Sports Marketing in Whittingham

Get in touch

Sports Advertising in Whittingham

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Whittingham, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Whittingham?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Whittingham, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in NE66 4?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Whittingham get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Whittingham (Northumberland)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Colwell Lesbury Newham Parkside Chase Birling Carham West Sleekburn Nelson Village Deadwater Stonelaw Dale South Broomhill Greenhaugh Middleton Lowick Wingates Clennell Mayfield Grange Alnmouth Widdrington North Blyth Horncliffe Bridge End Riding Mill Butteryhaugh West Wylam Low Prudhoe Chillingham Melkington Bareless East Thirston Humbleton Ford Haggerston Sheepwash Coalcleugh Whalton Shawdon Hall Darras Hall Harnham Linton Fenwick Sharperton Harbottle Slaley Dunstan Bolam Holburn Ellington Tarset West Horton Warenford Anick Bridge End Gunnerton Stokoe Prestwick Settlingstones Shilbottle Longframlington Catton Amble Dye House High Callerton Dirt Pot Stobhill Lambley West Learmouth Stanton Beaconhill Grange Whiteside Cartington Sinderhope Nunnykirk Wharmley Thropton Fourstones Newton on the Moor Netherton Park Barrow Burn Whitelea Grange Langley Lilburn Grange Rowfoot Felkington Brownieside Felton Wooler East Hartford Kirkwhelpington Hipsburn Eastfield Dale Ouston Kirkheaton Trygill Seaton Delaval Alnham Halton Lea Gate Great Whittington Whittonstall North Seaton Colliery Hawkhope Snods Edge Whitelea Glade West Allerdean Seaton Sluice High Hauxley Eals Mayfield Dale Otterburn Warden Woodhorn Demesne Roddam Whitfield Byrness North End Wooley Red Row Shillmoor Grindon Burgham Knocklaw North Seaton Bomarsund North Sunderland Ford Forge Chathill Alwinton Shilburn East Cramlington Bebside Ingram Beanley Hadston Howick Prudhoe Guide Post Bellshill Haltwhistle Eglingham Tow House Old Swarland Loanend Woodhorn Newtown Stonehaugh Fair Moor Heugh Wark Eland Green Marshall Meadows Low Angerton High Buston Loansdean Bates Cottages Craster Haydon Bridge Snitter Walwick Radcliffe Ogle Wylam Kirkharle West Thirston Ovington The Lee Catcleugh Swinhoe Great Bavington Lanehead Stannington Berwick-upon-Tweed Low Brunton Abberwick Bamburgh Eachwick Hartburn Shilbottle Grange Blanchland Prior Park Boulmer Fenrother Cresswell Scremerston Rennington Hirst Shilvington Malvin's Close Belford Holystone Harwood Throphill Hall Close Glade West End Town West Mickley Stonelaw Grange Mickley Little Bavington Little Swinburne South Middleton North Choppington West Mains Pawston Low Alwinton Hepburn Cramlington Village Whittingham Longhorsley Eslington Park Rugley Burradon Guessburn Haughton Maiden's Hall Wark Common Humshaugh Low Hauxley Preston Chesterwood Ulgham Reedsford Bygate Crofts Limestone Brae West Woodburn Medburn Kielder Ordley Stocksfield Spindlestone Greenhead Fenwick Riding Lea Newbiggin Seaton Terrace New Bewick Spartylea Ryal Hedley on the Hill High Angerton Beauclerc Kimmerston Kilham West Flodden Stakeford Hole Burton High Newton-by-the-Sea Knarsdale Healey Low Humbleton Whitley Chapel Wark Rothley Eshott Mardon Easington Hepscott Whitton Chesterhope Newton Newsham Barrasford Stobhillgate Whitelea Chase Seghill Wallington Littlehoughton Etal Leadgate Beaconhill Lea Eastfield Green Ingoe Thornton Low Gate High Warden Bolton Callaly Collingwood Grange Cramlington North Charlton Ashington Newtown Colpitts Grange Cambois Capheaton Kellah The Butts Whygate Wooley Shotleyfield Sandhoe Lynemouth Parkside Grange Ridsdale Wall Hepscott Park Yeavering Milbourne Cheswick Buildings Parkside Glade East Kyloe Powburn Cheswick Stamfordham Detchant Corbridge Hallington Mickley Square Raylees Hall Close Chase Halton Shields Doxford Ovingham North Togston Strothers Dale Bilton Broomhill Morpeth Berrington Warkworth Hampeth Norham West Mains Carrshield Edgewell Beaconhill Green Hebron Heigh Dalton Great Swinburne Bedlington Station Tranwell Woods Ellingham Longhoughton Birtley Black Heddon New Heaton Longbyre East Ord South Charlton Bothal Bardon Mill Southfield Lea Hall Close Dale Healey Cote Berwick Hill Pressen Westnewton Doddington Whitfield Hall Nesbit Henshaw Aydon Road Estate Chollerford Old Bewick Bearsbridge Chatton Annitsford Widdrington Station Causey Park Bridge Linbriggs Ayle Lilburn Glebe Welton Plenmeller Cocklaw Harle Elrington Ross Collingwood Chase Beadnell Nether Warden New Bingfield Brandon Weldon Cornhill on Tweed Haugh Head Alnwick Freelands East Learmouth Thrunton Donkleywood Healey Hall Flotterton Low Buston Rothbury West Fleetham Juniper Rawgreen Ninebanks Slaggyford Ponteland Biddlestone Molesden Belsay Steel Thornley Gate Melkridge Cowpen Crookham Guyzance Bingfield High Church Mount View Terrace Redburn Keenley Scotland Gate Mindrum Falstone Parkside Dale East Lilburn Akeld Spittal Ilderton New Hartley Beltingham Lucker Longhirst Middleton Wallridge Seahouses Glanton Bowsden Newlands Bolam West Houses Houghton Otterburn Camp Town Centre Hexham Brunton Duddo Yetlington Knowesgate Elwick Dalton Blenkinsopp Hall Thockrington High Pit Lilburn Tower Rock Coanwood Halton East Sleekburn Carterway Heads Eastfield Chase Church Side Newbiggin-by-the-Sea New Delaval Flodden Lanton Pegswood Branch End Painshawfield Stannersburn Hall Close Grange Horsley Tweedmouth Branxton Swarland High Mickley Holywell Burnstones Bywell Longwitton Allendale Town Aydon Charlton Horsley Birkshaw Heddon-on-the-Wall Nedderton Low Newton-by-the-Sea Pigdon Clifton Peppermoor Togston Glororum Bellingham Beal Broxfield Waren Mill Meldon Ancroft Bedlington Hazon Tughall Hawkhill Milfield Featherstone Rowfoot Scrainwood Redesmouth Rochester Black Heddon Blyth Southfield Green Netherwitton Seaton Apperley Dene Greystead Shoreswood South Newsham Newton Hall Hepple Byerhope Shotton Fallowfield Greendykes Ridley Stokoe Whitelea Dale Collingwood Mayfield Glade Dilston Eastfield Hall Holy Island Denwick Middleton Hall Norham Acomb Allenheads The Riding Kirknewton Ancroft Northmoor Ford Hill Newton Underwood Oakwood Scrogg Wood Higham Dykes New Ridley Eltringham Broomhaugh Christon Bank Embleton Kiln Pit Hill East Woodburn Glantlees Newbrough Saltwick Howtel Stobswood Branton Warenton North Middleton Goswick Tranwell Broomley Wooperton Baybridge Stamford Shoresdean Simonburn Acklington Mitford Chollerton Choppington Titlington West Chevington Elsdon Diptonmill Tritlington Great Tosson Klondyke Park Village Hall Close Green Forestburn Gate Edlingham Linhope Netherton Thorngrafton Cambo Harlow Hill Matfen Earsdon Scots' Gap East Horton Beaconhill Glade Ridley