Sports Marketing in Old Chalford

Get in touch

Sports Advertising in Old Chalford

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Old Chalford, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Old Chalford?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Old Chalford, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in OX7 5?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Old Chalford get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Old Chalford (Oxfordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Hensington Bladon Crocker End Burford Gibralter Benson Little Haseley Hempton Wytham Witney Coscote Chipping Norton Shenington Berinsfield Long Hanborough Southcombe Newington West Hanney Cowley Dane Hill Nethercote Little Coxwell Dean Garsington Sunnymead Broughton Hook End Cumnor Pishill Bank Grove Spelsbury Ruscote Kingwood Common Cogges Forest Hill Ambrosden Henley-on-Thames Church End Garford Grandpont Swalcliffe Norham Manor Peachcroft Walton Manor Berrick Salome Oddington West Hendred Newtown Great Rollright Dean Court Steeple Aston Eynsham Littlemore Drayton St Leonard Holton Dunthrop Grimsbury Fyfield Radcot Bure Park Ardington Shiplake Row Millend Tackley Camp Corner Marsh Baldon Stoke Row Duns Tew Asthall Leigh Bloxham Hanwell Nuneham Courtenay Grafton Delly End Weston-on-the-Green Frilford Heath Sibford Gower Charney Bassett Ashbury Moulsford Upper Heyford Old Chalford Milton Heights Middle Assendon Eastend Clare Easington Bicester Iffley Heath End Broadwell Goring Longworth Charlbury Burdrop Sandford St Martin Langford Mollington Bradwell Grove Finstock Rose Hill North Moreton Florence Park Rack End Stanford in the Vale Mapledurham Bridge End Rokemarsh Little Minster Widford Great Milton Greenend Abingdon-on-Thames Middle Aston New Osney Chalkhouse Green Draycot Wigginton Buckland Tubney Greenfield Gagingwell South Stoke Hinton Waldrist Moreton Bradwell Charlton Fawler Shirburn Overy Kelmscott Nuffield Wootton Southrop Burcot Chilson Down End Drayton Letcombe Regis East End Upton Shiplake Fulbrook Roke Broughton Poggs Stadhampton Campsfield Lower Shiplake Fringford Ascott Earl Bix Chalgrove Sandford-on-Thames Wardington Golden Balls Minster Lovell Summertown Whitchurch Hill Little Bourton Little Clanfield Great Holcombe Hampton Gay Filchampstead Cuddesdon Adderbury Tadmarton South Leigh Chesterton Tusmore Woodway Rotherfield Greys Brightwell Baldwin Henwood West Lockinge Howe Hill Brightwell-cum-Sotwell Bessels Leigh South Hinksey Deddington West Adderbury Yarnton Preston Crowmarsh Oakley Slade End Newland Asthall High Meadow View North Stoke Catslip Clanfield Idbury Denton Blewbury Fordwells Shutford Didcot Chastleton Bucknell Lower Tadmarton Church Hanborough South Weston Highfield Shores Green Crowell Oxford Wilcote Meadside Newton Purcell Mackney Neat Enstone Cleveley Kingston Lisle Yelford Wheatley Chadlington Lower Heyford Kingston Bagpuize Littlestead Green Northmoor East Lockinge Tetsworth Banbury New Marston Warpsgrove Toot Baldon Swinbrook Salford Brighthampton Foscot Sonning Eye Netherton Launton Weald Upperton East Hagbourne Blackditch Botley Lower Arncott Wigginton Heath Hampton Poyle Old Woodstock Stoke Talmage Goosey Shilton Mixbury Northcourt Nettlebed Cote Coleshill Sonning Common Over Kiddington Enslow Harcourt Hill Easington Lyneham Hornton Williamscot Cowleaze Corner Claydon Little Chesterton Thame Baynard's Green East Hanney Greenwood Carswell Marsh Barton Lower Assendon Woodcote Appleford-on-Thames Oakley Wood Over Norton Pishill Brookend Horspath Garden City New Yatt East End Compton Beauchamp Hempton Wainhill Maidensgrove Little Faringdon High Cogges Temple Cowley Wootton Fencott Kencot Lower Wolvercote Harpsden Heights Gosford Westcott Barton Long Wittenham Churchill Whistlow Ascott d' Oyley Shifford Middle Barton Greys Green Fewcott Steventon Wildmoor Kiddington Caversfield Harpsden Bottom Lodge Hill West Hagbourne Southmoor Curbridge Milcombe Lewknor Gozzard's Ford Wolvercote Clifton Checkendon Rousham Russell's Water Highmoor Osney Ledwell Postcombe Woodfield Chinnor North Leigh Tadley Clifton Hampden Townsend Fawler Marcham Ewelme Little Wittenham Sarsden Cumnor Hill West Challow Signet Christmas Common Exlade Street Witheridge Hill Sutton Sutton Courtenay Binsey Britwell Salome Barford St John Tiddington Lyford Blackbird Leys Charlton-on-Otmoor Waterstock Steeple Barton Winterbrook Trench Green East Adderbury Woodeaton Drayton Whiteoak Green Shillingford Chimney Worton Fernham Satwell Kennington East Challow Sunningwell Woodstock Aston Upthorpe Culham Crowell Hill Pyrton Crowsley Carterton Radfordbridge Blenheim Stonesfield Alkerton Goring Heath Upper Wardington Chiselhampton Boars Hill Tokers Green Milton Hill Foxcombe Hill Lower Radley Cassington Neithrop Shippon Bourton Idstone Moreton Milton-under-Wychwood Godington Swinford South Newington Upper Arncott South Moreton Mongewell Aston Hook Norton Hill Bottom Souldern King's End Huntercombe End Hailey Highmoor Cross Sarsden Halt Hardwick Hatford Bodicote Dorchester Ducklington Bunkers Hill Chilton Harpsden Risinghurst Woolstone Field Assarts Gainfield Oakley Court Brookhampton Barford St Michael West End Ramsden Baulking Milton Common Murcott Piddington Townsend Cropredy Gallowstree Common Caulcott Baldon Row Barnard Gate Belmont Jericho Kidlington Epwell Great Haseley Westhall Hill Nether Worton Upton Thrupp Church Enstone Stoke Lyne Cleeve Cold Harbour Cuxham Wootton Village Swerford North Aston Stonor Bampton Filkins Denchworth North Hinksey Village Great Coxwell Westwell Chawley Shellingford Play Hatch Milton Taston Chazey Heath Shipton-on-Cherwell Eaton Hastings Poffley End Upper Milton Headington Adwell Letcombe Bassett Hethe Calthorpe Balscote Fulwell North Newington Twyford Broadplat Combe Beckley Ascott-under-Wychwood Clattercote Aston Rowant Frilford Middleton Stoney Buscot Dry Sandford Fritwell Collins End Path Hill Farmoor Kingston Blount Begbroke Upper Wolvercote Cray's Pond Little Heath Harwell Dunsden Green Childrey Westend New Botley Bletchingdon East Ginge Westcot Well Place Kingston Stert Faringdon Kirtlington Binfield Heath Cane End Merton Blackthorn Littleworth Cothill Lew Cutteslowe Wantage Chimney-end Headington Hill Wallingford Woodleys Cookley Green Shrivenham Fifield Newnham Murren Horley Elsfield Bicester Village Buscot Wick Islip Juniper Hill Somerton Crowmarsh Gifford Ipsden Whitchurch-on-Thames Ardington Wick Cholsey Henton Rotherfield Peppard Holwell Newbridge Appleton Finmere Noke Woodgreen Bainton Lower Wainhill Brize Norton Littleworth Scotland End Great Tew Stratton Audley Pusey Caldecott Radley Park Bushey Ground Shipton-under-Wychwood Stanton Harcourt Over Worton Heathfield Village Longcot West Ginge Waterperry Hardwick Horton-cum-Studley Little Tew Shepherd's Green Cornwell Little Milton Lower Bourton East Hendred New Headington Rowstock Freeland Radley Little Rollright Leafield Knighton Lower Highmoor Nuney Green Marston Kingham Headington Quarry Glympton Charterville Allotments Taynton Wroxton Heythrop Worsham Hopcroft's Holt Wendlebury Kingstone Winslow Bould Lidstone Towersey Warborough Park Town Stanton St John Shiplake Bottom Hailey Eaton Alvescot New Hinksey Hardwick Shotover Hill Langford Village East End Albury Standlake Radford Bruern Abbey Buckland Marsh Enstone Aston Tirrold Cottisford Pishill Bottom Uffington Peppard Hill Barton Abbey Crawley The Green Shorthampton Park Corner Sydenham Emmington Great Bourton Water Eaton Oxford Spires Park Sandhills Bayworth Kidmore End Sparsholt Black Bourton Watlington Milton Mount Skippett Ardley Watchfield Sibford Ferris