove Oakley Green Church Lammas Stockcross Upper Wargrave Enborne Bucklebury Alley Wick Hill Little Hungerford Eastheath West Fields Spital Lower Padworth Beech Hill Shepherd's Hill The Warren Lower Basildon Westbrook Speen Skimpedhill Wasing Cold Ash Anvilles Four Points Upton Park Wargrave Burnt Hill Sulhamstead Stanford Dingley Amen Corner Enborne Row Sulhamstead Bannister Upper End Padworth Tilehurst Leverton Frilsham Midgham Green Whitehouse Green Winkfield Street Paley Street Burghfield Matthewsgreen Whitley Martin's Heron Winding Wood Old Windsor Ashmore Green Ashampstead Green South Ascot Newell Green Farnborough Woose Hill Popeswood Horton Quick's Green Burghfield Common Hoe Benham Three Mile Cross Trapshill Ascot Mount Pleasant Hythe End Pangbourne Harmans Water Four Houses Corner Chapel Green Woodlands Park Schoolgreen North Street Winnersh Temple Clapton Fawley Easthampstead Woodley Thatcham Goldfinch Bottom Grazeley Green Sonning Ruscombe Lambourn The Mount Plaistow Green Bowsey Hill Bray Wick Hamstead Marshall World's End Greenham Cookham Dean Clewer Green Wawcott Weston Padworth Common Wickham Hurley Jealott's Hill Salt Hill Woolley Green Britwell Beedon Hill Coley Waltham St Lawrence Marsh Benham Great Shefford Ashampstead Elcot Crazies Hill Beenham Bothampstead Crowthorne Whiteknights Crown Wood Knowl Hill The Rise Southend Tidmarsh Cox Green Sutton Tutts Clump Maidenhead Stitchens Green Warfield Cockpole Green The Holt Eddington Nodmore Wellhouse Pingewood Hampstead Norreys The Ridges Binfield Park Cheapside Brightwalton Brookside Hungerford Bagnor Braywoodside Yattendon White Waltham Catmore Calcot Row Winkfield Sunnymeads Southcote Hanworth Little Sandhurst Barkham Applehouse Hill Little Heath Blacknest Arborfield Cross Chavey Down Sulhampstead Bannister Upper End Tittenhurst Brimpton Common Poundgreen Compton East Fields Sandhurst Slough Stubbles Pinkneys Green Eversley Dedworth The Throat Hare Hatch Mile End Stubbings Lambourn Woodlands Holyport Newbury Merryhill Green Sanham Green Inkpen Beedon Hell Corner Highway Hillgreen Broadmoor Estate Chaddleworth Kiff Green Remenham Chalvey Brands Hill Churchend Aldermaston Soke Touchen-end Great Lea Common Tittle Row Boxford Upper Woolhampton Woolhampton Eton Langley Common Upton Lea Whistley Green Oare Windsor Parsonage Green Woodlands St Mary Westrop Green Mell Green Hawthorn Hill Eton Wick Hungerford Newtown Grazeley Peasemore Kiln Green Kintbury Holloway Sheepdrove Upton Billingbear Hurst Ownham Fishery Aston Shefford Woodlands Avington Winkfield Place New Town Easton Donnington Earley Ravenswood Village Settlement Datchet Datchet Common West End The Holt Stone Copse Reading Wokingham Ham Marsh Sunninghill Leckhampstead Woodside Burchett's Green Theale Wash Water Goddard's Green Farleywood Aldermaston Wharf Halfway Frogmill Stanford End Arborfield Garrison Hemdean Bottom Upper Bucklebury Holly Cross Nuptown Southend Bradfield Sulhamstead Abbots Moneyrow Green Streatley Cold Harbour Bracknell Eling College Town Aldermaston Horncastle Burghfield Hill Bray Skinners Green Binfield Ufton Nervet Old Warren Crockham Heath Brockhill Bullbrook Mortimer Langley Littlefield Green Emmbrook Shurlock Row Maidenhead Court Farley Hill Forest Park Englefield Hungerford North Ascot Trash Green Upper Green Wash Common Leckhampstead Thicket Twyford Ryeish Green Colnbrook Poyle Myrke Lower Green Wick Hill