Sports Marketing in Westmill

Get in touch

Sports Advertising in Westmill

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Westmill, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Westmill?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Westmill, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in SG5 2?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Westmill get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Westmill (Hertfordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Shaw Green Tower Hill Nether Street Gosmore Chorleywood Chorleywood West High Wych Thorley Loudwater Bromley Bayford Breachwood Green Hatfield Hyde Kings Langley Stevenage Epping Green Newhall Green Wigginton Colney Street Hare Street Hogpits Bottom Rossway Park Caldecote Hill Boxmoor Park Street Monks Green Pouchen End Hay Street Anstey Whempstead Upper Dunsley Snailswell Southern Green Howe Green Lemsford Broadwater New Mill Kemprow Hoo End Aston Frogmore Bozen Green Ardeley Wallington Norcott Hill Warren's Green Graveley Sarratt Bottom Handside Wandon End Westmill Sarratt Paynes End Watford Heath West Hyde Venus Hill Thundridge Ayot St Lawrence Hatfield Garden Village Gadebridge Lower Woodside Spellbrook South-end Nasty Church End Wood End Old Hall Green Hailey Woodhall Sandridge Hay Green Sawbridgeworth Cadwell Lower Green Wadesmill Black Green Langley Much Hadham Holwell St Ibbs Swanley Bar Little Hadham Temple Dinsley Woodcock Hill Charlton Eastwick The Flints Warners End Oakfield Rush Green Preston Fields End Green End Letchmore Heath Elstree Sandon Potters Crouch Weston Brook End Barleycroft End Reed Jockey End Gilston Park Waterford Round Bush Newnham Chipperfield Cherry Green Pine Hurst Walkern Broad Colney West End Gilston Temple End Bragbury End Water End Stanstead Abbotts Birchwood Danesbury Bamville Wood Church End Barwick Ford Green Street Haldens Sacombe Green Broadgreen Wood Standon East End Aldenham Woodside Cumberlow Green Great Wymondley Astrope Burge End Hertford Hadham Cross Smith's End Munden Birch Green Bentley Heath Codicote Rye Park Northchurch Clapgate Buckland Mill End Knebworth Eastbury Easthall Cooper's Green Therfield High Cross Benington Dane End Lea Valley Bassus Green Nobland Green Felden Darley Hall Holywell Fleetville Clay End Water End Lower Titmore Green Oxhey Patchetts Green Burnham Green Willian Woolmer Green Frithsden Borehamwood Hitchin Rushden Kitts End Goff's Oak Westbrook Hay Wakeley Flamstead Barley Little Tring Green End Ashbrook Tring Highfield Waltham Cross Old Knebworth Old Hatfield Hatching Green St Margarets Watford St Stephens Albury End Stapleford Leasey Bridge Gravesend Patient End Potten End Perry Green Bernards Heath Wormley West End St Paul's Walden Sergehill Bishop's Stortford Little Almshoe Green End Great Gaddesden Purwell Puckeridge The Frythe Little Offley New Ground Chapmore End North Watford Thorley Wash Colliers End Brent Pelham Leavesden Green Bower Heath Great Hormead Townsend Labby Green Paradise Roe Green Little Heath Dancers Hill Norton Ashwell Widford The Willows East End Green Sherrardspark Driver's End Fiddler's Hill St Julians Gubblecote Old Bricket Wood Cradle End Thorley Street Shaftenhoe End Lincoln Hill Green End Hall's Green Waterdale Westmill Marshalswick Ware Redcoats Green Panshanger Kinsbourne Green Marshalls Heath Redbourn Digswell Water Mackerye End Colney Heath Lower Green Pirton Reed End Potters Bar Childwick Green Belsize Rableyheath Ballingdon Bottom Helham Green Todd's Green Holdbrook Watton at Stone Hemel Hempstead Welwyn Garden City Hook's Cross Westwick Row Bury Green Upwick Green Piper's End Cupid Green Moor Park Youngsbury Crabbs Green Presdales London Colney Ley Green Stocking Pelham Nash Mills Langley Bottom Well End Great Amwell Bell Bar Newtown The Folly Wellpond Green Ringshall Wheathampstead Little Wymondley Amwell Hertford Heath The Rookery Hunsdonbury Gustard Wood Redhill Oxlease Mill Green Datchworth Green Tea Green Staines Green Maple Cross Ansells End Little Hormead Nast Hyde Hitchin Hill Grovehill Moneyhill Pottersheath Walsworth Bengeo Puttock's End Letty Green Tewin Wood Deacons Hill Cheapside Stanborough Kimpton Blackmore End Hudnall Bury Green King's Walden Broxbourne Trowley Bottom Redbournbury Kettle Green Tonwell Titmore Green Micklefield Green Newgate Street Frogmore End Harpenden Furneux Pelham Damask Green Tylers Causeway Broadoak End Fishers Green St Ippolyts Langley End Mangrove Green Spitalbrook Lilley Cold Christmas Bygrave Ayot Green Carpenders Park Counters End Little Berkhamsted Clothall Common Markyate Woollensbrook Tolmers Hoddesdon Painter's Green Braughing Friars Cuffley Nomansland Standon Green End Digswell Park Bulbourne West Watford Chaulden Frogmore Piccotts End Leverstock Green Letchworth Hunsdon New Greens Daw's End Hammerfield Flaunden Batford Northaw Chorleywood Bottom Kingswood Albury Pin Green Ayres End Hockerill Bovingdon Napsbury Park The Node The Ryde Roe Green Braughing Sunnyside Slip End Tewin Friar's Wash Cromer Cow Roast Lucas End Hunton Bridge Park Corner Rickmansworth Radlett Abbots Langley Broken Green Allen's Green Cokenach Throcking Buntingford South Oxhey The Swillett Bushey Wymondley Bury Mill End Old Town Perry Green Tring Wharf Childwick Bury Bulstrode Jersey Farm Hinxworth Bucks Hill Essendon Apsley High Cross Green Street Hertingfordbury Chipping Harmer Green Clothall Harpenden Common Dudswell Hickman's Hill Corner Hall Green Tye Turnford Cheshunt Nettleden Ickleford South Mimms Batchworth Moor Green Puttenham Poynders End Chandler's Cross Peters Green Burn's Green Wilstone Green Babbs Green Cottered Bury End Walnuttree Green The Camp Shootersway Batchworth Heath Rusling End Porter's End Smug Oak Chells Manor Dassels Wormley Roe End Bendish Appspond Batlers Green Little Gaddesden Hadham Ford Shenley Sleapshyde Hammond Street Symonds Green Ayot St Peter Rucklers Lane Cockernhoe High Leigh Pimlico Barkway Latchford Hartham St Albans Bedmond Chiswell Green Aspenden Brookmans Park Poplars Brickendon Bennetts End Mardleybury Northaw Valley Newsells Great Munden Nup End Green Coleman Green Sopwell Berkhamsted Hatfield Hall Grove Patmore Heath Marshmoor Meriden North Mymms Whippendell Bottom Smallford Levens Green Digswell Haultwick Hudnall Corner Rush Green Baker's End Church End Green End Aldbury Ganwick Corner Bramfield Wildhill Westland Green Woodside Meesden Shenleybury Winkwell Luffenhall Radwell Chells Napsbury Commonwood Royston Caldecote Ridge Codicote Bottom Wareside Long Marston Aston End Thorley Houses Croxley Green Trims Green Bull's Green Cole Green Bourne End Bushey Heath Adeyfield Church End Chapel Croft Flamstead End Ellenbrook Nuthampstead Heronsgate Hebing End Kelshall Wilstone Tringford Washall Green Wormleybury Bricket Wood Bullen's Green Wyddial Two Waters Great Offley How Wood Tyttenhanger The Heath New Town Hastoe Hexton Garston Barwick Datchworth Hare Street Cromer Hyde The Folly Cheverell's Green Welham Green Oaklands Roestock Whitwell Welwyn South Hatfield Bedwell Rooks Nest Peartree Shilley Green Gorhambury Wigginton Bottom Baldock Churchgate Langleybury West Leith Ashwell End Rosedale Shephall Snow End Sacombe