Sports Marketing in Rowland's Green

Get in touch

Sports Advertising in Rowland's Green

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Rowland's Green, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Rowland's Green?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Rowland's Green, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in HR8 2?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Rowland's Green get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Rowland's Green (Herefordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Upper Welson Newtown Newton Woods Eaves Lower Grove Common Bolstone Green Crize Lower Egleton Callowside Holme Lacy Falcon Castle Frome Donnington Buckton Nextend Bishops Frome Brampton Abbotts Stagbatch Aston Crews Hampton Bishop Dorstone Callow Marsh Yarsop Stocking Moorcot Peterstow Woolhope Crossway Lower Maes-coed Ongar Street The Weaven Lea Line Yatton Combe Moor Hoarwithy Lower Southfield Moorhampton Howton Norton Wood Upper Wootton Trereece Leominster Becknell Brilley Shenmore Bush Bank Sutton Lakes Lyne Down Barton Court Bacton Sellack Boat Loxter Hill Gate Moor Park Hereford How Caple Ashfield Brampton Bryan Wormbridge Common Greytree Stanley Hill Leysters Clencher's Mill Canon Pyon Winnal Bullinghope Munsley Green Swainshill Foxley Garway Hill Brick End Yazor Logaston The Hundred Upton Crews Golder Field Westfields New Street Putley St Weonards Sutton Marsh Aulden Fiddler's Green Widemarsh Hurstley Archenfield Parkway Ruxton Green Bycross Little Hill Parkway Hinton Kynaston Birchend Bartonsham Lyde Cross Putson Woolhope Cockshoot Stretford Court Upper Buckenhill Pencombe Newtown Pencraig Snodhill Docklow Pow Green Ruxton Veldo Willersley Trewen Totnor Perton Cold Green Stony Cross Ryeford Waller's Green Prior's Frome Kingswood Tedstone Delamere Lower Lye Brockhampton Hunderton Newman's Place Bishon Common Dilwyn Upper Dormington Ford Garway Cradley Pict's Cross Ballsgate Common Swinmore Common Lower Hergest Franklands Gate Cusop Hamnish Clifford Cock Gate Floodgates St Margarets Weobley Wofferwood Common Three Crosses Moreton on Lugg Rushock Scotland Bank Pool Head Tedstone Wafer Broomy Hill Coughton Coldharbour Aston Kenchester Titley Sugwas Pool Crowmoor Bromyard Downs Llandinabo Staplow Lewis Wych Sarnesfield The Vauld Newtown Sallys Hyde Ash Cobhall Common Stretford Moreton Jeffries Old Country Whitbourne Upper Hamnish Newton Amberley Little Dewchurch Llanwarne Hegdon Hill Three Ashes Mordiford Pontshill Wyson Upton Bishop Letton Checkley Crow Hill Thruxton Nokelane Head Merbach Old Wharf Netherton Bodenham Byton Hand Upper Grove Common Flaggoners Green Pembridge Norbridge Venn's Green Bobblestock Byton Ganarew Middleton Elms Green Easthampton Headbrook Monnington on Wye Dorstone King's Pyon Fawley Chapel Whyle Mortimer's Cross Pipe and Lyde Crozen Crizeley Hungerstone Moorend Cross The Cleaver Brierley Crick's Green Little Gorsley Hildersley Little Garway Rowlestone Dulas Auberrow Sapey Common High Lane Collington Leinthall Earls Upper Marston Weston Beggard Upper Hergest Comberton Walterstone Common Eaton Michaelchurch Steen's Bridge Michaelchurch Escley Aymestrey Brimfieldcross Panks Bridge Buckcastle Hill Canon Frome Fownhope Trumpet Wood End Newton Farm Preston Wynne Grantsfield Clock Mills Edvin Loach Sellack Bradnor Green Much Dewchurch Upper Hill Lower Todding Thornbury Monkhide Allensmore Stoke Edith Downton on the Rock Ashton Wormelow Tump Bredenbury Risbury Birchall Red Hill Leys Hill Sutton St Michael Common Hill Putley Common Hope under Dinmore Bridge Sollers Westfield Red Rail Penrhos Wormbridge Trolway Stony Cross Shirl Heath Wellington Hendre Upper Egleton Altbough Leysters Pole Sollers Dilwyn Orcop Shawl Marstow / Llanmartin Stretton Grandison Llanveynoe Strangford Goodrich Field's Place Lower Buckenhill Much Cowarne Cobnash Glewstone Weston under Penyard Ivington Preston Marsh Moorfields Cophill Pontshill Marsh Brobury Brinkley Hill Kinton Felton Kymin Bagwyllydiart Mansell Gamage Stapleton Burrington Kingstone Bringsty Common Wylde Bartestree Little Doward Upper Hardwick Pen-pwll-sond Millhalf Hope Mansell Byford Bull's Hill Brilley Mountain Linley Green Merrivale The Parks Covender Sollers Hope Marston Stannett Nash Old Gore Sutton St Nicholas Welsh Newton Common Didley Batchfields Sapey Bridge Westmoor Putley Green Llanrosser Ladyridge Turnastone Llangarron Grittlesend Stretton Sugwas Portway Stoneyard Green Stony Cross Middleton on the Hill Hom Green Ryelands Acton Beauchamp Bicton White Cross Phocle Green Whitchurch Carey Haven Howle Hill Common Bach Craswall Fromes Hill Westhide Tretire Wellington Marsh Newton Bredwardine Storridge Bridstow Streamford Nupton Jug's Green Bellamore Chance's Pitch Claytons Aston Ingham Evendine Lea Wayend Street Urishay Common Dodmarsh Munderfield Stocks The Wymm Aconbury Wormsley Wacton Yarkhill Lower Breinton Coxall Marlas Foy Preston on Wye Bodenham Bank Great Brampton Cabal Clehonger Great Doward Hales Bank Bredward Wellington Heath Baron's Cross Saffron's Cross The Leys Little Tarrington Dancing Green Woonton Dinedor Camp Ridge Hill Eaton Bishop Ailscroft Upper Colwall The Bage White Stone Ocle Pychard Coddington Rudhall Nunnington Lower Wootton Luston Tarrington Lugwardine Ross-on-Wye Richards Castle Marden Llanrothal Greenhill Ewyas Harold Fine Street Biddlestone Pentre-Jack Upper Maes-coed Birley Bowley Lane Bishopstone Madley Stockingfield Llancloudy Tarrington Common Hardwicke Llangrove Stoke Lane Portway Westhope Ledgemoor Wynds Point Crocker's Ash Lower Bearwood The Knapp Goodrich Cross Walterstone The Fording Wootton Halmond's Frome Whitechurch Maund Monkland Penguithal Kerne Bridge Mathon Pikestye Broadmoor Common Brookfield Much Marcle Norton Canon Belmont Lower Town Lower Bullingham White Rocks Five Bridges Alder's End Holme Marsh Colwall Stone Woonton Brinsop Common Bircher Tudorville Lugg Green Wynn's Green Marston Limebrook College Hill Evesbatch Hillhampton Eign Hill Newlands Broadway Lands Shobdon Linton Ledicot Hill-field Flintsham Clouds Little Cowarne Lower Hardwick Overross New Town Little Hereford Hopley's Green Adforton Welshman's Lane Little Marcle Dinedor Holywell Dormington Hales Wood Ashley Moor Burley Gate Kingstone Headland Shelwick Ballingham Perrystone Hill Stoke Prior Cholstrey Sandyway Lower Rabber Orleton Old Forge Bearwood Kington Meer Common Aylestone Hill Wilson Eau Withington Kentchurch Kingsfield Middle Maes-coed Pen-y-Park Burmarsh Ebnall Symonds Yat Poolpardon Welsh Newton Upper Wellington Grendon Green Kinnersley Twyford Common Stockton Abbey Dore Broad Green Stoke Cross Adley Moor Little Merthyr Little Brampton Green Lane Portway Bowley Blackmarstone Letton Eastwood Harewood End Kimbolton Goose Pool Portway Newton Wolferlow Rotherwas Weobley Marsh Wigmore Symonds Yat West The Riddle Yarpole Bodenham Moor Portfields Tillington Common Bleak Acre Catley Southfield Brockmanton Byford Common Bowley Town Callow Eastnor Upperton Pencoyd Tidnor Brelston Green Linton Hill Moccas Stoke Lacy Hope's Rough Upcott Rhydspence Edwyn Ralph Upper Broxwood Grafton Weston Hill Hole Pudleston Fromington Ledbury Grendon Bishop Maund Bryan Credenhill Dinedor Cross Eardisland Pipe Aston Sunset Munstone Orcop Hill Blakemere Lower Burton Brinsop Upper Town Walker's Green Gorsley Common Wilton Urdimarsh Leinthall Starkes Bailey Lane End Weirend Withington Marsh Tillington Stretford Upper Kinsham Lower Broxwood King's Acre Longtown Ryelands Wetmore Shutton Hartleton Whitton Huntington Colwall Haven Knapton Green Baysham Nutfield Lawton Beavan's Hill King's Caple Litmarsh Acton Green Monmarsh Uphampton Little London Stowfield Staunton on Wye Ludstock Welsh Bicknor Upper Lye The Moors Lucton Even Pits Lower Green Rodd Ballingham Hill Little Birch Newton Burghill Elmdale Crumpton Hill Burcher Mansel Lacy Isle of Rhea Park Gate Cockyard Woonton Ash Larport Upper Breinton West Lydiatt Upper Lyde Breinton Common Hatfield Hole-in-the Wall Winnal Common Stanford Bishop Pixley Marlow Luntley Bromyard Lingen Ashperton Munderfield Row Kingsland Aylton Priory Wood Turkey Tump Much Birch Lower Welson Canon Bridge Poolmill Stowe Archenfield Almeley Wootton Vowchurch Common Hill of Eaton Broad Oak Humber Enmore Field Marlbrook Whitney-on-Wye Leintwardine Dukes The Marsh Walford Holmer Winter's Cross Walford St Owen's Cross Winforton Cornett Bringewood Forge Withington Treaddow Rowland's Green Chickward Woodbrook Lulham Waterloo Ruckhall Kilpeck Westbrook Bradlow Staunton on Arrow Mahollam King's Thorn Peterchurch Orleton Common Eardisley Netherton Munsley Wharton Shucknall Brimfield Clifford Kerry's Gate Clodock Little Common Eyton Upper Sapey Cross Llyde Arrow Green Stansbatch Beggars Ash Hawkersland Cross Huntington Durlow Common Tupsley Ullingswick The Forge Gilfach Vowchurch Trelough Tumpy Lakes Bosbury Elton's Marsh Lower Kinsham Pontrilas Lyonshall Knill Rushall Elton Combe Todding Birtley Crossway Hagley Meadow Green The Broad Ham Green Calver Hill Almeley Ridgeway Cross Horseway Head The Heath Shelwick Green Tyberton West Town Colwall Green Barrelhill Green West Hill Bromsash Pen-allt Rodd Hurst Kivernoll Moreton Deerfold Lower Harpton