Sports Marketing in Glangrwyney

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Sports Advertising in Glangrwyney

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Glangrwyney, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

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What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Glangrwyney?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Glangrwyney, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

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What is the Cost of Advertising in The Sports Industry in NP8 1?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

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If you are looking to promote your company in the highly competitive sports and fitness industry in Glangrwyney get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

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We cover Glangrwyney (Powys)

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Commins Ynys-uchaf Berriew / Aberriw Troedrhiwdalar Dolhelfa Boughrood Brest / Brest Bochrwyd Garn Llandegley Craig-y-nos Llanerchydol Gurnos / Y Gurnos Ynys-isaf Llanywern Bryn Tanat Painscastle / Castell-paen Forden / Ffordun Rhiwlas Refail Ddôl Cownwy Penarron Cwm Panpunton Geseilfa Waen-fâch Gwernafon Llanfihangel-Nant-Melan Tretower / Tretŵr Frank's Bridge Y Gribyn Treberfydd Warle Snead Pendre Tre-derwen Tal-y-Wern Cascob Moel Ddolwen Tregynon Trelystan Pontneddfechan Danygrug Haughton Pentre-bach Abercegir Nant-ddu Bryngwyn Pengenffordd Cregrina Presteigne / Llanandras Hyssington Llansanffraid-ym-Mechain Uplands Ystrad Uchaf Groesffordd Ystradgynlais Scethrog Abermule / Aber-miwl Penisha Rhos Llangynog Glascoed Tan Hinon Llowes Bronllys Coldbrook Llansantffraed-Cwmdeuddwr Upper Chapel / Capel Uchaf Aber Glyn The Stubb Deuddwr Hopton Uchaf Cyffredyn Hengoed Camnant Glan-rhyd Aithnen Pant-y-dŵr Felindre Barland Hay-on-Wye / Y Gelli Gandryll Merthyr Cynog Llanbister Road Llangedwyn Forge Cae'r-bont Bettws Cedewain Aberhafesp Y Wig Hirnant Pwllgloyw Green Lane Llangenny / Llangenau Llugwy Ffridd Burlingjobb Pentre Llanigon Llanwddyn Brooks Haimwood Gaufron Cilcewydd Tirymynach Llanfihangel-helygen Esgairgeiliog Gorof Pont Rhydgaled Cwm-y-gaist Glaspwll Llangattock / Llangatwg Burgess Lands Llanifyny Ceri / Kerry Cwm-twrch Uchaf Llangadwaladr Llaithddu Newchurch / Llannewydd Slough Felindre Heniarth Llangurig Knighton / Tref-y-Clawdd The Marsh Penegoes Michaelchurch-on-Arrow Groespluan Cefn-gorwydd Hope Pennant Melangell Garthmyl Battle Pentre-llwyn-llwyd Four Crosses Weythel Buttington Crug-y-byddar Pont Felin-y-ffrîdd Dol-fâch White Grit Crossway Dolau Dwyrhiw Libanus Glasbury / Y Clas-ar-Wy Machynlleth Rhos Llansantffraed New Mills Maesypandy Cwm Irfon Priddbwll Plasiolyn Belan Llanelwedd Disserth Warden Newbridge Llanwnog Knucklas / Cnwclas Llanllugan Garth Llanwrtyd Abbeycwmhir / Abaty Cwm-hir Kinnerton Glanmule Womaston Rhos Common Dylife Gwerneirin Lloyney Braichyfedw Cwmgiedd Pen-common Glangrwyney Felinfach Llanfilo Aberhosan Gregynog Foel Brynllywarch Darren Llancowrid Crai Nantmel Weston Madoc Crewgreen Waun Fach Staylittle / Penffordd-Lâs Tycrwyn Plas-rhiw-Saeson Llanbister Glyntawe Ceinws Penthryn Crickhowell / Crughywel Sennybridge / Pontsenni Pant Mawr Broneirion Llanfechan Moity Caehopkin Clatter Alltmawr Cwm-bach Pool Quay Hopton Isaf Commins Coch Criggion Cwm-twrch Isaf Varchoel Aber Village Llanfihangel Rhydithon Llanrhaeadr-ym-Mochnant Newtown / Y Drenewydd Pedair-ffordd Llwynygog Castle Caereinion / Castell Caereinion Dolyronnen New Well Coed-yr-ynys Clyro / Cleirwy Llanddew Bryn-penarth Abertridwr The Colony Llangors David's Well Pentre Llandeilo Graban Frochas Alport Trallong Cefn Mawr Gwystre Darowen Pandy-rhiw-Saeson Clydach Terrace Garthbrengy Nant-glas Churchstoke Llaethdy Fishpool Glanhanog Heartsease Gore Caeralem Cefn Cantref Trawscoed Brunant Llandysilio Adfa Penstrowed Aberedw Arddleen / Arddlin Llanafan-fawr Dolcorsllwyn Rhos-y-meirch Caerhowel Crickadarn Trefnant Aberbran Cwm-Llinau Llandefaelog-tre'r-graig Fron Llanbadarn-y-garreg Llangunllo Llangadfan Cwmcrawnon Hundred House Llaneglwys Trefecca Three Cocks / Aberllynfi Hendomen Pontithel Cil Brecon / Aberhonddu Mochdre Rhos-y-brithdir Groes-lwyd Llandefaelog Bacheldre Pennant Crossways Abergwesyn Bronydd Newtown Llanyre / Llanllyr Cilmery / Cilmeri Cemmaes Yardro Melin-y-ddôl Pentre'r beirdd Waen Meifod Milford Fishpools Scrwgan Doldowlod Waen Bont Dolgadfan Maesyrhandir Tafolwern Pont-y-bryn-hurt Tirabad Tredustan / Tredwstan Aber Rhaeadr Pentre Llifior Bwlch-y-Plain Fron Soar Builth Wells / Llanfair-ym-Muallt Bwlch-y-ffridd Dolley Green Llanelieu Geuffordd Wig Cemmaes Road / Glantwymyn Cefn Canol Heol-y-gaer Cwmrhos Llawr-y-glyn Cwmbelan Tregoyd Mill Broad Heath Old Radnor Elan Village / Pentre Elan Walton Howey / Hawy Penygelli Heartsease Pontdolgoch Llanwyddelan Welshpool / Y Trallwng Derwenlas Trehafren Tylwch Llanbadarn Fynydd Cefn Coch Llanwrthwl Stanner Pont-y-wal Trefnanney Fron Tregoyd Pont-faen Cefn Côch Manafon Old Neuadd Nantserth Llanmerewig Pentre Monaughty Gwenddwr Newbridge-on-Wye / Y Bontnewydd-ar-Wy Maesmynis Rhayader / Rhaeadr Gwy Penwyllt Dolanog Llanidloes Partrishow Bwlch y Garreg Llangasty-talyllyn Little London Pontrobert Dolymelinau Sarn-y-bryn-caled Pentre-llymry Pentre'r-felin Llangammarch Wells Penygarnedd Sarnau Llanbedr Pen-isa'r-waen Plasnewydd St Harmon Trwstllewelyn Llanfaredd Tai'r Bull Llansantffraidd-ym-Mechain Pant-y-ffridd Rhos-goch Gilwern Llanddewi Ystradenni Bishop's Moat Dutlas Ffynnonau Brynderwen The Green Llanwrtyd Wells Evenjobb / Einsiob Efail-rhyd Gravel Pontwilym Felindre Bwlchyddar Glascwm Llangynidr Hurdley New Mills / Felin Newydd Pont Llogel Guilsfield / Cegidfa Pennorth Talybont-on-Usk Glan-Frogan Hill / Bryngwyn Coedway Pilleth Pentyrch Y Fan Aberyscir Dol-y-cannau Downton Dolfor Tyddyn Henllan New Radnor / Maesyfed Sarnau Harpton Tredomen Middletown Ffordd-las Llanfrynach Llanfyllin Moel y Garth Four Crosses Llanspyddid Gladestry Bwlch Cwmdu Fenni-fach Legar Glan-y-nant Crowther's Pool Llandinam Llechfaen Trelydan Ponde Llanbrynmair Plâs Llwyngwern Tynyrwtra Talachddu Glynhafren Aberbechan Llanerchemrys Llywel Pont ar Hydfer Llandrinio Llanerfyl Cwmbach Cwmbach Llechrhyd Moelfre Cefn Erwood / Erwyd Trewythen Cathedine Ystradfellte Bwlch-y-sarnau New Wells Walton Green Felindre Beguildy / Bugeildy Llandrindod Wells / Llandrindod Llansantffraed-in-Elwel Pentre Cilcwm Crossgates / Y Groes Wern Coed-y-wlad Pentrefelin Milton Ferley Llanfihangel Tal-y-llyn Melinbyrhedyn Llanarmon Mynydd-mawr Penrhos Llan Talerddig Old Church Stoke Gungrog Trecastle / Trecastell Llanfaes Llanfair Caereinion Dôl-forwyn Trefeitha Glynbrochan Glanrhyd Beulah Ffawyddog Talgarth Main Llananno Llangyniew Felin-Crai Norton Pentre Dolau Honddu Great Cellws Pencommin Llanymynech Pont Rhyd-y-berry Rhulen Trefeglwys Sarn Capel-y-ffin Llanbedr Colva Cae'r-Lan Llanfechain Plas Dinam Llanstephan Rhyd Pant-glas Llandefalle Cradoc Llanwrin Llanllwchaiarn Penygloddfa Ffynnon Gynydd Cloddiau Leighton / Tre'r llai Pen-y-cae Carnedd Coelbren Wern Bleddfa Lower Chapel Builth Road Boughrood / Bochrwyd Dardy Nantgwyn Nantoer Gaer Penygelli Llanfihangel Nant Bran Pant-y-rhiw Defynnog Abercrave / Abercraf Appletree Stepaside Frochas Discoed Cross Oak Milebrook Heol Senni Felindre Hodley Caersws Gleiniant Llansilin Llanfihangel-yng-Ngwynfa Carno Ynyswen Dolyhir Pen-y-bont Llanerch Emrys Pentre Penybont Burgedin Heyope Penybontfawr Llanddewi'r Cwm Llandyssil Domgay Cwmwysg Trewern Thorn Ciltwrch Llwynderw Montgomery / Trefaldwyn Penrhos Llyswen Pencelli Llanhamlach Garth Owen Bwlch-y-cibau Winllan Plas Meredydd Pencraig Llandeilo'r-Fan