Sports Marketing in Central Milton Keynes

Get in touch

Sports Advertising in Central Milton Keynes

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Central Milton Keynes, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Central Milton Keynes?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Central Milton Keynes, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in MK9 3?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Central Milton Keynes get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Central Milton Keynes (Buckinghamshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Watermead Lee Gate Oakley Hillesden Holmer Green Kingston Greenleys Ivinghoe Aston Middle Green Hedgerley Green Parslow's Hillock Cores End Great Kimble Brinklow Hyde Heath Biddlesden Hotley Bottom Loughton Oxley Park Hunt's Green Loosley Row Hollingdon Little Ickford Cholesbury Boarstall North Lee Wycombe Marsh Rush Green Wymbush Green End Chicheley Calverton Grendon Underwood Bockmer End Terriers Great Holm Gibraltar Shabbington Broughton Oakhill World's End Little Boys Heath Thornton Fenny Stratford Tathall End Central Milton Keynes Woughton on the Green Shipton Cheddington Brill Ascott Wheeler End Haddenham Lower Pollicott Blakelands Ilmer Nash Marsworth East Burnham Lee Common Manor Park Horn Hill Newton Longville Whaddon Townsend Lathbury Ham Green Colstrope Little Kingshill Middle Claydon Wolverton Mill Cublington Green End Whelpley Hill Asheridge Chivery Steeple Claydon Upper Winchendon Ledburn Botolph Claydon Olney Amersham Pitch Green High Wycombe Southcourt Startop's End Lower Hartwell Well End Hedgerley Church End Church End Bleak Hall Bradenham Mentmore Bancroft Bolbeck Park Stoke Goldington Shipton Lee Redmoor Ashland Ludgershall Old Farm Park Nether Winchendon Great Missenden Ellesborough Kingsash Terrick Crownhill Denham Codmore Rooksley Chisbridge Cross Coombe Bradwell Abbey Worminghall Fawley Bottom Woughton Park Stewkley South Heath Chalfont St Peter Towerage Ivinghoe Moor End Little Missenden Holly Green Furzton Lake Lake End Furzton Wavendon Gate Little Linford Bury End Forty Green Princes Risborough Higher Denham Fullers Slade Rout's Green Nearton End Newton Leyes Griffitts Yard Heath End Stoke Poges Loudwater Tyringham Dagnall Westcott Farnham Park Hardwick Winslow Marsh Tilbrook Chalkshire Stone Langley Corner Ford Lower Ascott Caldecote Hazlemere Iver Wood Green Water Eaton Whiteleaf Chilton Horton Wharf Mop End Marlow Bottom Fulwell Turville Heath Church End Willen Two Mile Ash Walton Court Broughton Crossing Woodrow Lillingstone Dayrell Tickford End Haversham Ibstone Alscot Little Hampden Broughton Lower North Dean Diggs Little Frieth Honeyburge Conniburrow Mill End Whitney Verney Junction Edlesborough Stoke Mandeville Burcott Fingest Skirmett Hilltop Beamond End Swan Bottom Sills Yard Adstock Longwick Whitchurch Redland End Downley Tingewick Eaglestone Radclive Ballinger Common Springfield Old Wolverton Chartridge Willen Park Atterbury Newton Blossomville Fishermead Hedsor South End Dunton Kimble Wick Preston Bissett Hughenden Valley Greenlands Brook End Northend Hunt's Hill Lower Woodend Great Hampden Austenwood Emerson Valley Weedon Woodhill Waterend Bovingdon Green Smokey Row Downs Barn Thorney Ley Hill The Bowl Summer Heath Burnham Lillingstone Lovell Lane End Greatgap Stacey Bushes North End Sheepridge Bennett End Milton Keynes Amersham Old Town Gayhurst Fulmer Barley End Far Bletchley St Leonards Woolstone Lower Cadsden Walnut Tree Kents Hill Bourne End Ickford Chackmore Gawcott Peartree Bridge Little Crawley Wooburn Common Upper North Dean Netherfield Bradwell Common Pitstone Green Medmenham Foscote Marlow Common Chessmount Coleshill Hazeley Downhead Park Fox Milne Little Wood Corner Caldecotte California Horton Butler's Cross South End Great Horwood Nup End Monkston Park Gerrards Cross Little Kimble Westlington Walton Manor Akeley Bellingdon Westcroft Dunsmore Bledlow Bragenham Lower End Littleworth Corner Walton Hall Weston Underwood Ashley Green Love Green Holtspur Ashendon Penn Bottom Leadenhall Saunderton Little Chalfont Pednormead End Ravenstone Darvillshill Jordans Page Hill Swanbourne Lee Clump Buckmoorend Nash Lee Flowers Bottom Maids Moreton Dorney Reach Kiln Farm Coffee Hall Dadford Hoggeston Bradwell Taplow Knowlhill Micklefield Aston Sandford Padbury Lower Weald Quainton Stonebridge Berryfields Denbigh West Berghers Hill Farnham Royal Tinkers End Chesham Crafton Shenley Wood Rowsham Browns Wood Twyford Lacey Green Owlswick Littleworth Common Upper Pollicott Buckland Booker Petsoe End Hitchambury Upper Weald The City Shreding Green Hambleden Piddington Halton West End Weston Turville Littlecote Chalfont Grove Mundaydean Bottom Bierton Shenley Church End Chalfont St Giles Pond Park Penn Cressex Meadle Bye Green Dorton Newlands Little Horwood Horsenden Stewkley Dean Beaconsfield Salden Lent Aston Clinton Cadmore End Wooburn Green Baker's Wood Bolter End Edgcott Charndon Singleborough Hulcott Hyde End Neath Hill Granborough Easington Poundon Buckingham Great Hivings Stoke Green Turweston Penn Street Barton Hartshorn Campbell Park Stokenchurch Willen Lake Medbourne Wing Stoke Hammond Wendover Danesfield Soulbury East Claydon Saunderton Lee Bow Brickhill Horsleys Green Creslow West Wycombe New Bradwell Dorney Heelands Amersham on the Hill Long Crendon Marlow Speen Shenley Lodge Lavendon Sprig's Alley Burcott Chetwode Orchard Leigh Hollybush Hill Elfield Park Knotty Green Hillesden Hamlet Spurlands End Hedgerley Hill Rose Hill Pennyland Radnage Little London New Denham Winterhill Boveney Slapton Leckhampstead Kingsmead Goddards Middle Weald Addington Shalstone North Marston Waddesdon The Lee Egypt Blue Bridge George Green Fort End Lenborough Pheasants Wroughton Park Victoria Park Wotton Underwood Skittle Green Aylesbury Filgrave Sherington Shenley Brook End The Badgers Rockwell End Mobwell Southend Water Stratford Chalfont Common Fleet Marston Flackwell Heath Middleton Amersham Common Wilton Park Bottrells Close Moulsoe Sedrup Bishopstone Pitstone Pitstone Hill Wendover Dean Hawridge Widmer End Bancroft Park Cuddington Monkston Tyler's Hill Astwood Winchmore Hill Beanhill North Crawley Tetchwick Emberton Bradville Fern Latimer Great Kingshill Wooburn Clifton Reynes Lye Green Monks Risborough Chesham Bois Woburn Sands Linford Wood Wexham Street Drayton Beauchamp Walter's Ash Wooburn Moor Chearsley Saunderton Upper Hartwell Newport Pagnell Woodham Lower Bois Ballinger Bottom Wingrave Aston Abbotts Tatling End Newtown Lent Rise Northfield Studley Green Hodge Lea Great Brickhill Bucklandwharf Oldbrook Wolverton Mill East Bledlow Ridge Kingsey Richings Park Prestwood Askett Bletchley Bryant's Bottom Stantonbury Long Street Rotten Row Church End Sands Northall Hanslope Little Marlow Elmhurst Burroughs Grove Wolverton Mill South Wardrobes Seer Green Calvert Forty Green Farnham Common Tylers Green Brook End Walton Layters Green Beacon's Bottom Wavendon Green Hailey Parmoor Frieth Buckland Common Thornborough Stony Green Tinkers Bridge Westbury Wolverton East End Oving Ditchfield Moor Common Simpson Great Linford Widmoor Turville Cryers Hill Stony Stratford Tattenhoe Upton Stratton Chase Pednor Bottom Grange Farm Mursley Little Brickhill Clayhill Haydon Hill Kingswood Stratford Fields Pheasant's Hill Grove Waterside Beachampton Chenies Fawley Botley Church End Buffler's Holt Bedgrove Tongwell Dinton Hardmead Pitchcott Marsh Gibbon Clanking Mount Pleasant Warrington Drayton Parslow Milton Keynes Village Quarrendon Naphill Giffard Park Linden Village Crownfield Cold Brayfield Walton Mantles Green Iver Heath Castlethorpe Heath End

Pages

Legal information