Sports Marketing in Henllan

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Sports Advertising in Henllan

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Henllan, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

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What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Henllan?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Henllan, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

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What is the Cost of Advertising in The Sports Industry in LL16 5?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

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If you are looking to promote your company in the highly competitive sports and fitness industry in Henllan get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

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We cover Henllan (Clwyd)

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Northop Hall Mount Pleasant Dwygyfylchi Pengwern Cadnant Park Horseman's Green Pentre Cadole Chirk / Y Waun Pant Gwytherin Walwen Bylchau Ewloe Llanelidan Singret Cefn Berain Caerwys Ruthin / Rhuthun Stansty Pentrefoelas Maes Pennant Groes Efa Pentre Bettisfield Bryn y Castell Pentre-llyn-cymmer Bontuchel Llwynmawr Holt Pwll-clai Rhewl-Mostyn Rhydymwyn Pentre Wern-y-gaer Mynydd-llan Buckley Mountain Cefn-eurgain Llandrillo-yn-Rhôs Llanarmon Dyffryn Ceiriog Dinmael Little Arowry Connah's Quay / Cei Connah Penyffordd Street Lydan Llanrhychwyn Nannerch Eglwys Cross Ty'n-y-groes Pentre'r Felin Talwrn Abergele Towyn Brookhouse Leadmill Llanfairfechan Rhandir Rhewl Blaenau dolwyddelan Erbistock Cwm Penmachno Berwyn Eyton Wepre Hafod-y-Green Trevalyn Spon Green Tafarn-y-Gelyn Graig Cefn Cross Lanes Kinnerton Green Shotton Hope / Yr Hôb Wallington Hendre-ddu Northop / Llan-eurgain Pentre Maelor Glyn Ceiriog Llannefydd Rhôs The Dunks Pentre Halkyn / Pentre Helygain Higher Kinnerton Pentrefelin Bedlwyn Golly Rhiwbebyll Moelfre Mwdwl-eithin Pont-Cyfyng Broadoak Fron-Bache Pentre Bach Mancot Royal Meliden / Gallt New Broughton Betws-y-Coed Garden City New Brighton Marchwiel Cwlach Caergwrle Rhostyllen Ysgeibion Ty'r-felin-isaf Mount Sion Nant Alyn Sontley Pantasaph Cefn-mawr Galltegfa Hightown Trewen Carmel Maeshafn Pen-y-lan Aifft Ffordd-las Rhosesmor Halton Ysceifiog Sandy Lane Rhuddlan Bersham Llanddulas Prion Nant-bâch Brymbo Llanbedr-Dyffryn-Clwyd Mynydd-llêch Mwynbwll Hendre Pandy'r Capel Afon-wen Penmachno Little Acton Llansanffraid Glan Conwy Windy Hill Rhosywaun Rossett Dolywern Waen Goleugoed Ddol Trevor Uchaf Cloy Penley Gronant Llandegla Gwernymynydd Stryt-issa Pwll-melyn Llanfair Dyffryn Clwyd Ewloe Green Henllan Mount Pleasant Trofarth Betws-yn-Rhos Llanbedr-y-cennin Bryngwyn Pontybodkin Bradley Llanynys Whitewell Eryrys Tan-y-Lan Llandyrnog Glasfryn Ponterwyl Y-Ffrith Llanasa Pant-y-buarth Kinmel Bay / Bae Cinmel Chweffordd Rhŷd-y-ceirw Cefn Woodland Park Bryn Merllyn Ponciau Coedpoeth Flint / Y Fflint Geinas Pentre-bont Nant-y-Patrick Bronington Lower Threapwood Cilcain Three Sisters Cefn-brith Newmarket / Trelawnyd Gwern Estyn Sydallt Pwll-Glas Alltami Bagillt Babell Trevor Llanrhos Rhiwddolion Crabtree Green Llandudno Junction / Cyffordd Llandudno Bretton Golch Pen-y-felin Cwm Moss Per-ffordd-llan Walwen Greenfield / Maes-Glas Prenbrigog Pentre-Ffwrndan Morfydd Maerdy Bryn Eithen Pen-y-cae Rhyl Tanyfron Conwy Marian Commins Talwrn Waen-trochwaed Croes-wian Bryn-y-maen Halkyn Mountain Clawdd Poncen Groes-fawr Craig-y-Don Hendrerwydd Abermorddu / Yr Hôb Marford Newbridge Mynydd Isa Bryn Common Gwyddelwern Higher Shotton Llannerch-y-môr Efenechtyd Denbigh / Dinbych Ffrith Llangwm Pentre-dwfr Bryn-yr-ogof Ffos-y-go Gellifor Cefn-bychan Maes-y-Dre Rhosllannerchrugog Pen-y-Coed Johnstown St Gwynan's Capel Siloam Froncysyllte Calcoed Holywell / Treffynnon Tal-y-bont King's Mills Pen-y-ffordd Loggerheads Bryneglwys Cader Ty'n-y-ffordd Rowen Llangynhafal Glanwydden Pwll-glâs Pentre Merehead Capel Garmon Rhosymedre Llandynan Glascoed Nercwys Eglwysbach Coppa View Waen Gell Pontwgan Deganwy Old Warren Waen Peniel Brynford / Brynffordd Mold / Yr Wyddgrug Dre-gôch Tan-y-Graig Ruabon / Rhiwabon Graianrhyd Little Mountain Rhewl Highfield Fron Isaf Llidiart Annie Pabo Rhiw Rhydtalog Tallarn Green Hên-efail Pontfadog Cymau Aston Tanlan Banks Groesffordd Marli Pandy Wern Dyserth Coed-talon Trelogan Llanrhaeadr Pentre Isaf Pentre-bach Flint Mountain / Mynydd y Fflint Talwrn Llanrwst Pentre'r-felin Nantglyn Garizim Broughton Copenhagen Dolwyd Lawnt Cumber's Bank Lower Mountain Lane End Pentre Uchaf Southsea Llysfaen Naid-y-march Bryn Pen-y-lan Bodelwyddan Ridleywood Fenn's Bank Ty-nant Pont-y-blew Brymbo Hirwaen Sealand Bryn-newydd Llan-y-pwll Clwt Pentre Parkside Fron-dêg Derwen Old Sontley New Brighton Dinas Mawr Halkyn / Helygain Tal-y-cafn Walwen The W auns Pant-pastynog Dolwyddelan Little Mancot Park Lane Gatewen Pentrefelin 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Bryn-yr-Eos Pwll-du Penmaen Park Llanarmon-yn-Ial Talwrn Pentre-Llanrhaeadr Bryn Pydew Llandudno Pantymwyn Gadlys Groesffordd Greenfields Big Mancot Holway Gwaenysgor Glasdir Rhosddu Ochr-y-foel Pentre Penmaenan Pant Ffynnongroyw Pandy Pennant Corwen Terfyn Pant y Wacco Llanfynydd Gardd Estyn Old Colwyn Pentre Cilgwyn Treuddyn Aber-oer Drury Axton Rhôs-on-Sea Worthenbury Hendre Smithy Gate Tan-y-fron Saith Ffynnon Little Green Belgrano Nant-y-Rhiw Pentre Hawarden / Penarlâg Catch Rhuallt Henryd Acrefair Dobs Hill Pen-llain-wen Milwr Pentre Pen-y-Ball Top Knolton Fron Bryn-rhys Three Fingers Rhosllanerchrugog Llanfair Talhaiarn Felin Puleston Gorsedd Burton Celyn-Mali Melin-y-Wig Sutton Green Burntwood Pentre Lavister Soughton / Sychdyn Bonwm Cadney Bank St Asaph / Llanelwy Bont-newydd Pant-glâs Bridge End Llechwedd Fedw Mynydd Marian Gwernol Dawn The Roe Gwynfryn Glascoed Nant-y-Felin Lloc Berthengam Maenan Saron Llangernyw Llidiart-y-Parc The Moor Gorddinog Buckley / Bwcle Drury Lane Geufron Blaenau Tre-lan Bettws Gwerfil Goch Acton Melin-y-coed Bedwell Pandy Tudur Brynhovah Clocaenog Nant Mawr Tremeirchion Graig-fechan Maes-y-Dre Honkley Bedwlwyn Hanmer Queensferry / Y Fferi Isaf Tre-Mostyn Arowry Glyndyfrdwy Pen-y-stryt Borras Talacre Overton / Owrtyn The Wern Llay Sarn Pen-y-cefn Pandy Nant Gwernaffield-y-Waun Whelston Croes Eneurys Pentre Carrog Graig Summer Hill Tan-yr-allt Wrexham / Wrecsam Castell Caerhun Plas Coch Little Overton Bryn Dulas Pensarn Waen Maes Maelor Castell Garth Trevor Kelsterton Penrhyn Bay Pentre-Clawdd Dolphin Tregeiriog Four Crosses Pentre-celyn Capel Curig Penrhyn-side Pen-y-bryn Pont Cysyllte Lower Wych Llanfwrog Nebo Pennant Pentre-tafarn-y-fedw Afon Eitha Argoed Esgyryn Llanelian-yn-Rhôs Llangwstenin Terfyn Rhyd-y-foel Gyffin Pentre Broughton Pentre Bychan Blue Bell Estate St George / Llansan Sior Rhosrhedyn Darland Penmaenmawr Cock Bank Leeswood / Coed-Llai Pentre Plâs Berwyn Moel-y-crio Pentre Bowling Bank Llangollen Bryn Rhyd-yr-Arian Padog Gegin Green Bryn Celyn Rhosymadoc Gogarth Rhyd-y-meudwy Picton Bron-y-Nant Lightwood Green Bryn Saith Marchog Llanfihangel Glyn Myfyr Rhewl Gyrn Aberwheeler / Aberchwiler Cerrigydrudion