Sports Marketing in Llandygwydd

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Sports Advertising in Llandygwydd

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Llandygwydd, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

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What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Llandygwydd?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Llandygwydd, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

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What is the Cost of Advertising in The Sports Industry in SA43 2?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

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If you are looking to promote your company in the highly competitive sports and fitness industry in Llandygwydd get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

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We cover Llandygwydd (Dyfed)

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Millin Cross Chancery / Rhydgaled Llangeler Llangybi Mount Pleasant Nolton Haven Dolgerdd Broadmoor Penlan Joppa Glan-y-môr Broad Oak Llanfarian Llanarthne West Williamston Porthgain Caeo / Caio Hayscastle Cross Coopers Lawrenny Rhosaman Brynhoffnant Gwbert Llangain Llwyncelyn Llandawke Cardigan / Aberteifi Nevern / Nanhyfer Saundersfoot Parcllyn Machynys Milford Haven / Aberdaugleddau Square and Compass / Y Sgwâr The Gate / Castell-y-rhingyll Bosherston Guildford Haverfordwest / Hwlffordd Stackpole Elidor Waungilwen Penplas Goodwick / Wdig Broadway Robeston Cross Neyland Abermagwr Pen-bont Rhydybeddau Pemberton Blaenffos Aber-Giâr Llanerch Betws Ifan Llangyndeyrn / Llangendeirne The Rhos Bethesda Llanboidy Leonardston Pontyglasier Ffairfach Tal-y-bont Travellers' Rest Tyn'reithin Llanddinog Casmael Llangadog Berea Gumfreston Llanllawddog Llwyn-yr-hwrdd Greynor-isaf Cilau Cwmystwyth Llygadywawr Rhos-y-garth Blaenporth Roch Rhodiad-y-Brenin Scleddau Pontamman / Pontaman Dre-fach Troed-y-rhiw-Siôn Pontyates / Pont-iets Trostre Sageston Narberth / Arberth Cold Inn Haroldston West Burton Ferry Pont-Tyweli Hebron Llwynhendy Blaen-Cil-Llech Synod Inn / Post-Mawr Morfa Capel Vicar Dole Llanwnnen Robeston Back Penny Bridge Pisgah Mynachlog-ddu Pen-cae Dihewyd Felin-Wnda The Marsh Castlebythe Bryn Llandeilo Pont-y-Fenni New Moat Rhosyn-coch St Petrox Broad Haven Kings Wood Pont-Siân Parc-y-rhôs Five Roads / Pum Heol Newport / Trefdraeth Caerfarchell Glogue Deerland Whitehill Waun Beddau Cynghordy Waun Baglam Lower Solva / Solfach Isaf Trapp Danyrhelyg Borth Rhydowen Trevaughan Newbridge Black Tar Crosswell / Ffynnongroes Fferws Hill Eglwyswrw Llanarth Pontyberem Cwmifor Old Goginan Pendine / Pentywyn Cnwcau Llanelli New Inn Fishguard / Abergwaun Cwmwdig Water New Row / Rhes Newydd Treffgarne Lower Kingheriot Camrose Mynydd Cerrig Cwmdu Rhydypennau Tyncelyn Pinged Maen-y-groes Pentre'r-felin Musselwick Hubberston Mathry / Mathri Maes Ilyn Llansawel Allt Llanllwni 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Pwll-trap Wolfsdale Moylgrove / Trewyddel Peniel Albert Town Plashett Cae'r-bryn Llancynfelyn Cei-bach Cnwch Coch Cilycwm The Clôs Nanternis Uzmaston Drefach Iet-y-bwlch Aberarth Trelerw Blaenbedw Fawr Coxlake Spittal Gilfachreda St Ishmael's Grove Sardis Rosemarket Milton Cwmcarnhywel Ponthirwaun Backe Hafodiwan Ynys Tachwedd Bont Fawr Pen-sarn Lambston Capel Bangor Craig-y-penrhyn Llanddewi Brefi Glandwr Princes Gate Cenarth Pembrey / Pen-bre Llanycefn St Ann's Head Merlin's Bridge Llandruidion Pant-y-Caws Saron Llandilo-yr-ynys Dinas Cross Bethlehem Llanddeusant Pont Henri Upper Brynamman Achddu Nantcwnlle Amroth Green Plains Llandyfan Blaencelyn Llwyndrain Thomas Chapel Tretio Martletwy Llanybri Babel Freshwater East Llanon Maenclochog Pelcomb Rhydcymerau Stepaside Mynyddygarreg Rosebush Abergwili Rhosson Clegyr-Boia Monkton Pentre-cwrt Rhydywrach Pren-gwyn Bwlch-Llan Cross Hands Talgarreg Rudbaxton Maesycrugiau Ystradowen Felindre Llanwinio Penrhiw-llan Aberlerry Dinefwr Park Newchapel / Capel Newydd Rhydowen Morfa Bach Dafen Panteg Pentre-bâch Bolahaul Fm Carew Mountain Glandy Cross Carmel Pontyblodau Henry's Moat Rhippinllwyd Horeb Moreton St Florence Pen-y-bont Pwll Harbour Village Whitland / Hendy-Gwyn Waterston Pentlepoir Cwmsymlog Crymych Clarbeston Road Llandyry Trelech Llandyfaelog Redberth Graig Llangrannog Cribyn Dale Nant-y-Bai Cwm-mawr Little Newcastle / Castell-newydd-bach Llanwenog Devil's Bridge / Pontarfynach Pope Hill Llansadurnen Llanfihangel-uwch-Gwili Carew / Caeriw Pen-y-garn Drefach Rusheylake Treleidr Aber Yspitty Pen-y-fan Aber-banc Crosshands Llettyrychen Bwlchygroes Blaen-pant Cwmfelin-boeth Cold Blow Llanycrwys Llangeitho Glanrhyd Esgairdawe Tir-y-dail Cilgwyn Brongwyn Llanrhian Cellan Coed y Garth Pant-y-llyn Lower Freystrop Ford Castlemorris / Casmorys Ffaldybrenin Llanfihangel-y-Creuddyn Myddfai Maesymeillion Trimsaran Halfway Blaenwaun Stop-and-Call Bronwydd Arms Sarnau Cwm-y-glo Rhoscrowther Martletwy Cross Aberaeron Merthyr Cross Inn Woodstock Llwyn-y-brain Neuadd Parrog Glan-dŵr Pen-y-groes Hendy Bow Street Pencader Slade Druidston Blaen-y-coed Gwernogle Hazelbeach Wood Tregroes Pentrisil Esgair Johnstown Dollwen Penparcau Llandeloy Brithdir Ammanford / Rhydaman Minwear Glasgoed Rhos-y-llyn Walton West High Street Pontrhydyceirt Bancyffordd Birkenhead Street Cwmann Summerhill Drefach Furnace Aber Eiddy Rhosmaen Penrhyn Castle Camp Hill Tremain Pontrhydfendigaid Felinfach Kete Cynheidre Henfynyw Llanbadarn Fawr Upper Nash Porthyrhyd Bryn-henllan Burry Port / Porth Tywyn Angle Felinwynt Carew Cheriton Letterston / Treletert Penally / Penalum Yerbeston Cwmsychbant Narberth Bridge Glanafon Marros Swyddffynnon Carnhedryn Uchaf Laugharne / Talacharn Llanfallteg Hundleton Whitchurch Cwm / Lower Town Pendre Crosswood / Trawsgoed Glanpwllafon Tal-sarn Wenallt Middle Hill Sandy Haven St Brides Talley / Talyllychau Felindre Gors-goch Bronwydd Bwlch-y-groes Llangloffan St Nicholas / Tremarchog Cefncaeau Bancycapel 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Glynarthen Comins Coch Penffordd Clarach Tre-gynwr Plain Dealings Maenllegwaun Penyraber Tycroes Croes-lan Capel Hendre Church Lake Boulston Llanmiloe Llwyncelyn Plwmp Siloh Clarbeston Dyfatty Treherbert Crugybar Withybush Cockshead Mayeston Houghton Rhydyfelin Drefelin Tangiers Cwmtydu Lydstep Coed-y-bryn Pelcomb Bridge Croesyceiliog Pen-Lan-mabws Pontarsais Golden Hill Broom Dre-fach Pisgah Halfway Llwyn-y-groes Llanwrda Red Roses / Rhos-gosh Orange Gardens Ffos-y-ffîn Moriah Shipping Sardis Cilwendeg Halfway Dyffryn-bern Cwm-miles Newgale Tre Taliesin Dudwells Rose Valley Little Milford Broadway Freystrop Nantgaredig Llangadog Little Honeyborough Capel Seion Capel Dewi Pibwrlŵyd Rhosfach Llanfallteg West Tanerdy Clunderwen Crwbin Ferryside White Mill / Felin-wen Tresaith Llanpumsaint Cwmpengraig Llanfair Clydogau Cilgerran Llanychaer Ffynnon-ddrain Cwmdwyfran Glandwr Meinciau Cilsan Boncath Rhydlewis Colston Mydroilyn Rhyd-y-saint Capel Dewi Llanfair-Nant-Gwyn Cilcennin Steynton 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Triffleton Llanllwch Hillblock Granston / Treopert Ystumtuen Llanstadwell Ystradmeurig Cefn-y-pant Newton Cross Capel Tygwydd Pentre-ty-gwyn Milo Gwrhyd Mawr Brook Marloes Llansteffan Llundain-fach Bancyfford Llanddewi Velfrey / Llanddewi Felffre Cwrt-y-cadno New Hedges Nebo Rhydargaeau Robeston Wathen St Dogmaels / Llandudoch Gelli Furnace / Ffwrnais Cwmorgan Stonyford Pentre-llyn Newcastle Emlyn / Castell Newydd Emlyn Bontnewydd Sardis Llidiad-Nenog Golden Hill Llwyndafydd Nine Wells Liddeston Henllan Amgoed Goginan Maddox Moor Carmarthen / Caerfyrddin Llanwnda Ty-Mawr Llangathen Wallis Cippin Stone Hayscastle Brechfa Court Henry Cwmdwr Gorslas Strata Florida The Valley Golden Grove Harmony Wolf's Castle / Cas-blaidd Pentregat Penrhiw-pâl Porth Mawr / Whitesands Bay Felingwmisaf Blaengeuffordd Nantyronen Station Newton Mountain Trevinert Blaenannerch Llannon Manorowen Pont-yr-hafod Chapel Hill Blaenpennal Pont-Ceri Capel-Gwynfe Ffair-Rhos Penrhiwgoch Tyrfran Gorrig East Trewent Felinfoel Leweston Morfa Dinas Ram Capel Iwan Ffarmers Caledrhydiau Rhosygilwen Poyston Cross Pen-y-bryn Tumble / Y Tymbl Noyadd Trefawr Gethsemane Waun Fawr Pont-ar-llechau Croes-goch Hebron Aberffrwd Llangwyryfon Llanddeiniol Landshipping Quay Twynmynydd Llanreath Penparc Broadfield Cresselly Bateman's Hill Glenowen Alltwalis Pen-y-Bont Capel Burton Felindre Aberporth Lochvane Myrtle Hill