Sports Marketing in Eastbury

Get in touch

Sports Advertising in Eastbury

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Eastbury, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Eastbury?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Eastbury, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in HA6 3?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Eastbury get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Eastbury (Hertfordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Kimpton Hunton Bridge Ayres End Widford Cockernhoe Sandridge Poynders End High Cross Norton Rucklers Lane How Wood Oxhey The Swillett Oaklands Hertford Heath Deacons Hill Dancers Hill St Margarets Roe End Commonwood Youngsbury Shenleybury Tonwell Blackmore End Burnham Green Newtown Hogpits Bottom Broad Colney Thorley Houses Bricket Wood Eastbury Presdales Helham Green Appspond The Ryde Little Tring St Julians Ashwell End Hudnall Albury Bentley Heath Temple End Broxbourne Barwick Ford Aston End Welwyn Langley Bottom Heronsgate Albury End Cadwell Southern Green Adeyfield Berkhamsted Radlett Hitchin Little Berkhamsted Broadgreen Wood Hailey Peartree Carpenders Park Hare Street Wallington Loudwater Hadham Ford Purwell Newsells Chapel Croft Hay Green Counters End Clapgate Tringford Great Offley Redcoats Green Old Hatfield Kings Langley Slip End Abbots Langley Bendish Markyate Mill End Wheathampstead Gorhambury Westland Green Mardleybury Turnford Cherry Green Potters Crouch Potten End Green End Waterford Flaunden Felden Townsend Wellpond Green Hockerill Hebing End Boxmoor Ridge Rickmansworth Green End Northaw Valley Elstree Shenley The Node Haldens Holdbrook Snailswell Hickman's Hill Buntingford Wadesmill Little Hormead St Stephens Church End Colliers End Little Heath Tewin Puckeridge Piccotts End Bushey Heath South-end Hoo End St Albans Fields End Hall's Green Charlton Bushey Moor Park Green End Rushden Aldbury Borehamwood Wigginton Bottom Cokenach Fishers Green Cooper's Green Damask Green Frogmore Long Marston Westwick Row Micklefield Green Bernards Heath Wood End Piper's End Marshalls Heath Cradle End Old Town Letty Green Digswell Park Braughing Lincoln Hill Radwell Woodcock Hill Hunsdon Wigginton Cheshunt Great Gaddesden Therfield Ashbrook Much Hadham Bengeo Marshmoor Whitwell Tower Hill Hartham Church End Lower Titmore Green Langley Preston Driver's End Broadwater Eastwick Rosedale Furneux Pelham Braughing Friars Bury Green Ware Datchworth Knebworth South Oxhey Pimlico Batchworth Hudnall Corner Hare Street Jockey End Kettle Green Chaulden Sopwell Levens Green Letchworth Nast Hyde Woollensbrook Ringshall Tylers Causeway Broadoak End Little Offley Ganwick Corner Hammond Street Amwell Wildhill Nether Street Roe Green Pouchen End Bygrave Kitts End Stapleford The Folly Old Bricket Wood Allen's Green Two Waters Patmore Heath Black Green Hunsdonbury Rush Green Mill Green Watford Tring Wharf Watford Heath Smug Oak Sandon West Hyde Water End Bamville Wood Mangrove Green Bromley Little Wymondley Moneyhill The Frythe Codicote Great Wymondley Patchetts Green Poplars Hammerfield North Watford Astrope Sunnyside Walsworth Ayot St Lawrence Ellenbrook Great Munden Cumberlow Green Oxlease Tring Chells Barkway Lilley Letchmore Heath Pirton Apsley Todd's Green Labby Green Caldecote Swanley Bar Woodhall Danesbury Park Corner Whippendell Bottom Sacombe Batlers Green Broken Green Gilston Park Hatfield Garden Village Trowley Bottom Woodside Hatfield Hyde Colney Heath Lucas End Water End Handside Hook's Cross Lower Woodside Cold Christmas Kinsbourne Green Bury End Childwick Bury Westmill Bozen Green Ballingdon Bottom Flamstead Chells Manor Gubblecote Westbrook Hay Titmore Green Friar's Wash New Greens Napsbury Park Roestock Napsbury Northchurch Roe Green Wandon End Baker's End Babbs Green Bassus Green Gilston High Cross The Flints Tyttenhanger Dane End Upwick Green Graveley Bullen's Green Green Street Newgate Street Tea Green Burn's Green Hastoe Brook End Washall Green Puttock's End Panshanger Brookmans Park Nuthampstead Green End Great Amwell Hall Grove Smith's End Welham Green Nobland Green Pottersheath Chorleywood West Clothall Common Spellbrook Highfield Rossway Park Green End Brent Pelham Well End West End Ashwell Barleycroft End Thorley Little Gaddesden East End Hertingfordbury West Leith Thorley Street Dudswell Little Hadham Gosmore Clothall Pin Green Fleetville St Ibbs Ansells End Hatfield Frogmore End Hinxworth Shaw Green Langleybury Walkern Lemsford Harpenden Common Shaftenhoe End Digswell Water Essendon Sherrardspark Bayford King's Walden Upper Dunsley Perry Green Bell Bar Sleapshyde Wymondley Bury Epping Green Wakeley Redhill Darley Hall Westmill Paynes End Old Hall Green Green Street Great Hormead Gadebridge Chipperfield Cow Roast Cole Green Bucks Hill Aspenden Harmer Green Nasty Gustard Wood Wormleybury Church End Munden Kingswood Porter's End Frithsden Easthall Winkwell Tolmers Holwell London Colney West Watford Stanborough Howe Green East End Green Colney Street New Mill Wyddial Breachwood Green Hitchin Hill Cupid Green Wilstone Green Church End Goff's Oak Garston Green Tye Tewin Wood Patient End Cromer Nettleden Hoddesdon Birchwood Potters Bar Weston Thorley Wash Bedmond Flamstead End Ayot Green Langley End Stevenage Old Knebworth High Leigh Watton at Stone Temple Dinsley Sarratt Bottom Bury Green Park Street Waltham Cross Rableyheath Woolmer Green Perry Green Warners End Venus Hill Rye Park Walnuttree Green Chipping Brickendon Bedwell Reed Shephall Shilley Green Rusling End Bennetts End Daw's End Snow End St Ippolyts Mill End The Rookery Leverstock Green Staines Green The Folly Bower Heath Wormley Northaw Buckland Cuffley Hexton Standon Smallford Clay End Cromer Hyde Belsize Waterdale Marshalswick Aldenham Meriden Sawbridgeworth Sergehill Latchford Paradise Childwick Green Monks Green Hadham Cross Gravesend Chiswell Green Coleman Green Chorleywood Bottom Kemprow Throcking Croxley Green Newnham Crabbs Green St Paul's Walden Dassels Hatching Green Frogmore Ayot St Peter Holywell Jersey Farm Cheverell's Green South Hatfield Maple Cross Leavesden Green Newhall Green Hemel Hempstead Batford Chorleywood Hertford Lower Green The Heath Leasey Bridge Cheapside New Ground Standon Green End Digswell Luffenhall Codicote Bottom Caldecote Hill Bragbury End Birch Green Peters Green Reed End Chandler's Cross Spitalbrook Lea Valley Bulbourne Haultwick Pine Hurst Bishop's Stortford Hay Street Bovingdon Norcott Hill Ardeley Bull's Green Benington Harpenden Bourne End Nomansland Chapmore End Grovehill Burge End Meesden Nup End Green The Camp Wareside Datchworth Green Round Bush Corner Hall Wormley West End Wilstone Woodside Oakfield Fiddler's Hill Moor Green Churchgate The Willows Sacombe Green Kelshall New Town Ley Green Welwyn Garden City Redbourn Batchworth Heath Rooks Nest Painter's Green Nash Mills Sarratt Warren's Green High Wych Barwick Royston Barley Symonds Green Little Almshoe Anstey Whempstead South Mimms Lower Green Puttenham Ickleford Trims Green North Mymms Bramfield Bulstrode Shootersway Cottered Willian Stanstead Abbotts Stocking Pelham Redbournbury Thundridge Mackerye End Baldock Rush Green Aston